Made & Make

What Made & Make does

Made & Make (legally Made and Make Pte. Ltd.) is a Singapore-incorporated, privately held multi-brand design retailer founded in 2013. The company operates a curated showroom and e-commerce model under the proposition of being Singapore's design emporium for furniture and lighting, offering 2000+ product selections across furniture (seatings, tables, bedroom, storage), lighting (suspension, table, floor, wall, ceiling, portable, bathroom, outdoor), outdoor furniture, and decorative complements. The portfolio spans 18+ international designer brands including &Tradition, HC28 and HC28 Cosmo, Wendelbo, New Works, Artemide, DCW, Sovet, Lambert & Fils, Bomma, Oluce, Nemo, David Pompa, Martinelli Luce, Tacchini, Mogg, Blomus, and Isist Atelier. The business runs dedicated mono-brand spaces within its Singapore premises for Wendelbo and for HC28/HC28 Cosmo under the sub-brand Maison Made & Make, alongside a general multi-brand showroom, and extends the assortment online via madeandmake.sg.

The revenue model is straightforward one-time product sales of premium designer goods, with ticket sizes ranging from approximately SGD 340 for entry-level pieces to over SGD 8,000 for high-end items such as the Gaudi Table. Pricing is published in Singapore Dollars, with periodic clearance promotions of up to 80% off and online-exclusive brand discounts. Go-to-market is direct-to-consumer via an omnichannel retail mix: a Singapore-based physical showroom footprint for tactile product experience and an e-commerce platform with brand and stock-status filters for distributed reach. Customer segmentation is horizontal: the primary segment is residential homeowners seeking authentic international designer pieces, with secondary segments in hospitality/commercial (cafes, boutique hotels) and interior designers/architects sourcing for client projects. Marketing channels are limited to organic Instagram and Facebook presence, email newsletter, the e-commerce site, and clearance PDF distribution — there is no evidence of paid acquisition, formal partnership channels, or referral programs. No revenue, headcount, funding, or ownership details beyond independent private status are disclosed in the available material.

Name

Made & Make

Legal name

Made and Make Pte. Ltd.

Website

https://madeandmake.sg

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

1–10 employees

Short description

Made & Make is a Singapore-based multi-brand design showroom and online retailer offering 2000+ curated furniture, lighting, and home accessory selections from 18+ international designer brands to residential customers, interior designers, and hospitality clients.

Ownership category

akta.pro rank

Product category

Designer Furniture Retail

SIC

Retail-Home Furniture, Furnishings & Equipment Stores (5700)

akta.pro primary industry

Dining Room Furniture Retail (Dining Tables, Chairs, Bar Stools, Buffets/Sideboards) (CRAIAAAB)

akta.pro secondary industry

Entertainment & Media Furniture Retail (TV Stands, Media Consoles, Wall Units, Speaker Stands) (CRAIAAAI)

Keywords

• Designer furniture retail
• Lighting fixtures retail
• Home decor showroom
• Multi-brand design emporium
• E-commerce furniture store

Headquarters

HQ city

Singapore

HQ country

Singapore

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Furniture and Lighting Retail: One-time product sales of furniture, lighting, and home accessories through online store and physical showrooms. Products include seating, tables, storage, bedroom furniture, outdoor furniture, and lighting from international designer brands. Prices range from approximately $340 to over $8,000 per item.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Made & Make operates a Singapore-based multi-brand design retail business, curating and reselling furniture (seatings, tables, bedroom, storage), lighting, outdoor furniture, and decorative complements from international designer brands such as &Tradition, HC28, HC28 Cosmo, New Works, Wendelbo, Artemide, DCW, Sovet, Blomus, Lambert & Fils, Bomma, Oluce, Nemo, David Pompa, Martinelli Luce, Tacchini, Mogg, and Isist Atelier. Customers can purchase through dedicated physical showrooms in Singapore or via the company's e-commerce platform offering 2,000+ product selections.

Product overview

Made & Make is a Singapore-based multi-brand design emporium and online retailer offering over 2000 selections of furniture, lighting, and complements from Danish, Italian, and international designers and brands. The company operates as a showroom/retail platform rather than a product developer. Their portfolio encompasses furniture (seatings including sofas, chairs, benches; tables including coffee tables, dining tables, desks; bedroom furniture; storage solutions), lighting (suspension lamps, table lamps, desk lamps, floor lamps, portable lamps, wall lamps, ceiling lamps, bathroom and outdoor lighting), outdoor furniture, and decorative complements. They carry numerous designer brands including &Tradition, HC28/HC28 Cosmo, New Works, Wendelbo, Artemide, DCW, Sovet, Blomus, Lambert & Fils, Bomma, Oluce, Nemo, David Pompa, Martinelli Luce, Tacchini, Mogg, and Isist Atelier. The company offers products through both physical showrooms and an online e-commerce platform.

Differentiator

Problem solved

Functional benefit

Brands

• Maison Made & Make: Showroom dedicated to HC28 and HC28 Cosmo's selection of furniture designed by international designers complemented with a distinctive lighting collection.

Products and services

• Furniture Curated retail collection of designer furniture spanning seatings (sofas, lounge chairs, armchairs, chaise longues, daybeds, poufs, ottomans, chairs, high stools, stools, work chairs, benches, modular seatings), tables (coffee, side, central base, high, consoles, desks/office desk systems, meeting/conference tables), bedroom furniture (beds, sofa beds, bedside tables, dressing tables), and storage solutions (TV units, storage units, shelves, trolleys). Sold to residential and commercial customers through the Singapore showroom and online store.
• Lighting Curated retail collection of designer lighting including suspension lamps, table lamps, desk lamps, floor lamps, portable lamps, wall lamps, ceiling lamps, bathroom lighting, and outdoor lighting from international designers such as Artemide, DCW, Lambert & Fils, Bomma, Oluce, Nemo, David Pompa, Martinelli Luce, and Tacchini.
• Outdoor Furniture Curated retail collection of outdoor seating, outdoor tables, outdoor complements (including sun shades/shelters), and outdoor lighting designed for exterior residential and hospitality use.
• Complements Curated retail collection of decorative accessories including rugs, mirrors, decor/objects, cushions/throws, dividers/screens, coatstands/wall hangers, and acoustic products.
• Clearance Discounted inventory offering across the Made & Make portfolio with savings of up to 80% off, distributed via downloadable PDF catalog and in-store.
• Maison Made & Make Showroom Dedicated physical showroom space for HC28 and HC28 Cosmo collections of furniture designed by international designers, complemented with a distinctive lighting collection. Part of Made & Make's Singapore showroom footprint.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves3 records

Expansion highlights4 records

Direct peers

• Space Furniture: Singapore-based multi-brand designer furniture showroom carrying overlapping premium European and Nordic brands (B&B Italia, Minotti, Poltrona Frau, Cassina). The closest direct competitor to Made & Make in Singapore, serving the same residential, interior designer, and commercial customer base.

Broad incumbents

• Vitra: Swiss design brand with global flagship showrooms. Carries iconic designer pieces similar to Made & Make's Artemide and &Tradition offerings, serving the same high-end residential and commercial interior design customers.
• Roche Bobois: International French luxury furniture brand with its own Singapore showroom. Competes for premium residential customers seeking designer furniture and operates a brand-owned showroom model that competes with Made & Make's curated multi-brand proposition.
• BoConcept: Danish furniture brand with a dedicated Singapore showroom and broader Southeast Asian presence. Serves similar design-conscious residential customers with a Danish design heritage that aligns with Made & Make's Nordic brand portfolio.
• Carl Hansen & Søn: Danish design heritage manufacturer with showrooms in Asia. Comparable Nordic design aesthetic and craftsmanship positioning that overlaps with Made & Make's &Tradition and Wendelbo Danish brand offerings.
• Fritz Hansen: Danish design heritage brand with showrooms in Singapore. Directly comparable Nordic design aesthetic to Made & Make's &Tradition and Wendelbo offerings, targeting the same design-conscious residential and commercial customers.
• Poltrona Frau: Italian luxury furniture manufacturer with flagship stores in Asia. Comparable ultra-premium positioning and Italian craftsmanship that overlaps with Made & Make's Italian brand portfolio (Sovet, HC28 Cosmo).
• B&B Italia: Italian luxury designer furniture brand with flagship stores in major Asian cities. Comparable ultra-premium positioning and Italian design language that overlaps with Made & Make's Italian-led brand portfolio.
• Cassina: Heritage Italian designer furniture manufacturer with monobrand showrooms globally, including Singapore. Comparable premium positioning and Italian design heritage that overlaps with the SOVET, HC28, and other Italian labels carried by Made & Make.

Regional players

• Living Edge: Australia's leading multi-brand designer furniture retailer with a comparable curated showroom model. Operates the same multi-brand design showroom format as Made & Make but in a different geography (Australia rather than Singapore).

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/madeandmakesg
• Instagraminstagram.com/madeandmakesg

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Made & Make