Kobo Sushi

What Kobo Sushi does

Kobo Sushi is a privately held, Santiago-based restaurant chain specializing in Nikkei cuisine — a Japanese-Peruvian fusion style — operating dine-in, pick-up, and delivery across six physical locations in Providencia, Las Condes, El Golf, San Miguel, La Reina, and Peñalolén. Founded in 2020, the company serves individual consumers (solo diners, couples, families, and groups) seeking sushi rolls, nigiri, sashimi, gohan bowls, ceviches, starters, and combo sets, with monthly promotional campaigns and dietary-specific menus covering vegan, vegetarian, and keto preferences.

The technology foundation is the GetJusto-powered online ordering platform operating kobo.cl, supporting menu browsing, customization, add-ons, and order placement for delivery and pick-up, complemented by a dedicated mobile app and per-location WhatsApp integration for direct customer service. Uber Eats provides additional third-party delivery marketplace reach. Backend operations do not include disclosed proprietary AI/ML, custom models, or research capabilities.

Revenue is generated primarily through transactional food and beverage sales priced in Chilean pesos (CLP) on a unit or per-combo basis, ranging from roughly $300 CLP (chopsticks) to $51,100 CLP (100-piece Kobito Fest combo). Secondary streams include branded merchandise (Kobo CARTOON, CLUB, KAWAII, STUDIO apparel at $18,000 CLP) and digital gift cards. The business operates as direct-to-consumer with no B2B or enterprise contracts disclosed; all revenue and customer activity is geographically concentrated within the Santiago metropolitan area. No external funding rounds, parent company, or ownership structure beyond private/founder-owned is disclosed.

Name

Kobo Sushi

Website

https://kobo.cl

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

11–50 employees

Short description

Kobo Sushi is a privately held, Santiago-based restaurant chain founded in 2020 that serves individual consumers Nikkei-style sushi, rolls, bowls, and ceviches across six dine-in, pick-up, and delivery locations, with revenue concentrated entirely in the Santiago metropolitan area.

Ownership category

akta.pro rank

Product category

Sushi Restaurant

NAICS

Limited-Service Restaurants (722513), All Other Specialty Food Retailers (445298)

SIC

Retail-Eating Places (5812), Retail-Eating & Drinking Places (5810)

akta.pro primary industry

In-Store Sushi & Asian Prepared Foods (CRAHAKAD)

akta.pro secondary industry

Ethnic & international prepared meals manufacturing (AFAKAHAG)

Keywords

• Sushi delivery
• Nikkei cuisine
• Japanese Peruvian fusion
• Sushi rolls and combos
• Ceviche sushi restaurant

Headquarters

HQ city

Santiago

HQ country

Chile

HQ region

Latin America

Offices6 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Food and Beverage Sales: Primary revenue stream from direct sales of sushi rolls, combinations, nigiris, sashimi, gohan, ceviches, starters, toppings, desserts, and beverages. Transactions are one-time, point-of-sale purchases for dine-in, delivery, or pick-up orders. Prices range from $300 CLP (chopsticks) to $51,100 CLP (100-piece combo).
2. Gift Card Sales: Sale of gift cards (GiftCards Kobo) allowing recipients to redeem value toward future food orders. Gift cards are delivered via email with a code and redemption instructions.
3. Merchandise Sales: Sale of branded merchandise including Kobo CARTOON, Kobo CLUB, Kobo KAWAII, and Kobo STUDIO apparel items priced at $18,000 CLP per item.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels5 records

Core offering

Kobo Sushi is a multi-location sushi restaurant chain serving Nikkei (Japanese-Peruvian fusion) cuisine across six sites in Santiago, Chile. Its offering spans individual rolls, combo sets (30–100 pieces), nigiri, sashimi, gohan rice bowls, ceviches, starters, desserts, beverages, sauces and add-ons, plus branded merchandise and digital gift cards. Customers can purchase through dine-in, in-store pick-up, direct delivery within defined zones, and third-party delivery via Uber Eats.

Product overview

Kobo Sushi es un restaurante de sushi delivery especializado en cocina Nikkei que ofrece productos delivery y para recoger en local. Su portafolio incluye Combos (Combo Kobito Invernal, Combo Kobito Fest, Combo Kobito Lover, Combo Gohan especial, Kobito Sake Mix), Nigiri Bento Boxes (Fusión, Nikkei), y Salmon Lovers/Fusión Mix. El menú principal se organiza en categorías: Starters (Gyozas, Empanadas, Tartares), Hot Rolls (Coreano Hot Roll, Ebi Panko Roll, Almond Furai Roll), Special Rolls (Dragon Roll, Chipotle Roll, Kobo Gratinado Roll), Nikkei Rolls (Ceviche Roll, Kobo Nikkei Roll), No Rice & Keto Rolls, California Rolls, y Vegan & Vegetarian Rolls. También ofrece Nigiris, Sashimi, Gohan bowls, Ceviches, Postres (helados artesanales), Bebidas, Toppings/Salsas, y Merchandising (Merch Kobo). Dispone de 5 locales en Santiago de Chile y servicio de delivery con zona de cobertura definida.

Differentiator

Problem solved

Functional benefit

Products and services

• Combo Kobito Invernal (30 piezas) A 30-piece seasonal winter sushi combo for 2–3 diners containing Coreano Hot Roll (10), Almond Furai Roll (10), and Cheese Roll (10), designed for casual sharing and promoted during the winter season in Chile.
• Combo Kobito Fest (100 Piezas) A 100-piece group combo designed for celebrations and events, containing a variety of rolls including Coreano Hot Roll, Ebi Panko Roll, Sake Acevichado Roll, Cheese Roll, and others.
• Combo Kobito Lover A 30-piece sushi combo containing Ceviche Roll (10), Ebi Panko Roll (10), and Cheese Roll (10) targeted at smaller groups or pair dining.
• Combo Gohan Especial A gohan (rice bowl) combo featuring salmon, shrimp, rice, avocado, cebollín (green onion), cream cheese, sesame, plus soy sauce and a drink.
• Kobito Sake Mix A nigiri-and-roll combo consisting of 8 fresh salmon nigiris and a 10-piece Ebi Cheese roll, targeting salmon-focused diners.
• Nigiri Bento Box Fusión An 8-bite nigiri bento box featuring octopus parrillero (grilled octopus), shrimp al pil pil, passion, and shrimp fusión varieties.
• Nigiri Bento Box Nikkei An 8-bite nigiri bento box featuring salmon, tuna, nikkei, and acevichado varieties, emphasizing Japanese-Peruvian fusion flavors.
• Salmón Fusión Mix A 16-piece salmon nigiri selection across four styles — Passion, Trufados, Nikkei, and Acevichados — for salmon-focused diners.
• Salmón Lovers A 16-piece selection of fresh salmon nigiris prepared in Japanese style, targeted at salmon-preferring diners.
• Kobo Gift Card A digital gift card redeemable at Kobo Sushi for food purchases, sold through the kobo.cl website in custom amounts and delivered to the recipient via email with a unique redemption code.
• Kobo Branded Merchandise A line of branded apparel items from Kobo Sushi including Kobo CARTOON, Kobo CLUB, Kobo KAWAII, and Kobo STUDIO designs, sold as standalone merchandise at $18,000 CLP per item.
• Dine-in Reservation Service (Manuel Montt) Table reservation service for dine-in dining at the Manuel Montt (Providencia) location in Santiago, available Monday to Saturday with split lunch and dinner service windows.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Six partnerships are on record, tiered core and minor.

• GetJustocoreTechnology or IntegrationGetJusto (operating as logos_justo) provides the online ordering platform and technology infrastructure powering kobo.cl. The platform enables menu management, order processing, customization options, and fulfillment for both delivery and pick-up orders.
• Uber Eats ChilecoreChannel Partner/ Reseller/ DistributorUber Eats Chile serves as a delivery marketplace partner, enabling Kobo Sushi to reach customers beyond direct delivery zones. The partnership provides exposure through the Uber Eats platform and utilizes their delivery logistics network.
• Copec PayminorGTM or Marketing PartnerCopec Pay payment method is accepted for promotions, enabling customers to pay using this payment option as part of monthly promotional campaigns.
• MACHminorGTM or Marketing PartnerMACH payment method is featured in promotional campaigns, allowing customers to use MACH for purchases.
• Claro ClubminorGTM or Marketing PartnerClaro Club loyalty program partnership enables Claro customers to access promotional offers.
• CENCO BlackminorGTM or Marketing PartnerCENCO Black membership program partnership provides promotional benefits to CENCO Black members.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Sushi Teletrans: Long-standing Santiago sushi delivery operator with multi-channel ordering and broad roll offerings; a direct comparable on the delivery sushi category in the same metropolitan market.
• Sushi Me: Chilean delivery-focused sushi brand in Santiago with combo/pack-based ordering similar to Kobo's combo-led model; competes head-to-head for the same urban delivery and pick-up occasion.
• Shibuya Sushi: Santiago-based sushi chain operating multiple locations with delivery, pick-up, and dine-in service; competes with Kobo on the same urban Japanese cuisine occasions.
• Osaka Sushi: Chilean sushi chain with delivery and dine-in presence in Santiago; comparable multi-location urban Japanese restaurant operator with broad roll and combo menus.
• Noi Sushi: Chilean Nikkei/Japanese fusion sushi chain with multiple Santiago locations; directly comparable fusion positioning, multi-channel ordering, and combo-driven menu.
• Aiko Sushi: Chilean sushi chain with delivery across Santiago offering rolls, combos, and Nikkei-style dishes; comparable urban delivery sushi competitor.
• Sushi Blue: Chilean sushi chain operating dine-in and delivery in Santiago with a similar broad menu of rolls, combos, and Nikkei-style offerings; directly comparable multi-location urban sushi competitor to Kobo Sushi in the same metro.
• Midori Sushi: Chilean sushi brand with multi-location presence and a strong delivery and pick-up channel mix; directly comparable to Kobo on channel and product breadth.
• Sushiito: Chilean sushi chain offering dine-in, delivery and pick-up across Santiago locations with extensive combo menus; competes with Kobo on similar urban sushi occasions.

Others

• Uber Eats: Not a restaurant peer but a core channel and award-granting partner for Kobo; included as an ecosystem participant whose commission economics and ranking algorithms materially shape Kobo's delivery volumes.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/kobo.cl
• Instagraminstagram.com/kobo.cl
• LinkedInlinkedin.com/company/kobosushi

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kobo Sushi