Pitch Pr B.v.

Public Relations Servicespitchpr.nl

PitchPR B.V. is an Amsterdam-based, independently operated PR and communications agency founded in 2007, serving food, wine, spirits, FMCG and hospitality brands across the Benelux through campaigns, events, media relations and influencer activation.

Company typePrivate
Founded2007
HeadquartersAmsterdam, Netherlands
Headcount11–50
GTM typeB2B
OfferingServices

What Pitch Pr B.v. does

PitchPR B.V. is a privately held Dutch PR and communications agency founded in 2007 and headquartered in Amsterdam, operating exclusively in the Benelux market across food, wine, spirits, FMCG and hospitality sectors. The firm delivers a unified suite of six core services: PR Events (product launches, openings, tastings), Marketing consulting, creative PR Concepts (pop-ups, press trips, themed campaigns), Quick Pitch one-off assignments, Product Sampling to journalists and influencers, and Pitch en Partnerships with sommeliers, importers, retailers and festival organizers.

The underlying "technology" is human-driven domain expertise and media relationships accumulated over 18+ years, rather than proprietary software. PitchPR is the founder of The Food & Wine Republic, an international network of specialized food and wine PR agencies across Europe, North America, Africa and Oceania that enables coordinated multi-market campaigns for international brands and wine regions. The firm also operates the proprietary wine-bars.nl platform managing 160+ Dutch wine bars and the annual Wine Bar of the Year competition.

PitchPR generates revenue through B2B professional services retainers and project-based campaigns, sold directly to enterprise beverage brands, wine appellations and hospitality operators. No public pricing is disclosed and no funding rounds or external investors are recorded; the company operates independently with 11-50 employees. Recognized by Meininger's Wine & Spirits International as the Most Significant PR Agency in the Netherlands, PitchPR combines niche vertical specialization, owned event IP and an international agency network as its core commercial assets.

Pitch Pr B.v. firmographics

Firmographics

Name: Pitch Pr B.v.
Legal name: PitchPR B.V.
Website: https://pitchpr.nl
Company type: Private
Founded year: 2007
Operating status: Operating
Headcount range: 11–50 employees
Short description: PitchPR B.V. is an Amsterdam-based, independently operated PR and communications agency founded in 2007, serving food, wine, spirits, FMCG and hospitality brands across the Benelux through campaigns, events, media relations and influencer activation.
Ownership category
akta.pro rank

Pitch Pr B.v. industry classification

Industry

Product category: Public Relations Services
NAICS: Advertising Agencies (54181)
SIC: Services-Advertising Agencies (7311)
akta.pro primary industry: Creative & Brand Campaign Development (BPAFAAAB)
akta.pro secondary industries: Creative Concepting & Campaign Development (BPAFAEAD), Influencer PR & Seeding (Gifting/Press Kits) (MPAAAHAG)

Keywords

Food and beverage PR
Wine marketing communications
Hospitality public relations
Spirits brand promotion
Experiential event marketing

Where Pitch Pr B.v. is headquartered

Location

Headquarters

HQ city: Amsterdam
HQ country: Netherlands
HQ region: Europe

Offices1 record

Markets served

Pitch Pr B.v. business model

Business model

GTM type: B2B
Offering type: Services
Cost components: Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

PR and Communications Services: Professional PR agency services including brand strategy, positioning, campaign creation, media relations, event management, and promotional activities for food, wine, spirits, and hospitality clients in the Benelux market.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Pitch Pr B.v. product offering

Product offering

Core offering

PitchPR is a specialized food, wine, spirits, and hospitality PR agency operating in the Benelux market. It sells PR events, creative PR concepts, marketing consultancy, rapid one-off media coverage, product sampling to journalists and influencers, and industry partnership programs to brands, producers, restaurants, and wine bars. The firm also founded and coordinates The Food & Wine Republic international agency network and runs the annual Wine Bar of the Year competition.

Product overview

Pitch PR is a trendsetting food & drinks PR agency operating in the Benelux market. The agency offers a unified suite of PR and marketing services organized around six core offerings: PR Events (product launches, restaurant openings, tastings), Marketing (consulting and campaigns), PR Concepts (creative campaigns, pop-ups, press trips), Quick Pitch (rapid one-time assignments), Product Sampling (influencer outreach), and Pitch en Partnerships (industry collaborations). The agency also operates The Food and Wine Republic, an international network platform connecting specialized PR agencies across continents for international brand campaigns, and organizes the annual Wine Bar of the Year competition. The firm focuses exclusively on food, wine, spirits, FMCG, and hospitality brands, providing brand strategy, positioning, and measurable PR results through both digital and traditional media channels.

Differentiator

Problem solved

Functional benefit

Brands

The Food & Wine Republic: International collaboration platform of food, wine and hospitality PR agencies founded by PitchPR in 2019. Connects independent specialized PR agencies across Europe, North America, Africa, and Oceania.

Products and services

PR Events

Quantifiable outcome

Nearly 10,000 page clicks on Gato Negro campaign page
+2 more outcomes

Companies that use Pitch Pr B.v.

Customer profile

Named customers9 records

Segments3 records

Ideal customer profiles3 records

Pitch Pr B.v. technology and API

Technology

Technology focussed No

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Pitch Pr B.v. partnerships and signals

Strategic signal

Partnerships

15 partnerships are on record, tiered core and minor.

The Food & Wine RepubliccoreStrategic or Co-development Partner · 1 January 2019Founded by Pitch PR in 2019, The Food & Wine Republic is an international network of specialized food, wine, and hospitality PR agencies. The platform enables international brands and wine regions to coordinate multi-market campaigns through affiliated local agencies across Europe, North America, Africa, and Oceania.
PCATS Comunicació (Spain)minorStrategic or Co-development PartnerBarcelona-based 360-degree communication agency with 20+ years experience specializing in gastronomy, wine, agro-food systems, tourism and services. Part of The Food & Wine Republic network.
Winelab Agency (Denmark)minorStrategic or Co-development PartnerDanish event planning and production agency, organizers of the biennial Aarhus wine market with up to 1,100 attendees and 20 wine importers. Part of The Food & Wine Republic network.
FIVESTAR PR (South Africa)minorStrategic or Co-development PartnerBoutique PR and digital content agency based in Cape Town focusing on strategic PR and integrated communications for 5-star luxury travel and hospitality clients. Part of The Food & Wine Republic network.
Grapevine (Australia)minorStrategic or Co-development PartnerAustralia's leading FMCG agency specializing in social media, influencer relations, digital marketing, and content creation. Part of The Food & Wine Republic network.
ff.kPR (Germany/Switzerland)minorStrategic or Co-development PartnerPR agency in Hamburg, Germany and Zurich, Switzerland. Partner in The Food & Wine Republic network for German and Swiss markets.
Mateo&Co (Spain)minorStrategic or Co-development PartnerPR agency in Madrid, Spain. Partner in The Food & Wine Republic network for Spanish market.
SoWine (France)minorStrategic or Co-development PartnerPR agency in Paris, France. Partner in The Food & Wine Republic network for French wine communications.
SoFood (France)minorStrategic or Co-development PartnerPR agency in Paris, France. Partner in The Food & Wine Republic network for French food sector.
Rossie & Bianchi (Italy)minorStrategic or Co-development PartnerPR agency in Milan, Italy. Partner in The Food & Wine Republic network for Italian market.
This is Phipps (UK)minorStrategic or Co-development PartnerPR agency in London, UK. Partner in The Food & Wine Republic network for UK market.
Prat PR (Sweden)minorStrategic or Co-development PartnerPR agency in Stockholm, Sweden. Partner in The Food & Wine Republic network for Swedish market.
People PR (Poland)minorStrategic or Co-development PartnerPR agency in Warsaw, Poland. Partner in The Food & Wine Republic network for Polish market.
Vinrejser (Denmark)minorStrategic or Co-development PartnerPR agency in Copenhagen, Denmark. Partner in The Food & Wine Republic network.
Teuwen PR (USA)minorStrategic or Co-development PartnerPR agency in New York, USA. Partner in The Food & Wine Republic network for US market.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Pitch Pr B.v. competitors and assessment

Company assessment

Broad incumbents

Edelman: Edelman is a global communications and public-relations firm serving major consumer, food, beverage, and hospitality organizations. It is a broad incumbent with comparable brand communications, media relations, and campaign execution capabilities.
Weber Shandwick: Weber Shandwick is a global communications network with consumer, food, beverage, and hospitality clients. It is a broad incumbent because it offers overlapping PR, brand, event, and social capabilities at greater scale.
Hill+Knowlton Strategies: Hill+Knowlton Strategies is an established global communications consultancy with consumer, food, beverage, and hospitality practices. It is a broad incumbent comparator for PitchPR's media relations, brand communications, and event-based client work.
FleishmanHillard: FleishmanHillard is a global communications agency with consumer, food, agriculture, and hospitality practices. Its broader portfolio and international scale make it an incumbent comparator for PitchPR's specialist agency services.
Ketchum: Ketchum is a global public-relations and communications agency with food, beverage, consumer, and hospitality experience. It overlaps with PitchPR in integrated communications, media relations, events, and brand campaigns.
Zeno Group: Zeno Group is a global communications agency with consumer, food, beverage, and hospitality capabilities. Its integrated PR and marketing offering is relevant to PitchPR even though Zeno operates at substantially greater scale.
M Booth: M Booth is a global consumer and corporate communications agency that supports major food, beverage, and hospitality brands. It is a broad incumbent comparable through its campaign creativity, earned media, events, and digital activation.

Direct peers

Sopexa: Sopexa is a global food, wine, and spirits marketing and communications agency serving beverage and hospitality clients. Its specialist vertical focus and project/retainer agency model closely match PitchPR's B2B communications and event proposition.
Colangelo & Partners: Colangelo & Partners is a public-relations agency focused on food, wine, and spirits brands. It is a direct sector and service peer because it combines media relations, brand communications, and campaign support for beverage clients.
Bread & Butter PR: Bread & Butter PR is a food, drink, and hospitality communications agency with a similar client base and campaign and event orientation. It provides a direct regional benchmark for PitchPR's Benelux specialization.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

Pitch Pr B.v. financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Pitch Pr B.v. leadership team

Management profile

Number of profiles

Profiles2 records

Pitch Pr B.v. funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Pitch Pr B.v. M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pitch Pr B.v.

What does Pitch Pr B.v. do?

Is Pitch Pr B.v. a public or private company?

Pitch Pr B.v. is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Pitch Pr B.v. founded?

Pitch Pr B.v. was founded in 2007. It employs 11 to 50 people.

Where is Pitch Pr B.v. based?

Pitch Pr B.v. is headquartered in Amsterdam, Netherlands, in the Europe region.

How does Pitch Pr B.v. make money?

One revenue line is on record: PR and Communications Services.

Who are Pitch Pr B.v.'s main competitors?

Broad incumbents on record are Edelman, Weber Shandwick, Hill+Knowlton Strategies, FleishmanHillard, Ketchum, Zeno Group and M Booth. Direct peers are Sopexa, Colangelo & Partners and Bread & Butter PR.

Does Pitch Pr B.v. have an API?

No public API is recorded for Pitch Pr B.v..

What industry is Pitch Pr B.v. in?

Pitch Pr B.v.'s product category is Public Relations Services. Its primary akta.pro industry code is BPAFAAAB, Creative & Brand Campaign Development, with a secondary code of BPAFAEAD, Creative Concepting & Campaign Development. Its NAICS code is 54181 and its SIC code is 7311.