Wemove Europe
WeMove Europe is a Berlin-based pan-European advocacy cooperative that mobilizes 700,000+ citizens through petitions, campaigns, and demonstrations to influence EU policy on climate, social justice, and democratic rights, funded by individual donations.
- Company typePrivate
- Founded2015
- HeadquartersBerlin, Germany
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Wemove Europe does
WeMove Europe is a Berlin-headquartered pan-European advocacy organization legally structured as a European Social Cooperative (WeMove Europe SCE mbH), founded in 2015, with a wholly-owned charitable subsidiary (WeMove Europe gGmbH) executing operational campaign work. It mobilizes a community of more than 700,000 European citizens through digital petitions, email campaigns, and on-the-ground demonstrations aimed at influencing EU policy across climate, oceans, social justice, democratic rights, data privacy, LGBTQ+ rights, women's rights, and sustainable agriculture. Petitions routinely attract 76,000–147,000 signers, and the organization has co-mobilized large demonstrations including approximately 200,000 marchers at Budapest Pride 2025.
The core technology stack is the third-party ActionKit platform from Bonterra LLC, which underpins multilingual petition pages and supporter relationship management across seven languages. The organization extends this infrastructure through the YouMove Europe sub-brand, launched in 2025 as a citizen-led petition platform. There is no proprietary technology or AI capability disclosed; the platform is operated as a non-profit service rather than a commercial product.
Revenue is generated entirely through small individual donations and recurring member contributions from the distributed supporter base. Services to participants and petition signers are provided free of charge. The organization pairs its donor-funded base with a coalition strategy, partnering with NGOs such as OceanCare, aHang, Changing Markets Foundation, European Environmental Bureau, ClientEarth, WWF, and Transport & Environment to expand campaign reach across verticals and into multilateral venues such as the UN Ocean Conference 2025.
Wemove Europe firmographics
Firmographics- Name
- Wemove Europe
- Legal name
- WeMove Europe SCE mbH
- Website
- https://wemove.eu
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- WeMove Europe is a Berlin-based pan-European advocacy cooperative that mobilizes 700,000+ citizens through petitions, campaigns, and demonstrations to influence EU policy on climate, social justice, and democratic rights, funded by individual donations.
- Ownership category
- akta.pro rank
Wemove Europe industry classification
Industry- Product category
- Civic Advocacy
- NAICS
- Human Rights Organizations (813311), Social Advocacy Organizations (8133), Environment, Conservation and Wildlife Organizations (813312)
- SIC
- Services-Membership Organizations (8600)
- akta.pro primary industry
- Climate Change Mitigation & Adaptation (BPAGAGAF)
- akta.pro secondary industries
- Human Rights & Anti-Discrimination Organizations (BPAGAFAB), Democracy, Voting Rights & Civic Participation Advocacy (BPAGAFAJ), Digital Rights, Privacy & Free Expression Advocacy (BPAGAFAL)
Keywords
Where Wemove Europe is headquartered
LocationHeadquarters
- HQ city
- Berlin
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
Wemove Europe business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations
Revenue model
- Individual Donations: The organization is funded primarily through small individual donations from supporters across Europe. The website prominently features a 'Donate' call-to-action and mentions 'thousands of people already donating to power the fight for people and the planet.'
- Member Funding: WeMove Europe SCE is a European Social Cooperative with members. The organization is independent and values-based, funded through member contributions and community donations.
Go-to-market motion1 record
Distribution channels4 records
Marketing channels7 records
Wemove Europe product offering
Product offeringCore offering
WeMove Europe is a values-based civic community organization that runs citizen-led advocacy campaigns and petitions to influence European Union policies on environmental protection, social justice, human rights, and democratic accountability. It mobilizes supporters across Europe through digital petitions, email campaigns, grassroots demonstrations, and partnerships with NGOs to pressure EU decision-makers on issues including climate action, ocean conservation, women's rights, LGBTQ+ rights, data privacy, and corporate accountability. The organization is funded by small individual donations and member contributions rather than charging fees for participation.
Product overview
WeMove Europe is a values-based community organization focused on campaigning and advocacy, not a technology product company. The organization's primary digital presence consists of its website (wemove.eu) and campaign action platform (action.wemove.eu) built on the ActionKit campaigning software. The organization does not offer distinct technology products, modules, or branded service offerings for external customers.
Differentiator
Problem solved
Functional benefit
Brands
- YouMove Europe: A separate platform for citizens to start and run their own petitions and campaigns, hosted by WeMove Europe gGmbH.
Products and services
- YouMove Europe
Quantifiable outcome
- 279 MEPs voted against labeling gas and nuclear as 'green' fuels (up from initial 190 pledge)
- +5 more outcomes
Companies that use Wemove Europe
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles2 records
Wemove Europe technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Wemove Europe partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- OceanCarecoreCo-partner on the 'Because Our Planet Is Blue' campaign calling for ocean protection at the UN Ocean Conference 2025. OceanCare and WeMove Europe co-developed the petition and OceanCare handed over 110,000+ signatures to UN Special Envoy for the Ocean.
- Changing Markets FoundationcoreCo-partner on the 'Defend our health, fight Big Meat' campaign. Changing Markets Foundation's research on 'The New Merchants of Doubt' exposes Big Meat and Dairy's lobbying tactics, which informs WeMove Europe's campaign against industrial agriculture.
- aHangcoreHungarian partner organization that collaborated with WeMove Europe on Budapest Pride 2025. aHang carried a banner displaying petition signatures at the 200,000-person march, one of Europe's largest Pride events.
- European Environmental Bureau (EEB)corePartner in strategic dialogue on EU food and farming policy. EEB represents environmental NGOs in Brussels and collaborated on agricultural reform campaigns.
- ClientEarthminorEnvironmental law organization taking legal action on taxonomy/gas nuclear labeling issue following WeMove Europe's campaign defeat in parliamentary vote.
- WWF European Policy ProgrammeminorPartner in environmental campaigns; mentioned alongside ClientEarth and Transport & Environment as organizations taking the gas/nuclear labeling fight to court.
- Transport and EnvironmentminorEuropean sustainable transport NGO partnered on climate and environmental campaigns; mentioned alongside ClientEarth and WWF as organizations taking the gas/nuclear labeling fight to court.
Scale indicators9 records
Recent moves6 records
Expansion highlights4 records
Wemove Europe competitors and assessment
Company assessmentDirect peers
- SumOfUs: International corporate-accountability advocacy org running EU-targeted petitions against Big Tech, Big Meat, and Big Finance — same community-led petition model and overlapping campaign portfolios (Big Tech accountability, agriculture reform).
- Campact: Germany-based citizen campaigning platform running petitions on climate, democracy, and social justice — same operating model (online petitions, donor-funded) and comparable geographic overlap in DACH/EU.
- Avaaz: Global pan-citizen digital campaigning organization running petitions and email-led advocacy across multiple EU-policy issues — directly comparable model (community-led petitions, donor-funded, multi-issue, EU institutional targeting).
- European Environmental Bureau (EEB): Brussels-based federation of environmental NGOs lobbying EU institutions on food, farming, climate — WeMove is already an active partner; directly comparable EU-policy advocacy with coalition model.
- 38 Degrees: UK citizen-led campaigning organization using petitions and supporter mobilization to influence policy — closely comparable value proposition (people-powered campaigns, donor-funded, issue breadth across rights/climate/democracy).
Emerging players
- European Digital Rights (EDRi): Brussels-based digital civil-rights coalition — directly overlaps WeMove's data-privacy and Big Tech accountability campaigns, sharing institutional targets in the EU Commission and Parliament.
- Change.org: Global open petition platform where citizens start their own campaigns — 'YouMove Europe' is explicitly modeled as the WeMove-affiliated alternative; competes for the same EU-citizen petitioner audience.
Broad incumbents
- Greenpeace EU: Established EU-wide environmental advocacy unit with formal Brussels institutional access — overlaps with WeMove's climate, ocean, and energy taxonomy campaign work but operates with significantly more resources and a narrower environmental mandate.
- WWF European Policy Office: European policy arm of WWF — a partner on legal-action campaigns but also a competitor for ocean-protection and environmental-policy donor attention and EU institutional influence.
- Amnesty International EU: Global human rights organization with strong EU advocacy footprint — overlaps on women's rights, LGBTQ+ rights, and data-privacy digital rights campaigns but with much broader research apparatus and a global rather than EU-only frame.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Wemove Europe social profiles
Digital presenceWemove Europe financial estimates
Financial estimateRevenue estimate
Valuation estimate
Wemove Europe leadership team
Management profileNumber of profiles
Profiles5 records
Wemove Europe subsidiaries and ownership
Company hierarchySubsidiaries1 record
Wemove Europe funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Wemove Europe M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Wemove Europe
What does Wemove Europe do?
WeMove Europe is a values-based civic community organization that runs citizen-led advocacy campaigns and petitions to influence European Union policies on environmental protection, social justice, human rights, and democratic accountability. It mobilizes supporters across Europe through digital petitions, email campaigns, grassroots demonstrations, and partnerships with NGOs to pressure EU decision-makers on issues including climate action, ocean conservation, women's rights, LGBTQ+ rights, data privacy, and corporate accountability. The organization is funded by small individual donations and member contributions rather than charging fees for participation.
Is Wemove Europe a public or private company?
Wemove Europe is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Wemove Europe founded?
Wemove Europe was founded in 2015. It employs 11 to 50 people.
Where is Wemove Europe based?
Wemove Europe is headquartered in Berlin, Germany, in the Europe region.
How does Wemove Europe make money?
Two revenue lines are on record. Individual Donations are the primary driver. The others are member Funding.
Who are Wemove Europe's main competitors?
Direct peers on record are SumOfUs, Campact, Avaaz, European Environmental Bureau (EEB) and 38 Degrees. Emerging players are European Digital Rights (EDRi) and Change.org. Broad incumbents are Greenpeace EU, WWF European Policy Office and Amnesty International EU.
Does Wemove Europe have an API?
No public API is recorded for Wemove Europe.
What industry is Wemove Europe in?
Wemove Europe's product category is Civic Advocacy. Its primary akta.pro industry code is BPAGAGAF, Climate Change Mitigation & Adaptation, with a secondary code of BPAGAFAB, Human Rights & Anti-Discrimination Organizations. Its NAICS code is 813311 and its SIC code is 8600.