What Les Accords Parfaits does

Les Accords Parfaits is an independent, privately-held French gourmet food and wine retailer (épicerie fine and cave à vin) operating two physical boutique locations in Normandy—Caen at 17 Rue Neuve Saint-Jean (the historical headquarters) and Deauville at 13 Place du Marché in a traditional half-timbered building—with a third presence referenced in Port en Bessin via Le Marché de la Lie. The company curates and sells fine groceries, wines from major French regions (Bordeaux, Burgundy, Loire, Champagne), Normandy ciders (brut, nectar, doux, poiré fermier), spirits (rum, whisky, calvados, gin), and regional Norman specialties, complemented by themed gourmet gift baskets (coffrets) priced between €23.00 and €94.80. Sales are conducted through a consultative direct-to-consumer model with knowledgeable in-store advisors (Aurore and Charles in Deauville), supported by an e-commerce storefront at lesaccordsparfaits.com offering delivery and in-store pickup.

The business operates five revenue streams: in-store retail, e-commerce, pre-configured and customizable gift baskets, corporate gift boxes ("Offres entreprises" / "Coffrets cadeaux entreprise"), and paid wine tasting sessions and masterclasses at the Caen boutique (€35 regular, €100 prestigious, capped at 12 participants). Marketing is content-driven via a 14-page editorial blog ("Nos conseils"), Instagram (@les_accords_parfaits), virtual store tours of both boutiques, and exclusive tasting events that drive word-of-mouth. The company holds the "Qualité Tourisme Normandie" certification and sources from a curated premium supplier network including Michel Cluizel, Mariage Frères, Petrossian, Maison de la Truffe, Olivier & Co, Ortiz, and Cipriani. There is no proprietary technology stack—the business explicitly identifies as non-technology—and operations rest on standard retail and e-commerce infrastructure. The entity is privately held with no disclosed investors or parent company; Florent Langlois is identified as the publication responsible for the website.

Name

Les Accords Parfaits

Legal name

Les Accords Parfaits

Website

https://lesaccordsparfaits.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Les Accords Parfaits is an independent French gourmet food and wine retailer operating two boutique locations in Caen and Deauville, Normandy, selling curated fine groceries, wines, spirits, regional specialties, and gift baskets to consumers, tourists, and corporate clients.

Ownership category

akta.pro rank

Product category

Specialty Food & Wine Retail

NAICS

Beer, Wine, and Liquor Retailers (4453), Beer, Wine, and Liquor Retailers (445320), Beer, Wine, and Liquor Retailers (44532)

SIC

Retail-Eating Places (5812)

akta.pro primary industry

Alcohol Subscription & Wine Clubs (Retail) (CRANABAF)

akta.pro secondary industries

DTC Beverage Delivery (Alcoholic & Non-Alcoholic) (AFAIANAK), Wineries & Vineyards (Tasting Rooms) (THAFALAE)

Keywords

• Fine food retail
• Wine cellar
• Normandy regional products
• Gourmet gift baskets
• Corporate gifting

Headquarters

HQ city

Veauville-les-baons

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Retail Product Sales: In-store sales of fine epicerie (specialty foods), wine cellar (wines), Normandy cider, spirits, and regional products through two physical boutique locations in Caen and Deauville.
2. E-commerce Sales: Online sales through their website lesaccordsparfaits.com, offering the same product categories for delivery or in-store pickup.
3. Gourmet Gift Baskets: Pre-configured themed gourmet baskets (Coffret Apéro Normand, Coffret Vive la Normandie, Coffret Terroir, Coffret Douceurs, Coffret Epicurien, Coffret Gourmand) and customizable corporate gift boxes sold both in-store and online.
4. Corporate Enterprise Offerings: B2B gift solutions for companies to give to clients or employees, including customized corporate gift boxes and bulk orders.
5. Wine Tasting Events: Paid tasting sessions and wine masterclasses at the Caen boutique, with tickets ranging from €35 to €100 for prestigious tastings, limited to 12 participants per session.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Les Accords Parfaits is a fine food épicerie and wine cellar (caviste) operating two boutique locations in Caen and Deauville, Normandy, curating and selling specialty groceries, wines, Norman ciders, spirits, and regional products. The business also offers themed gourmet gift baskets, customizable corporate gift boxes, and paid wine tasting sessions and masterclasses, with an e-commerce website complementing the physical retail.

Product overview

Les Accords Parfaits is a fine food epicerie and wine cellar (caviste) with two boutique locations in Caen and Deauville, Normandy. The business operates as a unified retail offering built around the art of food and wine pairing ('accords'). The core product portfolio comprises eight main categories: fine grocery (épicerie), wine cellar (cave à vin), Norman cider, spirits (spiritueux), Norman regional products, gourmet gift baskets (paniers gourmands), corporate gift solutions, and corporate gift boxes. Within the boutiques, products are further organized into specialized sections including savory deli (with charcuterie and caviar), sweet deli (with chocolates, biscuits, confectionery, nougat, and teas), beer cave, whisky, rum, and champagne. The company also offers experiential services including wine tasting sessions and masterclasses at the Caen location. The Deauville boutique additionally features a souvenir and gift shop catering to tourists. The business emphasizes personalized customer service with expert advisors like Aurore and Charles in Deauville who provide tailored recommendations for food and wine pairings.

Differentiator

Problem solved

Functional benefit

Products and services

• Épicerie fine (Fine grocery) Curated fine grocery assortment including oils and vinegars, sauces and condiments, rice, pasta and cereals, appetizers, canned goods, juices and nectars, sweet groceries, teas and coffees, and organic products, sold to individual consumers and gift buyers in-store and online.
• Cave à vin (Wine cellar) Curated selection of wines from renowned French regions (Bordeaux, Burgundy, Loire Valley, Champagne, etc.) and international wine regions, sold through the two boutiques and online.
• Cidre Normand (Norman cider) Selection of Norman ciders including brut ciders, nectar effervescent, sweet cider, and fermier poiré (pear cider) from Normandy producers.
• Spiritueux (Spirits) Curated spirits selection including rum, whisky, calvados, gin, and other spirits.
• Produits normands (Norman regional products) Curated Norman regional culinary specialties spanning land and sea, including Tripes à la mode de Caen, teurgoule, sea specialties, and artisanal fish and seafood preserves.
• Paniers gourmands (Gourmet gift baskets) Pre-configured themed gourmet gift baskets (Normandy appetizer, regional discovery, terroir, sweet treats, gourmet, and epicurean premium) and customizable gift baskets sold in-store and online for personal and corporate gifting.
• Offres entreprises (Corporate gift offerings) B2B corporate gift solutions offering baskets of foods and wines selected for clients or employees, with dedicated sales handled through the website and store.
• Coffrets cadeaux entreprise (Corporate gift boxes) Customizable corporate gift boxes, created on demand or based on the company's selection, combining Norman authenticity, gourmet products, and regional craftsmanship for client, employee, or partner gifting.
• Dégustation de vin Caen (Wine tasting sessions and masterclasses) Paid wine tasting sessions and masterclasses at the Caen boutique, limited to 12 participants per session, featuring standard tastings with seven wines and prestigious masterclass formats including aperitif dinners.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

14 partnerships are on record, tiered minor.

• L'Atelier du PoissonnierminorOthersSupplier of fish and seafood products including fish rillettes and conserves. Featured in Les Accords Parfaits' supplier selection showcase.
• Cap MundominorOthersCoffee and beverage supplier providing quality coffee beans and related products.
• Mariage FrèresminorOthersPremium French tea house providing specialty teas for the epicerie selection.
• JeanetteminorOthersNormandy regional specialty brand, likely providing regional food products (madelaines mentioned).
• Michel CluizelminorOthersPremium chocolate maker providing high-quality chocolate products including single-origin chocolates from Madagascar, Venezuela, and Caribbean.
• PopolminorOthersCanned and preserved food supplier providing conserves and prepared dishes.
• PetrossianminorOthersPremium caviar and fine food purveyor supplying luxury products including caviar.
• Maison de la TruffeminorOthersTruffle specialist providing truffle products including truffle mustard, truffle salt, and truffle-based sauces.
• Terre ExotiqueminorOthersSpice and exotic ingredient supplier providing specialty spices and seasonings.
• OrtizminorOthersPremium fish and seafood supplier, known for quality conserves.
• Maison MarcminorOthersProvider of cornichons (pickles) and condiment products.
• CiprianiminorOthersItalian premium food brand known for products like rice and pasta.
• Pâtes FabresminorOthersArtisan pasta producer supplying specialty pastas including lemon, truffle, and traditional varieties.
• Olivier & CominorOthersOlive oil specialist providing premium olive oils and vinegars for the epicerie selection.

Scale indicators2 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Lavinia: French specialty wine retail chain with multiple boutiques and on-site tasting experiences across major French cities; comparable in offering (cave à vin focus, curated epicerie) and concept (food-and-wine pairing) but operating at significantly greater scale.
• Nicolas: Largest French specialty wine retail chain with hundreds of outlets; directly comparable core model (caviste-led retail of wine, spirits, and gourmet products) and similarly offers tasting events and corporate gifting, but with national scale Les Accords Parfaits lacks.
• Vinatis: France-based wine e-commerce retailer offering a broad selection of French wines with delivery; directly comparable in wine retailing and DTC distribution, though operates purely online without the boutique and tasting experience that anchor Les Accords Parfaits.

Broad incumbents

• Hédiard: Historic French luxury food retailer specializing in gourmet products, jams, chocolates, and gift baskets. Comparable in premium positioning, gift format, and curated epicerie, though at a Paris-centric, brand-led scale distinct from Les Accords Parfaits' regional Normandy-rooted identity.
• Fauchon: Iconic French luxury food retailer offering curated gourmet gift baskets, charcuterie, sweets, and wines. Comparable assortment and gift positioning but as part of a much wider luxury food portfolio and brand, headquartered in Paris rather than Normandy.
• Le Bon Marché: Luxury Parisian department store with an extensive food hall featuring premium wines, gourmet products, and gift offerings (including La Grande Épicerie). Comparable assortment breadth and gift positioning, but as part of a flagship department-store business.
• Galeries Lafayette Le Gourmet: Department-store-based gourmet food hall featuring French wines, spirits, and specialty products alongside gifting; comparable in product mix and gift basket offering, but embedded in a broader department-store retail ecosystem.
• La Grande Épicerie de Paris: Upscale Parisian grocery (LVMH-owned) with deep selection across epicerie fine, wines, and spirits; comparable premium positioning and curated assortment, but operates at department-scale and Paris flagship scale rather than regional caviste model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/les_accords_parfaits
• LinkedInlinkedin.com/company/les-accords-parfaits

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Les Accords Parfaits