Overland Imports

What Overland Imports does

Overland Imports is a privately held, bootstrapped vehicle restoration and importation company founded in 2016 in Atlanta, Georgia, with Brazilian operations centered in São Paulo. The company sources vintage Brazilian-market Toyota Bandeirantes (Land Cruisers produced in Brazil from 1958 to 2001) and Volkswagen Type 2 Kombi buses (produced in Brazil from 1957 to 2013), performs frame-off nut-and-bolt restorations to customer specifications, and legally imports the vehicles into the United States under the 25-year federal compliance rule, delivering them US-titled to customer doors. The three co-founders — Daniel Barbalho (vision, brand, sales), Thiago DeCastro (operations, restoration), and Antulius DeCastro (sourcing, purchasing) — collectively control the entire value chain without brokers, and the company self-describes as North America's largest exporter of Toyota Bandeirantes from Brazil, with 60+ vehicles delivered across 21 US states.

The core product offering consists of restoration and import services priced in tiered bands (driver-grade through concours/bespoke, ranging from approximately $49,000 to $145,000+ per vehicle), delivered either as ready-now inventory or as build-to-order commissions configured through an eight-step inquiry process. Restoration timelines run 6-12 months for Bandeirantes and 8-14 months for VW Buses, with build specifications and provenance documented down to the fastener. Distribution combines direct e-commerce sales, custom build inquiries, and third-party auction placements on Bring a Trailer, Barrett-Jackson, AutoHunter, and PCARMarket.

The business model spans six revenue streams: (1) vehicle sales (one-time transactions, $49k-$145k+), (2) restoration services for commissioned builds, (3) parts retail through the Overland Parts sub-brand (sourced from Brazil, UK, and Germany), (4) The Import Blueprint self-paced online course at $297 with Skool community access, (5) Import Concierge white-glove advisory at $1,997 per project, and (6) branded merchandise (shirts, hoodies, hats) fulfilled on demand via Printful. Customer segments are primarily individual classic-car collectors and overland/adventure enthusiasts, with secondary demand from event/hospitality businesses and DIY importers. Marketing is concentrated on Instagram, an email newsletter with personal founder responses, and the company's Wix/Shopify website; the company is privately held with no external institutional funding and a headcount of 1-10 employees.

Name

Overland Imports

Legal name

Overland Imports

Website

https://overlandimports.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

Overland Imports is a privately held Atlanta-based company that sources Brazilian Toyota Bandeirantes and Volkswagen Kombi buses, performs frame-off restorations to order, and legally imports them US-titled to North American collectors, enthusiasts, and event operators.

Ownership category

akta.pro rank

Product category

Classic Vehicle Restoration & Importation

NAICS

Automobile and Other Motor Vehicle Merchant Wholesalers (42311), Motor Vehicle Parts (Used) Merchant Wholesalers (423140)

SIC

Deep Sea Foreign Transportation Of Freight (4412), Wholesale-Motor Vehicles & Motor Vehicle Parts & Supplies (5010), Wholesale-Motor Vehicle Supplies & New Parts (5013)

akta.pro primary industry

Cross-Border Vehicle Logistics & Customs/Compliance (VIN, Documentation) (TLADAJAL)

akta.pro secondary industries

International Vehicle Shipping & Export (RoRo/Container) (HSAKAFAJ), Import Customs Clearance (Entry Filing & Release) (TLACAFAA), Export/Import Documentation Preparation (Commercial Invoice, Packing List, Shipper’s Letter of Instruction) (TLACAHAD)

Keywords

• Vintage vehicle restoration
• Classic vehicle importation
• Frame-off restoration
• Brazilian Toyota Bandeirante
• Volkswagen Kombi imports

Headquarters

HQ city

Marietta

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Vehicle Sales: Sale of restored Brazilian Toyota Bandeirantes and Volkswagen Kombi buses. One-time transactions with vehicles priced from $49,000 to $145,000+. Includes both ready-now inventory and build-to-order vehicles.
2. Restoration Services: Custom frame-off restoration services for customer-commissioned builds. Restoration tiers from driver-grade ($65,000+) to concours ($135,000+) for Bandeirantes, and $55,000+ to $145,000+ for VW Buses.
3. Parts Sales: Genuine and OEM-quality parts for Toyota Bandeirantes, Land Rover Defenders, and Volkswagen Buses sourced from Brasil, UK, and Germany. Ships from Atlanta, GA.
4. Import Blueprint Course: Self-paced online course teaching the vehicle import process. Includes lifetime access to private Skool community. Priced at $297 one-time.
5. Import Concierge Service: White-glove advisory service through entire import process at $1,997 per import project. One-on-one guidance through sourcing, shipping, customs, and titling.
6. Merchandise: Branded apparel including shirts ($29.90-$29.95), hoodies ($47.00), hats ($29.00-$29.50), and other merchandise. Printed on demand via Printful.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels8 records

Core offering

Overland Imports sources, frame-off restores, and legally imports Brazilian Toyota Bandeirante Land Cruisers and Volkswagen Type 2 Kombi buses for North American buyers. Vehicles are acquired directly in Brazil, mechanically and cosmetically rebuilt to tiered specifications (driver-grade to concours), and delivered US-titled to customer doors under the federal 25-year import rule. The company also offers a self-paced import education course, white-glove import concierge advisory, and a parts catalog for ongoing maintenance.

Product overview

Overland Imports is a vehicle restoration and import company specializing in Brazilian-made Toyota Bandeirantes (Land Cruisers) and Volkswagen Type 2 Kombi buses. The core offerings consist of frame-off restoration and US import services for these vehicles, available both as pre-built units and custom commission builds. The company also operates an education arm (The Import Blueprint course and Import Concierge service) teaching others how to import vehicles, and sells parts and branded merchandise. The business model spans vehicle sales, restoration services, education, parts retail, and merchandise.

Differentiator

Problem solved

Functional benefit

Brands

• Overland Parts: Legacy parts sourced worldwide for Toyota Bandeirantes, Land Rover Defenders, and Volkswagen Buses, shipped from Atlanta, Georgia.
• Import Academy

Products and services

• Toyota Bandeirante Restoration & Import Frame-off restoration and US importation service for Brazilian Toyota Bandeirante Land Cruisers, sourced in Brazil, rebuilt to driver-grade, full, or concours specifications, and delivered US-titled. Targeted at individual collectors and overland enthusiasts in North America.
• Volkswagen Bus Restoration & Import Restoration and US importation service for Brazilian Volkswagen Type 2 Kombi buses, covering split-window and bay-window models from driver-grade to full split-window Samba builds. Delivered US-titled to customer doors.
• Custom Build Service Commission-based custom vehicle build service allowing customers to configure their Bandeirante or Kombi with specific platform, powertrain, mechanical upgrades, interior, and exterior finishes. Vehicles are sourced in Brazil, restored to order, and delivered US-titled.
• The Import Blueprint Self-paced online course ($297) that teaches the step-by-step process for importing a vehicle into the USA, including the 25-year rule, EPA/DOT exemptions, sourcing, shipping, customs, and titling. Includes lifetime access to a private Skool community.
• Import Concierge White-glove advisory service ($1,997 per import project) providing one-on-one guidance through the entire vehicle import process, from sourcing to US titling. Targeted at customers who want hands-on help with their own import project.
• Overland Parts Genuine and OEM-quality parts sourcing service for Toyota Bandeirantes, Land Rover Defenders, and Volkswagen Buses. Components sourced from Brazil, the UK, and Germany and shipped from Atlanta worldwide.
• Overland Merch Branded merchandise including shirts ($29.90-$29.95), hoodies ($47.00), hats ($29.00-$29.50), and posters. Printed on demand and shipped worldwide through Printful.

Quantifiable outcome

• 60+ vehicles delivered to customers across 21 US states
• +2 more outcomes

Named customers8 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Nine partnerships are on record, tiered minor and core.

• AutoHunterminorChannel Partner/ Reseller/ DistributorOnline automotive marketplace where Overland Imports lists vehicles for sale alongside other dealers and private sellers.
• Bring a TrailercoreChannel Partner/ Reseller/ DistributorPremium online auction platform for classic and collector vehicles. Overland Imports uses Bring a Trailer for vehicle sales to reach qualified buyers. Listed multiple Bandeirantes and VW Buses on the platform.
• Barrett-JacksoncoreChannel Partner/ Reseller/ DistributorPremier classic car auction house. Overland Imports selected to sell vehicles at Barrett-Jackson Houston auction, including 1975 23-Window Microbus at Lot #777.1.
• PCARMarketminorChannel Partner/ Reseller/ DistributorAutomotive marketplace platform for vehicle listings.
• Caffeine & OctaneminorGTM or Marketing PartnerAutomotive event/showcase platform. Overland Imports featured at Caffeine & Octane events.
• UncrateminorGTM or Marketing PartnerLifestyle and product platform featuring curated products. Overland Imports merchandise and vehicles featured.
• Fourbie ExchangeminorGTM or Marketing PartnerOff-road and overland vehicle community/exchange platform.
• PrintfulminorOEM/ Whitelabel/ Licensing PartnerOn-demand printing and fulfillment service for Overland Imports merchandise (shirts, hoodies, hats). Printful handles printing and shipping worldwide.
• Savannah & Charleston PortscoreOthersUS port facilities used for vehicle importation. Company specifically mentions proximity to Savannah and Charleston ports as rationale for Atlanta headquarters location.

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Gateway Bronco: Gateway builds restored and customized classic Ford Broncos at premium price points with a focus on engineering upgrades and modern drivability. Comparable in custom-restoration model and enthusiast-focused marketing approach.
• ICON 4x4: ICON restores and reimagines classic 4x4 vehicles, with extensive experience on Toyota FJ40 Land Cruisers and other vintage off-road platforms. Most directly comparable in product category, custom-build model, and six-figure per-vehicle pricing.
• Velocity Restorations: Velocity specializes in frame-off restoration of classic Ford Broncos and vintage 4x4s with custom build commissions. Comparable in restoration depth, premium pricing tier, and direct customer engagement model.
• ECD Automotive Design: ECD builds bespoke custom Defenders, Range Rovers, and classic SUVs at six-figure price points from a US facility, with direct-to-consumer e-commerce and content-driven marketing. Closely comparable on build-to-order custom classic vehicle model.
• Heritage Customs: UK-based customizer of Land Rover Defenders and classic British 4x4s with bespoke commissions and full restoration. Comparable in custom vintage 4x4 build process, though operating primarily outside North America.

Broad incumbents

• Singer Vehicle Design: Singer reimagines Porsche 911s at the highest end of the custom classic vehicle market, establishing the build-to-order premium-restoration category. Less directly comparable on platform, but a clear reference point for the business model Overland Imports operates in.
• Gunther Werks: Gunther Werks builds custom reimagined Porsche 911s with deep restoration and bespoke engineering at high six-figure price points. Comparable as a higher-volume custom classic vehicle specialist, though focused on a different platform.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/OverlandImportsvehicles
• Instagraminstagram.com/overland_imports
• LinkedInlinkedin.com/company/overland-imports

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Overland Imports