Pease Park Conservancy
Pease Park Conservancy is a 501(c)(3) nonprofit founded in 2008 that restores, enhances, and programs Austin's first public park (84 acres, est. 1875) through free community events, education, venue rentals, and donor-funded stewardship in partnership with the City of Austin.
- Company typePrivate
- Founded2008
- HeadquartersAustin, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Pease Park Conservancy does
Pease Park Conservancy is a 501(c)(3) nonprofit organization founded in 2008 that restores, enhances, and maintains Pease Park, an 84-acre urban green space and Austin, Texas' first public park, established in 1875. The Conservancy operates through a formal stewardship partnership with the City of Austin and serves Austin's general public with free park access, organized community programming (yoga, birding, sound baths, festivals, history tours), school field trips through Peasecology, and venue rentals at the Tudor Cottage, Treehouse, Outdoor Plaza, Basketball Court, Picnic Tables, and Great Lawn.
The Conservancy's product portfolio centers on in-park experiences and community engagement rather than technology. Core offerings include the public park itself, event programming, venue rentals, Peasecology school field trips, and the Pease Corps volunteer program. Public art — including the Thomas Dambo troll sculpture Malin (destroyed by fire in May 2026) — and historic significance since 1875 serve as cultural anchors. The organization has no app, no API, and no proprietary software product.
Revenue is generated through individual donations (one-time and recurring), tiered membership programs (Kingsbury Club, Pease Keepers, Sycamore Circle, Pease Paws), planned/legacy giving, corporate sponsorships (notably H-E-B Tournament of Champions for Squirrel Fest), event fundraising (e.g., Let's Fund Good concert series with Interplanetary Austin where 100% of ticket sales benefit the Conservancy), and venue rental income. Pricing is freemium for public access and free events, with unit pricing for private venue reservations.
Pease Park Conservancy firmographics
Firmographics- Name
- Pease Park Conservancy
- Legal name
- Pease Park Conservancy
- Website
- https://peasepark.org
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Pease Park Conservancy is a 501(c)(3) nonprofit founded in 2008 that restores, enhances, and programs Austin's first public park (84 acres, est. 1875) through free community events, education, venue rentals, and donor-funded stewardship in partnership with the City of Austin.
- Ownership category
- akta.pro rank
Pease Park Conservancy industry classification
Industry- Product category
- Park Conservancy / Urban Park Stewardship
- NAICS
- Nature Parks and Other Similar Institutions (71219)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Parks, Recreation & Protected Areas Administration (BPAIAMAH)
Keywords
Where Pease Park Conservancy is headquartered
LocationHeadquarters
- HQ city
- Austin
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Pease Park Conservancy business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Individual Donations: Tax-deductible donations from individuals supporting park conservation and maintenance. Donors can give one-time or recurring gifts.
- Membership Programs: Annual giving programs including Kingsbury Club, Pease Keepers, Sycamore Circle, and Pease Paws tiers with various donor benefits.
- Event Fundraising: Revenue generated through events like the Let's Fund Good concert series where 100% of ticket sales support the Conservancy. Also includes silent auctions and merchandise sales.
- Planned Giving: Legacy giving programs allowing donors to include Pease Park Conservancy in their estate planning.
- Corporate Sponsorships: Business partnerships and sponsorships such as H-E-B Tournament of Champions sponsoring Squirrel Fest.
- Venue Reservations: Rental income from Tudor Cottage, Treehouse, Outdoor Plaza, Basketball Court, Picnic Tables, and Great Lawn for private events.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free public events and programs |
| Unit Pricing | Pay-as-you-go | Venue rental rates (varies by space) |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Pease Park Conservancy product offering
Product offeringCore offering
Pease Park Conservancy stewards, restores, and programs Pease Park, an 84-acre urban public park in Austin, Texas. The Conservancy delivers free public park access, free community programming (yoga, birding, sound baths, cultural festivals), educational field trips, a volunteer stewardship program, and private venue rentals for events and weddings. Revenue is generated through donations, tiered membership programs, event-based fundraising, corporate sponsorships, and venue rental fees.
Product overview
Pease Park Conservancy operates as a nonprofit stewardship organization managing Pease Park, Austin's first public park spanning 84 acres. The organization offers a portfolio of programs and services centered on park access, community programming, and fundraising. Core offerings include public park access, organized events (wellness classes, birding, educational programs, festivals), and venue rentals. Fundraising programs include Pease Keepers recurring donations, Kingsbury Club major donor society, and Sycamore Circle annual giving. Educational initiatives include Peasecology School Field Trips. The organization does not offer a technology product but provides in-park experiences and community engagement programs.
Differentiator
Problem solved
Functional benefit
Products and services
- Pease Park Visitor Experience
- Event Programming
- Venue Rental
- Peasecology School Field Trips
- Pease Corps Volunteer Program
- Kingsbury Club
- Sycamore Circle
- Pease Keepers
- Pease Paws
Quantifiable outcome
- FY2025 Impact Report highlights achievements in Park Safety, Daily Park Experience, Nature, Learning, and Joy
Companies that use Pease Park Conservancy
Customer profileSegments5 records
Ideal customer profiles5 records
Pease Park Conservancy technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Pease Park Conservancy partnerships and signals
Strategic signalPartnerships
17 partnerships are on record, tiered core, major and minor.
- Interplanetary AustincoreCo-host of Let's Fund Good concert series - a 12-part live music series where 100% of ticket sales and donations benefit participating nonprofits including Pease Park Conservancy.
- City of AustincoreFormal partnership with the City of Austin for park stewardship. The Conservancy works in partnership with the City to manage and maintain Pease Park, Austin's first public park.
- Future Front TexascoreCo-creator of Squirrel Fest, Austin's favorite family-friendly celebration of spring.
- H-E-B Tournament of ChampionsmajorPresenting sponsor of Squirrel Fest family celebration.
- Travis AuduboncorePartnership for Birding at Pease Park events, combining nature education with conservation awareness.
- ATX Yoga Girl (Cynthia Aguillón Bernard)coreProvider of Toddler Yoga and Sound Bath programs in the park, offering wellness programming for families and individuals.
- MASS GalleryminorPartner for MASS Ambient sound bath events in the Treehouse, combining ambient music with park activation.
- The Rise ProjectcoreCo-creator of RISE Fest, an afternoon celebrating Austin's Black freedom communities.
- Outreach ProductionscoreCo-creator of RISE Fest celebrating Austin's Black freedom communities.
- Tejemos FoundationminorPresenter of RISE Fest celebration.
- Latino OutdoorsminorPartner organization for Latino Conservation Week programming and Latino engagement in the outdoors.
- Latino Conservation Week / Hispanic Access FoundationminorParticipating organization in Latino Conservation Week initiative to amplify Latino presence in outdoor conservation.
- Thomas DambocoreInternationally recognized artist who created Malin's Fountain troll sculpture with hundreds of volunteers using reclaimed materials.
- Black Austin Tours (Javier Wallace)coreCollaborator on Black History in Pease Park tours, providing historical narratives about enslaved individuals connected to the Pease family.
- Art is Cool (Funmi Ogunro)coreCollaborator on Lives Remembered: Black History in Pease Park tours, providing cultural and educational programming.
- Sona Shala (Sonali Krish)minorSound healer provider for Golden Frequencies sound bath events in the Treehouse.
- Small Wonders Puppet TheaterminorProvider of Puppet-Making Workshop events in the Tudor Cottage.
Scale indicators4 records
Recent moves6 records
Expansion highlights4 records
Pease Park Conservancy competitors and assessment
Company assessmentDirect peers
- Friends of the High Line: Nonprofit that maintains and programs the High Line elevated park in NYC. Comparable structure: conservancy-style nonprofit stewarding an iconic urban park, relying on donations, memberships, and event revenue in partnership with the City.
- Brooklyn Bridge Park Conservancy: Nonprofit fundraising and programming partner for Brooklyn Bridge Park. Comparable urban park conservancy model with venue rentals, education, memberships, and municipal partnership structure.
- Austin Parks Foundation: Austin-based nonprofit that supports public parks across the city through volunteer programs, donations, and community events. Closest local peer with overlapping mission, geography, and programmatic approach to park stewardship.
- Golden Gate National Parks Conservancy: Nonprofit partner supporting park stewardship, visitor programs, and fundraising across the Golden Gate National Parks. Similar nonprofit-municipal partnership structure with education, volunteer, and membership programs.
- Central Park Conservancy: Nonprofit conservancy that manages and restores Central Park in partnership with NYC Parks. Directly comparable operating model: nonprofit steward of a historic urban public park, funded by memberships, donations, and events, with formal municipal partnership.
Broad incumbents
- The Nature Conservancy: Largest global environmental nonprofit with conservation, land protection, and ecological stewardship programs. Operates at much greater scale and geographic breadth but shares a conservation-mission, donation-funded model.
- Trust for Public Land: National nonprofit that creates parks and protects public land across the U.S. Broader scope than Pease Park Conservancy, but overlapping mission around urban park creation, conservation, and community access.
Regional players
- Friends of the Parks (Chicago): Chicago-based nonprofit supporting the city's park system through advocacy, fundraising, and volunteer programs. Comparable nonprofit-park partnership model in a different metropolitan market.
- San Francisco Parks Alliance: Nonprofit that supports and advocates for San Francisco's park system through volunteerism, programming, and fundraising. Similar conservancy-style model applied to a different urban park system.
- Lady Bird Johnson Wildflower Center: Austin-based nonprofit botanic garden and research center focused on native plants and conservation. Operates in the same Austin market with overlapping conservation, education, and visitor programming missions.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Pease Park Conservancy social profiles
Digital presencePease Park Conservancy compliance and trust
Trust signalCompliance1 record
Pease Park Conservancy financial estimates
Financial estimateRevenue estimate
Valuation estimate
Pease Park Conservancy leadership team
Management profileNumber of profiles
Pease Park Conservancy funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Pease Park Conservancy M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Pease Park Conservancy
What does Pease Park Conservancy do?
Pease Park Conservancy stewards, restores, and programs Pease Park, an 84-acre urban public park in Austin, Texas. The Conservancy delivers free public park access, free community programming (yoga, birding, sound baths, cultural festivals), educational field trips, a volunteer stewardship program, and private venue rentals for events and weddings. Revenue is generated through donations, tiered membership programs, event-based fundraising, corporate sponsorships, and venue rental fees.
Is Pease Park Conservancy a public or private company?
Pease Park Conservancy is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Pease Park Conservancy founded?
Pease Park Conservancy was founded in 2008. It employs 1 to 10 people.
Where is Pease Park Conservancy based?
Pease Park Conservancy is headquartered in Austin, United States, in the North America region.
How does Pease Park Conservancy make money?
Six revenue lines are on record. Individual Donations are the primary driver. The others are membership Programs, event Fundraising, planned Giving, corporate Sponsorships and venue Reservations.
Who are Pease Park Conservancy's main competitors?
Direct peers on record are Friends of the High Line, Brooklyn Bridge Park Conservancy, Austin Parks Foundation, Golden Gate National Parks Conservancy and Central Park Conservancy. Broad incumbents are The Nature Conservancy and Trust for Public Land. Regional players are Friends of the Parks (Chicago), San Francisco Parks Alliance and Lady Bird Johnson Wildflower Center.
Does Pease Park Conservancy have an API?
No public API is recorded for Pease Park Conservancy.
What industry is Pease Park Conservancy in?
Pease Park Conservancy's product category is Park Conservancy / Urban Park Stewardship. Its primary akta.pro industry code is BPAIAMAH, Parks, Recreation & Protected Areas Administration. Its NAICS code is 71219 and its SIC code is 7900.