Icebox Charleston Llc

What Icebox Charleston Llc does

Icebox Charleston LLC is a full-service live experience design and production agency founded in 2010 and headquartered in Charleston, South Carolina. The company operates four integrated service pillars: custom fabrication of mobile marketing vehicles, trailers, and pop-up bars using 3D CAD rendering and CNC technology (routers, water jets, lasers); event production and touring for immersive brand experiences nationwide; beverage strategy and large-scale cocktail production including craft ice and specialty glassware; and full-service festival concessions with RFID-integrated POS and inventory management. Icebox also maintains a proprietary rental fleet of trailers, vehicles, production equipment, bars, and specialty glassware that it owns, stores, and maintains for re-deployment across engagements.

Revenue is generated primarily through project-based engagements with enterprise budgets ranging from $10–50k for smaller activations up to $500k+ for year-long touring productions and complex custom fabrications. The customer base is concentrated in Fortune 500 beverage, spirits, and beer companies, including the William Grant & Sons portfolio (Hendrick's, Glenfiddich, Monkey Shoulder, Reyka), the Anheuser-Busch portfolio (Michelob Ultra, Bud Light, Landshark, Bud Light Seltzer), Cutwater Spirits, and select non-beverage brands such as Walmart. A long-standing strategic partnership with Momentum Worldwide positions Icebox as the production and beverage execution partner for the agency's experiential campaigns.

The business differentiates through vertically integrated capabilities — combining engineering, fabrication, beverage production, and on-site event execution under one operator — and a repeat-customer base demonstrated through multi-year engagements (Cutwater Spirits 3 years/6 concepts/17 assets; Michelob Ultra Pure Gold Camper 3+ years with two units coast-to-coast). Notable proprietary systems include a nitrogen-enhanced cocoa-on-draft system (32°F refrigeration to 145°F serving through 300 feet of stainless steel coil), CO2-integrated draft cocktail mobile vehicles, and a hydraulic-axle mobile beach bar with 90-minute single-operator deployment. Revenue is not publicly disclosed, and the company is privately held with no institutional investors or funding rounds mentioned in the source material.

Name

Icebox Charleston Llc

Legal name

Icebox Charleston LLC

Website

https://iceboxlive.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

51–100 employees

Short description

Icebox Charleston LLC is a full-service live experience design and production agency offering custom fabrication, event production, beverage strategy, and festival concessions for Fortune 500 beverage brands, agencies, and consumer brands across the United States.

Ownership category

akta.pro rank

Headquarters

HQ city

Charleston

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales

Revenue model

1. Custom Fabrication Services: Design and build custom mobile marketing vehicles, trailers, pop-up bars, and experiential assets. Includes concept development, engineering, manufacturing, and ongoing support.
2. Event Production & Touring: On-site event production services for immersive mobile brand experiences, including logistics, staffing, sponsorship management, and brand-integrated solutions.
3. Beverage Strategy & Production: Large-scale cocktail production, branded beverage programs, mobile craft ice production, and specialty glassware services for events.
4. Festival Concessions: Full-service concessionaire programs including inventory management, POS, RFID integration, and custom fabricated beverage environments.
5. Equipment & Asset Rental: Rental and lease programs for trailers, vehicles, production equipment, bars, furniture, and specialty glassware. Assets are branded, owned, stored, and maintained by Icebox.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Icebox is a full-service live experience design and production agency that builds custom mobile marketing vehicles, trailers, and pop-up bars using 3D CAD and CNC fabrication; produces on-the-road immersive brand experiences and touring activations; executes large-scale beverage strategy and cocktail production programs; and runs festival concessions with POS and RFID integration. Engagements span budget tiers from $10-50k small projects to $500k+ enterprise touring productions for major consumer brands nationwide.

Product overview

Icebox is a full-service live experience design and production agency offering four integrated service pillars: Custom Fabrication (mobile marketing vehicles, trailers, pop-up bars built using 3D CAD and CNC technology), Event Production & Touring (on-the-road immersive experiences, logistics, sponsorship management), Beverage Strategy & Production (large-scale cocktail programs, craft ice production, specialty glassware), and Festival Concessions (comprehensive concessionaire programs with RFID, POS, and inventory management). The company also maintains a rental fleet of trailers, vehicles, equipment, bars, and glassware. Projects span custom fabrication builds like the Michelob Ultra Pure Gold Camper and Landshark Beach Bar, as well as beverage production for major brands including Bud Light, William Grant & Sons, Hendrick's, Glenfiddich, and Monkey Shoulder at festivals and touring events nationwide.

Differentiator

Problem solved

Functional benefit

Products and services

• Custom Fabrication

Quantifiable outcome

• 75% reduction in RFID transaction times at Bud Light Getaway festival
• +4 more outcomes

Named customers12 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• Momentum WorldwidecoreStrategic or Co-development PartnerLong-standing agency partnership where Icebox serves as the production and beverage execution partner for Momentum's experiential campaigns. Worked together on William Grant & Sons touring production, Hendrick's Formula 1 activation, and Glenfiddich Experimental Dome. Icebox handles all cocktail production and event logistics while Momentum manages overall experiential strategy.

Scale indicators15 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Citizen: Independent experiential creative agency producing brand activations, events, and pop-ups for global brands. Comparable in project-based experiential work and blue-chip client roster.
• MKG: Independent experiential marketing agency focused on brand experiences, events, and creative production for enterprise clients. Comparable in service breadth and client roster overlap with Icebox.
• TAIT: Global live event production company specializing in custom staging, automation, fabrication, and scenic builds for concerts, tours, and brand experiences. Comparable to Icebox in custom fabrication depth and touring-grade mobile asset engineering.
• LEO Events: Experiential marketing agency specializing in large-scale events, conferences, and brand activations. Comparable in event production capabilities and enterprise client focus.
• Momentum Worldwide: Global experiential agency (IPG-owned) and Icebox's named strategic partner on William Grant & Sons, Hendrick's F1, and Glenfiddich activations. Functions as both partner and competitor, operating at a larger scale on overlapping client rosters.
• Jack Morton Worldwide: Global experiential brand experience agency operating across events, sponsorships, and branded environments for Fortune 500 clients. Directly comparable as a full-service experiential agency competing for the same enterprise brand budgets as Icebox.
• 160over90: Full-service creative and experiential agency with custom fabrication and event execution capabilities serving sports, lifestyle, and consumer brand clients. Comparable as a vertically integrated experiential competitor.
• Sparks: Global experiential and trade-show marketing agency serving major brands with custom fabrication, event production, and live experience design. Directly comparable in service mix and enterprise brand clientele.
• Hype Agency: Experiential marketing and brand activation agency producing live experiences, mobile tours, and pop-ups for major consumer brands. Closely comparable to Icebox in mobile touring production and beverage/festival activation focus.
• George P. Johnson Experience Marketing: Large-scale experiential marketing agency with deep fabrication and event production capabilities serving major technology and consumer brands. Closely aligned with Icebox in offering turnkey live experience execution with custom-built assets.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights5 records

Customer concentration

• Instagraminstagram.com/icebox_live

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Icebox Charleston Llc