Highlands County Habitat-hmnty
Highlands County Habitat for Humanity is a Sebring, Florida-based 501(c)(3) nonprofit affiliate that builds affordable homes for low-income families through sweat-equity partnerships and 0% mortgages, funded by donations, corporate sponsorships, and a ReStore retail operation.
- Company typePrivate
- Founded1990
- HeadquartersSebring, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Highlands County Habitat-hmnty does
Highlands County Habitat for Humanity is a Sebring, Florida-based 501(c)(3) nonprofit and local affiliate of Habitat for Humanity International, founded in 1990 to address the affordable housing crisis for low-income families in Highlands County. The organization operates a Homebuyer Program that provides 0% no-profit mortgages to qualified families who complete 250–350 sweat-equity hours and financial education, complemented by Home Repairs and Disaster Recovery services. It has built over 200 homes in its 35-year history and is governed by a volunteer Board of Directors chaired by Rev. Ronald DeGenaro, Jr., with Amiramis Desueza serving as Executive Director.
Revenue is generated through a diversified nonprofit funding model: individual donations processed via a Bloomerang CRM-hosted portal, tiered corporate sponsorships ranging from $1,000 Team Build Days to a $100,000 Golden Hammer full-home sponsorship, vehicle donations through the Cars for Homes program, and a single Habitat ReStore retail location in Sebring selling donated building materials, furniture, and home goods. The organization serves four primary segments — low-income partner families, corporate sponsors, community volunteers, and vehicle donors — and distributes services through construction-site Team Builds, the ReStore, and direct community engagement supported by faith-based partners, civic organizations, and county/municipal government.
The go-to-market is community-led, relying on volunteer labor, in-kind material donations, and faith-based and civic partnerships rather than proprietary technology. Key partners include Highlands County Board of County Commissioners, City of Sebring, Florida's Natural Growers Foundation, Mason G. Smoak Foundation, Duke Energy, Publix Charities, Seacoast Bank, Coke Florida, and AdventHealth. No revenue, AI/ML capabilities, or proprietary technology are disclosed; the organization operates entirely within Highlands County, Florida.
Highlands County Habitat-hmnty firmographics
Firmographics- Name
- Highlands County Habitat-hmnty
- Legal name
- Habitat for Humanity of Highlands County
- Website
- https://habitathighlands.org
- Company type
- Private
- Founded year
- 1990
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Highlands County Habitat for Humanity is a Sebring, Florida-based 501(c)(3) nonprofit affiliate that builds affordable homes for low-income families through sweat-equity partnerships and 0% mortgages, funded by donations, corporate sponsorships, and a ReStore retail operation.
- Ownership category
- akta.pro rank
Highlands County Habitat-hmnty industry classification
Industry- Product category
- Affordable Housing Services
- NAICS
- Residential Building Construction (2361), New Single-Family Housing Construction (except For-Sale Builders) (236115)
- akta.pro primary industry
- Affordable Housing & Community Development (Housing, Community Land Trusts) (BPAGALAC)
- akta.pro secondary industry
- Residential Affordable Housing Development & Construction (IMAFABAI)
Keywords
Where Highlands County Habitat-hmnty is headquartered
LocationHeadquarters
- HQ city
- Sebring
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Highlands County Habitat-hmnty business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Supply Chain, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Donations and Contributions: Individual and corporate donations accepted through online portal, checks, and in-kind contributions. Tax-deductible under 501(c)(3) status. Includes one-time and recurring donation options.
- Habitat ReStore Retail Operations: Nonprofit retail center selling new and gently used building materials, furniture, appliances, and home furnishings at discounted prices. Proceeds fund Habitat construction projects.
- Cars for Homes Vehicle Donation Program: Accepts vehicle donations including cars, trucks, motorcycles, RVs, boats, and equipment. Vehicles are processed through habitat.org and proceeds support affordable housing.
- Corporate Sponsorships: Sponsorship tiers from $1,000 Team Build Days to $100,000 Golden Hammer Sponsor. Includes team build days, signage, media recognition, and T-shirt/logo placements.
- Team Build Corporate Volunteering: $2,000 donation for group of 10-12 people at construction site. Includes tools, materials, training, lunch, and recognition.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Golden Hammer Sponsor – $100,000 |
| Other | Multi-year contract | New Beginnings Sponsor – $50,000 |
| Other | Multi-year contract | Cornerstone Sponsor – $25,000 |
| Other | Multi-year contract | Raise the Roof Sponsor – $10,000 |
| Other | Multi-year contract | Foundation Sponsor – $5,000 |
| Other | Pay-as-you-go | Team Build Day – $1,000-$2,000 |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels7 records
Highlands County Habitat-hmnty product offering
Product offeringCore offering
Highlands County Habitat for Humanity builds affordable homes in partnership with low-income families who invest 250-350 sweat-equity hours and complete financial education in exchange for 0% no-profit mortgages. The organization supplements construction funding through the Habitat ReStore, a nonprofit retail center in Sebring that sells donated new and gently used building materials, furniture, appliances, and home furnishings at discounted prices, with proceeds directed back into home construction.
Product overview
Highlands County Habitat for Humanity operates as a nonprofit affordable housing organization offering a integrated portfolio of programs. The core Homebuyer Program provides 0% interest mortgages to qualified low-income families who complete sweat equity and financial education requirements. The Habitat ReStore is a nonprofit retail center selling donated building materials and furnishings to fund construction. Volunteer programs including Team Build (corporate team-building), Women Build (women-led construction), and RV Care-A-Vanners (traveling volunteers) enable community participation in home construction. Additional programs include Cars for Homes vehicle donations and Home Repairs/Disaster Recovery services. All programs support the organization's mission of building homes, communities, and hope.
Differentiator
Problem solved
Functional benefit
Brands
- Habitat ReStore: Nonprofit retail center selling new and gently used building materials and home furnishings at discounted prices to fund Habitat construction projects.
Products and services
- Homebuyer Program Affordable homeownership program that provides 0% no-profit mortgages to qualifying low-income families in Highlands County, including required financial education, sweat equity hours, and ongoing support services to achieve sustainable homeownership.
- Habitat ReStore Nonprofit retail center at 137 S Commerce Ave, Sebring FL selling new and gently used building materials, furniture, appliances, and household items at discounted prices, with proceeds funding Habitat home construction projects.
- Team Build Corporate team-building volunteer program where organizations contribute $2,000 to have 10-12 employees build homes alongside Habitat families for a full day, with tools, materials, training, lunch, and recognition included.
- Women Build Campaign empowering women to take lead roles in building affordable homes through hands-on construction and community advocacy in Highlands County.
- RV Care-A-Vanners Volunteer program for recreational vehicle travelers who contribute construction skills and energy to Habitat building projects across North America.
- Cars for Homes Vehicle donation program accepting cars, trucks, motorcycles, RVs, boats, and farm equipment to raise funds for affordable housing construction, processed through habitat.org.
- Home Repairs and Disaster Recovery Programs providing home repair services and disaster recovery assistance to help families in Highlands County maintain safe, decent, and affordable housing.
- Financial Academy Financial education program covering credit reports, debt management, savings, budgeting, and mortgage preparation required for prospective Habitat homebuyers.
Quantifiable outcome
- Over 200 homes built in Highlands County since founding
- +2 more outcomes
Companies that use Highlands County Habitat-hmnty
Customer profileNamed customers5 records
Segments4 records
Ideal customer profiles4 records
Highlands County Habitat-hmnty technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Highlands County Habitat-hmnty partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered minor and core.
- Union Congregational ChurchminorCommunity partner organization supporting Habitat's mission through volunteer engagement and community involvement.
- Highlands County Board of County CommissionerscoreLocal government partner providing support for affordable housing initiatives in Highlands County.
- City of SebringcoreMunicipal partner supporting Habitat's community development efforts in Sebring.
- City of Sebring Community Redevelopment AgencycoreCivic partner focused on community redevelopment and affordable housing projects.
- Robbins NurseryminorLocal business partner providing donations and support for Habitat projects.
- First Presbyterian Church of Lake PlacidminorFaith-based community partner supporting Habitat's mission.
- Francis of Assisi Episcopal ChurchminorFaith-based community partner supporting Habitat's mission.
- Winn DixieminorCorporate partner providing donations and community support.
- EMCI WirelessminorLocal business partner supporting Habitat initiatives.
- Bagwell Lumber CompanyminorLocal lumber supplier providing materials for construction projects.
- Sebring International RacewayminorLocal business partner supporting community initiatives.
- AdventHealthminorHealthcare partner supporting community wellness through affordable housing.
- Berkshire Hathaway HomeServicesminorReal estate services partner supporting Habitat's homeownership mission.
Scale indicators4 records
Recent moves6 records
Expansion highlights4 records
Highlands County Habitat-hmnty competitors and assessment
Company assessmentDirect peers
- Habitat for Humanity of Marion County: A Florida-based Habitat affiliate very similar in size, scope, and operating model, located in a comparable small-city/rural county. Useful benchmark for affiliate-level capacity, build pace, and ReStore performance.
- Habitat for Humanity of Greater Orlando: A larger Central Florida Habitat affiliate running the same homebuilding, ReStore, and volunteer programs. Comparable in model and customer demographics; differs in scale, geographic reach, and sponsorship pricing power.
- Habitat for Humanity of Lee and Hendry Counties: A nearby Florida Habitat affiliate using the same sweat-equity construction, affordable mortgage, and ReStore retail model. Comparable for benchmarking disaster-recovery programming and coastal Florida operating conditions.
- Habitat for Humanity of Pinellas County: Another Florida Habitat affiliate delivering the same sweat-equity, 0% mortgage, and ReStore retail model. Directly comparable in operations, customer segments, and revenue streams, and competes for some overlapping regional corporate sponsors.
- Habitat for Humanity of Hillsborough County: A fellow Florida Habitat for Humanity affiliate operating the same homeowner program, ReStore, and sponsorship tiers. Closest functional peer given identical mission, model, and fundraising mechanics; comparable in scale via similar staff size and home-built volumes.
- Habitat for Humanity of Collier County: A Southwest Florida Habitat affiliate operating ReStore retail and the standard homebuyer program. Comparable for retail-channel performance and similar high-cost Florida housing market exposure.
- South Florida Habitat for Humanity: A larger Florida Habitat affiliate operating multiple ReStores and an extensive volunteer build program. Comparable for model benchmarking but operates at materially greater scale and geographic breadth.
Broad incumbents
- Habitat for Humanity International: The global parent network under which Highlands County operates; sets program standards, provides training, and runs shared programs like Cars for Homes. Comparable as the umbrella brand and affiliate-licensing counterparty rather than as a direct operating competitor.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Highlands County Habitat-hmnty social profiles
Digital presenceHighlands County Habitat-hmnty compliance and trust
Trust signalCompliance1 record
Highlands County Habitat-hmnty financial estimates
Financial estimateRevenue estimate
Valuation estimate
Highlands County Habitat-hmnty leadership team
Management profileNumber of profiles
Profiles17 records
Highlands County Habitat-hmnty funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Highlands County Habitat-hmnty M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Highlands County Habitat-hmnty
What does Highlands County Habitat-hmnty do?
Highlands County Habitat for Humanity builds affordable homes in partnership with low-income families who invest 250-350 sweat-equity hours and complete financial education in exchange for 0% no-profit mortgages. The organization supplements construction funding through the Habitat ReStore, a nonprofit retail center in Sebring that sells donated new and gently used building materials, furniture, appliances, and home furnishings at discounted prices, with proceeds directed back into home construction.
Is Highlands County Habitat-hmnty a public or private company?
Highlands County Habitat-hmnty is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Highlands County Habitat-hmnty founded?
Highlands County Habitat-hmnty was founded in 1990. It employs 11 to 50 people.
Where is Highlands County Habitat-hmnty based?
Highlands County Habitat-hmnty is headquartered in Sebring, United States, in the North America region.
How does Highlands County Habitat-hmnty make money?
Five revenue lines are on record. Donations and Contributions are the primary driver. The others are habitat ReStore Retail Operations, cars for Homes Vehicle Donation Program, corporate Sponsorships and team Build Corporate Volunteering.
Who are Highlands County Habitat-hmnty's main competitors?
Direct peers on record are Habitat for Humanity of Marion County, Habitat for Humanity of Greater Orlando, Habitat for Humanity of Lee and Hendry Counties, Habitat for Humanity of Pinellas County, Habitat for Humanity of Hillsborough County, Habitat for Humanity of Collier County and South Florida Habitat for Humanity. Habitat for Humanity International is listed as a broad incumbent.
Does Highlands County Habitat-hmnty have an API?
No public API is recorded for Highlands County Habitat-hmnty.
What industry is Highlands County Habitat-hmnty in?
Highlands County Habitat-hmnty's product category is Affordable Housing Services. Its primary akta.pro industry code is BPAGALAC, Affordable Housing & Community Development (Housing, Community Land Trusts), with a secondary code of IMAFABAI, Residential Affordable Housing Development & Construction. Its NAICS code is 2361.