SEENAPS

Name

SEENAPS

Legal name

6TM Group SAS

Website

https://seenaps.fr

Company type

Private

Founded year

2024

Operating status

Operating

Ownership category

akta.pro rank

Headquarters

HQ city

Vern-sur-seiche

HQ country

France

HQ region

Europe

Offices5 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. SaaS Subscription (Platform): Modular SaaS platform subscription with pricing starting at €300, offering flexibility through 5 core modules that can be selected based on network needs. The platform is designed for scalability as networks grow.
2. Seenaps Business (Custom Development): Custom digital solution development including e-commerce sites, store locators, local site generators, and sales support tools. Services include strategic consulting, solution development, seamless integration, and ongoing optimization.
3. Seenaps Tech: Business process digitalization services including CRM, ERP, PIM, web platforms, mobile apps development, custom API connectors, and system integration with existing business software.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels6 records

Core offering

SEENAPS provides a modular 360° SaaS platform to manage franchise, concession, license, branch, cooperative, and distributor networks. The platform consolidates five functional modules — Develop (recruitment/CRM), Train (e-learning and know-how), Communicate (internal communication), Engage & Support (field animation), and Manage (KPI dashboards) — into a single interface. Pricing starts at €300, and the portfolio extends into custom digital solutions (Seenaps Business), business process digitalization (Seenaps Tech), and AI capabilities (Seenaps IA).

Product overview

Seenaps (a brand of 6TM Group SAS) is a modular SaaS platform for managing franchise, concession, license, branch, cooperative, and distributor networks. The core product is Seenaps Platform — a 360° all-in-one solution organized into five functional modules: (1) Développer for network development and candidate CRM management; (2) Former for e-learning and digitized know-how manuals; (3) Communiquer for internal communication and collaborative tools; (4) Animer for field visit tracking and audit reports; and (5) Piloter for KPI dashboards and strategic performance monitoring. Pricing starts at €300. The portfolio also includes three specialized sub-brands: Seenaps Business (custom e-commerce, store locators, and sales enablement tools), Seenaps Tech (custom business tool development and system integration), and Seenaps IA (predictive sales analytics, marketing automation, and intelligent chatbots). The parent company is 6TM Group SAS, headquartered in Vern-sur-Seiche, France.

Differentiator

Problem solved

Functional benefit

Brands

• Seenaps Business: Custom digital solutions for franchise networks including e-commerce sites, store locators, and sales support tools
• Seenaps Tech
• Seenaps IA

Products and services

• Seenaps Platform A 360° SaaS platform for managing franchise and brand networks, consolidating five modules (Develop, Train, Communicate, Engage & Support, Manage) into a single interface for network development, training, internal communication, field animation, and strategic performance management. Targeted at franchise, concession, license, branch, cooperative, and distributor networks.
• Seenaps Business Tailor-made digital solution sub-brand offering custom B2B & B2C e-commerce websites, store locators, local site generators, CRM-connected mobile apps, quote generators with e-signature, and interactive product catalogs for retail franchise networks. Includes strategic consulting, solution development, integration, and ongoing optimization.
• Seenaps Tech Business process digitalization sub-brand providing custom development of CRM, ERP, PIM, web platforms, mobile applications, dashboards, task automation, intelligent notifications, and API/connector integration with existing information systems for franchise networks.
• Seenaps IA AI sub-brand offering predictive sales solutions, marketing automation, intelligent chatbots, and dedicated AI training modules for franchise network performance optimization.

Quantifiable outcome

• Reduced recruitment delays and improved candidate quality through automated workflows
• +2 more outcomes

Named customers10 records

Segments5 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability5 records

Feature7 records

Scale indicators5 records

Recent moves7 records

Expansion highlights6 records

Broad incumbents

• Salesforce: Global CRM and platform incumbent offering Sales/Service/Experience clouds and AppExchange partner ecosystem. Competes with Seenaps' candidate CRM (Develop module) and broader automation capabilities, especially for larger enterprise customers.
• HubSpot: Broad CRM, marketing automation and CMS platform with strong mid-market adoption. Its CRM, marketing, content and reporting capabilities overlap with parts of Seenaps' Develop, Communicate and Pilot modules, making it an incumbent alternative.
• Docebo: AI-driven learning management system (LMS) used by enterprises and multi-unit networks for franchisee training. Directly comparable to Seenaps' Train module and its digitized know-how manual / e-learning capabilities.

Direct peers

• FranConnect: US-based SaaS platform purpose-built for franchise and multi-unit network management, covering franchise development, operations, marketing and training. It is the closest international direct competitor to Seenaps' five-module franchise management platform.
• Boon (by Qireon): Franchise and brand-network operations platform offering tools for franchisee engagement, training, field support and performance monitoring. Directly comparable to Seenaps in its focus on franchise-network operations tooling.
• SproutLoud: Channel and franchise marketing platform providing distributed marketing automation, co-op advertising, and local-store enablement — directly adjacent to Seenaps' Communicate module and Store Locator for franchise networks.
• BrandMuscle: Distributed marketing and brand-compliance platform serving franchise and dealer networks, with local marketing execution, co-op fund management and store-locator capabilities — overlapping with Seenaps' Communicate, Animate and Store Locator modules.

Emerging players

• Repsly: Retail execution and field-operations platform with mobile field visit reports, audits and action plans. Closely comparable to Seenaps' Animate module for franchisee field visits and audits.
• TalentLMS: Cloud LMS offering onboarding, training tracking and e-learning courses. Competes with Seenaps' Train module for franchise-network onboarding and ongoing training scenarios, particularly for SMB and mid-market customers.

Regional players

• Odoo: French-founded open-source ERP/CRM SaaS suite widely adopted by SMB and mid-market companies in France. Overlaps with Seenaps on CRM, training integration potential and dashboards, and competes in the same French enterprise market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/seenaps/posts/?feedView=all

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SEENAPS