Hemlock Insurance
Hemlock Insurance is an independent insurance brokerage in Fairview, North Carolina that connects individual consumers and families to health, renters, home, auto, and Medicare coverage through referral partnerships with HealthSherpa, ePremium, AgentInsure, and UHOne, earning commission on policies written.
- Company typePrivate
- Founded2010
- HeadquartersFletcher, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Hemlock Insurance does
Hemlock Insurance is an independent insurance brokerage headquartered in Fairview, North Carolina, founded in 2010 and operating with 11–50 employees. The company functions as a referral and intermediary layer rather than a carrier or proprietary platform: each of its four product lines is delivered through a third-party partner. Health insurance is routed to HealthSherpa, renters insurance to ePremium Insurance, home and auto quotes to AgentInsure / Jerry Insurance, and Medicare options to UHOne. Hemlock provides the local customer relationship, lead qualification, and in-person or phone-based consultation, while the partner platforms handle quoting, underwriting, and policy issuance.
The agency's customer base is comprised of individual consumers and families in Western North Carolina seeking affordable coverage across health, renters, home, auto, and Medicare lines. The company uses a direct-to-consumer go-to-market motion, combining phone outreach (828-338-9125), online quote requests, and partner website referrals as the primary acquisition channels. There is no proprietary technology stack disclosed; the website is a basic Wix-hosted marketing site with a contact form, and the company relies entirely on third-party vendor platforms for quote generation and policy management.
Hemlock's revenue is generated exclusively through commissions on insurance policies sold, earned as a percentage of premiums written through its carrier and marketplace partners. The pricing model is fully quote-based with no standardized tiers, and pricing is not publicly disclosed. Operating as a single-location agency in one regional market (North Carolina) with a horizontal segmentation approach across multiple insurance verticals, the business is structured as a lean local distribution and relationship layer over outsourced insurance infrastructure.
Hemlock Insurance firmographics
Firmographics- Name
- Hemlock Insurance
- Legal name
- Hemlock Insurance
- Website
- https://hemlockinsurance.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Hemlock Insurance is an independent insurance brokerage in Fairview, North Carolina that connects individual consumers and families to health, renters, home, auto, and Medicare coverage through referral partnerships with HealthSherpa, ePremium, AgentInsure, and UHOne, earning commission on policies written.
- Ownership category
- akta.pro rank
Hemlock Insurance industry classification
Industry- Product category
- Insurance Brokerage
- NAICS
- Insurance Agencies and Brokerages (524210)
- SIC
- Insurance Agents, Brokers & Service (6411)
- akta.pro primary industry
- Retail (Personal Lines) Insurance Brokerage (FSAEADAA)
Keywords
Where Hemlock Insurance is headquartered
LocationHeadquarters
- HQ city
- Fletcher
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Hemlock Insurance business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Insurance Commission Revenue: Hemlock Insurance generates revenue through commissions on insurance policies sold to customers. The agency serves as an intermediary, connecting customers with insurance carriers through partner platforms and direct carrier relationships. Revenue is earned as a percentage of premiums written.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Monthly | Custom insurance solutions - no standardized tiers publicly listed |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels1 record
Hemlock Insurance product offering
Product offeringCore offering
Hemlock Insurance is an independent insurance agency and brokerage that connects individual consumers and families in Western North Carolina with insurance carriers for health, renters, home/auto, and Medicare coverage. The agency acts as an intermediary, routing customer inquiries to partner platforms (HealthSherpa, ePremium Insurance, AgentInsure/Jerry Insurance, and UHOne) for quote generation and policy issuance, and earns commissions on the policies placed.
Product overview
Hemlock Insurance is an independent insurance agency that operates as a single, unified service offering rather than a platform architecture. The company provides four core insurance products: Health Insurance (via HealthSherpa partnership), Renters Insurance (via ePremium Insurance partnership), Home/Auto Quote services (via AgentInsure partnership), and Medicare Options (via UHOne partnership). All products are delivered through third-party carrier partnerships, with the company serving as a broker connecting customers to appropriate coverage providers.
Differentiator
Problem solved
Functional benefit
Products and services
- Health Insurance
- Renters Insurance Renters insurance coverage protecting tenants' personal belongings and liability, offered through a direct-to-consumer partnership with ePremium Insurance. Hemlock Insurance directs customers to ePremium's platform for quotes and policy issuance.
- Home/Auto Quote Home and auto insurance quoting service allowing customers to compare and obtain quotes for bundled home and auto coverage through a marketing partnership with AgentInsure/Jerry Insurance.
- Medicare Options
Companies that use Hemlock Insurance
Customer profileSegments1 record
Ideal customer profiles1 record
Hemlock Insurance technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Hemlock Insurance partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered minor.
- HealthSherpaminorReferral partnership where HealthSherpa provides health insurance quote generation platform. Hemlock Insurance agent Butch Greene is affiliated with HealthSherpa for health insurance customer acquisition. Customers are directed to HealthSherpa's platform for health coverage quotes.
- ePremium InsuranceminorDirect-to-consumer partnership for renters insurance. Hemlock Insurance directs customers to ePremium Insurance's platform for renters coverage quotes and policy issuance.
- AgentInsure / Jerry InsuranceminorMarketing partnership for home and auto insurance quote comparison. Hemlock Insurance refers customers to AgentInsure/Jerry Insurance platform for competitive quotes on bundled home and auto coverage.
- UHOneminorMedicare insurance partnership for senior customers. Hemlock Insurance directs Medicare-eligible customers to UHOne's quoting platform (broker ID: AA4544298) for Medicare coverage options.
Recent moves5 records
Expansion highlights3 records
Hemlock Insurance competitors and assessment
Company assessmentDirect peers
- SelectQuote: Direct-to-consumer insurance brokerage that distributes life, Medicare, and other coverage through phone and digital sales. Comparable to Hemlock on brokerage economics and Medicare focus, though SelectQuote operates at national scale with significant marketing spend.
- GoHealth: Medicare-focused health insurance brokerage using licensed agents to sell Medicare Advantage and Supplement plans via phone and online channels. Directly comparable to Hemlock's Medicare line through UHOne and shares the agent-mediated brokerage model.
- Policygenius: Online insurance marketplace brokering life, disability, home, and auto coverage across multiple carriers. Comparable to Hemlock on multi-line personal-lines brokerage economics and carrier-agnostic distribution.
- Goosehead Insurance: Independent personal-lines insurance agency operating a franchise/employee model that matches customers with multiple carriers. Directly comparable to Hemlock as a multi-line personal insurance intermediary earning carrier commissions, though Goosehead operates at substantially greater scale and geographic reach.
- eHealth: Online health insurance marketplace and brokerage connecting consumers to individual, family, and Medicare coverage. Comparable to Hemlock as a health-insurance intermediary earning carrier commissions, though eHealth operates a national technology platform.
- Brightway Insurance: Franchise-model independent insurance agency distributing home, auto, and other personal lines through carrier relationships. Comparable to Hemlock as a commission-based multi-line personal-lines brokerage, differentiated by a nationwide franchise footprint versus Hemlock's single local office.
Others
- EverQuote: Insurance lead-generation marketplace connecting consumers with auto, home, and life carriers and agents. Adjacent to Hemlock's referral model as an upstream lead source and ecosystem participant rather than a direct brokerage competitor.
Broad incumbents
- Lemonade: Tech-enabled direct insurance carrier offering renters, home, auto, and pet coverage through a mobile app. Comparable to Hemlock on the renters and home/auto product surface, but Lemonade underwrites risk directly and operates at national scale, making it a broad incumbent rather than a brokerage peer.
Emerging players
- HealthSherpa: Health insurance marketplace and enrollment platform for ACA and individual coverage, and Hemlock's named partner for health-insurance quote generation. Peer overlap is high on the health brokerage economics but Hemlock operates as the local referral destination rather than the underlying platform.
- Jerry Insurance: Insurance comparison super-app that aggregates auto, home, and other personal-lines quotes across carriers. Hemlock's home/auto product is explicitly delivered through the AgentInsure/Jerry Insurance platform, making Jerry a direct channel partner as well as a partial peer in personal-lines intermediation.
Market position
Strengths3 records
Weaknesses4 records
Competitive moat2 records
Key risks5 records
Key highlights4 records
Customer concentration
Hemlock Insurance social profiles
Digital presenceHemlock Insurance financial estimates
Financial estimateRevenue estimate
Valuation estimate
Hemlock Insurance leadership team
Management profileNumber of profiles
Profiles1 record
Hemlock Insurance funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Hemlock Insurance M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Hemlock Insurance
What does Hemlock Insurance do?
Hemlock Insurance is an independent insurance agency and brokerage that connects individual consumers and families in Western North Carolina with insurance carriers for health, renters, home/auto, and Medicare coverage. The agency acts as an intermediary, routing customer inquiries to partner platforms (HealthSherpa, ePremium Insurance, AgentInsure/Jerry Insurance, and UHOne) for quote generation and policy issuance, and earns commissions on the policies placed.
Is Hemlock Insurance a public or private company?
Hemlock Insurance is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Hemlock Insurance founded?
Hemlock Insurance was founded in 2010. It employs 11 to 50 people.
Where is Hemlock Insurance based?
Hemlock Insurance is headquartered in Fletcher, United States, in the North America region.
How does Hemlock Insurance make money?
One revenue line is on record: insurance Commission Revenue.
Who are Hemlock Insurance's main competitors?
Direct peers on record are SelectQuote, GoHealth, Policygenius, Goosehead Insurance, eHealth and Brightway Insurance. EverQuote is listed as an others. Lemonade is listed as a broad incumbent. Emerging players are HealthSherpa and Jerry Insurance.
Does Hemlock Insurance have an API?
No public API is recorded for Hemlock Insurance.
What industry is Hemlock Insurance in?
Hemlock Insurance's product category is Insurance Brokerage. Its primary akta.pro industry code is FSAEADAA, Retail (Personal Lines) Insurance Brokerage. Its NAICS code is 524210 and its SIC code is 6411.