Hibike Gmbh
Hibike GmbH is a German online and showroom-based bicycle retailer selling premium bicycles, e-bikes, components, and apparel to cycling enthusiasts across 9 European markets, with workshop and bikefitting services at its Kronberg location.
- Company typePrivate
- Founded1994
- HeadquartersKronberg, Germany
- Headcount1–10
- GTM typeB2C
- OfferingDigital Commerce or Content
What Hibike Gmbh does
Hibike GmbH is a German online bicycle retailer headquartered in Kronberg, operating under the hibike brand across 9 European country and language markets (Germany, UK, France, Spain, Italy, Netherlands, Poland, Czech Republic). The company sells complete bicycles, e-bikes, components, spare parts, cycling accessories, and apparel from premium brands including Cervélo, Santa Cruz, Specialized, Ventum, SRAM, Fox, and RockShox, with a product range spanning entry-level small parts (€1.50) to high-ticket complete bikes (€7,999 for the Ventum GS1 Red XPLR AXS E1). Hibike is a subsidiary of SharkAgency GmbH based on the website footer copyright attribution; no external investors, venture funding, or public shareholders are disclosed.
The business operates a hybrid distribution model: a multilingual e-commerce storefront across hibike.com localized sites serves consumers across Europe with free EU shipping on orders over €149, complemented by a physical showroom and workshop in Kronberg that offers bikefitting, maintenance, repairs, and test rides. Revenue is generated through two streams: one-time product sales (DTC e-commerce and showroom) priced individually in EUR, and professional workshop services. The company runs ongoing promotional mechanics including discount codes (THANKS10 for 10% off), weekly deals, brand specials, and an email newsletter with a €5 voucher incentive. Headcount is reported at 1-10 employees, and no proprietary technology, AI features, mobile app, or API is disclosed; the platform is a standard e-commerce stack.
Hibike Gmbh firmographics
Firmographics- Name
- Hibike Gmbh
- Legal name
- Hibike GmbH
- Website
- https://hibike.de
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Hibike GmbH is a German online and showroom-based bicycle retailer selling premium bicycles, e-bikes, components, and apparel to cycling enthusiasts across 9 European markets, with workshop and bikefitting services at its Kronberg location.
- Ownership category
- akta.pro rank
Hibike Gmbh industry classification
Industry- Product category
- Bicycle Retail
- NAICS
- Automotive Parts and Accessories Retailers (44133)
- akta.pro primary industry
- Cycling & Bike Retail (Sales, Service & Accessories) (CRAMABAH)
- akta.pro secondary industries
- Bike Online Retail & Omnichannel Specialists (CRAMAHAL), Bike Fit, Performance & Training Retail/Studios (CRAMAHAI), E-Bike Retail (CRAMAHAE)
Keywords
Where Hibike Gmbh is headquartered
LocationHeadquarters
- HQ city
- Kronberg
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
Hibike Gmbh business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Product Sales: Direct sales of bicycles, components, spare parts, and cycling apparel through hibike.com online shop. Revenue generated through one-time product transactions with pricing in EUR.
- Workshop Services: Revenue from workshop services including bikefitting, maintenance and repair services, and test ride appointments offered at their Kronberg location.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Individual product pricing with volume-based free shipping threshold |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Hibike Gmbh product offering
Product offeringCore offering
Hibike GmbH is a German online retailer that sells bicycles (gravel, road/racing, triathlon, mountain, E-MTB, full-suspension, hardtail), a full catalog of cycling components (drive, gearing, brakes, suspension, cockpit, wheels, tires, electronics, saddles), cycling apparel and accessories through its multilingual e-commerce site hibike.com. The company also runs a physical showroom and in-house workshop in Kronberg offering bikefitting, maintenance and repair, and test rides.
Differentiator
Problem solved
Functional benefit
Products and services
- hibike Online Shop Multilingual online e-commerce storefront (hibike.com) selling bicycles, replacement parts, components, accessories, and cycling apparel directly to consumers across 9 European markets, with EU-wide shipping and integrated workshop booking.
- Bicycles (Fahrräder) Full range of complete bicycles sold through hibike.com across categories including gravel bikes, road/racing bikes, triathlon bikes, mountain bikes (MTB), E-MTB, full-suspension, and hardtail models, sourced from brands such as Cervélo, Santa Cruz, and Ventum. Targeted at individual cycling enthusiasts and competitive riders.
- Bicycle Components (Komponenten) Extensive catalog of branded bicycle components sold through hibike.com, including drivetrain parts (cranks, pedals, chains, cassettes, chainrings, chain guides, cables), gearing and shifters, brakes (disc and rim), suspension (forks and shocks), cockpit parts (handlebars, stems, grips, bar tape, headsets), wheels (MTB and road/gravel), tires and tubes (including tubeless accessories), electronics (batteries, lights, cycle computers), saddles and seatposts, and general accessories (bottles, racks, repair stands, care products, pumps, locks, fenders, bags, baskets, tools).
- Cycling Apparel and Accessories Cyclist apparel and accessories including helmets, gloves, shoes, upper body clothing, pants, underwear, and other cycling gear from brands such as Specialized (e.g., Propero 4 helmet) and Bioracer, sold through hibike.com.
- E-Bike / E-MTB Bicycles Electric-assist bicycles and e-mountain bikes sold through hibike.com, including E-MTB specific component offerings such as Fox E-Bike+ forks and compatible electronics.
- Hibike Store & Workshop Kronberg Physical showroom and in-house workshop at Westerbachstraße 9, 61476 Kronberg, Germany, offering personal consultation, large exhibition space, test ride appointments, bikefitting, and maintenance and repair services. Store hours Tue-Fri 13:00-19:00 and Sat 10:00-16:00; workshop hours Mon-Fri 10:00-19:00.
- Professional Bikefitting Professional bikefitting service offered at the Kronberg store and booked via the hibike.com website, designed to optimize rider positioning and comfort on road, gravel, MTB, and triathlon bicycles.
- Workshop Maintenance and Repair (Werkstatttermine) Scheduled bicycle maintenance and repair services performed in Hibike's Kronberg workshop, with appointments bookable through the hibike.com website.
Companies that use Hibike Gmbh
Customer profileSegments5 records
Ideal customer profiles1 record
Hibike Gmbh technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Hibike Gmbh partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- VentumcoreHibike operates as a primary retailer for Ventum brand, featuring a dedicated Ventum brand shop on their platform (ventum.hibike.com) and prominently featuring Ventum bikes, gravel bikes, and triathlon machines including the Ventum GS1 Red XPLR AXS E1. The partnership appears significant as Hibike promotes Ventum as a key brand and offers exclusive deals.
- CervélocoreHibike is an authorized Cervélo dealer offering 2026 model bikes with sales promotions (Cervélo Sale with up to 33% savings). The partnership is highlighted through dedicated brand pages and featured prominently on the homepage.
- Santa CruzcoreHibike carries Santa Cruz mountain bikes including the Santa Cruz Heckler, featured with promotional pricing. The brand is prominently displayed in the brand portfolio section.
- SpecializedcoreHibike offers Specialized products including helmets (Propero 4) and other cycling equipment through their catalog.
- SRAMcoreMajor component brand sold through Hibike including Eagle drivetrains, Code brakes, and AXS electronic shifting components. Featured prominently in product categories and deals sections.
- FoxcoreFox suspension products including 36 and 38 Float forks, Float X rear shocks, and Kashima-coated components are sold across multiple product listings and featured in weekly deals.
- RockShoxcoreRockShox suspension products including Deluxe and Super Deluxe rear shocks are featured in the product catalog and regular deal promotions.
- SharkAgency GmbHminorSharkAgency GmbH is identified as the parent company in the copyright notice at the bottom of the website (© 2026 SharkAgency GmbH. Alle Rechte vorbehalten).
Scale indicators1 record
Recent moves5 records
Expansion highlights5 records
Hibike Gmbh competitors and assessment
Company assessmentDirect peers
- Rose Bikes: German direct-to-consumer bike and components retailer with both an online catalog and physical showroom/workshop. Closely mirrors Hibike's omnichannel model and premium positioning.
- Merlin Cycles: UK-based online bike and components retailer focused on premium road, MTB, and gravel brands. Comparable to Hibike in catalog composition and target buyer.
- Bike-Discount: Large German online bicycle and components retailer selling bikes, parts, and apparel across Europe. Highly comparable to Hibike as a value-and-premium online bike shop with a similar catalog scope and German roots.
- Chain Reaction Cycles: Global online bike and components retailer (part of the Wiggle CRC group) selling premium brands and components to a worldwide customer base. Directly comparable to Hibike in product mix and channel.
- Bike24: European online retailer of bikes, components, and accessories with multilingual storefronts across multiple EU markets. Closely matches Hibike's online-first, multi-country, premium-brand catalog model.
- Bike Components: German online retailer specializing in premium bicycle components, accessories, and apparel from leading brands. Directly comparable to Hibike's components-heavy catalog and European customer base.
Broad incumbents
- Canyon: Major German bicycle manufacturer selling direct-to-consumer through its own multilingual website. Comparable because it competes for the same European premium-bike buyer and bypasses retailers like Hibike.
- Decathlon: Global sporting goods retailer with a large cycling assortment including entry-to-mid-level bikes, components, and apparel. Competes with Hibike for cycling purchases across European markets.
- Specialized: Premium bike and equipment manufacturer with growing direct-to-consumer sales channels in Europe. Relevant as both a Hibike supplier and a competitive channel for the same premium customer.
Regional players
- Probike: German regional bicycle retailer with online and physical-store presence focused on the DACH market. Comparable to Hibike in geography and assortment but with a more regionally concentrated footprint.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks5 records
Key highlights5 records
Customer concentration
Hibike Gmbh social profiles
Digital presenceHibike Gmbh financial estimates
Financial estimateRevenue estimate
Valuation estimate
Hibike Gmbh leadership team
Management profileNumber of profiles
Hibike Gmbh funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Hibike Gmbh M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Hibike Gmbh
What does Hibike Gmbh do?
Hibike GmbH is a German online retailer that sells bicycles (gravel, road/racing, triathlon, mountain, E-MTB, full-suspension, hardtail), a full catalog of cycling components (drive, gearing, brakes, suspension, cockpit, wheels, tires, electronics, saddles), cycling apparel and accessories through its multilingual e-commerce site hibike.com. The company also runs a physical showroom and in-house workshop in Kronberg offering bikefitting, maintenance and repair, and test rides.
Is Hibike Gmbh a public or private company?
Hibike Gmbh is a private company. It is classified as corporate owned and is currently operating.
When was Hibike Gmbh founded?
Hibike Gmbh was founded in 1994. It employs 1 to 10 people.
Where is Hibike Gmbh based?
Hibike Gmbh is headquartered in Kronberg, Germany, in the Europe region.
How does Hibike Gmbh make money?
Two revenue lines are on record. Product Sales are the primary driver. The others are workshop Services.
Who are Hibike Gmbh's main competitors?
Direct peers on record are Rose Bikes, Merlin Cycles, Bike-Discount, Chain Reaction Cycles, Bike24 and Bike Components. Broad incumbents are Canyon, Decathlon and Specialized. Probike is listed as a regional player.
Does Hibike Gmbh have an API?
No public API is recorded for Hibike Gmbh.
What industry is Hibike Gmbh in?
Hibike Gmbh's product category is Bicycle Retail. Its primary akta.pro industry code is CRAMABAH, Cycling & Bike Retail (Sales, Service & Accessories), with a secondary code of CRAMAHAL, Bike Online Retail & Omnichannel Specialists. Its NAICS code is 44133.