TAP
TAP (TAP Invest) is an India-focused fintech marketplace that connects retail and HNI investors with high-yield fixed-income and alternative debt products through its TAP Terminal platform. Founded in 2024 and headquartered in San Diego.
- Company typePrivate
- Founded2024
- HeadquartersSan Diego, United States
- Headcount11–50
- GTM typeB2C
- OfferingSoftware
TAP firmographics
Firmographics- Name
- TAP
- Website
- https://tapinvest.com
- Company type
- Private
- Founded year
- 2024
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- TAP (TAP Invest) is an India-focused fintech marketplace that connects retail and HNI investors with high-yield fixed-income and alternative debt products through its TAP Terminal platform. Founded in 2024 and headquartered in San Diego.
- Ownership category
- akta.pro rank
TAP industry classification
Industry- Product category
- Financial Markets Platform
- NAICS
- Credit Intermediation and Related Activities (522)
- SIC
- Security Brokers, Dealers & Flotation Companies (6211)
- akta.pro primary industry
- Execution-Only / Self-Directed Investing Platforms (FSAAAAAI)
- akta.pro secondary industry
- Retail Investment Products (RIPs) & Packaged Products (PRIIPs/KIDs) (FSACAMAN)
Keywords
Where TAP is headquartered
LocationHeadquarters
- HQ city
- San Diego
- HQ country
- United States
- HQ region
- North America
Markets served
TAP business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
TAP product offering
Product offeringCore offering
TAP (doing business as TAP Invest) operates a fintech marketplace focused on high-yield fixed-income and alternative debt products, targeting retail and high-net-worth individual (HNI) investors. Its product surface centers on TAP Terminal, a platform interface for accessing financial markets, delivered through the tapinvest.com website.
Differentiator
Problem solved
Functional benefit
Brands
- TAP Terminal: Platform terminal interface referenced on the website
Products and services
- TAP Terminal A terminal interface for accessing financial markets, referenced on the company's homepage as the primary product surface through which retail and HNI investors engage with high-yield fixed-income and alternative debt offerings.
Companies that use TAP
Customer profileIdeal customer profiles1 record
TAP technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
TAP competitors and assessment
Company assessmentBroad incumbents
- Betterment: Large US self-directed / robo-investing platform. Comparable to TAP on the self-directed investing UX, though focused on diversified portfolios rather than fixed-income specifically.
- Zerodha: India's largest retail securities broker, providing terminal-style trading access. Most comparable to TAP on the India geography and 'TAP Terminal' style active-user product positioning.
- Wealthfront: US self-directed investing and automated wealth platform. Comparable to TAP on retail/HNI self-directed investing category, though serving different geographies and asset mixes.
Direct peers
- Wint Wealth: Indian fintech offering curated fixed-income and bond products to retail investors. Comparable to TAP on product category (retail fixed-income), target customer (mass-affluent retail), and geography.
- INDmoney: Indian wealth-management super-app aggregating mutual funds, fixed deposits, and other fixed-income products for retail investors. Competes with TAP for the same 'one-stop retail fixed-income' wallet.
- Grip Invest: India-based retail platform for fixed-income and alternative-yield products. Most directly comparable to TAP given shared focus on high-yield / alternative debt for retail and HNI investors in India.
- YieldStreet: US platform providing retail and HNI investors access to alternative debt and income-producing assets. Directly comparable to TAP's 'alternative debt for retail/HNI' positioning.
- AssetPlus: India-focused platform for distribution and management of fixed-income and mutual-fund products. Overlaps with TAP on retail fixed-income distribution in the Indian market.
- BondsIndia: Indian retail bond platform providing online access to government and corporate bonds. Most directly comparable in pure-play fixed-income retail distribution.
Emerging players
- Stable Money: Early Indian fintech focused on fixed-income and steady-yield products for retail savers. Comparable to TAP as a niche retail fixed-income challenger in India.
Market position
Customer concentration
TAP financial estimates
Financial estimateRevenue estimate
Valuation estimate
TAP leadership team
Management profileNumber of profiles
TAP funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
TAP M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about TAP
What does TAP do?
TAP (doing business as TAP Invest) operates a fintech marketplace focused on high-yield fixed-income and alternative debt products, targeting retail and high-net-worth individual (HNI) investors. Its product surface centers on TAP Terminal, a platform interface for accessing financial markets, delivered through the tapinvest.com website.
When was TAP founded?
TAP was founded in 2024. It employs 11 to 50 people.
Where is TAP based?
TAP is headquartered in San Diego, United States, in the North America region.
Who are TAP's main competitors?
Broad incumbents on record are Betterment, Zerodha and Wealthfront. Direct peers are Wint Wealth, INDmoney, Grip Invest, YieldStreet, AssetPlus and BondsIndia. Stable Money is listed as an emerging player.
Does TAP have an API?
No public API is recorded for TAP.
What industry is TAP in?
TAP's product category is Financial Markets Platform. Its primary akta.pro industry code is FSAAAAAI, Execution-Only / Self-Directed Investing Platforms, with a secondary code of FSACAMAN, Retail Investment Products (RIPs) & Packaged Products (PRIIPs/KIDs). Its NAICS code is 522 and its SIC code is 6211.