One10ten Foundation

What One10ten Foundation does

The One10Ten Foundation is a federally recognized 501(c)(3) nonprofit organization founded in 2022 and headquartered in Paramus, New Jersey, that delivers motorsports-inspired STEM education and workforce readiness programming to youth ages 12–25, K–12 schools and educators, and corporate partners in manufacturing, logistics, transportation, and automotive industries. The foundation operates three core programs: Focus & Flow (a one-to-one in-person simulator experience targeting confidence and decision-making), Race to Discovery (a virtual/group K–12 motorsports-inspired STEM curriculum for classrooms), and Driven to Deliver (a mobile workforce development platform connecting participants to logistics, mobility, and skilled career pathways). Its underlying technology is a simulator-based learning platform delivered through the proprietary One10Ten Learning System, a structured Enter–Decide–Adjust–Recognize framework that translates abstract STEM concepts into tangible simulation decisions with immediate feedback.

The foundation is funded through three revenue streams: individual and institutional donations processed via the Goodworld platform (with publicly suggested tiers of $10, $25, $50, and $250 on one-time or monthly cadences), program fees and corporate sponsorship arrangements, and branded motorsports activations. Distribution is omnichannel, combining direct school and education partnerships, bespoke corporate workforce programs, mobile on-site activations through Driven to Deliver, and virtual/hybrid classroom delivery. Go-to-market is community- and event-led, relying on a cross-sector partner network that includes the National Science Foundation, University of Florida, Essex County Schools of Technology, Écurie Motor Club, McAleer Racing, Goodworld, Debevoise & Plimpton, and McCarter & English. The foundation is led by founder and Executive Director Trevor Neil, with a small core staff (1–10 employees) supplemented by an advisory board spanning motorsports, commercial real estate, and operations expertise.

Name

One10ten Foundation

Legal name

The One10Ten Foundation

Website

https://one10ten.org

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

1–10 employees

Short description

One10Ten Foundation is a 501(c)(3) nonprofit that delivers motorsports-inspired STEM education and workforce readiness programs to K–12 students, educators, and corporate partners through simulator-based learning experiences and three flagship programs: Focus & Flow, Race to Discovery, and Driven to Deliver.

Ownership category

akta.pro rank

Product category

STEM Education and Workforce Development

NAICS

Technical and Trade Schools (6115), Other Technical and Trade Schools (611519)

SIC

Services-Educational Services (8200)

akta.pro primary industry

STEM, Digital Literacy & Maker Education Nonprofits (BPAGADAG)

akta.pro secondary industries

STEM Project-Based Learning (PBL) & Challenge Platforms (EDAFANAI), Entrepreneurship Foundations & Startup Basics (EDAMAHAA)

Keywords

• STEM education programs
• Motorsports simulation learning
• K-12 STEM outreach
• Workforce development nonprofits
• Simulator-based training

Headquarters

HQ city

Paramus

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Donations and Charitable Contributions: The foundation operates as a federally recognized 501(c)(3) organization relying on donations from individuals, foundations, and corporate partners. The donation page shows options for one-time and monthly giving ($10, $25, $50, $250 tiers).
2. Program Fees and Sponsorships: Revenue generated through workforce development programs, corporate activations, and educational partnerships with employers and industry partners seeking to invest in STEM education and workforce pipelines.
3. Branded Motorsports Activations: Corporate partners can sponsor branded racing experiences and community racing days that showcase manufacturer innovation while supporting STEM education and youth engagement.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

One10Ten Foundation is a 501(c)(3) nonprofit that delivers motorsports-inspired STEM education and workforce readiness programs for K-12 students and educators. Through three flagship programs—Focus & Flow (in-person simulator coaching), Race to Discovery (virtual/group classroom STEM learning), and Driven to Deliver (mobile workforce development platform)—the foundation uses simulation, motorsports, and automotive innovation to connect classroom learning to career pathways in manufacturing, logistics, mobility, and STEM fields.

Product overview

One10Ten Foundation is a federally recognized 501(c)(3) education and workforce development organization offering three distinct motorsports and simulation-based programs: Focus & Flow (one-to-one in-person simulator experience for confidence and resilience), Race to Discovery (virtual/group K-12 motorsports-inspired STEM learning), and Driven to Deliver (mobile workforce platform for logistics, transportation, and career exposure). The programs use simulation, hands-on technology, and emerging technology to create immersive learning experiences that connect STEM concepts to real-world career pathways.

Differentiator

Problem solved

Functional benefit

Brands

• Driven to Discover: An innovative initiative that fuses the thrill of motorsports with STEM/STEAM education to inspire youth and communities to explore science, technology, engineering, arts, and mathematics in meaningful, real-world contexts.

Products and services

• Focus & Flow One-to-one, in-person confidence-building simulator experience that turns energy into awareness, focus, and resilient effort, using immersive, simulator-based coaching to practice presence, composure, spatial awareness, communication, and deliberate decision-making.
• Race to Discovery Virtual and group K-12 motorsports-inspired STEM learning experience designed for classrooms, groups, and students, using the sensory energy of motorsports to make engineering, energy, force and motion, data, teamwork, and future careers tangible.
• Driven to Deliver Mobile workforce development platform bringing the real systems behind movement, logistics, operations, mobility, and hands-on careers into focus, connecting participants to transportation, technology, operations, skilled pathways, and career exposure through on-site community activations.

Quantifiable outcome

• 3.8M manufacturing workers may be needed by 2033, with 1.9M roles potentially unfilled without stronger pathways
• +2 more outcomes

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Eleven partnerships are on record, tiered core and minor.

• National Science Foundation (NSF)coreStrategic or Co-development PartnerEducation and research partner providing scientific credibility and potential funding support for STEM programming and evidence-aware evaluation approaches.
• University of FloridacoreStrategic or Co-development PartnerAcademic partner supporting research-informed programming, doctoral-level impact evaluation, and connections to higher education pathways.
• Scientist in Every Florida SchoolcoreStrategic or Co-development PartnerEducational partner expanding reach into Florida schools with science education programming and community engagement.
• WhiteStone OperationscoreStrategic or Co-development PartnerOperations consultancy founded by Tyrone Leggiardo (Executive Business Partner to CEO) that helps small service businesses with structure and discipline. Supports foundation's operational growth.
• Essex County Schools of TechnologycoreStrategic or Co-development PartnerVocational and technical school partnership providing access to career and technical education students and workforce development pathways.
• Écurie Motor ClubcoreStrategic or Co-development PartnerPrivate motorsports and lifestyle destination (in pre-development) founded by Jeff Beal and Cindy Steedle, connecting motorsports experience with education and community.
• McAleer Racing and Coldstream MotorsportsminorStrategic or Co-development PartnerMotorsports team partnership bringing professional racing expertise, mentorship opportunities, and authentic motorsports connections to youth programs.
• Debevoise & PlimptonminorOthersLaw firm providing potential legal counsel and advisory support to the foundation's operations and partnerships.
• McCarter & EnglishminorOthersLaw firm providing potential legal counsel and advisory support services to foundation operations.
• GoodworldcoreChannel Partner/ Reseller/ DistributorDonation processing platform (Goodworldnow.com) enabling online charitable giving with one-time and monthly donation options for supporters.
• AMBACminorStrategic or Co-development PartnerPartner organization connected through strategic initiatives supporting foundation programs and community engagement.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Genesys Works: Genesys Works provides workforce pathway programs that move high school students into technology and corporate careers, directly aligning with One10Ten's Driven to Deliver mission of connecting youth to skilled career pathways.
• FIRST: FIRST runs K-12 STEM robotics competitions (FLL, FTC, FRC) and project-based learning programs, directly overlapping with One10Ten's competition/project-based STEM model, K-12 youth focus, and nonprofit funding model.
• SkillsUSA: SkillsUSA is a nonprofit focused on workforce development for students in skilled trades, technology, and logistics — closely matching One10Ten's Driven to Deliver workforce pathway mission and K-12/postsecondary audience.
• NASCAR Foundation: The NASCAR Foundation runs youth education and motorsports-themed community programs, directly overlapping with One10Ten's motorsports-themed youth STEM mission and corporate-sponsor fundraising approach.
• Code.org: Code.org is a major K-12 STEM nonprofit providing computer science education, sharing One10Ten's K-12 STEM focus, nonprofit/donation funding model, and school-district channel strategy.
• Junior Achievement: Junior Achievement provides K-12 workforce readiness, career exploration, and entrepreneurship education — directly paralleling One10Ten's career pathway, workforce development, and student-confidence mission.
• Project Lead the Way (PLTW): PLTW provides K-12 STEM curriculum and teacher training adopted by thousands of U.S. school districts, sharing One10Ten's K-12 school channel, hands-on STEM learning model, and nonprofit structure.
• National Inventors Hall of Fame (NIHf / Camp Invention): The National Inventors Hall of Fame runs Camp Invention and STEM education programs for K-12 youth, sharing One10Ten's project-based STEM learning approach and nonprofit model serving the same age range.
• SAE Foundation (A World In Motion): SAE Foundation runs A World In Motion, providing K-12 STEM programs with an automotive and mobility engineering focus — directly paralleling One10Ten's motorsports-themed STEM learning mission and K-12 target audience.

Broad incumbents

• Discovery Education: Discovery Education is a large, established K-12 digital content and STEM curriculum provider serving many of the same school district customers as One10Ten, but with substantially broader scope, larger team, and established brand.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/One10Ten_
• Facebookfacebook.com/One10Ten
• LinkedInlinkedin.com/company/one10ten-foundation

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about One10ten Foundation