Mayko Sp Z O O

Digital Marketing Servicesmayko.pl

Mayko Sp. z o.o. is a privately held Polish digital marketing agency headquartered in Białystok, delivering SEO and PPC/Performance Marketing services — including AI-search optimization (GEO/AISO) and a proprietary Google CSS — to e-commerce stores and D2C brands across Poland.

Company typePrivate
Founded2008
HeadquartersBialystok, Poland
Headcount11–50
GTM typeB2B
OfferingServices

What Mayko Sp Z O O does

Mayko Sp. z o.o. is a privately held Polish digital marketing agency headquartered in Białystok (ul. Dąbrowskiego 28), operating as a sales-led consultancy targeting e-commerce stores and direct-to-consumer (D2C) brands. The company's core offering is split between two service lines: SEO (pozycjonowanie), which includes e-commerce audits, optimization, migration, sponsored publications/link building, platform-specific variants for Shoper, PrestaShop, Magento, WooCommerce, and IdoSell, and a newer GEO/AISO offering that positions clients inside generative AI search systems such as ChatGPT, Google SGE, Perplexity, and Claude; and PPC/Performance Marketing, covering Google Ads, Meta Ads (Facebook/Instagram), TikTok Ads, Pinterest Ads, Microsoft Ads (Bing), internet analytics, and a proprietary CSS Mayko (Google Comparison Shopping Service).

The business operates on a subscription recurring revenue model with monthly SEO retainers, PPC management fees billed against media spend, one-time SEO audit engagements, and a hybrid subscription-plus-performance-bonus structure introduced for select clients. Customer acquisition is run as an inside-sales motion via a website consultation form and phone (+48 788 325 991), with each client assigned a dedicated account manager. Pricing is individually prepared per engagement and contracts are short-term with a one-month notice period.

The customer base spans more than a dozen named case-study clients across disparate verticals — bicycles (Romet), confectionery (Elhandel), safety products (Arcadia Sejfy), leather goods (Zagatto), diet catering (Kuchnia Vikinga, Chiara Wear), facade design (Elewacje Marzeń), gardening (EuroOgrod, Cebulki-Kwiatowe.pl), mattresses (EmLar Materace), and fashion (Modeste) — with 950+ cumulative contracts signed, a 95% renewal/expansion rate, and 92% of surveyed customers rating the agency at minimum 8/10 between 01.01.2023 and 24.06.2025. Distribution is concentrated domestically within Poland, including localized SEO services for 12 Polish cities, with no disclosed external funding or parent company.

Mayko Sp Z O O firmographics

Firmographics

Name: Mayko Sp Z O O
Legal name: Mayko Sp. z o.o.
Website: https://mayko.pl
Company type: Private
Founded year: 2008
Operating status: Operating
Headcount range: 11–50 employees
Short description: Mayko Sp. z o.o. is a privately held Polish digital marketing agency headquartered in Białystok, delivering SEO and PPC/Performance Marketing services — including AI-search optimization (GEO/AISO) and a proprietary Google CSS — to e-commerce stores and D2C brands across Poland.
Ownership category
akta.pro rank

Mayko Sp Z O O industry classification

Industry

Product category: Digital Marketing Services
NAICS: Advertising Agencies (541810), Media Buying Agencies (541830)
SIC: Services-Advertising Agencies (7311)
akta.pro primary industry: E-commerce SEO (Category/Product SEO, Merchant Feeds) (BPAFAJAE)
akta.pro secondary industry: SEO/SEM & Performance Marketing Tools (BPAMALAM)

Keywords

E-commerce SEO services
Performance marketing agency
PPC campaign management
AI search optimization
D2C marketing services

Where Mayko Sp Z O O is headquartered

Location

Headquarters

HQ city: Bialystok
HQ country: Poland
HQ region: Europe

Offices1 record

Markets served

Mayko Sp Z O O business model

Business model

GTM type: B2B
Offering type: Services
Cost components: Personnel, Operations, Technology or R&D, Marketing or Sales, Others

Revenue model

SEO Subscription Services: Monthly flat-fee subscription model for ongoing SEO services. Includes keyword research, on-site optimization, link building, and monthly reporting. Contract has one-month notice period.
PPC Campaign Management: Management of paid advertising campaigns across Google Ads, Meta, TikTok, Pinterest, and Microsoft Ads. Billed as part of monthly retainer or separate agreement.
Hybrid Performance Model: Combination of fixed monthly subscription plus performance bonus. One client example mentioned 'complex hybrid compensation model (subscription + success bonus)' - beneficial for both parties.
SEO Audit Services: One-time SEO audit delivery within 14 business days, providing detailed recommendations for optimization.

Pricing tiers

Model	Billing	Price
Subscription	Monthly	Custom SEO retainer
Hybrid	Monthly	Hybrid subscription + performance bonus
One time/ perpetual license	Pay-as-you-go	SEO Audit (one-time)

Go-to-market motion2 records

Distribution channels4 records

Marketing channels10 records

Mayko Sp Z O O product offering

Product offering

Core offering

Mayko Sp. z o.o. is a Polish digital marketing agency that sells SEO and PPC/performance marketing services to e-commerce stores and D2C brands. Its core offering combines monthly SEO retainers (on-site optimization, link building, keyword research, audits, and platform-specific positioning for Shoper, PrestaShop, Magento, WooCommerce, and IdoSell stores) with paid campaign management across Google Ads, Meta Ads, TikTok Ads, Pinterest Ads, and Microsoft Ads, augmented by an AI-search optimization service (GEO/AISO) for generative engines and a proprietary Google Comparison Shopping Service (CSS Mayko).

Product overview

Mayko is a digital marketing agency specializing in e-commerce and D2C brands, offering two core service lines: SEO (pozycjonowanie) and PPC/Performance Marketing. The SEO portfolio includes store positioning, AI-model positioning (GEO/AISO), e-commerce SEO audits, SEO optimization, e-commerce migration, and sponsored publications/link building, with platform-specific variants for Shoper, PrestaShop, IdoSell, Magento, and WooCommerce. The Performance/PPC portfolio covers Google Ads campaigns, Meta Ads (Facebook and Instagram), TikTok Ads, Pinterest Ads, Microsoft Ads (Bing), internet analytics, and a proprietary CSS Mayko (Comparison Shopping Service) for competitive Google Shopping campaigns. The AI-powered GEO/AISO service integrates with the SEO offering as an extension for generative AI visibility.

Differentiator

Problem solved

Functional benefit

Products and services

SEO for E-commerce Stores (Pozycjonowanie sklepów) Monthly SEO retainer for e-commerce stores and D2C brands including on-site optimization, link building, keyword research, and ongoing reporting; designed to grow organic Google visibility and revenue for online retailers.
PPC / Performance Marketing Paid advertising campaign management across Google Ads, Meta Ads (Facebook/Instagram), TikTok Ads, Pinterest Ads, and Microsoft Ads (Bing), focused on driving ROAS and conversions for e-commerce clients.
AI-Search Optimization (GEO/AISO) Generative Engine Optimization (GEO) / AI Search Optimization (AISO) service that optimizes content, structured data, and brand presence so the client is cited as a recommendation inside generative AI answer engines. Includes AI Visibility Score tracking and citation monitoring.
SEO Audit for E-commerce (Audyt SEO eCommerce) One-time comprehensive SEO audit for online stores that diagnoses issues across meta tags, URL structure, canonical tags, redirects, robots.txt, sitemap, structured data, content uniqueness, H headers, mobile responsiveness, and page speed, with detailed remediation recommendations.
E-commerce SEO Migration (Migracja SEO eCommerce) Project-based SEO migration service for online stores changing platforms or redesigning their site, ensuring full search visibility is preserved and traffic/ranking losses are avoided during the transition.
CSS Mayko (Google Comparison Shopping Service) Mayko's own Google Comparison Shopping Service that allows e-commerce clients to run Google Shopping campaigns at reduced CPCs versus standard Google Shopping, improving ROAS on product advertising.
Web Analytics (Analityka internetowa) Web analytics setup, configuration, and reporting service using Google Analytics, Google Search Console, and Google Data Studio to track campaign performance, funnels, and ROI for e-commerce clients.
Sponsored Publications and Link Building Off-site SEO service that places sponsored articles and acquires high-quality backlinks to strengthen the client's domain authority and search rankings.
Platform-Specific SEO (Shoper / PrestaShop / WooCommerce / Magento / IdoSell) Specialized SEO positioning service variants tailored to the technical and structural specifics of Shoper, PrestaShop, WooCommerce (WordPress), Magento, and IdoSell e-commerce platforms.

Quantifiable outcome

ROAS increase up to 1420% in 7 months (Google Ads for Arcadia Sejfy)
+8 more outcomes

Companies that use Mayko Sp Z O O

Customer profile

Named customers14 records

Segments4 records

Ideal customer profiles2 records

Mayko Sp Z O O technology and API

Technology

Technology focussed No

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

AI capability6 records

Feature3 records

Mayko Sp Z O O partnerships and signals

Strategic signal

Scale indicators12 records

Recent moves6 records

Expansion highlights6 records

Mayko Sp Z O O competitors and assessment

Company assessment

Direct peers

Cube Group: Polish digital agency offering SEO, performance marketing, and analytics for e-commerce and D2C brands — comparable scope, Polish-market focus, and service-line overlap with Mayko.
Semcore: Polish e-commerce-focused SEO and SEM agency with a similar SMB to mid-market Polish client base and performance-marketing service mix — the closest direct competitor to Mayko in Polish e-commerce.
K2: Listed Polish digital agency (formerly K2 Internet) providing performance marketing, SEO, and analytics to e-commerce clients, competing with Mayko for Polish mid-market digital marketing spend.
WhitePress: Polish-headquartered content marketing and SEO platform combining sponsored articles, link building, and SEO tooling; overlaps with Mayko's link-building offering and shared Polish and CEE client base.
Sempai: Polish SEO and content marketing agency serving SMB e-commerce brands; comparable in service portfolio, target segment, and Polish-market focus, making it a directly competing peer.
Aspalia: Polish performance marketing and SEO agency serving e-commerce clients with Google Ads and SEO services — comparable Polish-market scope and SMB-to-mid-market e-commerce focus.

Broad incumbents

iProspect: Global performance-marketing agency within Dentsu specializing in paid search, SEO, and conversion; competes with Mayko on Polish enterprise e-commerce briefs from a global, well-capitalized base.
GroupM: World's largest media investment group operating WPP agencies (Mindshare, MediaCom, Wavemaker) — relevant as a broad-incumbent competitor in Polish paid media buying that Mayko competes against for larger accounts.
Performics: Publicis-owned global performance marketing agency covering paid search, paid social, SEO, and commerce media, with capabilities and pricing models adjacent to Mayko's at the enterprise tier.
Dentsu: Global advertising and digital services holding group with iProspect, Merkle, and Dentsu Creative in its portfolio — competes broadly for Polish e-commerce advertising and SEO engagements.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

Mayko Sp Z O O financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Mayko Sp Z O O leadership team

Management profile

Number of profiles

Mayko Sp Z O O funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Mayko Sp Z O O M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mayko Sp Z O O

What does Mayko Sp Z O O do?

Is Mayko Sp Z O O a public or private company?

Mayko Sp Z O O is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Mayko Sp Z O O founded?

Mayko Sp Z O O was founded in 2008. It employs 11 to 50 people.

Where is Mayko Sp Z O O based?

Mayko Sp Z O O is headquartered in Bialystok, Poland, in the Europe region.

How does Mayko Sp Z O O make money?

Four revenue lines are on record. SEO Subscription Services are the primary driver. The others are PPC Campaign Management, hybrid Performance Model and SEO Audit Services.

Who are Mayko Sp Z O O's main competitors?

Direct peers on record are Cube Group, Semcore, K2, WhitePress, Sempai and Aspalia. Broad incumbents are iProspect, GroupM, Performics and Dentsu.

Does Mayko Sp Z O O have an API?

No public API is recorded for Mayko Sp Z O O.

What industry is Mayko Sp Z O O in?

Mayko Sp Z O O's product category is Digital Marketing Services. Its primary akta.pro industry code is BPAFAJAE, E-commerce SEO (Category/Product SEO, Merchant Feeds), with a secondary code of BPAMALAM, SEO/SEM & Performance Marketing Tools. Its NAICS code is 541810 and its SIC code is 7311.