Mann Made Media And Events (pty) Ltd

What Mann Made Media And Events (pty) Ltd does

Mann Made Media And Events (Pty) Ltd is a South African brand experience agency founded in 2000 by the three Mann brothers and headquartered at 34 Bowling Avenue, Wendywood, Sandton, Johannesburg, with additional offices in Cape Town and Dubai. The firm operates with 50-plus in-house professionals and delivers a vertically integrated suite of services spanning event production (live, virtual, and hybrid), corporate video and content creation, 2D/3D animation and VFX, AI-augmented video production, broadcast studio services, software development, studio hire, and Web3/blockchain consulting. Its proprietary platforms include V-Hive, a virtual reality meeting and events platform with custom avatars, and Africarare, described as Africa's first metaverse built in Ubuntuland on the Ethereum blockchain with the Ubuntu ($UBU) native token.

The company sells primarily through consultative direct enterprise sales, supported by event-driven demand generation and a content-marketing presence (Mann Made Insights blog, social, and the Exponential Africa YouTube series produced for SingularityU South Africa). Pricing is quote-based and project-driven across both one-off event productions and multi-year AI video retainers; sector benchmarks referenced are around $1,800 per finished minute for traditional video. Mann Made is a Level 2 BBBEE value-adding service provider and a Silver Loerie Award winner (2024) in the live events category.

The client base is heavily weighted toward South African blue-chip enterprises in banking (Absa, Standard Bank, RMB, Old Mutual, FNB, Nedbank, FirstRand, Remgro), telecommunications (MTN, Vodacom, IDC), automotive (Toyota, Hyundai), technology (SAP, Yoco, Tracker), sports (Kaizer Chiefs), consumer brands (SAB, Defy), and development organizations (UNICEF, UNFPA). Strategic positioning centers on fusing AI-augmented workflows with physical production infrastructure to overcome the speed and integration limits of fragmented legacy agencies, with international event work (e.g., Jack Ma Foundation's Africa Business Heroes in Kigali) extending the footprint beyond South Africa.

Name

Mann Made Media And Events (pty) Ltd

Legal name

Mann Made Media (Pty) Ltd

Website

https://mannmade.co.za

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

51–100 employees

Short description

Mann Made Media And Events (Pty) Ltd is a South African brand experience agency delivering AI-augmented video, animation, live and virtual event production, and Web3/metaverse services for blue-chip enterprise clients across banking, telecommunications, automotive, sports, and development sectors.

Ownership category

akta.pro rank

Product category

Brand Experience & Event Production

NAICS

Motion Picture and Video Industries (5121), Motion Picture and Video Production (51211), Other Performing Arts Companies (711190)

SIC

Services-Motion Picture & Video Tape Production (7812), Services-Advertising Agencies (7311)

akta.pro primary industry

Corporate Virtual Events (All-Hands, Town Halls, Product Launches) (MPAGAOAI)

akta.pro secondary industries

Interactive & Immersive Content Production (AR/VR/3D) (BPAFAIAL), Immersive/Interactive Animation (AR/VR/Real-Time) (MPAHACAN)

Keywords

• Brand experience design
• Corporate event production
• AI video production
• Animation and motion graphics
• Metaverse and Web3 services

Headquarters

HQ city

Gauteng

HQ country

South Africa

HQ region

Africa

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Event Production Services: Full-service event production including stadium-scale activations, live events, hybrid events, event strategy, stage and set design, and technical choreography. Revenue generated through project-based fees for corporate conferences, product launches, roadshows, and experiential marketing activations.
2. Video and Content Creation: Video production including concepts, scripts, storyboards, scouting, and post-production services. Documentary-style videos, corporate videos, promotional content, and explainer videos delivered as project-based engagements.
3. Animation Services: 2D/3D animation, motion graphics, visual effects, and explainer videos. Includes virtual set design and VR/AR experiences. Billed per project with custom workflows.
4. AI Video Production: AI-enhanced video production service for enterprise marketing teams. Scalable solutions from campaign-specific projects to monthly content packs, priced predictably for team needs.
5. Studio Hire: Green screen studio rental for external productions. Hourly or project-based rental of production facilities.
6. Blockchain and Web3 Consulting: Comprehensive blockchain project consultancy including token advisory, NFT strategy planning, marketing and go-to-market strategies for metaverse projects. Services for Africarare and partner projects.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels9 records

Core offering

Mann Made Media And Events is a South African brand experience agency that delivers AI-augmented video production, animation, live and virtual event production, software development, broadcast studio hire, and Web3/metaverse platform services (V-Hive VR and Africarare Metaverse) to enterprise clients and consumer brands across Africa and the Middle East.

Product overview

Mann Made is a brand experience agency offering a comprehensive suite of services spanning AI-augmented video production, animation (2D/3D/VFX/motion graphics), event production (in-person, virtual, and hybrid), Web3/blockchain services (NFTs, tokens, metaverse), software development, and studio hire. The core offering centers on fusing AI with human execution to deliver high-velocity content and stadium-scale activations. Key products include AI Video Production for enterprise-scale video content creation, Animation Services for corporate communications, the V-Hive VR platform for virtual events, and Africarare (Africa's first metaverse) in Ubuntuland. The company operates as a unified service offering with vertical integration across creative, digital, content, and physical production capabilities.

Differentiator

Problem solved

Functional benefit

Brands

• V-Hive: Virtual reality meeting and events platform for corporate conferences and meetings
• Africarare
• Ubuntuland
• Ubuntu Token

Products and services

• AI Video Production AI-augmented video production service combining generative AI tools with live-action production for enterprise marketing and brand campaigns.
• AI Automation AI-driven automation services that streamline content workflows and production pipelines for corporate clients.
• Animation Services 2D and 3D animation services producing brand mascots, broadcast content, and motion graphics for corporate clients and consumer brands.
• Event Production End-to-end live and virtual event production for corporate conferences, brand activations, exhibitions, and staged experiences.
• Software Development Bespoke software development services covering metaverse, VR, AR, and Web3 platform builds for enterprise and consumer-brand clients.
• Studio Hire Hourly or daily rental of the company's broadcast studio facility for client productions and content shoots.
• Video and Content Creation Full-service video and content creation including scriptwriting, filming, post-production, and broadcast deliverables.
• Web3 and Blockchain Services Consulting and implementation services for Web3 and blockchain projects including token strategy, NFT programs, and decentralized platforms.
• V-Hive VR Platform Virtual reality platform used to host branded virtual events, immersive experiences, and metaverse activations for enterprise clients.
• Africarare Metaverse Africa-focused metaverse platform offering virtual land, branded experiences, and immersive environments for brands and users across the continent.
• Ubuntu Token Utility token native to the Africarare metaverse, used for in-platform transactions, land purchases, and brand activations.
• Mzansi Quest Gamified location-based experience delivered through the Africarare metaverse that connects users to South African culture and brand campaigns.
• Standard Bank Virtual Arts Precinct Virtual arts experience built for Standard Bank, hosted inside the Africarare metaverse to showcase African art in an immersive digital environment.
• Event Robots Robotics-based entertainment and brand activation offering used in live events to engage audiences and deliver branded experiences.
• Exponential Africa Web3 and emerging-tech summit convened by Mann Made, bringing together African and global technology leaders, brands, and investors.

Quantifiable outcome

• 5-10x more video content produced with same budget
• +5 more outcomes

Named customers20 records

Segments5 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability10 records

Feature7 records

Partnerships

Eight partnerships are on record, tiered core, flagship and minor.

• Defy AppliancescoreStrategic or Co-development Partner · 1 January 2018Conceptualized and executed augmented reality campaign supporting Defy's FC Barcelona sponsorship, including AR stadium experiences, Facebook selfie filters, and in-store portal displays. Campaign delivered 18.49% growth in rand value.
• Singularity University South AfricaflagshipStrategic or Co-development PartnerMann Made is a proud partner of Singularity University with co-founders Shayne & Mic Mann serving as co-CEOs of Singularity South Africa. They host the annual SingularityU South Africa Summit and produce content for the Exponential Africa YouTube channel. This partnership drives thought leadership in exponential technologies across Africa.
• Standard BankcoreGTM or Marketing PartnerHeadline sponsor for SingularityU South Africa Summit. Client for multiple video production and virtual event projects including the Economy Roadshow and Standard Bank Art Gallery virtual recreation.
• Jack Ma FoundationcoreStrategic or Co-development PartnerProduced documentary-style video for Africa's Business Heroes program, capturing semi-finals in Kigali, Rwanda and the grand finale gala dinner where top 10 winners were announced.
• Africarare/Ubuntuland EcosystemcoreTechnology or IntegrationMann Made built Africa's first metaverse - Africarare - a 3D virtual reality experience in Ubuntuland powered by Ethereum blockchain. Ubuntu token ($UBU) is the native token of the ecosystem.
• Standard Bank (Art Gallery)coreStrategic or Co-development PartnerVirtually recreated the Standard Bank Art Gallery for online exhibition during COVID-19, allowing users to navigate digital twin and view artist video explanations.
• Tracker and Jacaranda FMminorStrategic or Co-development PartnerBuilt 'Mzansi Quest' - a free online virtual treasure hunt game recreating iconic South African locations for COVID-era engagement.
• BetwayminorGTM or Marketing PartnerOngoing creative animation work and explainer videos for the sports betting platform.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Sparks: Sparks is a global brand experience agency specializing in corporate events, experiential marketing, and integrated production for enterprise clients. It shares Mann Made's model of combining creative, digital, and physical production for brand experiences.
• M&C Saatchi Abel: M&C Saatchi Abel is a leading South African creative agency offering integrated brand communications, events, and content production for major enterprise clients including banks and telcos. It competes directly with Mann Made for the same South African enterprise brand experience budget.
• TBWA South Africa: TBWA operates a major South African creative network with integrated brand experience, content production, and events capabilities. It competes directly with Mann Made for enterprise client brand experience budgets in the South African market.
• George P. Johnson (GPJ): GPJ is a global experiential marketing agency specializing in brand experiences, live events, and immersive activations for enterprise clients. It directly parallels Mann Made's event production and brand experience model at global scale.
• FCB South Africa (FCB Africa): FCB is one of the largest advertising networks in South Africa with integrated brand experience, events, and content capabilities. It serves the same enterprise client segments (banking, telco, automotive) as Mann Made and competes for corporate event and content budgets.

Broad incumbents

• Publicis Groupe Africa: Publicis operates one of Africa's largest advertising and brand experience networks with integrated content, events, and digital production capabilities. It competes with Mann Made for enterprise client brand experience budgets across the African continent.
• Jack Morton Worldwide: Jack Morton is a global brand experience agency (part of IPG) with deep expertise in experiential marketing, events, and content production for major brands. As a larger incumbent with broader service portfolio, it competes for the same enterprise brand experience contracts as Mann Made.
• Ogilvy Africa: Ogilvy operates a major South African network offering integrated advertising, brand experience, content, and digital production for the same enterprise client base. As a global WPP-owned network, it competes for the corporate event and content budgets Mann Made targets.
• Dentsu Africa: Dentsu operates one of Africa's largest integrated advertising and brand experience networks, offering creative, content, events, and digital production services. As a global incumbent, it competes with Mann Made for major enterprise brand experience contracts.
• VML: VML is a global brand experience and creative agency formed from the merger of VMLY&R and Wunderman Thompson, offering integrated content, commerce, and experience services. It overlaps with Mann Made's brand experience and content production offering as a broader incumbent.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/MannMadeMediaSA
• Facebookfacebook.com/mannmadesa
• LinkedInlinkedin.com/company/mann-made
• Instagraminstagram.com/mannmadesa

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mann Made Media And Events (pty) Ltd