Natureco
NatureCo is a Melbourne-based private company founded in 2021 that develops and finances nature-based carbon projects and environmental credit programs for multinational corporate clients, NGOs, investors, and governments across 30 countries in Asia-Pacific, Africa, and Latin America.
- Company typePrivate
- Founded2021
- HeadquartersMelbourne, Australia
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Natureco does
NatureCo (legal entity: Nature Company Pty Ltd) is a Melbourne-headquartered private company founded in October 2021 that develops and finances nature-based carbon projects and environmental credit programs across approximately 30 countries in Asia-Pacific, Africa, and Latin America. Co-founded by Neil Salisbury (Executive Chair) and Todd Berkinshaw (CEO) as a 50/50 joint venture between Canopy (Greening Australia's environmental markets business) and the Point Group, the company operates a "for-profit, for-purpose" model that combines NGO values with commercial carbon market expertise. NatureCo provides end-to-end project development capability spanning Project Identification Notes, feasibility studies, project registration under international carbon standards, implementation, monitoring/reporting/verification (MRV), and carbon credit generation.
The company serves four primary customer segments: global NGOs (e.g., One Tree Planted, World Vision Australia), local implementation partners and communities (e.g., Nashulai Maasai Conservancy, APEFA Rwanda, CCD Vietnam), multinational corporations seeking Net Zero-aligned carbon credits (notably Nestlé for its Global Reforestation Program targeting 200 million trees by 2030), and financial investors. Its service offering is organized around five interconnected modules: nature-based carbon projects (biodiversity plantings, farmer-managed natural regeneration, agroforestry, mangrove restoration), project development and implementation services, training and capacity building for local partners, program design and country risk/opportunity mapping, and project financing/investment matching.
Revenue is generated through carbon credit sales transactions, professional services fees for project development and advisory, and training/capacity building engagements, with bespoke and undisclosed pricing. The go-to-market is partnership-driven, leveraging an ecosystem of global NGO channel partners, local implementation organizations, dedicated corporate relationship managers, and active participation in global climate conferences (COP30, Carbon Forward Asia, Global Nature Positive Summit). The company states 2035 targets of restoring 10 million hectares of land, positively impacting 20 million people, and removing 50 million tonnes of CO2 emissions annually.
Natureco firmographics
Firmographics- Name
- Natureco
- Legal name
- Nature Company Pty Ltd
- Website
- https://natureco.earth
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- NatureCo is a Melbourne-based private company founded in 2021 that develops and finances nature-based carbon projects and environmental credit programs for multinational corporate clients, NGOs, investors, and governments across 30 countries in Asia-Pacific, Africa, and Latin America.
- Ownership category
- akta.pro rank
Natureco industry classification
Industry- Product category
- Carbon Project Development Services
- NAICS
- Environmental Consulting Services (541620), Support Activities for Forestry (1153)
- SIC
- Forestry (800)
- akta.pro primary industry
- Agroforestry & Perennial Cropping Systems (EUABABAD)
- akta.pro secondary industries
- Carbon Forestry Project Development & Origination (Afforestation/Reforestation/IFM) (IMAMAJAD), Avoided Conversion & Ecosystem Protection (REDD+, Blue Carbon Conservation) (EUABABAC), Carbon Accounting, Verification & Registry Services (MRV, Audits, Certification) (IMAMAJAE)
Keywords
Where Natureco is headquartered
LocationHeadquarters
- HQ city
- Melbourne
- HQ country
- Australia
- HQ region
- Oceania
Offices3 records
Markets served
Natureco business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain
Revenue model
- Carbon Credit Generation and Sales: NatureCo develops nature-based carbon projects that generate carbon credits, which are sold to corporate clients, investors, and through voluntary or compliance carbon markets. The company connects investors with on-ground projects, providing carbon credits in exchange for project financing.
- Project Development Services: NatureCo provides advisory and project development services including feasibility studies, program design, implementation support, and monitoring/reporting/verification for nature-based solutions. Services are provided to NGOs, corporate clients, investors, and governments.
- Capacity Building and Training: NatureCo delivers training packages and capacity building programs to local partners and communities, building skills in carbon project development and delivery.
Go-to-market motion3 records
Distribution channels4 records
Marketing channels6 records
Natureco product offering
Product offeringCore offering
NatureCo develops and implements high-integrity nature-based carbon projects for corporate clients, NGOs, investors, and governments. The company provides end-to-end project development capability spanning project identification, feasibility studies, registration, implementation, monitoring/reporting/verification, and carbon credit generation, delivered through partnerships with global NGOs, local implementation organizations, and communities across approximately 30 countries in Asia-Pacific, Africa, and Latin America.
Product overview
NatureCo is a global for-purpose business that develops and implements high-integrity nature-based carbon projects. The company operates a unified service offering centered on nature-based carbon project development, combining five interconnected service modules: core nature-based carbon projects (biodiversity plantings, farmer-managed natural regeneration, agroforestry, coastal mangroves), project development and implementation services (from concept through carbon credit generation), training and capacity building programs for local partners, program design services for large-scale global programs, and project financing/investment matching. NatureCo delivers these services in partnership with NGOs, local implementation agents, corporations, investors, and governments across 30 countries.
Differentiator
Problem solved
Functional benefit
Products and services
- Nature-based Carbon Project Development End-to-end nature-based carbon project development for corporate clients, NGOs, investors, and governments. Includes biodiversity plantings, farmer-managed natural regeneration, agroforestry, and coastal mangrove restoration projects across Asia-Pacific, Africa, and Latin America. Delivered through long-term partnerships with global NGOs and local implementation organizations.
- Project Development and Implementation Services End-to-end delivery support for nature-based carbon projects spanning early-stage concept development (Project Identification Notes, feasibility studies), project registration, implementation and management, and monitoring, reporting, verification support with carbon credit generation and sales.
- Training and Capacity Building Programs Capacity building programs designed to address local needs and establish skills in carbon project development and delivery, including skills audits, training needs assessments, train-the-trainer packages, and templates/tools for long-term project management, delivered to local organizations and communities.
- Program Design Services Specialized design of global nature-based programs working with local NGOs and corporate investors, including country risk assessments, opportunity mapping, investment criteria setting, pipeline development, and bespoke program design matched to investment goals.
- Project Financing and Investment Matching Connecting investors with on-ground projects from early-stage financing through long-term implementation funding in exchange for carbon credits, supporting equitable benefit sharing arrangements and quantified biodiversity and livelihood outcomes.
Quantifiable outcome
- 10,000,000 hectares of land restored by 2035
- +5 more outcomes
Companies that use Natureco
Customer profileNamed customers3 records
Segments5 records
Ideal customer profiles5 records
Natureco technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Natureco partnerships and signals
Strategic signalPartnerships
17 partnerships are on record, tiered secondary and core.
- Iora Ecological SolutionssecondaryPartner for Project Khejri - community-led reforestation and carbon initiative in southern Rajasthan, India. Iora Ecological Solutions participated in field assessments and workshops for feasibility assessment including site visits and community consultations.
- Jatan SansthansecondaryLocal partner for Project Khejri community-led reforestation initiative in southern Rajasthan. Participated in in-depth workshops, field assessments, and consultations with Gram Panchayats, women's groups, and block-level departments.
- CIFOR-ICRAFsecondaryResearch institution partner contributing to Vietnam report on private sector investment opportunities in nature-based carbon projects. CIFOR-ICRAF provides technical expertise for mapping opportunities and project development in Vietnam.
- Flinders UniversitysecondaryResearch institution partner for Vietnam Carbon Market Readiness Conference and contributing to private sector investment report. Partner in hosting Vietnam Carbon Market Readiness Conference in Hanoi.
- RECOFTCsecondaryPartnership for sustainable agroforestry in Lampung province, Indonesia. NatureCo and RECOFTC are assessing feasibility of an agroforestry project within local supply chains such as coffee, cocoa, and pepper. Project aims to rehabilitate watersheds, restore ecological balance, and enhance ecosystem services while supporting sustainable livelihoods.
- BlueyousecondaryPartner in Sundarbans mangrove restoration exploration alongside Conservation International and local partner JYDC. Blueyou contributes to integrating mangrove restoration with sustainable aquaculture and exploring transformative potential for ecosystem restoration and livelihoods enhancement.
- Joygopalpur Youth Development Centre (JYDC)coreLocal partner in Sundarbans, India for integrated mangrove shrimp farming project. JYDC conducts field visits, focus group discussions, and collaborative capacity-building workshops with stakeholders including aquaculture farmers, women's self-help groups, and research institutes.
- Nación VerdecoreKey project partner for 'Sustainable Forests for the Estado de Mexico' initiative. The project aims to plant six million trees across more than 5,000 hectares of communal land in Estado de Mexico, contributing to ecosystem restoration and community resilience.
- Conservation InternationalsecondaryCollaboration on design and development of integrated mangrove shrimp farming project in the Sundarbans, India. Conservation International contributes to ecological restoration and sustainable livelihoods project alongside Joygopalpur Youth Development Centre.
- Nashulai Maasai ConservancycorePartnership to deliver sustainable long-term improvements to local livelihoods and natural ecosystems in Indigenous lands of the greater Maasai Mara, Kenya. Focus on agroforestry and grassland restoration. Nashulai Maasai Conservancy is a UNDP Equator Prize winner recognized for leadership in local nature-based solutions to climate change.
- APEFA Rwanda NGOsecondaryCollaboration to identify and develop nature-based carbon projects in Rwanda with mutual vision for lasting outcomes for people, biodiversity, and climate change. Projects aim to restore, protect or improve management of Rwanda's diverse ecosystems and support threatened species.
- Centre for Conservation and Development (CCD)coreVietnamese conservation organization and local implementation partner for nature-based carbon projects in Vietnam. Partner in the $1.1M private-public-NGO partnership including a 700-hectare reforestation project in Dakrong Nature Reserve, Quang Tri province. CCD leads local stakeholder engagement and government liaison.
- World Vision AustraliacorePartnership to build pipeline of land restoration projects delivering social, environmental, and economic benefits. Includes end-to-end project pipeline development, farmer-managed natural regeneration and reforestation projects across Africa and Indo-Pacific, and capacity building for local implementation partners. Five collaborative ARR carbon projects underway in Rwanda and Kenya.
- One Tree PlantedcoreGlobal reforestation charity partnership for delivering nature-based carbon projects. NatureCo and One Tree Planted co-designed Nestlé's Global Reforestation Program framework and jointly identify and develop projects aligned with Nestlé's Insetting Framework. Partnership includes technology application in nature-based carbon sector and investigating innovations together.
- NestlécoreNatureCo and One Tree Planted as key partners supporting Nestlé's Global Reforestation Program (GRP) aiming to plant and grow 200 million trees by 2030. NatureCo provides expertise for program design and implementation to achieve Nestlé's Net Zero commitment by 2050. Projects follow an insetting approach targeting climate action within supply chains.
- Canopy (Greening Australia)coreFounding company - Greening Australia's nature-based carbon business. Canopy focuses on developing nature-based environmental credit solutions in Australia including carbon development programs. NatureCo operates nature-based carbon projects internationally. NatureCo established in October 2021 in equal part by Canopy and the Point Group.
- Point Group / Point ZerocoreFounding company. Point Zero is a retail carbon brokerage business that sources carbon credits from international projects for organizations needing immediate access. NatureCo established in October 2021 in equal part by Canopy and the Point Group.
Scale indicators6 records
Recent moves7 records
Expansion highlights4 records
Natureco competitors and assessment
Company assessmentEmerging players
- Veritree: Nature-based carbon project developer using satellite verification and blockchain-based credit issuance for reforestation and mangrove projects. Comparable to NatureCo in nature-based carbon development and corporate sales focus.
- Carbonbay: Carbon project developer originating nature-based solutions projects (ARR, REDD+, blue carbon) for corporate buyers. Comparable in scale, methodology focus, and customer segment, with similar partnership-driven origination model.
- Sylvera: Independent ratings provider for voluntary carbon credits, including nature-based projects. Comparable because Sylvera's ratings directly affect NatureCo's MRV positioning and credit pricing power; partial overlap as an enabling service rather than direct competitor.
- Treeconomy: Nature-based carbon project developer and MRV technology provider focused on ARR, agroforestry, and mangrove restoration. Comparable in service offering and customer base, with overlap in Asia-Pacific and Africa project geographies.
- Renoster: Nature-based carbon project developer focused on ARR, agroforestry, and blue carbon projects with strong geographic overlap with NatureCo in Asia-Pacific and Latin America. Direct competitor for high-integrity nature-based credit supply and corporate offtake.
Direct peers
- Patch: API-driven carbon credit platform that curates and distributes nature-based and tech-based credits to enterprise buyers. Competes with NatureCo at the point of credit distribution and corporate sales, though without NatureCo's on-ground project development depth.
- South Pole Group: Global climate solutions provider developing nature-based and technology-based carbon projects for corporate buyers, with end-to-end services (feasibility, registration, MRV, credit issuance). Directly comparable to NatureCo in offering, customer base (Nestlé, Unilever-type multinationals), and geographic footprint, but at significantly larger scale.
- Pachama: Technology-led marketplace for nature-based carbon credits using satellite and AI for project monitoring and verification. Competes with NatureCo on corporate offtake but differentiates through a tech platform layer rather than direct project development and field operations.
- NCX (Natural Capital Exchange): Marketplace and project developer for nature-based carbon, focusing on improved forest management and ARR credits from small landowners in North America. Competes with NatureCo for corporate nature-based credit buyers and shares the high-integrity, MRV-led positioning.
Regional players
- Carbon Growth Partners: Nature-based carbon project developer with strong focus on the Global South, comparable to NatureCo in partnership-based model and emerging market geographies. Slightly different go-to-market focus on aggregating smaller projects.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Natureco social profiles
Digital presenceNatureco financial estimates
Financial estimateRevenue estimate
Valuation estimate
Natureco leadership team
Management profileNumber of profiles
Profiles16 records
Natureco funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Natureco M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Natureco
What does Natureco do?
NatureCo develops and implements high-integrity nature-based carbon projects for corporate clients, NGOs, investors, and governments. The company provides end-to-end project development capability spanning project identification, feasibility studies, registration, implementation, monitoring/reporting/verification, and carbon credit generation, delivered through partnerships with global NGOs, local implementation organizations, and communities across approximately 30 countries in Asia-Pacific, Africa, and Latin America.
Is Natureco a public or private company?
Natureco is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Natureco founded?
Natureco was founded in 2021. It employs 11 to 50 people.
Where is Natureco based?
Natureco is headquartered in Melbourne, Australia, in the Oceania region.
How does Natureco make money?
Three revenue lines are on record. Carbon Credit Generation and Sales are the primary driver. The others are project Development Services and capacity Building and Training.
Who are Natureco's main competitors?
Emerging players on record are Veritree, Carbonbay, Sylvera, Treeconomy and Renoster. Direct peers are Patch, South Pole Group, Pachama and NCX (Natural Capital Exchange). Carbon Growth Partners is listed as a regional player.
Does Natureco have an API?
No public API is recorded for Natureco.
What industry is Natureco in?
Natureco's product category is Carbon Project Development Services. Its primary akta.pro industry code is EUABABAD, Agroforestry & Perennial Cropping Systems, with a secondary code of IMAMAJAD, Carbon Forestry Project Development & Origination (Afforestation/Reforestation/IFM). Its NAICS code is 541620 and its SIC code is 800.