Paris Store
Paris Store is a French Asian grocery chain operating 21 physical retail stores across France, offering 6,000+ Asian food product references to individual consumers and B2B clients including restaurateurs and wholesalers, with delivery across France and Europe.
- Company typePrivate
- Founded1977
- HeadquartersParis, France
- Headcount501–1,000
- GTM typeB2B and B2C
- OfferingServices
What Paris Store does
Paris Store is a French Asian grocery supermarket chain that has operated for approximately 40 years, running 21 physical retail stores across France and serving both individual consumers and professional food-service clients (restaurateurs, caterers, and wholesalers). Its headquarters are at 44 Avenue d'Ivry in Paris's 13th arrondissement, the city's primary Asian quarter, and the company employs roughly 700 people. The company is structured as a SAS (Société par Actions Simplifiée) with €2,182,917 in share capital and is privately held with no disclosed institutional investors or funding rounds.
The business operates on two complementary revenue streams. The first is in-store B2C retail, offering a catalog of 6,000+ Asian food references sourced from approximately 40 Asian countries, including rice, noodles, beverages, spices, snacks, and specialty items. The second is a B2B professional channel with dedicated commercial representatives, professional-only pricing (not publicly disclosed), and a delivery service that is free in Ile-de-France for orders above €700 and extends across France and Europe. The company website (paris-store.com) is built on WordPress with WooCommerce and WPML multilingual support, but functions only as a product showcase — online ordering is not available, and professional pricing is gated behind sales representative contact.
The company's marketing approach is content-led, featuring an Asian cuisine recipe library, blog articles, and a customer newsletter, complemented by a deep community engagement strategy including the annual Lunar New Year parade in the 13th arrondissement of Paris, organized in partnership with ARFOI for nearly 40 years. The technology stack (WooCommerce, WordPress, WPML, Wordfence) is standard off-the-shelf e-commerce infrastructure with no AI/ML, proprietary platforms, or API offerings. There are no disclosed patents, certifications, or regulatory actions, and the company has no M&A history, subsidiaries, or parent entities.
Paris Store firmographics
Firmographics- Name
- Paris Store
- Legal name
- Paris Store
- Website
- https://paris-store.com
- Company type
- Private
- Founded year
- 1977
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- Paris Store is a French Asian grocery chain operating 21 physical retail stores across France, offering 6,000+ Asian food product references to individual consumers and B2B clients including restaurateurs and wholesalers, with delivery across France and Europe.
- Ownership category
- akta.pro rank
Where Paris Store is headquartered
LocationHeadquarters
- HQ city
- Paris
- HQ country
- France
- HQ region
- Europe
Offices2 records
Markets served
Paris Store business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Retail Sales: In-store retail sales of Asian food products to individual consumers across 21 physical store locations in France
- Professional B2B Sales: Wholesale and bulk sales to professional clients including restaurateurs and wholesalers, with delivery services available across France and Europe
- Professional Delivery Services: Delivery services for professional clients with free delivery in Ile-de-France for orders above €700
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | B2C Retail Pricing |
| Other | Multi-year contract | Professional B2B Pricing |
| Other | Pay-as-you-go | Professional Delivery - Ile-de-France |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels3 records
Paris Store product offering
Product offeringCore offering
Paris Store operates a chain of 21 physical Asian supermarket stores across France retailing over 6,000 Asian food product references (rice, noodles, beverages, spices, snacks, fresh and frozen products) sourced from approximately 40 Asian and other countries. In parallel, the company runs a B2B professional supply service for restaurateurs, caterers, and wholesalers, offering bulk pricing, dedicated account management, and delivery across France and Europe. The company website functions as a non-transactional product catalog showcase, with no online ordering capability.
Product overview
Paris Store is a French Asian grocery supermarket chain operating 21 physical retail stores across France, supported by an online product catalog showcasing over 6,000 Asian food product references. The company serves both individual consumers and B2B professionals (restaurants, wholesalers) with services including professional pricing, bulk ordering, and delivery. Products span diverse Asian food categories including rice varieties (sushi rice, basmati, jasmine, glutinous, fragrant rice), noodles (instant noodles, udon, vermicelli), beverages (green tea, fruit drinks, coconut drinks), cooking ingredients (sesame oil, rice vinegar, curry powder, turmeric, spices), fresh and frozen products, seaweed, snacks, and specialty items from approximately 40 countries including Japan, Korea, China, Thailand, Vietnam, India, and Southeast Asia. The website functions as a catalog-only showcase without e-commerce functionality. The company also provides recipe content for Asian cuisine and organizes community events such as the annual Lunar New Year parade in Paris.
Differentiator
Problem solved
Functional benefit
Products and services
- Paris Store Physical Retail Supermarkets A network of 21 physical Asian supermarket stores across France where customers can purchase Asian food products, ingredients, beverages, and specialty items in person. The primary retail channel serving both individual consumers and walk-in professional buyers.
- Professional B2B Supply Service Wholesale and bulk supply service for professional clients including restaurateurs, caterers, and food service wholesalers, with negotiated professional pricing, dedicated account management via commercial representatives, and product catalogs available in paper or PDF format. Targeted at businesses running Asian-cuisine or Asian-themed operations in France and Europe.
- Professional Delivery Service Delivery service for professional B2B clients with free delivery in Île-de-France for orders above €700; fees apply for provincial and international (European) deliveries. Supports the professional supply channel for restaurateurs and wholesalers.
- Printed and PDF Product Catalog for Professionals Paper or PDF product catalog covering the full 6,000+ reference range, made available to professional clients through stores and via dedicated sales representatives as a procurement tool.
- Boisson Ananas (Pineapple Drink) Pineapple-flavored beverage from Caffe Bene brand, country of origin South Korea. Sold across Paris Store retail locations.
- Riz rond Selenio Bio (Organic Round Selenio Rice) Organic round rice for sushi, Okami brand, country of origin Italy. Sold across Paris Store retail locations.
- Riz Basmati (Basmati Rice) Basmati rice, Tilda brand, country of origin India. Sold across Paris Store retail locations.
- Épices / Aromates (Spices and Aromatics Category) Category of Asian spices and aromatics including curry powder, turmeric, Sichuan pepper, and cinnamon, with brands such as DUCROS, sourced from multiple countries. Sold across Paris Store retail locations.
- Lait de Coco (Coconut Milk) Coconut milk from PSP brand, country of origin Thailand. Sold across Paris Store retail locations.
- Boisson Thé Citron (Lemon Tea Drink) Lemon tea beverage, POKKA brand, country of origin Singapore. Sold across Paris Store retail locations.
- Poudre Moringa (Moringa Powder) Moringa powder, PSP brand, country of origin Sri Lanka. Sold across Paris Store retail locations.
- Épice Szechuan (Szechuan Spice) Szechuan spice, Eaglobe brand, country of origin China. Sold across Paris Store retail locations.
- Riz parfumé Battambang (Battambang Fragrant Rice) Fragrant rice, Romduol Battambang brand, country of origin Cambodia. Sold across Paris Store retail locations.
- Thé Vert Sencha (Sencha Green Tea) Sencha green tea in bag format, country of origin Japan. Sold across Paris Store retail locations.
- Curcuma en Poudre (Turmeric Powder) Turmeric spice powder, DUCROS brand, country of origin France. Sold across Paris Store retail locations.
- Onigiris (Japanese Rice Balls) Recipe Kit Ingredients Recipe offering combining sushi rice, nori seaweed, rice vinegar, miso paste, sesame oil, and various fillings. A composite Asian product offering marketed through the recipe content section.
- Bibimbap (Korean Rice Dish) Recipe Kit Ingredients Recipe offering combining vegetables, chicken, gochujang sauce, and sesame. A composite Asian product offering marketed through the recipe content section.
Companies that use Paris Store
Customer profileNamed customers3 records
Segments2 records
Ideal customer profiles2 records
Paris Store technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Paris Store partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- ARFOI (Association des Résidents en France d'Origine Indochinoise)coreHistoric partnership with ARFOI for organizing the annual Lunar New Year parade in Paris. Paris Store has been the main organizer for nearly 40 years, working together to showcase Asian culture in the heart of Paris.
Scale indicators3 records
Recent moves5 records
Expansion highlights4 records
Paris Store competitors and assessment
Company assessmentEmerging players
- Weee!: US online-first Asian and Hispanic grocery platform with a heavily digital, delivery-led model. Comparable in assortment focus but represents the digitally native format Paris Store has not yet built.
Broad incumbents
- Carrefour: France's largest general retailer, with extensive international/Asian product ranges, omnichannel e-commerce, and B2B food service offerings. Comparable as a competitive channel for both Asian specialty demand and B2B restaurant supply.
- E.Leclerc: French retail cooperative with extensive private-label and international food offerings and growing e-commerce. Comparable as a broad-line French incumbent competing for the same grocery wallet share.
- Auchan: Major French general retailer with a significant international food assortment and growing click-and-collect/online grocery infrastructure. Comparable on overlapping Asian category offerings and omnichannel ambition.
Regional players
- Loon Fung: UK-based Asian grocery and foodservice supplier with both retail and wholesale operations. Comparable dual-channel specialty Asian grocer model, though operating in a different European geography.
- 99 Ranch Market: Leading Asian-American grocery chain in the US with broad imported product depth and growing private-label penetration. Highly comparable assortment breadth and specialty positioning, though US-focused.
- H Mart: Largest US-based Asian-American supermarket chain with ~70 stores across the US and Canada. Comparable specialty Asian grocery model, dual B2B/B2C, and large imported SKU catalog, though operating in a different geography.
- Wing Yip: UK-based Chinese/Asian supermarket chain serving both retail and B2B foodservice customers with broad imported Asian ranges. Closest analog to Paris Store outside France in terms of format and customer mix.
- Uwajimaya: Long-established US Pacific Northwest Asian grocery chain combining retail, foodservice, and imported specialty products. Comparable specialty Asian grocery positioning and multi-decade operating history.
Direct peers
- Tang Frères: French Asian supermarket chain operating a multi-store footprint focused on imported Asian food products for both retail consumers and professional clients — directly comparable in category, customer base, and brick-and-mortar specialty grocery model.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Paris Store social profiles
Digital presenceParis Store financial estimates
Financial estimateRevenue estimate
Valuation estimate
Paris Store leadership team
Management profileNumber of profiles
Paris Store funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Paris Store M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Paris Store
What does Paris Store do?
Paris Store operates a chain of 21 physical Asian supermarket stores across France retailing over 6,000 Asian food product references (rice, noodles, beverages, spices, snacks, fresh and frozen products) sourced from approximately 40 Asian and other countries. In parallel, the company runs a B2B professional supply service for restaurateurs, caterers, and wholesalers, offering bulk pricing, dedicated account management, and delivery across France and Europe. The company website functions as a non-transactional product catalog showcase, with no online ordering capability.
Is Paris Store a public or private company?
Paris Store is a private company. It is classified as unknown and is currently operating.
When was Paris Store founded?
Paris Store was founded in 1977. It employs 501 to 1,000 people.
Where is Paris Store based?
Paris Store is headquartered in Paris, France, in the Europe region.
How does Paris Store make money?
Three revenue lines are on record. Retail Sales are the primary driver. The others are professional B2B Sales and professional Delivery Services.
Who are Paris Store's main competitors?
Weee! is listed as an emerging player. Broad incumbents are Carrefour, E.Leclerc and Auchan. Regional players are Loon Fung, 99 Ranch Market, H Mart, Wing Yip and Uwajimaya. Tang Frères is listed as a direct peer.
Does Paris Store have an API?
No public API is recorded for Paris Store.