Maison PIP
Founded in 2015 in Bègles, France, Maison PIP is a collaborative craft brewery producing 100% organic beers, ciders, and soft drinks. It runs a taproom, e-shop, brewing workshops, and cultural events serving consumers, corporate clients, and the Bordeaux community.
- Company typePrivate
- Founded2015
- HeadquartersBègles, France
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What Maison PIP does
Maison PIP is a collaborative craft brewery founded in 2015 in Bègles, near Bordeaux, France, operating under the legal entity Maison PIP'AA. The company produces 100% organic craft beverages across three branded lines—PIP (Pression Imparfaitement Parfaite) covering 11 beer styles, CIDRAA! (organic ciders in Brut and Rosé variants), and SIP (Soft Imparfaitement Parfait) craft lemonade—with a stated annual production capacity of 5,000 hectoliters. All products carry Ecocert and Agriculture Biologique (AB) organic certification following a 2020 transition to fully organic output.
The company's commercial model combines traditional artisanal brewing with a structured 6-month, 3-stage collaborative production cycle: customers participate in recipe creation during brewing workshops, provide tasting feedback on prototypes, and vote on label designs. Revenue is generated through multiple channels: direct beverage sales via the on-site Atelier-Bar taproom and Super Boutique (open Tuesday–Saturday), the shop.maisonpip.com e-commerce site for nationwide home delivery, collaborative brewing workshops priced at €75 per individual and €700 for groups of eight or more (plus €210/6-person discovery ateliers), corporate privatization and team-building seminars, and seasonal cultural programming under the Saison Cult. banner featuring concerts, DJ sets, and street events.
Maison PIP serves a hybrid customer base of individual craft beverage enthusiasts in the Bègles/Bordeaux area, corporate clients booking the venue for team-building and events, and the local community attending cultural programming. The company is independently owned by three founders with backgrounds spanning wine/champagne, graphic design, and music, and operates with approximately five employees plus partners. Geographic reach is primarily regional (Nouvelle-Aquitaine), with national reach available through the e-commerce channel. There is no disclosed external funding and share capital stands at €20,000.
Maison PIP firmographics
Firmographics- Name
- Maison PIP
- Legal name
- Maison PIP'AA
- Website
- https://maisonpip.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Founded in 2015 in Bègles, France, Maison PIP is a collaborative craft brewery producing 100% organic beers, ciders, and soft drinks. It runs a taproom, e-shop, brewing workshops, and cultural events serving consumers, corporate clients, and the Bordeaux community.
- Ownership category
- akta.pro rank
Maison PIP industry classification
Industry- Product category
- Organic Craft Brewing
- NAICS
- Breweries (31212), Drinking Places (Alcoholic Beverages) (7224)
- SIC
- Malt Beverages (2082), Retail-Eating & Drinking Places (5810)
- akta.pro primary industry
- Brewpubs & Taprooms (On-site Beer Service) (THAFALAA)
- akta.pro secondary industries
- Beer, Brewery & Craft Beverage Tastings (THAJAGAE), Craft Beer Bars & Taprooms (THAFAEAG), Taprooms & Brewpubs (CRANACAF)
Keywords
Where Maison PIP is headquartered
LocationHeadquarters
- HQ city
- Bègles
- HQ country
- France
- HQ region
- Europe
Offices3 records
Markets served
Maison PIP business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Beer and Cider Sales: Direct sales of craft beers and ciders through the taproom (Atelier-Bar) and e-commerce shop (shop.maisonpip.com). Products include Super Blonde, Super Blanche, Super IPA DDH, Blanche Passion Timut, Triple Lime Sichuan, Sour Poire-Cassis, Double IPA, NEIPA, Amber Smokey Ale, Stout Crazy Nuts, and non-alcoholic options.
- Brewing Workshops: Collaborative brewing workshops where participants learn brewing while creating recipes for future PIP beers. Half-day sessions at 75€ per person, group sessions (min 8) at 700€. Each participant receives 12 beers from their recipe.
- Discovery Workshops: Discovery and tasting sessions covering brewing techniques and secrets. 1h30 sessions at 210€ minimum (6 people), 35€ per additional person.
- Cultural Events: Saison Cult. cultural programming including concerts, DJ sets, afterwork events, and sports screenings. Membership cards available for 2-3€ per event.
- Merchandise and Goodies: Sale of branded merchandise and goodies at the taproom and through e-shop for 'Happy Few' customers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Collaborative Brewing Workshop - Individual |
| Unit Pricing | Pay-as-you-go | Collaborative Brewing Workshop - Group |
| Unit Pricing | Pay-as-you-go | Discovery Workshop (Tasting + Brewing Secrets) |
| One time/ perpetual license | Pay-as-you-go | Gift Vouchers |
| Unit Pricing | Pay-as-you-go | Saison Cult. Membership Card |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels7 records
Maison PIP product offering
Product offeringCore offering
Maison PIP is a 100% organic craft brewery operating under a unique collaborative model in which customers participate in creating beer recipes during on-site brewing workshops, provide tasting feedback on prototypes, and vote on label designs. Core offerings include an 11-style organic craft beer portfolio (PIP - Pression Imparfaitement Parfaite), the CIDRAA! organic cider line, the SIP Super Limonade craft lemonade, paid collaborative and discovery workshops, an on-site Atelier-Bar taproom, Super Boutique retail, corporate venue privatization, and the Saison Cult. cultural events season.
Product overview
Maison PIP operates as a collaborative and cultural craft brewery based in Bègles, near Bordeaux, France, founded in 2015. Its product offering is organized around three main branded lines: (1) PIP – Pression Imparfaitement Parfaite, the core beer portfolio featuring 11 styles of 100% organic craft beer including Super Blonde, Super Blanche, Super IPA DDH, Blanche Passion Timut, Triple Lime Sichuan, Sour Poire Cassis, Double IPA, NEIPA, Amber Smokey Ale, Stout Crazy Nuts, and 0% (non-alcoholic); (2) CIDRAA!, a cider sub-brand offering Cidre Brut and Cidre Rosé; and (3) SIP – Soft Imparfaitement Parfait, featuring the Super Limonade craft lemonade. Complementing the product portfolio, Maison PIP offers experiential services including collaborative brewing workshops (Atelier de Brassage), discovery and tasting sessions (Atelier Découverte), an on-site taproom (Atelier-Bar), an off-sale boutique, a collaborative production process involving consumer voting, and corporate event privatization. Cultural programming (Saison Cult.) runs seasonally as a parallel events strand. The brewery has an annual production capacity of 5,000 hl as of 2020.
Differentiator
Problem solved
Functional benefit
Products and services
- PIP - Pression Imparfaitement Parfaite (Organic Craft Beer Portfolio) A portfolio of 11 styles of 100% organic craft beer (Super Blonde, Super Blanche, Super IPA DDH, Blanche Passion Timut, Triple Lime Sichuan, Sour Poire-Cassis, Double IPA, NEIPA, Amber Smokey Ale, Stout Crazy Nuts, and a 0% non-alcoholic option), sold to craft beer enthusiasts via the taproom, Super Boutique and e-commerce shop.
- CIDRAA! - Organic Cider (Cidre Brut & Cidre Rosé) A line of organic craft ciders (Cidre Brut 7.5% ABV and Cidre Rosé 4.5% ABV) sold alongside the PIP beer range to consumers seeking organic cider alternatives.
- SIP - Soft Imparfaitement Parfait (Super Limonade) An organic craft lemonade (non-alcoholic) sold to consumers as a refreshing summer alternative within the Maison PIP beverage range, available at the taproom and e-shop.
- Atelier de Brassage (Collaborative Brewing Workshop) A 4-hour Saturday workshop at the Bègles brewery in which participants learn the brewing process and co-create recipes for future PIP beers. Each participant leaves with 12 beers of the resulting recipe; sessions booked individually or as a private group.
- Atelier Découverte (Discovery & Tasting Workshop) A 1.5-hour brewery tour and blind tasting session for groups of 6+ covering brewing techniques and the secrets of beer, followed by a blind tasting of 4 Maison PIP beers.
- Atelier-Bar / Taproom An on-site taproom within Maison PIP's Bègles brewery offering direct draft sales of all PIP beers, ciders and the Super Limonade, with a view of the brewing installation. Open Tuesday-Saturday.
- Super Boutique (Off-Sale Shop & Merchandise) An off-sale shop adjacent to the taproom selling the full range of Maison PIP beers for take-away, plus a curated line of branded merchandise and goodies.
- Privatisation & Séminaires (Venue Rental & Corporate Events) Full or partial venue privatization of the brewery for corporate team building, meetings, seminars, afterworks and client entertainment, with optional custom brewing workshops or tastings arranged for the group.
- Saison Cult. (Cultural Event Season) A recurring annual cultural season (May-October) at the brewery and off-site "hors les murs" venues combining concerts, DJ sets, street events and artistic programming with direct on-site beer and merchandise sales.
Quantifiable outcome
- 6-month collaborative production cycle involving customer participation in recipe creation, tasting feedback, and label design voting
- +1 more outcomes
Companies that use Maison PIP
Customer profileSegments5 records
Ideal customer profiles3 records
Maison PIP technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature2 records
Maison PIP partnerships and signals
Strategic signalScale indicators4 records
Recent moves6 records
Expansion highlights6 records
Maison PIP competitors and assessment
Company assessmentBroad incumbents
- BrewDog: Global craft brewery operating a worldwide chain of brewpubs/bars. Comparable brewpub + on-premise craft model though at vastly larger scale and with broader product distribution than Maison PIP.
- Brooklyn Brewery: Iconic craft brewery with flagship taproom experience and cultural programming in Brooklyn. Comparable as a craft brand that integrates brewery, taproom, and cultural/community identity, though at significantly larger scale.
- 3 Brasseurs: Established French brewpub chain combining brewery and restaurant operations. Comparable brewpub business model though much larger and more restaurant-led than Maison PIP's workshop and cultural focus.
Emerging players
- Brasserie Hopfully: Small-batch French craft brewery with its own taproom near Paris, focusing on modern hop-forward styles. Comparable scale and craft-on-premise model to Maison PIP.
Direct peers
- Brasserie Gallia: Independent French craft brewery based near Paris with on-site taproom and direct-to-consumer focus. Comparable product/market fit to Maison PIP as a craft brewer emphasizing community and taproom experience.
- Brasserie du Mont-Blanc: Independent French craft brewery producing a portfolio of organic and traditional beers with branded taproom presence. Comparable as a regional French craft brewer with certified-organic positioning and DTC channels.
- Ninkasi: French craft brewery operating its own brewpubs and taprooms across Lyon and other cities. Directly comparable as a French craft brewer combining on-premise bar operations with cultural/event programming and a multi-revenue business model.
- Brasserie Castelain: Long-established French craft brewery in northern France with broad organic beer portfolio. Comparable as an independent French craft brewer with certified-organic product lines and taproom sales.
- Brasserie La Débauche: French craft brewery producing a diverse portfolio of organic-leaning beers with on-site taproom in Angoulême. Closely comparable in scale, organic positioning, and multi-style beer portfolio to Maison PIP.
Others
- Weezevent: Event ticketing and registration platform used by Maison PIP to manage workshop bookings. Included as an ecosystem participant / enabling technology rather than a direct competitor.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Maison PIP social profiles
Digital presenceMaison PIP compliance and trust
Trust signalCompliance3 records
Maison PIP financial estimates
Financial estimateRevenue estimate
Valuation estimate
Maison PIP leadership team
Management profileNumber of profiles
Maison PIP funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Maison PIP M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Maison PIP
What does Maison PIP do?
Maison PIP is a 100% organic craft brewery operating under a unique collaborative model in which customers participate in creating beer recipes during on-site brewing workshops, provide tasting feedback on prototypes, and vote on label designs. Core offerings include an 11-style organic craft beer portfolio (PIP - Pression Imparfaitement Parfaite), the CIDRAA! organic cider line, the SIP Super Limonade craft lemonade, paid collaborative and discovery workshops, an on-site Atelier-Bar taproom, Super Boutique retail, corporate venue privatization, and the Saison Cult. cultural events season.
Is Maison PIP a public or private company?
Maison PIP is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Maison PIP founded?
Maison PIP was founded in 2015. It employs 1 to 10 people.
Where is Maison PIP based?
Maison PIP is headquartered in Bègles, France, in the Europe region.
How does Maison PIP make money?
Five revenue lines are on record. Beer and Cider Sales are the primary driver. The others are brewing Workshops, discovery Workshops, cultural Events and merchandise and Goodies.
Who are Maison PIP's main competitors?
Broad incumbents on record are BrewDog, Brooklyn Brewery and 3 Brasseurs. Brasserie Hopfully is listed as an emerging player. Direct peers are Brasserie Gallia, Brasserie du Mont-Blanc, Ninkasi, Brasserie Castelain and Brasserie La Débauche. Weezevent is listed as an others.
Does Maison PIP have an API?
No public API is recorded for Maison PIP.
What industry is Maison PIP in?
Maison PIP's product category is Organic Craft Brewing. Its primary akta.pro industry code is THAFALAA, Brewpubs & Taprooms (On-site Beer Service), with a secondary code of THAJAGAE, Beer, Brewery & Craft Beverage Tastings. Its NAICS code is 31212 and its SIC code is 2082.