Primeslots
Primeslots Events Pvt Ltd operates a two-sided online marketplace headquartered in Goa, India, connecting businesses seeking advertising with vendors listing out-of-home and digital media spaces, and monetizes via marketplace commissions on bookings.
- Company typePrivate
- Founded2003
- HeadquartersPanaji, India
- Headcount11–50
- GTM typeB2B
- OfferingDigital Commerce or Content
What Primeslots does
Primeslots Events Pvt Ltd, founded in 2003 by Shri Pradeep Palyekar and headquartered in Panaji, Goa, India, operates an online advertising marketplace that aggregates out-of-home (OOH) and digital media spaces onto a single platform. The business consists of two interconnected products: the PrimeSlots Marketplace (primeslots.co.in), where businesses can browse and book advertising inventory across outdoor and digital formats, and the PrimeSlots Partner Platform (primeslotspartners.co.in), a separate onboarding portal where media space vendors register, get verified, and upload their assets for listing.
The underlying technology is a custom marketplace web application (Next.js frontend per asset URLs) with social-login SSO integrations (Google, Facebook, Instagram, Twitter, LinkedIn) and no public API, SDK, mobile app, or AI/ML capabilities disclosed. The company monetizes via marketplace commissions on transactions between advertisers and media space vendors, with custom quote-based pricing that varies by location, format, size, and duration; a stated refund policy returns 90% within 24 hours with a 10% processing fee.
The go-to-market is a digital-first mix of organic social media, partner referrals, and direct contact forms. Operationally, Primeslots is a small, privately held Indian Pvt Ltd with no disclosed funding, no institutional investors, no parent company, and no headcount figures, claiming "over 1000 clients" and more than 20 years of group-level activity rather than annual marketplace volume. Geographic reach is marketed as global, but functional operations are anchored in Goa, India, with court jurisdiction for partner disputes also fixed in Goa.
Primeslots firmographics
Firmographics- Name
- Primeslots
- Legal name
- Primeslots Events Pvt Ltd
- Website
- https://primeslots.co.in
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Primeslots Events Pvt Ltd operates a two-sided online marketplace headquartered in Goa, India, connecting businesses seeking advertising with vendors listing out-of-home and digital media spaces, and monetizes via marketplace commissions on bookings.
- Ownership category
- akta.pro rank
Primeslots industry classification
Industry- Product category
- Advertising Marketplace
- NAICS
- Media Buying Agencies (541830)
- akta.pro primary industry
- Wholesale/B2B Generalist Marketplaces (CRAFAAAF)
Keywords
Where Primeslots is headquartered
LocationHeadquarters
- HQ city
- Panaji
- HQ country
- India
- HQ region
- Asia
Offices1 record
Markets served
Primeslots business model
Business model- GTM type
- B2B
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Marketing or Sales, Operations, Personnel
Revenue model
- Marketplace Commission: Primeslots operates as a marketplace platform where vendors/partners upload media assets for advertising spaces. The platform facilitates transactions between media space owners and advertisers seeking outdoor or digital advertising solutions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Custom quote-based pricing for advertising campaigns |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Primeslots product offering
Product offeringCore offering
Primeslots operates a two-sided online marketplace where media asset vendors/partners register, get verified, and upload outdoor (OOH) and digital advertising spaces onto the platform, while businesses seeking advertising solutions can discover, browse, and book those media spaces directly through the marketplace. The company acts as the sole marketer of the platform and facilitates transactions between media space owners and advertisers, with partners prohibited from contacting users outside of platform channels.
Product overview
Primeslots operates as a unified advertising marketplace platform with two interconnected components: the PrimeSlots Marketplace for advertisers to discover and book OOH (Out-of-Home) and digital advertising spaces, and the PrimeSlots Partner Platform for vendors and media space owners to list and manage their advertising inventory. The company positions itself as the world's first advertising marketplace, facilitating connections between businesses seeking advertising solutions and media space providers.
Differentiator
Problem solved
Functional benefit
Products and services
- PrimeSlots Marketplace The world's first advertising marketplace that enables businesses to discover, book, and manage outdoor and digital advertising spaces (OOH media solutions). The platform connects advertisers with media space owners and vendors, facilitating direct booking of advertising inventory.
- PrimeSlots Partner Platform A dedicated platform for media space vendors and partners to register, get verified, and upload their media assets for listing on the PrimeSlots Marketplace. Enables partners to access a ready advertiser customer base and global reach, with Primeslots acting as sole marketer of the platform.
Companies that use Primeslots
Customer profileSegments1 record
Ideal customer profiles2 records
Primeslots technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
Feature1 record
Primeslots partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Media Asset Vendors/PartnerscorePrimeslots operates a marketplace model where vendors/partners register, get verified, and upload their media assets (outdoor and digital advertising spaces) onto the PrimeSlots platform. The platform acts as sole marketer of its services, with partners granted trademark usage rights for marketing purposes only. Partners must not contact users outside platform channels.
Scale indicators2 records
Recent moves5 records
Expansion highlights5 records
Primeslots competitors and assessment
Company assessmentDirect peers
- Place Exchange: Place Exchange operates a programmatic OOH advertising marketplace connecting DOOH inventory owners with buyers through real-time bidding. Directly comparable to Primeslots as a supply-side aggregator for OOH/digital out-of-home advertising inventory.
- Vistar Media: Vistar Media is a programmatic OOH advertising marketplace and SSP that connects media owners with advertisers via DSP integrations. It is the most direct global comparable to Primeslots' OOH marketplace concept, operating at significantly greater scale with institutional backing.
- Hivestack: Hivestack is a global programmatic DOOH ad exchange and SSP that enables media owners to monetize digital out-of-home inventory. Competes in the same marketplace/aggregation category as Primeslots but with programmatic technology and international scale.
- AdOnMo: AdOnMo is an India-focused OOH and DOOH advertising platform that connects advertisers with media owners across transit, airports, and digital screens. A direct Indian-market competitor to Primeslots with stronger technology infrastructure and active campaigns.
Broad incumbents
- MediaMath: MediaMath is a demand-side platform that facilitates programmatic media buying across multiple channels. Adjacent comparable to Primeslots as it operates in the media buying/advertising marketplace infrastructure space, though at enterprise scale with DSP technology.
- AdRoll: AdRoll is a multi-channel digital advertising platform offering display, social, and email advertising with self-serve marketplace functionality. Comparable to Primeslots as a self-serve advertising marketplace, though focused on digital rather than OOH inventory.
- Broadsign: Broadsign provides a comprehensive OOH/DOOH content management and programmatic advertising platform used by media owners globally. While more focused on CMS than marketplace booking, it overlaps with Primeslots in aggregating and monetizing OOH inventory through digital infrastructure.
Regional players
- Httpool: Httpool is a cross-media advertising platform operating across emerging markets including India and Southeast Asia, offering digital and OOH advertising solutions. Comparable to Primeslots as a regional multi-marketplace player, though with stronger international presence and media partnerships.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights4 records
Customer concentration
Primeslots social profiles
Digital presencePrimeslots financial estimates
Financial estimateRevenue estimate
Valuation estimate
Primeslots leadership team
Management profileNumber of profiles
Profiles1 record
Primeslots funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Primeslots M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Primeslots
What does Primeslots do?
Primeslots operates a two-sided online marketplace where media asset vendors/partners register, get verified, and upload outdoor (OOH) and digital advertising spaces onto the platform, while businesses seeking advertising solutions can discover, browse, and book those media spaces directly through the marketplace. The company acts as the sole marketer of the platform and facilitates transactions between media space owners and advertisers, with partners prohibited from contacting users outside of platform channels.
Is Primeslots a public or private company?
Primeslots is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Primeslots founded?
Primeslots was founded in 2003. It employs 11 to 50 people.
Where is Primeslots based?
Primeslots is headquartered in Panaji, India, in the Asia region.
How does Primeslots make money?
One revenue line is on record: marketplace Commission.
Who are Primeslots's main competitors?
Direct peers on record are Place Exchange, Vistar Media, Hivestack and AdOnMo. Broad incumbents are MediaMath, AdRoll and Broadsign. Httpool is listed as a regional player.
Does Primeslots have an API?
No public API is recorded for Primeslots.
What industry is Primeslots in?
Primeslots's product category is Advertising Marketplace. Its primary akta.pro industry code is CRAFAAAF, Wholesale/B2B Generalist Marketplaces. Its NAICS code is 541830.