Julidans
Julidans is an Amsterdam-based non-profit foundation that has produced an annual international contemporary dance festival for 36 editions, running 26 productions across 9 venues over 13 days for Dutch and international dance audiences.
- Company typePrivate
- Founded1990
- HeadquartersAmsterdam, Netherlands
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Julidans does
Julidans is an annual international contemporary dance festival held in Amsterdam, organized since 1990 under the legal entity Stichting Julidans, a Dutch non-profit foundation. The festival runs approximately 13 days each summer — the 2026 (36th) edition ran July 3-15 and featured 26 dance productions across 9 Amsterdam venues — and combines performances by established international choreographers with showcases for emerging artists. Programmatic sub-components include Julidans On Stage (main international program), Julidans NL (Dutch-choreographer focus), Julidans NEXT (emerging talent), and Julidans Context with the Moving Mornings workshop series for participants aged 16+. Core venue and production partners include Internationaal Theater Amsterdam (ITA) as main coproducer, plus Theater Bellevue, Frascati, Meervaart, and Brakke Grond; international network participation includes the Big Pulse Dance Alliance and Aerowaves.
The organization is small — approximately 15-20 core staff supplemented by an 8-person seasonal box-office team — with leadership comprising Anita van Dolen (Direction and Programming), Dick Vos (Finance and Logistics), Jaap Beemster (Marketing and Communications), Eefje van den Broek (Assistant Programming), and Melin Mommers (Administration), under a board chaired by Erik Backer with members Vandana Doekhie and Pieter Zeeman. Revenue is generated primarily through ticket sales (sold via the TIXLY-powered julidans.nl platform and a Leidseplein box office, with multi-show discounts of 10-20%), supplemented by a diversified portfolio of public-sector subsidies and private cultural-fund grants (Amsterdams Fonds voor de Kunst, Fonds Podiumkunsten, Fonds 21, Ammodo, Dioraphte, Creative Europe, Nationales Performances Netz, Dance Reflections by Van Cleef & Arpels, and Onassis Stegi). There is no equity investment, M&A activity, or proprietary technology platform; operational tooling consists of standard SaaS for ticketing, payments, email, CRM, and web analytics.
Julidans firmographics
Firmographics- Name
- Julidans
- Legal name
- Stichting Julidans
- Website
- https://julidans.nl
- Company type
- Private
- Founded year
- 1990
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Julidans is an Amsterdam-based non-profit foundation that has produced an annual international contemporary dance festival for 36 editions, running 26 productions across 9 venues over 13 days for Dutch and international dance audiences.
- Ownership category
- akta.pro rank
Julidans industry classification
Industry- Product category
- Contemporary Dance Festival
- NAICS
- Promoters of Performing Arts, Sports, and Similar Events without Facilities (711320)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Contemporary & Modern Dance (MPAGADAB)
- akta.pro secondary industry
- Community Music & Dance Festivals (Non-Commercial/Local) (MPAGAEAH)
Keywords
Where Julidans is headquartered
LocationHeadquarters
- HQ city
- Amsterdam
- HQ country
- Netherlands
- HQ region
- Europe
Offices2 records
Markets served
Julidans business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Ticket Sales: Julidans generates primary revenue through ticket sales for dance performances across multiple venues in Amsterdam. Tickets are sold directly through the festival website and at the box office, with tiered discounts for multiple performance bookings.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Multi-show discount: 10% off for 2 performances, 20% off for 3+ performances |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Julidans product offering
Product offeringCore offering
Julidans organizes and operates an annual international contemporary dance festival in Amsterdam. It presents national and international choreographers across multiple city venues and supplements performances with artist talks and educational workshops such as Moving Mornings. Admission is sold directly through the website, physical box office, and participating venues.
Product overview
Julidans is an annual international dance festival in Amsterdam offering a multi-venue program of contemporary dance performances. The festival operates as a unified product with several programmatic sub-components: the main Julidans Festival (On Stage) featuring international productions, Julidans NL highlighting Dutch choreographers, Julidans NEXT for emerging talent, and Julidans Context for educational programming including Moving Mornings workshops. The festival's commercial operations include an online ticketing system (TIXLY) and a newsletter for audience engagement.
Differentiator
Problem solved
Functional benefit
Products and services
- Julidans Festival Annual international contemporary dance festival in Amsterdam presenting national and international choreographers across multiple city venues. The 2026 edition featured 26 productions over 13 days.
- Moving Mornings Saturday and Sunday morning dance workshops led by festival choreographers, scheduled from 11:00 to 12:30 and suitable for all skill levels for participants aged 16 and above.
Quantifiable outcome
- Julidans 2026 showcased 26 productions from international choreographers
- +1 more outcomes
Companies that use Julidans
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles2 records
Julidans technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration10 records
Julidans partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and minor.
- Internationaal Theater Amsterdam (ITA)coreITA serves as coproducer and main venue partner for Julidans, providing technical coordination and marketing collaboration. ITA's technical department supports festival performances.
- Big Pulse Dance AllianceminorEuropean dance network partnership including major dance festivals across Europe (Lyon, Oslo, Brugge, Dublin, Prague, Helsinki, Berlin, Turin, Barcelona, Bratislava, Amsterdam) for international collaboration and artist exchange.
- Onassis StegiminorGreek cultural foundation supporting Julidans programming, particularly for presentations involving Onassis-sponsored artists.
- Dansataliers RotterdamminorDutch dance development organization presenting work within Julidans programming and Aerowaves framework.
- AerowavesminorEuropean dance development platform through which emerging choreographers are selected and presented at Julidans.
- Theater BellevuecoreAmsterdam theater venue hosting Julidans performances as part of the festival network.
- FrascaticoreAmsterdam contemporary theater hosting Julidans performances.
- MeervaartcoreAmsterdam multicultural theater venue hosting Julidans performances.
- Brakke GrondcoreAmsterdam arts venue hosting Julidans performances.
- ICK Dans AmsterdamminorDutch dance company partnership for Julidans programming.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Julidans competitors and assessment
Company assessmentDirect peers
- Holland Dance Festival: The Netherlands' other major contemporary dance festival, based in The Hague and touring nationally. Directly comparable to Julidans as a Dutch nonprofit dance festival with similar international programming, multi-venue model, and public subsidy funding base.
- Lyon Dance Biennale: Major international contemporary dance festival held in Lyon, France, part of the Big Pulse Dance Alliance alongside Julidans. Comparable through international contemporary dance programming, multi-venue presentation, and similar European festival positioning.
- ImPulsTanz: Vienna's leading contemporary dance festival featuring international programming, workshops, and research projects. Comparable to Julidans through its international choreographers, multi-venue approach, and emphasis on both performance and educational/contextual programming.
- Spring Performing Arts Festival: Utrecht-based international performing arts festival featuring contemporary dance, theater, and performance art. Comparable to Julidans as a Dutch contemporary performing arts festival with international programming and similar public funding structure.
- Tanz im August: Berlin's annual international contemporary dance festival, one of Europe's premier dance events. Directly comparable in focus on international contemporary dance, multi-venue citywide presentation, and emerging/established choreographer programming.
Broad incumbents
- Sadler's Wells: London-based leading dance venue and producer, hosting international contemporary dance programming year-round. Comparable to Julidans through its role as a major international dance presentation platform, including the Rose International Dance Prize that recognized Julidans-presented work.
- Festival d'Avignon: France's premier annual performing arts festival featuring theater, dance, and performance across multiple Avignon venues. Comparable to Julidans through multi-venue international programming model and similar public funding structure, though broader in artistic scope.
- Holland Festival: Amsterdam's flagship international performing arts festival featuring opera, theater, music, and dance. Comparable as a co-located Amsterdam-based international festival with multi-venue programming, though broader in scope than Julidans' dance focus.
Others
- Aerowaves: European dance development network that identifies and promotes emerging choreographers, and a partner that supplies Julidans' NEXT emerging talent programming. Comparable as an enabling ecosystem participant rather than direct competitor.
Regional players
- Kampnagel: Hamburg's major performing arts venue and festival producer for contemporary dance, theater, and performance. Comparable through international contemporary dance programming and year-round festival-style presentation in a different European market than Julidans.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Julidans social profiles
Digital presenceJulidans compliance and trust
Trust signalCompliance3 records
Julidans financial estimates
Financial estimateRevenue estimate
Valuation estimate
Julidans leadership team
Management profileNumber of profiles
Profiles8 records
Julidans funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Julidans M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Julidans
What does Julidans do?
Julidans organizes and operates an annual international contemporary dance festival in Amsterdam. It presents national and international choreographers across multiple city venues and supplements performances with artist talks and educational workshops such as Moving Mornings. Admission is sold directly through the website, physical box office, and participating venues.
Is Julidans a public or private company?
Julidans is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Julidans founded?
Julidans was founded in 1990. It employs 1 to 10 people.
Where is Julidans based?
Julidans is headquartered in Amsterdam, Netherlands, in the Europe region.
How does Julidans make money?
One revenue line is on record: ticket Sales.
Who are Julidans's main competitors?
Direct peers on record are Holland Dance Festival, Lyon Dance Biennale, ImPulsTanz, Spring Performing Arts Festival and Tanz im August. Broad incumbents are Sadler's Wells, Festival d'Avignon and Holland Festival. Aerowaves is listed as an others. Kampnagel is listed as a regional player.
Does Julidans have an API?
No public API is recorded for Julidans.
What industry is Julidans in?
Julidans's product category is Contemporary Dance Festival. Its primary akta.pro industry code is MPAGADAB, Contemporary & Modern Dance, with a secondary code of MPAGAEAH, Community Music & Dance Festivals (Non-Commercial/Local). Its NAICS code is 711320 and its SIC code is 7990.