Huckleberry Farms

What Huckleberry Farms does

Huckleberry Farms is a family-owned regenerative farm founded in 2021 by Traci Houston in Terre Haute, Indiana. It produces and sells farm-fresh goods directly to consumers, including free-range chicken and duck eggs, rabbit meat, and farm-fresh chicken, distributed through an e-commerce storefront and a local egg delivery service operating in the Midwest US. The core offering is unbranded commodity-style farm products retailed at a premium through direct-to-consumer channels, without visible proprietary technology beyond a standard Shopify-class e-commerce stack.

The business extends beyond agricultural production into educational content and community programming. Revenue is generated through one-time product purchases (eggs, meat, bundles), a paid Huckleberry Homestead Cookbook, in-person canning classes, a Farm Club subscription (currently paused for a spring relaunch), and community donations. Marketing is content-driven across a blog, email newsletter, and social channels (Facebook, Instagram, X), positioning the farm around sustainable living, food preservation, and traditional farming practices rather than technical differentiation.

Operations are small-scale and family-operated, with the founder, her partner Larry, and their children functioning as the core team. The company has no external institutional investment, no disclosed headcount, no patents, certifications, or third-party awards, and serves a regional Midwest US customer base seeking ethically raised, locally sourced food. There are no public-customer logos, no B2B contracts, and no disclosed financial metrics.

Name

Huckleberry Farms

Legal name

Huckleberry Farms

Website

https://huckleberryfarms.farm

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

1–10 employees

Short description

Huckleberry Farms is a family-owned regenerative farm in Terre Haute, Indiana, founded in 2021, that sells free-range chicken and duck eggs, rabbit and chicken meat, a cookbook, and canning classes directly to Midwest consumers via e-commerce and local delivery.

Ownership category

akta.pro rank

Product category

Regenerative Farm Products

NAICS

Poultry and Egg Production (1123)

SIC

Agricultural Prod-Livestock & Animal Specialties (200)

akta.pro primary industry

Organic & Pasture-Raised Poultry & Egg Production (AFAEADAJ)

akta.pro secondary industry

Sustainable Agriculture & Food Systems (Fair Trade, Food Access, Regenerative) (BPAGALAD)

Keywords

• Regenerative farm products
• Free-range eggs
• Farm-to-table
• Home canning classes
• Sustainable agriculture

Headquarters

HQ city

Terre Haute

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales

Revenue model

1. Farm Product Sales: Direct sales of farm-fresh products including free-range eggs (chicken and duck), rabbit meat, and farm-fresh chicken. Products are delivered straight to customer doorsteps through their Egg Delivery service.
2. Cookbook Sales: Sale of the Huckleberry Homestead Cookbook containing family-friendly recipes using farm-fresh ingredients, meal prep tips, and inspiration for farm-to-table living.
3. Canning Classes: In-person educational classes teaching water bath canning, pressure canning, and food preservation techniques. Classes provide hands-on guidance, practical demonstrations, and participants take home homemade goods.
4. Farm Club Subscription: Subscription service offering regular deliveries of farm-fresh produce, premium meats, and other farm products. Currently temporarily paused while preparing for upcoming season.
5. Donations: Community donations accepted to support farm operations, animal care, and sustainable farming mission.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

Huckleberry Farms is a regenerative family farm that produces and sells farm-fresh foods directly to consumers, including free-range chicken and duck eggs, premium rabbit and chicken meat, curated bundles, and a Farm Club subscription, alongside a digital cookbook. It also delivers in-person canning and food preservation classes (Water Bath, Pressure, and specialty Turkey Canning) and runs community programs in composting and pen-pal connections centered on sustainable living.

Product overview

Huckleberry Farms is a regenerative farm offering a diverse portfolio of farm-fresh products and educational services. Core offerings include free-range eggs (chicken and duck), premium rabbit and chicken meat, and a digital cookbook. The farm also provides a Farm Club subscription and curated product bundles. Educational services include canning classes (Water Bath, Pressure, and specialty Turkey Canning) teaching food preservation skills. Community programs encompass a Composting Program and Huckleberry Pen-Pal Connections. The farm positions itself around sustainable, community-focused farming practices rooted in Terre Haute, Indiana.

Differentiator

Problem solved

Functional benefit

Brands

• Huckleberry Homestead Cookbook: A digital cookbook featuring farm-to-table recipes and insights for sustainable living

Products and services

• Farm Fresh Eggs Free-range chicken and duck eggs produced on the farm and delivered directly to customers through the Egg Delivery service.
• Farm Fresh Chicken Premium chicken meat from free-range chickens raised on the farm with sustainable and ethical husbandry practices.
• Rabbits Premium rabbit meat from pastured rabbits raised on the farm and featured in farm-to-table recipes.
• Huckleberry Homestead Cookbook A digital cookbook containing family-friendly recipes, meal prep tips, and inspiration for cooking with fresh, local farm ingredients.
• Farm Club Subscription A subscription service delivering farm-fresh produce, premium meats, and other farm products directly to subscribers on a recurring basis.
• Bundles Curated collections of farm products bundled together for convenience and savings on farm-fresh goods.
• Canning Classes Hands-on in-person classes teaching Water Bath Canning, Pressure Canning, and specialty canning techniques for individuals wanting to preserve their own food.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Direct peers

• White Oak Pastures: Family-owned regenerative farm in Bluffton, Georgia raising pasture-raised poultry, eggs, and multiple proteins for direct-to-consumer sale. Closely comparable business model—regenerative practices, multi-protein direct sales, on-farm education—scaled to a larger footprint than Huckleberry Farms.
• Primal Pastures: Pasture-raised poultry and rabbit farm in Murrieta, California selling direct-to-consumer online with an emphasis on regenerative farming. Comparable for its pasture-raised chicken, rabbit, and direct e-commerce model in the same niche as Huckleberry Farms.
• Seven Sons Farm: Indiana-based regenerative farm selling grass-fed beef, pasture-raised poultry, and pork directly to consumers online and via subscription. Direct geographic and operational peer given its Midwest location, regenerative practices, and DTC subscription model.
• Polyface Farm: Iconic regenerative farm in Swoope, Virginia offering pasture-raised meats, eggs, and on-farm education/tours. Comparable as a family-operated regenerative farm with direct sales and educational programming analogous to Huckleberry Farms' canning classes.

Emerging players

• Stone Barns Center for Food & Agriculture: Non-profit regenerative farm and educational center in New York's Hudson Valley operating on-farm education programs and farm-to-table dining. Comparable for combining regenerative livestock farming with educational programming analogous to Huckleberry's canning classes.

Broad incumbents

• Pete and Gerry's Organic Eggs: Largest organic and free-range egg producer in the U.S., distributed nationally through grocery. Comparable category positioning around ethically raised eggs, though operates at industrial scale via a network of small family farms rather than a single regenerative farm like Huckleberry.
• Vital Farms: Nationwide pasture-raised egg brand selling into grocery and DTC channels. Comparable for its pasture-raised egg category and regenerative ethos, but operates at national scale well beyond Huckleberry Farms' local farm footprint.
• The Happy Egg Co. National free-range egg brand emphasizing pasture-raised hen welfare. Comparable in free-range egg positioning and consumer messaging around animal welfare, but scaled to national retail distribution unlike Huckleberry's local DTC model.

Others

• Local Harvest: Online directory connecting consumers to local farms, CSAs, and farmers' markets. Comparable ecosystem context for Huckleberry's farm-to-consumer model, though Local Harvest itself is a marketplace platform rather than a producing farm.

Regional players

• Alden Hills Organic Farms: Wisconsin-based regenerative farm selling pasture-raised meats and eggs direct-to-consumer. Comparable in regenerative poultry and DTC farm model, but operates in a different Midwest region than Huckleberry Farms' Indiana base.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights5 records

Customer concentration

• Xx.com/hb_farms_812
• Facebookfacebook.com/huckleberryfarms812
• Instagraminstagram.com/huckleberry_farms_812
• LinkedInlinkedin.com/company/huckleberry-farms-812

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Huckleberry Farms