Montage Mountain Resorts

What Montage Mountain Resorts does

Montage Mountain Resorts LP is a privately held dual-season recreation operator headquartered at 1000 Montage Mountain Road in Scranton, Pennsylvania, operating a single-property campus that delivers both a summer waterpark and a winter ski/snowboard resort. The waterpark features slides (Tundra Tornado, Mat Racer), a lazy river, a wavepool, and premium cabanas, while the ski resort operates across 26 trails with a 32-feature terrain park distributed across Whistler Slope and The Yard. The core commercial offering is built around two season-pass products — a $99 summer membership and a $799 winter ski pass — alongside per-visit daily admission, ski school programs (group lessons, private lessons, Mountain Blazers training, Ski Team), cabana rentals, on-site F&B across six venues (Slocum Hollow, Midland, The Cafe, Sammie Shed, Tiki Deck, Fry Hut), and a wedding/event venue accommodating 75-300 guests.

The underlying technology stack centers on the Axess RFID platform: guests purchase tickets online via the Axess webstore (axess-store.montagemountainresorts.com), pick up reloadable never-expiring RFID cards at self-service kiosks, and scan through automated gates for lift access. The same webstore handles dynamic pricing, date-based selection, and account management across all product lines (tickets, passes, cabanas, lessons, gift cards, merchandise). Event-driven technology includes a QR-coded souvenir cup that unlocks exclusive offers, QR-based cabana ordering, and a Live Cams feed for slope conditions and I-81 traffic.

The go-to-market is direct-to-consumer: no third-party resellers or distributors; all sales flow through the resort's own webstore, on-site ticket windows, and a dedicated group-sales desk. Distribution channels include the Indy Pass multi-resort network (300+ ski resorts), a WeddingWire marketplace listing, and regional tourism partnerships with Discover NEPA and the Lackawanna County Visitors Bureau. Revenue mechanics combine subscription (season passes), per-visit transaction fees (admission, lift tickets, events), one-time purchases (cabanas, ski programs, gift cards), and professional services (wedding planning and catering). Customer segments span individual families, school/camp groups (15+ people at $19.99+/person), corporate teams, wedding couples, and adult event attendees — with the event calendar (Fall Winefest in its 11th year, Rhythm & Brews in its 9th year, Mountainfest, Adult Nights, Bark in the Waterpark, Reaper's Revenge Halloween, Iron Horse 8k, Heritage Fair) functioning as a year-round demand-generation engine layered on top of the two core seasons.

Name

Montage Mountain Resorts

Legal name

Montage Mountain Resorts LP

Website

https://montagemountainresorts.com

Company type

Private

Founded year

1984

Operating status

Operating

Headcount range

11–50 employees

Short description

Montage Mountain Resorts is a privately held, dual-season family recreation operator in Scranton, Pennsylvania, running a summer waterpark and winter ski resort on a single 26-trail campus, serving regional families, school/corporate groups, wedding clients, and event attendees via direct-to-consumer ticket sales and season passes.

Ownership category

akta.pro rank

Product category

Ski and Waterpark Resort

NAICS

Skiing Facilities (713920), Amusement Parks and Arcades (7131)

SIC

Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Winter Adventure & Mountain Resorts (Ski, Snowboard, Snow Activities) (THAAAAAK)

Keywords

• Outdoor recreation resort
• Waterpark admissions
• Ski resort services
• Ski school programs
• Event venue hosting

Headquarters

HQ city

Scranton

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain, Technology or R&D, Others

Revenue model

1. Waterpark Daily Admission: Daily admission tickets provide access to all waterpark slides and rides for a single day. Priced at $15 weekday (Mon-Fri, starting June 10), $24.99-$29.99 on weekends/holidays depending on height. Children age 2 and under enter free. This is a per-visit, per-person transaction.
2. Waterpark Season Pass (Summer Membership): One-time purchase (starting at $99 for 2026) providing unlimited waterpark access for the entire summer season (5/23/26–9/01/26). Includes perks: 10% off food, 10% off guest admissions, 30% off cabana rentals, 1-hour early entry, free admission to Adult Night events, Kids Swim Nights, Lackawanna County Heritage Fair, and Bark in the Waterpark.
3. Ski Season Pass: 2026-2027 unlimited winter season pass at $799 full price (with payment plan options via Affirm at 0% APR for 3/6/12 months). Early-bird pricing as low as $399 (Feb 23 – Mar 9). Includes access to Mountainfest 2027, First Tracks early entry, free ski/board lessons on Tuesdays, 10% off food, and direct-to-slope access.
4. Ski Lift Tickets: Per-day lift tickets for skiing and snowboarding, sold through the Axess webstore and on-site ticket windows. Prices vary by day type and ticket package (lesson + rental bundles available).
5. Cabana Rentals: Premium cabana rentals at $99 weekday / $199 weekend, accommodating up to 6 guests each. Includes early waterpark entry, waitstaff service, QR code food/beverage ordering, and complimentary bottled water. Cabanas do not include waterpark admission (sold separately). Multiple zones: Wavepool Right (Full Service), Wavepool Left, Kiddie Pool, Lazy River.
6. Food & Beverage: Multiple on-site F&B outlets including the Sammie Shed, Tiki Deck Bar & Grill, Fry Hut, Slocum Hollow Bar & Restaurant, The Cafe, and Midland at the mountain. Revenue from food, beverages, and alcohol sales. Season pass holders receive 10% off.
7. Weddings & Private Events: Fully customizable indoor/outdoor wedding venue accommodating 75–300 guests. On-site catering, event planning, and preferred vendor coordination. Booked through a consultation/inquiry form on the website.
8. Ski School & Programs: Revenue from ski and snowboard lessons (group and private), seasonal programs (Learn to Ski & Ride, Mountain Blazers training, Ski Team), and the Adult Race League. Programs range from $75 per group lesson to $1,375 for Ski Team with season pass.
9. Special Events: Ticketed events including Adult Nights ($25 GA, $100 VIP), Kids Swim Nights ($10), Bark in the Waterpark ($15 humans, free for dogs), Iron Horse 8k Race ($45 day-of), Lackawanna County Heritage Fair ($15–$20), Fall Winefest ($39–$59), Spring Winefest ($39–$59), Rhythm & Brews ($39–$55), Reaper's Revenge Halloween ($20), and Mountainfest (VIP packages, lift tickets, concert tickets).
10. Gift Cards & Retail: Gift cards available in $25, $50, $100, $250, and $500 denominations. Never expire and usable for any Montage Mountain product across any season. Additional retail merchandise sold through the shop.

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels8 records

Core offering

Montage Mountain Resorts is a dual-season outdoor recreation resort in Scranton, Pennsylvania that operates a family-friendly summer waterpark (featuring slides, a lazy river, wave pool, and cabanas) and a winter ski and snowboard resort (with trails, a 32-feature terrain park, and ski school). The resort sells daily admission, season passes, lessons, food and beverage, event tickets, and private venue rentals for weddings and group bookings, supported by an Axess-powered RFID ticketing and webstore platform.

Product overview

Montage Mountain Resorts operates as a dual-season resort offering a unified platform of recreational experiences. The core portfolio consists of the Waterpark (summer) and Ski Resort (winter) as the primary attractions, supported by subscription Season Passes providing unlimited access. Additional offerings include Ski & Snowboard School with lessons and training programs (Mountain Blazers, Ski Team), Terrain Park for freestyle skiing, RFID-enabled lift access, and diverse dining venues. The company also operates an events business hosting festivals (Fall Wine Festival, Spring Wine Festival, Rhythm & Brews, Mountainfest), Adult Nights, Kids Swim Nights, and private event venues for weddings. Add-on products include cabana rentals, souvenir cups with unlimited refills, arcade cards, and gift cards. Season passes integrate with Indy Pass for multi-resort ski access. All ticketing and passes are managed through the Axess online platform.

Differentiator

Problem solved

Functional benefit

Products and services

• Montage Mountain Waterpark

Quantifiable outcome

• 11 consecutive years of Fall Winefest (2026), 9 years of GROW (2026), 9 years of Rhythm & Brews (2025), demonstrating sustained event brand equity in the regional market.
• +2 more outcomes

Named customers7 records

Segments6 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Ten partnerships are on record, tiered core and minor.

• Indy PasscoreChannel Partner/ Reseller/ DistributorMontage Mountain Resorts is a partner resort in the Indy Pass network (300+ ski resorts across North America). Indy Pass holders receive guaranteed access to the resort with no blackout days on Indy+ Add-On Pass ($379 adult / $239 kid). The partnership positions Montage Mountain within a multi-resort network, driving pass-holder visits and cross-resort skier traffic. Indy Passholders can redeem lift tickets at the resort ticketing window.
• WeddingWireminorChannel Partner/ Reseller/ DistributorListed on WeddingWire's marketplace as a certified wedding venue. Recipient of the WeddingWire Couples' Choice Award 2023. The platform drives venue discovery and bookings through WeddingWire's traffic and review ecosystem. Montage Mountain appears in wedding venue search results for Northeast Pennsylvania.
• Discover NEPAminorGTM or Marketing PartnerDiscover NEPA (Northeast Pennsylvania Tourism) is a regional tourism marketing organization that promotes attractions and events across Northeast Pennsylvania. Montage Mountain appears as a featured partner/destination on the Discover NEPA website and marketing materials, benefiting from regional tourism promotion.
• Lackawanna County Visitors BureauminorGTM or Marketing PartnerAlso known as VISIT NEPA, this regional visitors bureau promotes Lackawanna County as a tourism destination. Montage Mountain is featured as a key attraction in their marketing, including co-branding on the resort's website footer.
• Lackawanna County Heritage FaircoreStrategic or Co-development PartnerMontage Mountain hosts the annual Lackawanna County Heritage Fair (June 4–7, 2026), celebrating local history and cultures. The fair includes amusement rides, full waterpark access, live music, vendors, and educational demonstrations. Waterpark season passholders enter free. The partnership brings large crowds to the resort and strengthens community ties.
• Revello's PizzaminorGTM or Marketing PartnerRevello's Pizza is the presenting sponsor of Rhythm & Brews and provides Old Forge Style Pizza to Slocum Hollow restaurant. This creates a distinctive local food identity at the resort while Revello's gains prominent brand exposure at a major annual event.
• Skrewball Peanut Butter WhiskeyminorGTM or Marketing PartnerSponsor of Mountainfest 2026, specifically upping the ante at the Cardboard Classic with a $1,000 cash prize for the Best Themed Skrewball Cardboard Sled. Skrewball brand ambassadors attend the event, slinging samples, swag, and smiles. Event is 21+ for alcohol-related activities.
• Pacifico CervezaminorGTM or Marketing PartnerSponsor of Mountainfest 2026, offering a 'Pacifico Beer for a Year' prize for the best Pacifico-themed cardboard sled at the Cardboard Classic. Positions Pacifico as the après-snow cerveza for the event demographic.
• Scranton Brewers GuildminorGTM or Marketing PartnerPresents the Beer School at Rhythm & Brews, providing 3 complimentary brewing education classes throughout the event: Brewing Equipment, IPAs, and IPA tasting. The Guild brings professional credibility and craft beverage expertise to the festival.
• Ken Pollock Volvo CarsminorGTM or Marketing PartnerRegional auto dealer featured in the website footer, indicating a sponsorship or co-marketing relationship with Ken Pollock Volvo Cars.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Camelback Resort: Camelback Resort in Tannersville, PA is a direct competitor operating both an indoor/outdoor waterpark (Camelbeach) and a ski resort on the same Pocono property. It is the closest comparable dual-season resort in the same Pennsylvania drive market as Montage Mountain.
• Shawnee Mountain Ski Area: Shawnee Mountain in East Stroudsburg, PA is a regional Pocono ski resort competing for the same Northeast Pennsylvania and Lehigh Valley drive market. It is comparable in size and family-friendly positioning to Montage Mountain's winter operation.
• Kalahari Resorts & Conventions: Kalahari's Pocono Mountains location in Pennsylvania is a direct competitor to Montage Mountain's waterpark business, offering a much larger indoor waterpark plus convention/event facilities. It competes for family group trips and corporate events in the same regional market.
• Blue Mountain Resort: Blue Mountain in Palmerton, PA is a direct competitor — the largest ski resort in Pennsylvania by vertical drop and trail count, with summer events and a mountain coaster. It competes with Montage Mountain for the same regional skier and day-trip audience.
• Jack Frost / Big Boulder: Two sister ski areas in the Pocono Mountains owned by Peak Resorts that compete directly with Montage Mountain for regional skiers, particularly beginners (Jack Frost) and terrain-park riders (Big Boulder). Comparable size and PA drive-market footprint.
• Great Wolf Lodge — Pocono Mountains: Great Wolf Lodge in Scotrun, PA is an indoor waterpark resort with on-site lodging, family entertainment, and events that compete directly with Montage Mountain's waterpark and event business for family day trips and overnight stays from the same regional population centers.

Others

• Indy Pass: Indy Pass is a multi-resort ski pass network of 300+ independent resorts (including Montage Mountain). It is relevant as both a partner/channel for Montage Mountain's ski distribution and as a structural benchmark for independent ski-resort go-to-market strategy.

Regional players

• Snow Trails: Snow Trails in Mansfield, OH is a regional ski area comparable in scale to Montage Mountain, family-friendly, and competing for some of the same Western PA / Ohio drive market. It offers ski school, racing, and terrain park features similar to Montage.
• Wisp Resort: Wisp Resort in McHenry, MD is a regional Mid-Atlantic ski resort with lodging, mountain coaster, and event programming. It is comparable in scale and family positioning to Montage Mountain and competes for some Mid-Atlantic drive-market skiers.

Emerging players

• Holiday World & Splashin' Safari: Holiday World in Santa Claus, IN combines a theme park and one of the largest outdoor waterparks in the US. While geographically distant, it is highly comparable as a dual-park family destination with season passes, events, and ski-free recreation.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/montagemtpark
• LinkedInlinkedin.com/company/montage-mountain-ski-resort

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Montage Mountain Resorts