Bygma gruppen AB
- Company typePrivate
- Founded1998
- HeadquartersSollentuna, Sweden
- Headcount—
- GTM typeB2B and B2C
- OfferingServices
Bygma gruppen AB firmographics
Firmographics- Name
- Bygma gruppen AB
- Legal name
- Bygma AB
- Website
- https://bygma.se
- Company type
- Private
- Founded year
- 1998
- Operating status
- Operating
- Ownership category
- akta.pro rank
Bygma gruppen AB industry classification
Industry- Product category
- Building Materials Distribution
- NAICS
- Building Material and Supplies Dealers (4441), Building Material and Garden Equipment and Supplies Dealers (444)
- SIC
- Retail-Lumber & Other Building Materials Dealers (5211)
- akta.pro primary industry
- Doors, Windows & Millwork Retail (Interior/Exterior Doors, Windows, Moulding) (CRAIAEAI)
Keywords
Where Bygma gruppen AB is headquartered
LocationHeadquarters
- HQ city
- Sollentuna
- HQ country
- Sweden
- HQ region
- Europe
Offices20 records
Markets served
Bygma gruppen AB business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Building Materials Sales: Bygma generates revenue through the sale of building materials including construction materials, roofing, wood products, tiles, flooring, paint, doors, windows, kitchens, bathrooms, hardware, tools, machinery, electrical installation, HVAC, workwear, and safety equipment. Sales occur through physical retail locations and e-commerce.
- Machine Leasing: Bygma offers leasing services for machines, tools, and equipment through partnership with Siemens. The leasing model provides 36-month financing with approximately 3% monthly payment, 5% residual buyout value, and minimum financing of 4,500 SEK.
- Professional Customer Account Program: Proffs customers receive volume-based pricing and account management services with customer-specific pricing tiers based on purchase volume.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Hemmaproffs - Private customer discount program |
| Other | Pay-as-you-go | Proffs - Professional customer account |
| Subscription | Multi-year contract | Machine Leasing |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
Bygma gruppen AB product offering
Product offeringCore offering
Bygma operates a building materials retail and distribution business through 19 physical branches across Sweden and an integrated e-commerce platform. It sells construction materials, tools, hardware, paint, doors, windows, kitchens, bathrooms, flooring, roofing, insulation, workwear, and protective equipment to professional contractors (Proffs) under volume-based account pricing and to private customers (Hemmaproffs) under a 10% discount program, supported by proprietary digital tools (Proffsportal, Loggboken, Byggmästarkalkylen) and equipment leasing through Siemens Financial Services.
Product overview
Bygma gruppen AB is a Danish-owned building materials retail chain operating in Sweden with 19 branches across Mälardalen, Stockholm, Dalarna, and Norrland. The company operates a unified B2C/B2B e-commerce platform (bygma.se) serving both professional contractors and private customers (Hemmaproffs). The core offering is a comprehensive building materials portfolio including: general building materials, roofing, doors, windows, kitchens/baths, flooring, tiles, paint/painting tools (Beckers, QPT), fasteners/hardware (ESSVE screws), protective equipment (3M PELTOR hearing protection), machines/power tools, outdoor products (decking), and insulation (BEWI GreenLine). Digital services include the Proffsportal for professional customer accounts with custom pricing and ordering, the Byggmästarkalkyl cost estimation tool, and Loggboken for environmental documentation. Additional services include equipment leasing (36-month program via Siemens) and the annual Bygmastipendiet scholarship for construction students. The company emphasizes sustainability with BASTA-registered products and GreenLine insulation options. Founded 1952, the Swedish subsidiary is part of Bygma Gruppen A/S headquartered in Denmark.
Differentiator
Problem solved
Functional benefit
Brands
- Hemmaproffs: A customer loyalty program offering 10% discount on the entire product range for private customers. Includes benefits such as web login access, invoice payment options, and newsletter subscriptions.
- Proffs
Products and services
- Bygma Webbshop / E-commerce Platform
- Bygma Leasing
- Building Materials (Byggmaterial)
- Roof Products (Tak)
- Doors (Dörrar)
- Windows (Fönster)
- Kitchen & Bath (Kök & Bad)
- Paint & Painting Tools (Färg & Måleriverktyg)
- Fasteners & Hardware (Fästdon & Beslag)
- Floor Products (Golv)
- Tiles & Ceramics (Kakel & Klinker)
- Machines & Power Tools (Maskiner)
- Outdoor Environment (Utemiljö)
- Protective Equipment (Skyddsutrustning)
- Bygma Proffsportal
- Hemmaproffs Private Customer Program
- Proffs Professional Customer Program
Quantifiable outcome
- 10% discount for private customers through Hemmaproffs program
- +1 more outcomes
Companies that use Bygma gruppen AB
Customer profileNamed customers2 records
Segments2 records
Ideal customer profiles2 records
Bygma gruppen AB technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Bygma gruppen AB partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered supporting.
- TeamtailorsupportingBygma uses Teamtailor as their career site and recruitment management platform. The platform powers their job listings, candidate management, and employer branding content.
- Google AnalyticssupportingBygma uses Google Analytics for web traffic analysis and visitor statistics on their main website (bygma.se).
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
Bygma gruppen AB competitors and assessment
Company assessmentBroad incumbents
- Stark Group: Pan-Nordic building materials distributor serving professional contractors across Denmark, Sweden, Norway, and Finland. Broader incumbent with deeper capital base and wider branch network than Bygma, but overlapping in core pro-segment and product categories.
- Travis Perkins: UK-listed leading building materials distributor to trade and DIY. Comparable business model (branch network + pro accounts + digital tools), useful as a publicly traded reference for Nordic private peers like Bygma.
- Bauhaus: European big-box home improvement and building materials retailer with a significant Swedish footprint. Competes with Bygma in DIY and prosumer categories, offering a wider assortment and larger format stores alongside Bygma's branch-led model.
- Hornbach: German big-box building materials and DIY chain active in Sweden. Comparable assortment depth across construction materials and tools, with a pro + DIY dual-segment approach similar to Bygma's.
- Saint-Gobain Distribution Nordic (Optimera): Nordic arm of Saint-Gobain's building materials distribution serving both professional contractors and DIY. Directly comparable in pro-segment focus and category breadth (timber, drywall, insulation, tools).
Emerging players
- Jem & Fix: Danish-owned Nordic discount retailer of building materials, tools, and home improvement. Comparable product breadth in entry-tier materials, increasingly relevant to Hemmaproffs/DIY customers also served by Bygma.
- Jula: Nordic retailer of tools, machines, and workwear increasingly expanding into building materials. Partial overlap with Bygma in machines and accessories, with a faster-growing e-commerce and DIY value proposition.
Direct peers
- K-Rauta: Finnish-owned (Kesko) building materials and home improvement chain operating in Sweden. Competes with Bygma across professional contractors and DIY segments with a comparable category breadth (construction materials, tools, kitchen/bath, outdoor).
- Beijer Byggmaterial: One of Sweden's largest building materials retailers serving both professional contractors and DIY customers. Bygma and Beijer compete directly for the same Proffs segment, with overlapping branch footprints in the Stockholm/Mälardalen region and comparable digital account portals.
- XL-BYGG: Swedish cooperative building materials retailer owned by independent merchants. Directly comparable to Bygma in product mix (lumber, building materials, tools) and pro-customer focus, with similar B2B pricing programs and Proffs-oriented account services.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Bygma gruppen AB social profiles
Digital presenceBygma gruppen AB compliance and trust
Trust signalCompliance3 records
Bygma gruppen AB financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bygma gruppen AB leadership team
Management profileNumber of profiles
Profiles1 record
Bygma gruppen AB funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bygma gruppen AB M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bygma gruppen AB
What does Bygma gruppen AB do?
Bygma operates a building materials retail and distribution business through 19 physical branches across Sweden and an integrated e-commerce platform. It sells construction materials, tools, hardware, paint, doors, windows, kitchens, bathrooms, flooring, roofing, insulation, workwear, and protective equipment to professional contractors (Proffs) under volume-based account pricing and to private customers (Hemmaproffs) under a 10% discount program, supported by proprietary digital tools (Proffsportal, Loggboken, Byggmästarkalkylen) and equipment leasing through Siemens Financial Services.
Is Bygma gruppen AB a public or private company?
Bygma gruppen AB is a private company. It is classified as corporate owned and is currently operating.
When was Bygma gruppen AB founded?
Bygma gruppen AB was founded in 1998.
Where is Bygma gruppen AB based?
Bygma gruppen AB is headquartered in Sollentuna, Sweden, in the Europe region.
How does Bygma gruppen AB make money?
Three revenue lines are on record. Building Materials Sales are the primary driver. The others are machine Leasing and professional Customer Account Program.
Who are Bygma gruppen AB's main competitors?
Broad incumbents on record are Stark Group, Travis Perkins, Bauhaus, Hornbach and Saint-Gobain Distribution Nordic (Optimera). Emerging players are Jem & Fix and Jula. Direct peers are K-Rauta, Beijer Byggmaterial and XL-BYGG.
Does Bygma gruppen AB have an API?
No public API is recorded for Bygma gruppen AB.
What industry is Bygma gruppen AB in?
Bygma gruppen AB's product category is Building Materials Distribution. Its primary akta.pro industry code is CRAIAEAI, Doors, Windows & Millwork Retail (Interior/Exterior Doors, Windows, Moulding). Its NAICS code is 4441 and its SIC code is 5211.