What Metroprint Systems Ltd does

Metroprint Systems OÜ is an Estonian large-format digital printing company founded in 2000 and headquartered at Tuuliku tee 4C in Tallinn. It produces banners, flags, posters, stickers, signs, boards, exhibition booths, tents, LED lightboxes, and a wide range of promotional and specialty products for indoor and outdoor use, using wide-format printers from Fujifilm, EFI, Epson, HP, Durst, Mimaki, and Mutoh alongside Forsstrom high-frequency welding, Zund CNC routing, and SEG (silicone edge graphics) lightbox technology. The company also offers PVC-free and sublimation-based eco-friendly materials, supported by a 2025 EU NextGenerationEU-funded sustainability program and the Archiprint sub-brand for architectural facades and interiors.

The business operates a dual go-to-market model: a sales-led motion through client managers who provide material recommendations and custom quotes for enterprise and mid-market B2B customers, and a direct-to-consumer self-serve e-commerce store for standardized products such as LED lightboxes, tablecloths, and exhibition booth rentals. Pricing is split between unit pricing for catalog products (e.g., lightboxes €449-€2,369, tablecloths €59-€99, booth rental €90-€975) and quote-based pricing for custom large-format work, with project-based rather than subscription recurring revenue dominant except for short-term equipment rentals. Customers include enterprises such as Nike, Toyota, Samsung, Prisma, Hilti, Eesti Energia, Forum Cinemas, Euronics, Subaru, Veho, Alexela, and Merko.

Metroprint serves Estonia, Finland, Sweden, and Denmark through multilingual operations (Estonian, Finnish, Swedish, Danish, English), with next-business-day delivery to mainland Estonia and the Helsinki area and daily cross-border shipments across the Baltic and Nordic regions. The company holds the 'Most Successful Company in Estonia 2016-2020' award from Credit Info Estonia and the 'Strongest in Estonia Gold Award (5 years)', operates 11-50 employees, and has received €172,213 in EU NextGenerationEU grants in 2025 for green audit and sustainable business model implementation.

Name

Metroprint Systems Ltd

Legal name

Metroprint Systems OÜ

Website

https://metroprint-media.com

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

11–50 employees

Short description

Metroprint Systems OÜ is a Tallinn-based large-format digital printing company serving B2B enterprises, event organizers, retailers, and architects across Estonia and the Nordics with banners, signs, exhibition booths, LED lightboxes, and promotional products, plus installation and design services.

Ownership category

akta.pro rank

Product category

Commercial Printing Services

NAICS

Commercial Printing (except Screen and Books) (323111), Sign Manufacturing (339950)

SIC

Commercial Printing (2750)

akta.pro primary industry

Large-Format & Specialty Printing (Signage, Posters, Displays) (MPAJALAD)

Keywords

• Large format printing
• Digital printing services
• Exhibition booth systems
• Sign and banner production
• Promotional product printing

Headquarters

HQ city

Tallinn

HQ country

Estonia

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Personnel, Supply Chain, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Custom Printing Products: One-time product sales of printed materials including banners, flags, posters, stickers, signs, exhibition booths, promotional furniture, and specialty items. Customers provide designs or request design services.
2. Rental Services: Rental of exhibition booths, tents, display equipment, and lighting for events and trade shows. Flexible daily/weekly rental periods for short-term needs.
3. Installation Services: Professional installation of advertising materials, car wraps, and setup services for completed products.
4. Design Services: Graphic design services for custom print materials, project management for complex installations.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels8 records

Core offering

Metroprint Systems produces large-format digitally printed advertising and visual marketing materials including banners, flags, posters, stickers, signs and boards, exhibition booths, tents, LED lightboxes, roll-up stands, and promotional products. The company delivers complete services from graphic design through printing, post-production finishing (welding, CNC routing, hemming, grommets), installation, and project management, serving B2B customers across Estonia and the Nordic countries.

Product overview

Metroprint Systems Ltd is a digital printing company operating since 2000 in Tallinn, Estonia, offering a comprehensive portfolio of large-format digital printing products and solutions. The core offering consists of printed materials including Banners, Flags, Posters, Stickers, Signs & Boards, and Business Cards, complemented by Display Solutions (LED light boxes, roll-up stands, advertising walls), Exhibition Booths, Tents, and Special Solutions. The company also provides Post-production Services (welding, stitching, finishing) and Additional Services (installation, car wraps, design, project management). Products are available for both indoor and outdoor use, with options for purchase or rental. The Archiprint sub-brand offers architectural facade and interior design solutions. The company operates modern wide-format printers from manufacturers including Fujifilm, EFI, Epson and uses sublimation technology, with capabilities to produce PVC-free eco-friendly materials.

Differentiator

Problem solved

Functional benefit

Brands

• Archiprint: Architectural facade fabrics and interior design solutions offered under this brand.

Products and services

• Banners Large format digitally printed banners including billboard, wall, construction fence, gas station, indoor, and PVC-free variants for advertising and visual marketing across indoor and outdoor environments.
• Flags Printed flag products including surf flags, beach flags, block flags, mast flags and advertising flags with associated accessories and materials.
• Posters Paper posters in various sizes produced via digital printing technology for advertising and promotional use.
• Stickers Sticker products including wall stickers, window stickers, floor stickers, car stickers, asphalt stickers, decorative film, and safety labels.
• Signs and Boards Signage products including board materials, POS advertising, advertising signs, and directional/information boards cut on the CNC router from PVC, Kapa, Viscom, aluminum composite, cardboard, acrylic, and Re-board.
• Display Solutions Presentation and display equipment including fabric walls, LED light boxes, exhibition tables, event arches, hanging displays, roll-ups, A-stands, promotional furniture, and printing materials.
• Exhibition Booths Modular exhibition booth systems in various sizes (3x3m, 3x6m, 6x6m) and configurations, available for purchase or rental for trade shows and events.
• Tents Branded tents including pop-up tents, V-Pavilion tents, inflatable premium tents, and inflatable premium automatic tents with various accessories.
• Special Solutions Custom special solutions including shaped advertisements, exhibition furniture, roller blinds, photo canvases, photo frames, magnets, wallpapers, floor coverings, shaped floor stickers, textile floor carpets, and tablecloths.
• Promotional Products Branded promotional merchandise including blankets, beach towels, bath towels, bean bags, poufs, deck chairs, armchairs, lounge seats, coasters, tablecloths, beach flags, wall clocks, beach chairs, pallet covers, Christmas decorations, and Forma armchairs.
• Business Cards Single-sided or double-sided business cards with rounded or square corners, available in matte or glossy finishes.
• Installation and Design Services Additional services including advertising installation, car wraps, graphic design services, and project management for complex installations.
• Post-Production Finishing Services Finishing and mounting services including edge stitching, grommets, tunnels, poles, reinforcement straps, silicone bars, velcro straps, threads, and high-frequency welding for banners and other printed products.
• LED Lightboxes SEG technology LED light boxes with aluminum or plastic frames in sizes from 100x200cm to 600x250cm, featuring double-sided graphics and wrinkle-free silicone edge graphics, sold via the e-commerce store (priced €449 to €2,369).
• Archiprint Architectural and Interior Solutions Architectural facade fabrics and interior design solutions offered under the Archiprint sub-brand targeting architects, interior designers, and facade projects.

Quantifiable outcome

• 2-3 working days standard production time
• +2 more outcomes

Named customers12 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Five partnerships are on record, tiered core.

• HPcoreTechnology or IntegrationHP supplies large format printing equipment for digital printing operations. Part of Metroprint's printer fleet from first-tier manufacturers.
• FujifilmcoreTechnology or IntegrationFujifilm provides wide format digital printing technology. Major equipment supplier for production capabilities.
• EFI (Electronics For Imaging)coreTechnology or IntegrationEFI supplies digital printing equipment and workflow solutions. Key technology partner for large format printing.
• EpsoncoreTechnology or IntegrationEpson provides printing technology for wide format digital printing operations.
• ForsstromcoreTechnology or IntegrationForsstrom provides high-frequency welding equipment for banner production and finishing.

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Pixartprinting: Pixartprinting (part of Cimpress) is a major European large-format and digital printing provider producing banners, signage, stickers, displays, and promotional products for businesses. Closely aligned with Metroprint on large-format product mix and B2B ecommerce delivery model.
• Flyeralarm: Flyeralarm is one of Europe's largest online commercial printers, offering large-format printing, banners, signage, and promotional products to B2B customers. Directly comparable to Metroprint across product categories, online ordering, and B2B sales motion, though it serves a pan-European market.
• Helloprint: Helloprint is a Dutch B2B print marketplace aggregating European print suppliers for products including large-format signage, banners, and promotional items. Closely comparable to Metroprint's product mix and target SMB/enterprise customers, with a marketplace/distribution model rather than in-house production.
• Printful: Printful is a Latvia-based custom printing and fulfillment company serving ecommerce brands with printed apparel, signage, and promotional goods. Comparable to Metroprint as a Baltic-region custom printing operation with strong digital/e-commerce GTM and B2B customer base, though focused on apparel rather than large-format.
• Solopress: Solopress is a UK-based online commercial printer specializing in large-format products, banners, signage, stickers, and exhibition materials for B2B customers. Highly comparable to Metroprint on product mix and online/e-commerce-first ordering model.
• Onlineprinters: Onlineprinters is a Germany-based commercial printing platform offering large-format products, signage, banners, and business materials across European B2B markets. Comparable to Metroprint in product breadth and online self-serve ordering, but operating at substantially larger scale.
• Vistaprint (Cimpress): Cimpress/Vistaprint operates a global mass-customization print platform serving SMBs with business cards, banners, signage, and large-format materials. Highly comparable to Metroprint on product mix (printed marketing materials) and B2B target audience, though at much larger scale and with a more online-led model.

Regional players

• Elanders: Elanders is a Swedish-headquartered print and packaging solutions group serving European B2B customers with commercial printing, signage, and integrated communications services. Comparable to Metroprint as a Nordic-region commercial printer serving enterprise accounts, but operating at larger scale and with broader geographic reach.

Others

• Spandex: Spandex is a European distributor of sign-making and large-format digital printing materials, substrates, and equipment, supplying printers including Metroprint. Comparable through its shared large-format sign and graphics ecosystem rather than direct customer competition.

Broad incumbents

• CEWE: CEWE is a large European photo finishing and commercial printing group with broad capabilities across photo products, prints, and large-format materials. Comparable as an established European printing incumbent with retail and B2B channels, though its core is consumer photo products rather than Metroprint's advertising/signage focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCytBR3ypNN8ZarFGU5DkDuQ
• Facebookfacebook.com/metroprintsystems
• LinkedInlinkedin.com/company/metroprint-systems-ltd
• Instagraminstagram.com/metroprint_systems

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Metroprint Systems Ltd