Ids Borjomi Georgia, Llc

What Ids Borjomi Georgia, Llc does

IDS Borjomi Georgia, LLC is a private Georgian producer and distributor of natural mineral water and adjacent non-alcoholic beverages, headquartered in Tbilisi with bottling facilities in Borjomi and Bakuriani and a workforce in the 1,001-5,000 range. It is the Georgian operating subsidiary of IDS Borjomi International, producing three proprietary spring-water brands — Borjomi (naturally carbonated, produced since 1890), Bakuriani (low-mineralization still and flavored water), and Likani (live-minerals sparkling water) — alongside extensions including Limonati by Borjomi premium lemonade, ENERGIA BY BORJOMI natural energy drink, Bakuriani 0+ baby water, Bakuriani Tsida children's water, Bakuriani Sport, and a Czech Aerosol-produced mineral water spray. Manufacturing relies on water sources in protected ecological mountain reserves, modern European bottling lines, ISO 17025-accredited laboratories, and ISO 9001/ISO 22000/HACCP/ISO 14001-certified quality and food-safety systems; a new $120 million, 48,000 m² bottling plant in Kvibisi was opened in 2025 to expand capacity.

The company operates a multi-channel go-to-market: Georgian retail stores, modern trade chains, HoReCa, an own e-commerce storefront (mywatershop.ge) and third-party marketplace (Vendoo) domestically, plus export distribution through partners into the Baltic states, Europe, Central Asia, the United States, and China. Revenue is generated primarily through branded packaged water sales across PET, glass, and aluminum formats (0.33L-19L). Borjomi holds mineral water market leadership in Lithuania, Latvia, and Estonia (combined ~17% share per Nielsen 2019), and the brand is positioned as Georgia's national brand internationally. Distribution is supported by sponsorships of the Georgian Rugby Union, Football Federation, and Ski Federation, plus a Walt Disney licensing partnership for Bakuriani children's bottles. In 2022, the controlling shareholder of IDS Borjomi International transferred a 7.73% stake to the Government of Georgia, eliminating the controlling shareholder function and giving the Georgian government the board chair; the Georgian entity remains privately held with no public listing.

Digital touchpoints include the Water Balance mobile app (hydration tracking, iOS/Android) and the Restogidi gastronomic guide platform launched in 2025, both serving as consumer engagement and marketing surfaces rather than disclosed AI or data-monetization assets. Customer base is broad and consumer-facing across multiple geographies, with no publicly disclosed enterprise concentration.

Name

Ids Borjomi Georgia, Llc

Legal name

IDS Borjomi Georgia

Website

https://ids-borjomi.ge

Company type

Private

Founded year

1890

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

IDS Borjomi Georgia produces and distributes Borjomi, Bakuriani, and Likani natural mineral water brands from protected Georgian springs, alongside lemonade and energy drink extensions, serving mass-market consumers domestically and exporting to the Baltics, Europe, Central Asia, the US, and China.

Ownership category

akta.pro rank

Product category

Bottled Mineral Water

NAICS

Bottled Water Manufacturing (312112), Soft Drink and Ice Manufacturing (31211), Beverage Manufacturing (3121)

SIC

Bottled & Canned Soft Drinks & Carbonated Waters (2086), Beverages (2080)

akta.pro primary industry

Mineral Water Bottling (Naturally Mineral) (AFAFACAB)

akta.pro secondary industries

Sparkling/Carbonated Bottled Water Production (AFAFACAE), Flavored/Enhanced Bottled Water Production (Essenced, Vitamin, Electrolyte) (AFAFACAF), Functional Hydration & Electrolyte Water Production (AFAFAFAH), Bottled Water (Still, Sparkling, Enhanced) (CRADAHAC)

Keywords

• Natural mineral water
• Bottled beverages
• Carbonated water
• Non-alcoholic drinks
• Beverage manufacturing

Headquarters

HQ city

Tbilisi

HQ country

Georgia

HQ region

Asia

Offices3 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Bottled Mineral Water Sales: Sale of packaged mineral water products through retail channels including Borjomi, Bakuriani, and Likani brands, sold in PET bottles, glass, and aluminum cans in various sizes from 0.33L to 19L

Go-to-market motion1 record

Distribution channels6 records

Marketing channels6 records

Core offering

IDS Borjomi Georgia produces, bottles, and distributes natural mineral water and non-alcoholic beverages from natural Georgian springs. The portfolio includes the flagship Borjomi carbonated mineral water (with 135 years of heritage), Bakuriani low-mineralized water, Likani sparkling mineral water, ENERGIA BY BORJOMI natural energy drink, and Limonati by Borjomi premium lemonade, sold in PET, glass, and aluminum packaging across Georgia and export markets.

Product overview

IDS Borjomi Georgia produces and distributes a portfolio of mineral water brands including Borjomi (carbonated, 135-year heritage), Bakuriani (low-mineralized, flavored variants), and Likani (live minerals, sparkling). The company has expanded into new categories with energy drinks (ENERGIA BY BORJOMI) and soft drinks (Limonati by Borjomi). Digital offerings include the Water Balance app for hydration tracking and the Gastroguide platform. Products are available in glass, PET plastic, and aluminum cans across multiple sizes. Manufacturing is centralized at facilities in Borjomi.

Differentiator

Problem solved

Functional benefit

Brands

• Borjomi: Natural mineral water brand, the flagship product of IDS Borjomi Georgia, produced since 1890.
• Likani
• Bakuriani
• ENERGIA BY BORJOMI
• Limonati by Borjomi
• Bakuriani 0+
• Bakuriani Sport
• Bakuriani Tsida

Products and services

• Borjomi Mineral Water Naturally carbonated mineral water sourced from the Borjomi nature reserve, packaged in iconic green glass, PET, and aluminum cans. The flagship product with 135 years of heritage.
• Bakuriani Mineral Water Low-mineralized natural mineral water from the Bakuriani mountains, available in still and sparkling variants with multiple flavors, designed for active lifestyles and family consumption.
• Likani Mineral Water Sparkling mineral water with live minerals, featuring a special ratio of hydrocarbons, magnesium, and calcium. Packaged in a dynamic wave-shaped bottle design.
• ENERGIA BY BORJOMI 100% natural energy drink with natural caffeine, schisandra adaptogen, and Borjomi mineral water. Four flavors: Original, Citrus Mix, Cherry, and Apple-Feijoa.
• Limonati by Borjomi 100% natural Georgian lemonade made with Borjomi mineral water and natural fruit juices. Award-winning premium beverage available in glass packaging.
• Bakuriani 0+ Baby Water Purified spring water for babies and infants with double filtration, suitable for baby food preparation and maintaining natural minerals after boiling.
• Bakuriani Mineral Water Spray First mineral water spray in Georgia, produced by Czech Aerosol, designed for skin hydration and refreshment.

Quantifiable outcome

• Market leader position in Baltic states mineral water market per Nielsen 2019 data

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature4 records

Partnerships

Seven partnerships are on record, tiered minor.

• Georgian Rugby UnionminorGTM or Marketing Partner · 18 July 2023Borjomi became general sponsor of Georgian Rugby Union and national teams (U20, U18, Rugby 7 men and women)
• Georgian Ski FederationminorGTM or Marketing Partner · 24 January 2023Partnership with Georgian Ski Federation for sponsorship of freestyle, snowboarding, and freeski World Championships held in Bakuriani 2023
• Georgian Football FederationminorGTM or Marketing Partner · 3 September 2020Partnership with Georgian Football Federation as official water supplier and partner
• Future Frank (Amsterdam)minorStrategic or Co-development PartnerAmsterdam-based creative agency Future Frank worked on the ENERGIA BY BORJOMI brand campaign
• Otherly (UK)minorStrategic or Co-development PartnerUK-based design agency Otherly designed the ENERGIA BY BORJOMI packaging
• Czech AerosolminorOEM/ Whitelabel/ Licensing PartnerCzech Aerosol produces Bakuriani mineral water spray product for IDS Borjomi
• David KomaminorStrategic or Co-development PartnerGeorgian-born internationally renowned fashion designer David Koma collaborated on exclusive limited-edition Borjomi holiday bottle design featuring Georgian heritage motifs

Scale indicators5 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Evian (Danone): Evian is a globally distributed premium still mineral water owned by Danone, sold primarily in PET. Comparable as a premium mineral water export brand targeting health-conscious consumers, though with vastly larger marketing and distribution scale.
• Nestlé Waters: Nestlé Waters (now operating as a standalone division) is the world's largest bottled water company, owning Perrier, S.Pellegrino, Aqua Panna, and Vittel. Comparable as the broad incumbent that defines category economics and competitive intensity in every export market where IDS Borjomi competes.

Direct peers

• Aqua Panna: Aqua Panna is a premium still mineral water from Tuscany, owned by Nestlé, sold primarily in glass and PET for HoReCa and retail. Comparable as a premium European mineral water export brand targeting the foodservice channel.
• San Pellegrino: San Pellegrino is a premium sparkling mineral water from Italy sold in iconic green glass bottles, with strong HoReCa and foodservice presence globally. Directly comparable on premium positioning, sparkling mineral water category, and export-led GTM.
• Vichy Catalan: Vichy Catalan is a Spanish naturally sparkling mineral water with strong therapeutic/heritage positioning, exported globally. Comparable in naturally carbonated mineral water, premium positioning, and heritage-driven brand equity.
• Mivela: Mivela is a Georgian-origin sparkling mineral water brand marketed across the CIS and Europe, often positioned as a Borjomi alternative. Most direct regional competitor sharing the same domestic market and overlapping export geographies.
• Gerolsteiner: Gerolsteiner is a leading German premium mineral water brand, naturally carbonated, sold across European HoReCa and retail. Comparable in sparkling mineral water category, premium pricing, and similar European export orientation.
• Perrier (Nestlé Waters): Perrier is the closest direct peer: a premium naturally sparkling mineral water brand sold globally, packaged in glass and PET, with HoReCa-led positioning. Comparability is highest in carbonated mineral water category mechanics and premium pricing strategy.

Regional players

• Jamnica: Jamnica is the leading Croatian mineral water and beverage brand, part of the Fortenova group, exporting across the Balkans and Central Europe. Comparable as a regional premium mineral water producer with similar Eastern European export orientation and multi-format packaging.
• Radenska: Radenska is a Slovenian premium mineral water brand with strong presence in the Adriatic and Central European markets. Comparable as a regional premium mineral water exporter competing in similar HoReCa-led European channels.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/ids-borjomi-georgia

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ids Borjomi Georgia, Llc