Fun Run Time, Inc.

What Fun Run Time, Inc. does

Fun Run Time, Inc., doing business as Moolah Fundraising, is a privately held, US-based company founded in 2013 that provides event-based donation fundraising programs for K-12 schools and youth organizations. The company replaces traditional door-to-door product-selling fundraisers with two-week donation drives culminating in themed, high-energy events such as Fun Runs, Color Runs, Glow Runs, Bubble Runs, Reading Rallies, and Share-a-Thons. Schools initiate contact through a Get Started web form, after which Moolah conducts a planning meeting, customizes the program for the campus, and executes end-to-end logistics including prizes, student motivation, marketing materials, and on-site event operations, with fund delivery within 24 hours of fundraiser close.

The underlying technology is an online donation platform featuring built-in multi-channel donor outreach tools (email, text, social sharing, and QR codes), real-time progress tracking, and shareable fundraising pages. Schools access a self-serve Get Started intake spanning all 50 US states, and the platform supports both event-based and digital-only (Share-a-Thon) fundraising formats. The company carries COPPA and GDPR compliance certifications, consistent with handling student and donor data in K-12 contexts.

Moolah monetizes through a transaction fee on funds raised — schools pay no startup fees, no credit card fees, and no hidden costs, with schools reportedly retaining 20-30% more profit than with competing full-service fundraising companies. The primary customer segment is elementary schools, with secondary reach into middle schools and athletic/clubs organizations. The company is led by John "Big Dog" Stobbie (CFO/Chief Fundraising Officer) and Brittany "Twister" Clyde (CEO/Chief Entertainment Officer), who collectively bring 40 years of fundraising experience to the business. No external funding, partnerships, or M&A activity are disclosed.

Name

Fun Run Time, Inc.

Legal name

Moolah Fundraising

Website

https://moolahfundraising.org

Company type

Private

Founded year

2013

Operating status

Operating

Short description

Moolah Fundraising (Fun Run Time, Inc.) provides event-based donation fundraising programs — including Fun Runs, Color Runs, Reading Rallies, and digital Share-a-Thons — and an online donation platform for K-12 schools and youth organizations, monetizing via transaction fees on funds raised.

Ownership category

akta.pro rank

Product category

School Fundraising Services

NAICS

Grantmaking and Giving Services (8132), Religious, Grantmaking, Civic, Professional, and Similar Organizations (813)

SIC

Services-Educational Services (8200), Services-Social Services (8300)

akta.pro primary industry

Fundraising & Annual Giving (EDALAOAB)

akta.pro secondary industries

School Spirit & Events Programs (Pep Rally, Homecoming, Assemblies) (EDAJAJAL), Community Fundraisers & Charity Events (Gala/Walks excluded) (MPAGAEAK)

Keywords

• School fundraising programs
• Donation-based fundraisers
• K-12 fundraising events
• Online donation platform
• Youth organization fundraising

GTM type

B2B

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Donation-Based Fundraising Service: Moolah Fundraising takes a percentage of funds raised through their donation-based programs. Schools keep the majority of donations, with Moolah earning revenue as a portion of the total funds collected. No startup fees, credit card fees, or hidden costs for schools.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

Fun Run Time, Inc. (Moolah Fundraising) designs and runs donation-based school fundraiser programs — including Fun Runs, Color Runs, Glow Runs, Bubble Runs, Reading Rallies, Dance-a-Thons, and Share-a-Thons — where students collect pledges rather than sell products. Schools initiate contact through a website form, after which Moolah tailors the program during a planning meeting and then handles all execution (prizes, student motivation, marketing, and promotion). The company keeps a percentage of the donations raised; schools retain the majority, with no startup fees, deposits, credit card fees, or hidden costs.

Product overview

Moolah Fundraising operates as a school fundraising platform offering six distinct fundraiser programs: Fun Run, Reading Rally, Color Run, Glow Run, Bubble Run, and Share a Thon. These programs are two-week donation drives that replace traditional product sales with activity-based or digital sharing fundraising. The core differentiator is that schools retain 20-30% more profit than other full-service fundraising companies, with no startup fees, no credit card fees, and no hidden costs. All programs include the company's online donation platform with built-in tools for email/text outreach, social sharing, and QR codes. Programs can be customized for individual school campuses through a planning meeting, and funds are delivered within 24 hours of fundraisers ending.

Differentiator

Problem solved

Functional benefit

Products and services

• Fun Run A two-week donation drive culminating in a high-energy outdoor event with music and activity challenges. Students participate by collecting pledges and donations rather than selling products door-to-door. Designed for K-12 schools seeking a profitable, full-service fundraiser with no upfront costs.
• Reading Rally A two-week donation drive that emphasizes reading, encouraging students to read at least 100 minutes and complete daily reading challenges at home. Requires no on-site event, resulting in higher school profits and less campus disruption. Marketed as a positive, simple alternative to physical-event fundraisers.
• Color Run A donation drive similar to the Fun Run in which students are blasted with vibrant color powder as they run, walk, and dance around the track. Can be combined with the Bubble Run, and is offered as part of Moolah's event-based school fundraising lineup.
• Glow Run An indoor donation drive with a glow effect that combines a run and dance party with 1990s roller-rink vibes. Held indoors to eliminate weather risks, and free glow sticks are provided for all students; offered as a weather-safe, donation-based school fundraising event.
• Bubble Run A foamy outdoor donation drive in which high-powered foam cannons blast bubbles into the air as students dash through clouds of foam while music pumps. Can be combined with the Color Run, and is offered as a high-energy, donation-based school fundraising event.
• Share-a-Thon A hassle-free, fully digital donation drive where participants share their donation website across social networks. Requires no event or theme, leverages built-in sharing tools and multiple payment options, and is suitable for schools, athletic organizations, or any group needing a simple digital fundraiser.

Quantifiable outcome

• Schools profit 20-30% more than with other full-service fundraising companies
• +4 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• RallyUp: RallyUp is an online fundraising platform supporting raffles, auctions, sweepstakes, and donation drives for nonprofits and schools. It overlaps with Moolah's digital Share-a-Thon-style capabilities and is increasingly relevant to K-12 digital fundraising budgets.

Direct peers

• ABC Fundraising: ABC Fundraising supplies schools and youth groups with traditional product-based fundraisers (cookie dough, candy, gift wrap). It is the alternative fundraising model that Moolah's no-product, donation-based approach is designed to displace.
• Boosterthon: Boosterthon runs large-scale, event-based (fun run / fitness) school fundraisers nationally. It is the most direct head-to-head competitor to Moolah in the K-12 full-service fundraiser category, with the same buyer (school PTO/principal), same take-rate model, and same event-driven playbook.
• PledgeStar: PledgeStar is an online pledge/donation platform purpose-built for school fundraisers (read-a-thons, fun runs, walk-a-thons). It overlaps with Moolah's digital outreach and donation-tracking capabilities and serves the same K-12 PTO/parent-group buyer.
• Snap! Raise: Snap! Raise is a digital fundraising platform built specifically for K-12 schools, athletics, and clubs. It overlaps with Moolah's digital donation and outreach tooling and targets the same school-level decision-maker with a SaaS-style recurring model.
• FunRun.com: FunRun.com operates the original nationwide Fun Run school fundraiser program with a similar pledge/donation-based event model. It directly competes with Moolah's flagship Fun Run and uses a comparable school-centric, event-driven GTM.
• 99Pledges: 99Pledges offers online pledge-based fundraising software for schools, sports teams, and clubs. It is comparable to Moolah's Share-a-Thon and pledge-driven event formats and competes for the same digital fundraising budget at K-12 institutions.
• Get Movin' Fundraising: Get Movin' Fundraising provides fitness- and event-based (jog-a-thon, fun run) school fundraisers with a comparable pledge-based revenue model. It targets the same K-12 buyer with a similar low-disruption, high-participation event proposition.

Broad incumbents

• Qgiv: Qgiv is a general-purpose online donation and event fundraising platform serving nonprofits, schools, and charities. It competes with Moolah's donation platform layer and represents a broader, more enterprise-oriented incumbent in the digital fundraising tooling category.
• Bonterra (Network for Good / Givecoro): Bonterra's suite of nonprofit fundraising software (including Network for Good / Givecoro) provides donation forms, CRM, and event fundraising tools to nonprofits and schools. It is a broader incumbent alternative to Moolah's lightweight donation platform for school clients that want a full nonprofit tech stack.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/MoolahFund

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Fun Run Time, Inc.