Highest Roofing

What Highest Roofing does

Highest Roofing & Exteriors, LLC is a family-owned and operated exterior services contractor headquartered in Harrisonburg, Virginia, delivering residential and commercial roofing, siding, guttering, and roof maintenance services across Virginia's Shenandoah Valley and surrounding counties. Its service portfolio spans asphalt shingle roof replacement, metal standing seam systems with 30–50 year service lives, EPDM/TPO flat roof membranes for commercial applications, vinyl and fiber cement siding (Royal Building Products and James Hardie), seamless K-style gutter installation and repair, gutter guard systems, and a recurring Roof Maintenance Plan offering. The company is certified by major roofing manufacturers GAF (Timberline HDZ, Harvest Blend) and TAMKO (Titan, Heritage), enabling it to extend premium System Plus, Silver Pledge, and Golden Pledge warranties, including a 50-year warranty when installing Lifetime Tools Ultimate Pipe Flashing accessories.

The company operates on a project-based, sales-led go-to-market model, offering free in-home consultations and quote-based pricing with no publicly listed rates. Revenue is predominantly one-time project revenue across roofing, siding, and gutter jobs, supplemented by a recurring roof maintenance subscription and seasonal gutter cleaning. Customer acquisition relies on local SEO, Google Guaranteed status, multi-platform social presence (Facebook, Instagram, LinkedIn, Twitter, Houzz, Yelp, Nextdoor), community sponsorships, and direct engagement with insurance carriers to capture storm damage claim work. Primary customers are residential homeowners in a hybrid mix that also includes commercial properties (offices, warehouses, hospitals, churches, schools) and insurance-funded restoration projects.

Highest Roofing & Exteriors was founded in 2019 by Carlos Sagastume and his brother Max Sagastume after Carlos's prior decade in the construction trade. The business is bootstrapped, with no disclosed external funding, and operates with approximately 11 employees spanning sales, project management, office administration, and installation. The team holds Virginia contractor license #2705174299, and the company sells accessories including Lifetime Tools Ultimate Pipe Flashing and EASY-Sleeve/EASYFit systems as part of roof installations. Geographic reach spans Rockingham, Augusta, Shenandoah, Page, Albemarle, Frederick, and Greene Counties, with active service into Charlottesville, Winchester, Weyers Cave, Stanley, Strasburg, Fishersville, Verona, and Bridgewater.

Name

Highest Roofing

Legal name

Highest Roofing & Exteriors, LLC

Website

https://highestroofing.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

11–50 employees

Short description

Highest Roofing & Exteriors is a family-owned roofing, siding, and gutter contractor serving residential and commercial customers across Virginia's Shenandoah Valley and surrounding counties, certified by GAF and TAMKO to offer premium manufacturer-backed warranties.

Ownership category

akta.pro rank

Product category

Roofing Contracting Services

NAICS

Roofing Contractors (23816), Siding Contractors (23817)

SIC

General Bldg Contractors - Residential Bldgs (1520), Asphalt Paving & Roofing Materials (2950), General Bldg Contractors - Nonresidential Bldgs (1540)

akta.pro primary industry

Roof Installation & Replacement (HSAPAKAA)

akta.pro secondary industries

Roof Repair & Leak Remediation (HSAPAKAB), Shingle Roof Repair & Replacement (Asphalt/Composite) (HSAGAKAB), Roof Flashing, Vent & Penetration Repair (Chimney/Skylight/Pipe Boots) (HSAGAKAF), Soffit, Fascia & Eaves Repair/Replacement (HSAPAKAH), Skylight & Roof Penetration Flashing (Exterior) (HSAPAKAJ)

Keywords

• Roofing services
• Roof replacement
• Siding installation
• Gutter services
• Exterior contracting

Headquarters

HQ city

Harrisonburg

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales

Revenue model

1. Roofing Installation Services: One-time project-based revenue from roof replacement and new roof installation services for residential and commercial properties. Includes asphalt shingle roofs, metal standing seam roofs, and EPDM/TPO flat roof systems.
2. Gutter Installation and Repair: Revenue from seamless gutter installation, repair services, and gutter guard systems. Project-based pricing.
3. Siding Installation: Revenue from vinyl siding and fiber cement siding (James Hardie) installation services. Includes Royal Siding products.
4. Roof and Siding Repair Services: Revenue from repair services for existing roofs and siding damaged by storms, wear and tear, or other causes. Includes complimentary estimates.
5. Roof Maintenance Plans: Recurring revenue from roof maintenance plans that provide regular inspections, maintenance, and repair services to extend roof lifespan.
6. Gutter Cleaning Services: Revenue from seasonal gutter cleaning services. Free gutter cleaning offered with roof replacement projects.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Family-run licensed roofing contractor based in Harrisonburg, Virginia, providing residential and commercial roof installation, repair, and replacement services including shingle, metal standing-seam, and flat (EPDM/TPO) roof systems. The firm also offers siding installation and repair, gutter installation, cleaning, and guard services, a recurring roof maintenance plan, and a proprietary roof-penetration accessory called Ultimate Pipe Flashing across the Shenandoah Valley region.

Product overview

Highest Roofing & Exteriors is a family-run, licensed roofing contractor offering a unified suite of exterior home services centered on roofing (asphalt shingle, metal standing seam, and EPDM/TPO flat roofs), siding installation (vinyl and fiber cement), and gutter systems (installation, repair, and cleaning with guards). The company operates as a single-service platform where these core offerings are bundled through a standardized process from consultation through installation. Additionally, the company sells and installs complementary accessory products including Lifetime Tools pipe flashings (Ultimate Pipe Flashing and EASY-Sleeve/EASY-Fit) as part of roof installations. The business is certified by major manufacturers GAF and TAMKO, enabling it to offer enhanced warranties on completed projects.

Differentiator

Problem solved

Functional benefit

Products and services

• Shingle Roof Replacement

Named customers4 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Five partnerships are on record, tiered minor and core.

• Kiwanis Club HarrisonburgminorStrategic or Co-development Partner · 2 December 2023Collaborated with Kiwanis Club in Harrisonburg and the Harrisonburg-Rockingham Living Wage Campaign to support the Explore More Discovery Museum. Participated in breakfast event for adults and children with museum activities.
• Dayton ParademinorStrategic or Co-development Partner · 1 January 2023Active participant in Dayton, Virginia Christmas Parade 2023. Family participation with children tossing candy and engaging with community members.
• On The Road CollaborativecoreStrategic or Co-development Partner · 1 January 2022Consecutive two-year sponsor (2022-2023) of On the Road Collaborative in Harrisonburg and Waynesboro VA. Provides career enrichment program support for Thomas Harrison Middle School children, offering opportunities for low-income families and students.
• GAFcoreTechnology or IntegrationGAF certified roofing contractor. Certified to install GAF roofing products including Timberline HDZ and Harvest Blend shingles. Offers GAF warranties (System Plus, Silver Pledge, Golden Pledge) to customers. Endorsed by GAF for Ultimate Pipe Flashing warranty.
• TAMKOcoreTechnology or IntegrationTAMKO Pro Platinum certified installer. Certified to offer BEST warranties with TAMKO Titan and Heritage shingle products. Offers TAMKO visualizer tools for customers.

Scale indicators3 records

Recent moves6 records

Expansion highlights2 records

Broad incumbents

• Tecta America Commercial Roofing: Largest US commercial roofing contractor operating EPDM, TPO, PVC, and metal systems. Comparable to Highest Roofing on the EPDM/TPO flat-roof work for commercial customers, but serves a national commercial client base.
• Power Home Remodeling: National exterior remodeler offering roofing, siding, windows, doors, and attic insulation. Directly comparable to Highest Roofing on bundled residential exterior services; much larger scale and stronger marketing infrastructure.
• Long Roofing: Mid-Atlantic-focused roofing and exteriors contractor providing asphalt shingle and metal roof replacement, siding, and windows. Comparable service mix to Highest Roofing across roofing and siding, with similar geographic positioning in the Mid-Atlantic.
• Bone Dry Roofing: A multi-state residential and commercial roofing franchise network offering roof replacement, repair, gutters, and insulation. Directly comparable to Highest Roofing on residential asphalt shingle replacement, storm-damage restoration, and gutter services, though at much larger scale and broader geography.
• Erie Home: National exterior remodeler with roofing (metal and asphalt) plus siding offerings, sold via sales-led in-home consultations. Closely comparable GTM motion to Highest Roofing (free in-home estimates per source) and overlapping product categories including roofing and siding.

Direct peers

• RoofClaim.com: A nationwide roofing contractor focused on insurance-claim-driven roof replacements for storm-damaged homes. Closely aligned with Highest Roofing's insurance-channel GTM and storm-damage restoration service offering.

Regional players

• Absolute Construction & Roofing: Virginia-based roofing and exteriors contractor serving residential and commercial customers with shingle, metal, flat, and siding systems. Comparable regional scope and service mix to Highest Roofing's Shenandoah Valley operation.
• Allstate Exteriors & Restoration Services: Mid-Atlantic storm-damage restoration and exterior remodeler focused on roof, siding, and gutter replacement. Directly comparable to Highest Roofing's insurance-channel storm damage service line and bundled exterior offering.

Others

• GAF (Standard Industries): Largest North American roofing manufacturer whose certified-contractor program authorizes Highest Roofing's warranty offerings (System Plus, Silver Pledge, Golden Pledge). Comparable as material supplier and certification authority rather than direct competitor; key dependency for premium warranty positioning.
• Beacon Building Products: National distributor of roofing, siding, and exterior building products including GAF and TAMKO brands used by Highest Roofing. Comparable as an upstream supply-chain partner rather than a competing contractor; relevant for sourcing economics and warranty product availability.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xtwitter.com/HighestRoofing
• Facebookfacebook.com/highestroofingllc
• LinkedInlinkedin.com/company/highest-roofing
• Instagraminstagram.com/highestroofing

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Highest Roofing