Finley Farms

What Finley Farms does

Finley Farms is a privately held hospitality destination in Ozark, Missouri, operated by Ozark Mill LLC and owned by the Morris family. The company is anchored on the historic Ozark Mill—an 1833 watermill purchased by Bass Pro Shops founder Johnny Morris in 1993, physically relocated and foundation-restored in 2018, and reopened to the public in September 2021—and operates an integrated set of venues on a single riverside property: The Ozark Mill Restaurant (farm-to-table, lunch/dinner/brunch), The Workshop (coffee shop and makerspace in a restored 1930s garage), The Garrison (fine dining with $125 tasting menu), an urban farm with apiary that supplies the restaurants, a general store, a self-guided three-floor mill history tour, and 10+ event venues (The Chapel, Riverside Bridge, Riverside Room, The Market Shed, The Marley House, Hawkins Room, Event Lawn) accommodating groups of 20-150. The company monetizes through unit-priced transactions across dining ($4-$200 range), ticketed workshops and experiences ($25-$200), private events and weddings, retail, mill tours ($3-$5), photography passes ($50 daily/$600 annual), and gift cards distributed through Bass Pro Shops. Customer segments are individual diners/families, wedding couples, corporate groups, school field trips, and regional tourists near Springfield, MO; marketing runs primarily through Instagram, Facebook, YouTube, TikTok, Pinterest, and Threads, with reservations managed on SevenRooms. Leadership is transitioning to the next generation through founder Johnny Morris's daughter Megan Stack, and recent strategic activity includes a 2026 Golden Hour Lager collaboration with 4 By 4 Brewing Co. using on-site milled barley—the first such milling at the site since 1992.

Name

Finley Farms

Legal name

Ozark Mill LLC

Website

https://finleyfarmsmo.com

Company type

Private

Founded year

2021

Operating status

Operating

Short description

Finley Farms operates a farm-to-table hospitality destination in Ozark, Missouri, centered on the restored 1833 Ozark Mill, serving diners, wedding clients, corporate groups, and tourists with multiple restaurants, urban farm, event venues, workshops, and retail.

Ownership category

akta.pro rank

Product category

Hospitality and Event Venue Services

NAICS

Nature Parks and Other Similar Institutions (71219), Apiculture (11291)

akta.pro primary industry

Family & Recreation Campgrounds (Amenities/Activities Focus) (THAMAJAJ)

akta.pro secondary industry

Honey, Beeswax & Other Apiculture Products from Forest Landscapes (AFAMAFAK)

Keywords

• Farm-to-table dining
• Historic hospitality
• Wedding event venues
• Urban farm operations
• Educational workshops

Headquarters

HQ city

Ozark

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales, Technology or R&D

Revenue model

1. Restaurant Dining: Three food and beverage destinations generate primary revenue: The Ozark Mill Restaurant (farm-to-table, Southern-inspired dishes, pizza, pasta, $8-$30 range), The Workshop (coffee shop with light fare, $4-$14 range), and The Garrison (fine dining, upscale shareable plates, $10-$64+ range). All-day dining with varying hours, brunch buffets on weekends.
2. Event Venues & Private Events: Revenue from hosting weddings, elopements, receptions, showers, rehearsal dinners, corporate gatherings, and private dinners across 10+ venues accommodating 20-150 guests. Catering provided by in-house culinary team.
3. Workshops & Experiences: Ticketed educational and interactive experiences including beekeeping workshops ($30), wine/beer dinners ($100-$115), yoga classes ($25), craft workshops ($50-$75), stargazing tours ($65), kayaking ($45), Farm to Creek Dinner ($200), and Mixology classes ($40).
4. Retail & General Store: General Store at The Ozark Mill offers pantry staples, kitchenware, branded items. The Workshop features gift shop with proprietary coffee blend, teas, gardening gear, cocktail gear, home goods, greeting cards. Photo passes also sold ($50 daily, $600 annual).
5. Gift Cards: Gift cards available in various dollar amounts, distributed through Bass Pro Shops, usable across all property locations for dining, drinks, and shopping.
6. Mill Tours: Self-guided historical mill tours featuring moving machinery, educational videos, theatrical projections across three floors. Pricing: $5 for ages 12+, $3 for ages 5-11, free for ages 4 and under.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels10 records

Core offering

Finley Farms operates a historic hospitality destination in Ozark, Missouri, centered on the restored 1833 Ozark Mill property. It runs three farm-to-table restaurants (The Ozark Mill Restaurant, The Workshop, and The Garrison), an on-site urban farm supplying seasonal produce to those restaurants, 10+ event venues for weddings and private events, hands-on educational workshops and ticketed experiences, a self-guided mill history tour, and a general store with branded retail goods.

Product overview

Finley Farms is a historic hospitality destination in Ozark, Missouri, restoring and reimagining the 1833 Ozark Mill property. The unified offering comprises multiple distinct dining and experience products: three restaurants (The Ozark Mill Restaurant for farm-to-table casual dining, The Workshop for coffee and craft experiences, and The Garrison for fine dining), an urban farm supplying ingredients to the restaurants, a general store, a self-guided mill history tour, and an extensive workshops/events program. The property also offers multiple event venues for weddings and private celebrations. All offerings share the Finley Farms brand and are unified by the historic Ozark Mill setting, farm-to-table sourcing from The Farm, and shared ticketing/reservation systems.

Differentiator

Problem solved

Functional benefit

Brands

• The Ozark Mill: Historic restaurant and event space originally built in 1833, featuring farm-to-table dining with views of the Finley River.
• The Workshop
• The Garrison
• The Farm
• Golden Hour Lager

Products and services

• The Ozark Mill Restaurant Farm-to-table riverfront dining restaurant on the first floor of The Ozark Mill offering Southern-inspired dishes, pizza, pasta, lunch, dinner, and weekend brunch with ingredients sourced from the on-property urban farm.
• The Workshop Coffee shop and makerspace in a restored 1930s industrial garage serving creative coffees, toasts, pastries, sandwiches, and hand-crafted cocktails, with evening workshop and event programming.
• The Garrison Fine dining experience tucked beneath The Ozark Mill featuring upscale shareable plates, craft cocktails, an eight-course tasting menu, and paired libations with views of the Finley River, mill dam, and historic Riverside Bridge.
• The Farm High-yield urban farm supporting on-property restaurants with seasonal, organically grown produce; also functions as a venue for intimate dinners and elopements.
• The Ozark Mill General Store Retail store inside The Ozark Mill offering pantry staples, kitchenware, branded goods, and serving as the starting point for self-guided history tours.
• The Mill Tour Self-guided historical tour across three floors of the 1833 Ozark Mill featuring moving machinery, educational videos, theatrical projections, and views of the turbine, gear room, grain elevators, and Finley River.
• Wedding and Private Event Venues Collection of event venues including The Chapel, Riverside Bridge, The Riverside Room, The Hawkins Room, The Garrison venue, The Market Shed, The Marley House, and The Farm venue, hosting weddings, elopements, receptions, corporate gatherings, and private dinners for groups of 20 to 150.
• Gift Cards Gift cards usable across the property for dining, drinks, and shopping at The Ozark Mill, The Workshop, and The Garrison, also distributed through Bass Pro Shops.
• Workshops and Experiences Ticketed hands-on educational experiences including beekeeping, floral arranging, cocktail mixology, yoga, stargazing, kayaking, foraging, quilting, and seasonal wine and beer dinners.
• Golden Hour Lager Collaboration beer with 4 By 4 Brewing Co., brewed with barley milled on-site at The Ozark Mill and honey from the Finley Farms apiary, available at Finley Farms and 4 By 4 Brewing Co. locations.

Quantifiable outcome

• First on-site barley milling at The Ozark Mill since 1992, marking historic restoration of milling operations

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

17 partnerships are on record, tiered core and minor.

• Blake Adams (Lead Miller)coreOthers · 1 January 2026Blake Adams serves as Lead Miller at The Ozark Mill, directing on-site barley milling operations for the Golden Hour Lager collaboration, marking the first time since 1992 that barley has been milled at the historic site.
• 4 By 4 Brewing Co.coreStrategic or Co-development PartnerCollaboration partnership for Golden Hour Lager, the first beer brewed with barley milled at The Ozark Mill since 1992. Barley is milled on-site by Lead Miller Blake Adams, then delivered to 4 By 4 for brewing. The 4.5% ABV lager is available at all Finley Farms locations and 4 By 4's Fremont Hills location. This partnership marks a historic restoration of the mill's grain-milling legacy.
• Hanna's Bees HoneyminorStrategic or Co-development PartnerHanna from Hanna's Bees Honey leads Hive Check workshops at Finley Farms, introducing participants to beekeeping, hive rhythms, tools, and seasonal colony care. The apiary on-site supplies honey for the Golden Hour Lager and farm operations.
• Basque Wine ImportsminorStrategic or Co-development PartnerDr. Kerri Lesh, founder and owner of Basque Wine Imports, partners with Finley Farms for paired wine dinners featuring distinctive wines from Spain's Basque Country. Dr. Lesh is a Certified Specialist of Wine with a Ph.D. in Anthropology, providing educational wine programming.
• Wonders of WildlifeminorStrategic or Co-development PartnerExpert adventure guides from Wonders of Wildlife lead Kayaking the Finley experiences on the Finley River. The beginner-friendly sessions cover balance, paddling, and river safety, with complimentary beverage vouchers for The Workshop after the float.
• Liesel McCleary (Resident Farmer)coreOthersLiesel McCleary serves as resident farmer at Finley Farms, graduated from Michigan State University's organic farmer training program, studied medicinal herbalism, and leads medicinal herb gardening workshops. She developed the urban farm that supplies on-property restaurants.
• Brendan Sinclair (Resident Farmer)coreOthersBrendan Sinclair serves as resident farmer at Finley Farms, holds a master's of science in sustainable food systems, and contributes to the high-yield urban farm operations. Both Liesel and Brendan are first-generation farmers with a passion for community food education.
• Springfield Astronomical SocietyminorStrategic or Co-development PartnerDavid Jarkins of the Springfield Astronomical Society leads Navigating the Night Sky and Stargazing at The Workshop experiences, teaching constellation identification and providing telescope-guided viewing sessions.
• Pink House AlchemyminorStrategic or Co-development PartnerPink House Alchemy provides cocktail ingredients for Mixology 101 workshops at Finley Farms. Representative Morgan Shortt instructs classes featuring seasonal themes like Smoke & Bloom, exploring floral flavors with smoky notes.
• Bommarito WinesminorStrategic or Co-development PartnerJim Kreissler of Bommarito Wines leads Paired Italian Wine Dinners in The Garrison, providing guided tastings of wines from Italian regions paired with five-course dinners.
• Holladay (Distillery)minorStrategic or Co-development PartnerHolladay distillery partners with Finley Farms for Carnivore Dinners in The Market Shed, featuring smoked, grilled, and roasted meats paired with Holladay beverage selections including bourbon.
• Ashleigh Hawkins / Roaming Hills StudiominorStrategic or Co-development PartnerAshleigh Hawkins of Roaming Hills Studio leads Slow Stitching workshops combining sashiko, boro, embroidery, and needlepoint traditions using vintage fabrics and materials.
• Hannah Klein (Flower Preservation Artist)minorStrategic or Co-development PartnerHannah Klein leads Pressing Cut Flowers workshops, teaching which flowers are best for pressing and preserving for arts and crafts, with participants creating bespoke mini flower presses.
• Rachael West / Eating the OzarksminorStrategic or Co-development PartnerRachael West, founder of Eating the Ozarks and the Foraging Academy, leads Wild Foraging workshops teaching identification and ethical harvesting of local spring plants native to the Ozarks.
• David Jarkins / Springfield Astronomical SocietyminorStrategic or Co-development PartnerDavid Jarkins leads astronomy tours including Navigating the Night Sky and Stargazing at The Workshop, teaching constellation identification and celestial object observation with telescope access.
• Leslie Smith (Yoga Instructor)minorOthersERYT200 and Certified Holistic Transformation Coach Leslie Smith leads Yoga Flow at The Event Lawn, combining gentle yoga, intentional breathing, and mindful reflection near the Finley River.
• Missouri BreweriesminorStrategic or Co-development PartnerPaired Beer Dinners on The Garrison Patio feature beers from various Missouri breweries, with each course designed to complement unique flavors, aromas, and character of different pours.

Scale indicators2 records

Recent moves9 records

Expansion highlights6 records

Others

• Patina Restaurant Group: Multi-concept hospitality operator running destination restaurants and event venues in cultural and high-traffic locations. Relevant as an adjacent operating partner for scaling Finley Farms' dining and event concepts beyond a single property.

Direct peers

• Blackberry Farm: Walland, TN luxury destination resort with on-site farm, multiple dining venues, event spaces, workshops, and curated experiential programming. Operates a similar multi-vertical farm-to-table hospitality model targeting weddings, retreats, and culinary tourism.
• Stone Barns Center for Food & Agriculture: Pocantico Hills, NY working farm and food education center that operates Blue Hill at Stone Barns restaurant. Closest conceptual analog to Finley Farms: combines on-site farm production, destination dining, and educational programming in a single heritage property.
• Fearrington House: Pittsboro, NC destination property featuring a Relais & Châteaux restaurant, gardens, event venues, and specialty retail. Comparable as a regionally anchored, heritage-style hospitality destination built around dining and gatherings.
• Old Edwards Inn & Spa: Historic Highlands, NC destination with multiple distinct dining venues, event and wedding spaces, and curated experiential programming. Mirrors Finley Farms' strategy of layering several restaurants and event venues onto a single heritage property.
• Carneros Resort and Spa: Napa, CA destination resort pairing farm-to-table dining, wedding and event venues, vineyard experiences, and curated outdoor activities. Comparable in layering multiple hospitality verticals onto a single scenic rural property.
• Barnsley Resort: Adairsville, GA destination resort pairing heritage gardens and grounds with multiple dining outlets, event venues, and outdoor activities. Operates a comparable model of combining a historic estate setting with farm-to-table dining and event hosting.

Broad incumbents

• Mohonk Mountain House: New Paltz, NY historic Victorian castle resort with multiple dining venues, event spaces, gardens, and extensive outdoor activities. Comparable as a heritage destination combining dining, events, and experiential programming.
• The Inn at Little Washington: Washington, VA destination inn with a three-Michelin-star restaurant, gardens, event venues, and curated experiences. Comparable as a destination hospitality concept anchored by a signature dining venue in a small rural setting.
• Biltmore Company (Biltmore Estate): Asheville, NC estate and America's largest home, operating multiple restaurants, event venues, a working farm, gardens, and retail. Much larger scale but directly comparable in concept as a heritage-property hospitality destination with diverse on-site revenue streams.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCgYXOND1tnHfVj1DZAA0Qzw
• Facebookfacebook.com/finleyfarmsmo
• Instagraminstagram.com/finleyfarmsmo
• TikToktiktok.com/@finleyfarmsmo
• Pinterestpinterest.com/finleyfarmsmo
• LinkedInlinkedin.com/company/finley-farms-mo

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Finley Farms