Caprock Hardscape
Caprock Hardscape Supply is a privately held, Texas-based supplier of regionally sourced natural stone and hardscape materials, founded in 1988. It sells flagstone and river rock products via a WooCommerce storefront, serving residential homeowners and landscaping contractors across the Southwest US.
- Company typePrivate
- Founded1988
- HeadquartersLewisville, United States
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Caprock Hardscape does
Caprock Hardscape Supply is a privately held, Texas-based supplier of natural stone and hardscape materials, founded in 1988 and headquartered in Lewisville. The company sources stone regionally from Oklahoma riverbeds and Texas quarries, marketing five products across two primary categories: flagstone (Oklahoma Blue Chopped, Oklahoma Multicolored Chopped) and river rock (Oklahoma River Rock, Texas River Rock), plus a general Patio Stone SKU. Products target residential landscaping projects (patios, walkways, garden paths, pool decks, decorative ground cover, dry creek beds, erosion control) and commercial hardscape installations, with positioning that emphasizes warm Southwest and Hill Country aesthetic tones and durability under heavy foot traffic and freeze-thaw conditions.
The business operates primarily through a WooCommerce-based e-commerce storefront at caprockltd.com, offering individual unit purchases with one publicly disclosed price point — Patio Stone at $99.99 sale price (reduced from $200.00 original) with free shipping to Texas. All other products are quote-based rather than transparently priced, implying meaningful B2B and negotiated transactional flow alongside direct-to-consumer unit sales. Customer segments include residential homeowners and landscaping contractors/commercial installers; the company explicitly characterizes Texas River Rock as a 'contractor favorite' for both residential and commercial installs.
The company is privately held with 11-50 employees, no disclosed funding rounds, parent company, or external institutional investment, and no public management team, patents, certifications, or partnerships. Its technology stack is a WordPress site (Astra theme) with WooCommerce commerce functionality, including coupon support and a state/country shipping selector that suggests broader regional shipping capability beyond Texas. Public contact details (phone, email, physical address) are listed as 'TBA' on the website, indicating an incomplete or transitional digital footprint. No AI/ML capabilities, proprietary software, or disclosed data assets are referenced in available material.
Caprock Hardscape firmographics
Firmographics- Name
- Caprock Hardscape
- Legal name
- Caprock Hardscape Supply
- Website
- https://caprockltd.com
- Company type
- Private
- Founded year
- 1988
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Caprock Hardscape Supply is a privately held, Texas-based supplier of regionally sourced natural stone and hardscape materials, founded in 1988. It sells flagstone and river rock products via a WooCommerce storefront, serving residential homeowners and landscaping contractors across the Southwest US.
- Ownership category
- akta.pro rank
Caprock Hardscape industry classification
Industry- Product category
- Hardscape Materials
- NAICS
- Nonmetallic Mineral Mining and Quarrying (2123), Cut Stone and Stone Product Manufacturing (327991), Other Nonmetallic Mineral Mining and Quarrying (21239)
- SIC
- Retail-Lumber & Other Building Materials Dealers (5211), Mining & Quarrying Of Nonmetallic Minerals (No Fuels) (1400), Cut Stone & Stone Products (3281)
- akta.pro primary industry
- Masonry & Hardscapes Retail (Brick, Block, Pavers, Stone) (CRAIAEAF)
- akta.pro secondary industry
- Other Dimension Stone (Slate, Sandstone, Quartzite, Travertine) Quarrying & Fabrication (IMAKAHAF)
Keywords
Where Caprock Hardscape is headquartered
LocationHeadquarters
- HQ city
- Lewisville
- HQ country
- United States
- HQ region
- North America
Markets served
Caprock Hardscape business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales
Revenue model
- Stone and Hardscape Material Sales: Caprock Hardscape generates revenue through direct sales of natural stone products including flagstone, river rock, and patio stone, sold as individual units to contractors and homeowners via its e-commerce storefront.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Patio Stone (sale) |
Distribution channels1 record
Caprock Hardscape product offering
Product offeringCore offering
Caprock Hardscape Supply is a Texas-based supplier of natural stone and hardscape materials, selling flagstone (Oklahoma Blue Chopped, Oklahoma Multicolored Chopped), river rock (Oklahoma River Rock, Texas River Rock), and patio stone through an online store. The company serves homeowners and landscaping contractors seeking durable, regionally sourced stone for patios, walkways, pool decks, garden paths, decorative ground cover, dry creek beds, and erosion control applications.
Product overview
Caprock Hardscape Supply is a premium natural stone supplier operating since 1988. The company offers a focused portfolio of five distinct stone products: two Oklahoma-sourced flagstone varieties (Oklahoma Blue Chopped and Oklahoma Multicolored Chopped), two river rock products from Oklahoma and Texas, and general patio stone. These products serve residential and commercial landscaping customers seeking natural stone for patios, walkways, pool decks, garden paths, decorative ground cover, dry creek beds, and erosion control applications.
Differentiator
Problem solved
Functional benefit
Products and services
- Oklahoma Blue Chopped Natural flagstone quarried in Oklahoma with cool blue-gray tones and cleanly cut edges, designed for patios, walkways, pool decks, and garden paths. Its dense, durable surface handles heavy foot traffic and freeze-thaw cycles.
- Oklahoma Multicolored Chopped Natural flagstone featuring a vibrant mix of reds, golds, blues, and grays that adds visual depth to patios, walkways, and stepping stone paths with a dynamic, one-of-a-kind look.
- Oklahoma River Rock Naturally smooth, rounded stone sourced from Oklahoma riverbeds in earthy tones including tans, grays, and rusts. Used for decorative ground cover, dry creek beds, drainage solutions, and landscape borders.
- Texas River Rock Locally sourced smooth stone with warm, sun-baked tones of tan, brown, and gold that bring a natural Texas character to outdoor spaces. Used for decorative ground cover, dry creek beds, erosion control, and landscape accents.
- Patio Stone Standard patio stone product for outdoor patio installations. Currently offered at promotional pricing of $99.99 (reduced from $200.00 original).
Companies that use Caprock Hardscape
Customer profileSegments2 records
Ideal customer profiles2 records
Caprock Hardscape technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Caprock Hardscape partnerships and signals
Strategic signalScale indicators1 record
Recent moves3 records
Expansion highlights2 records
Caprock Hardscape competitors and assessment
Company assessmentBroad incumbents
- MSI (M S International): One of the largest North American distributors of natural stone, quartz, and hardscape products with a national footprint. Overlaps with Caprock on natural flagstone and river rock distribution but at vastly greater scale and assortment.
- Belgard (Oldcastle APG): National hardscape brand offering pavers, retaining walls, and outdoor living products through dealer networks. Competes for the same contractor and homeowner hardscape budget that Caprock serves, though via manufactured products rather than natural stone.
Emerging players
- Stone Forest: Natural stone fabricator and supplier specializing in flagstone, building stone, and custom cut products. Comparable in sourcing and sale of natural flagstone, but with a stronger fabrication focus than Caprock's distribution-led model.
- Decorative Stone Solutions: Smaller specialty supplier of decorative landscape stone, river rock, and flagstone for residential projects. Comparable in product mix and customer base to Caprock, though operating at smaller scale.
Regional players
- Texas Stone Source: Texas-based natural stone distributor focused on flagstone, limestone, and landscape stone for residential and commercial projects. Direct regional competitor sharing sourcing geography and customer segments with Caprock.
- Southwest Block & Supply: Regional supplier of masonry, block, and hardscape materials across the Southwest US. Overlaps with Caprock on hardscape distribution to contractors and homeowners, though with a heavier masonry/block emphasis.
- Hill Country Stone & Landscape Supply: Texas Hill Country-focused supplier of flagstone, building stone, and landscape rock for residential and contractor customers. Highly comparable regional competitor targeting the same Southwest aesthetic and contractor channel.
- Best Buy Stone Supply: Regional natural stone supplier serving Texas and surrounding markets with flagstone, building stone, and landscape materials. Directly comparable to Caprock in product mix, sourcing approach, and Southwest regional focus.
Direct peers
- Stone-Mart: Online-focused natural stone retailer selling flagstone, river rock, and pavers direct to homeowners and contractors. Closely mirrors Caprock's e-commerce-led, regional-shipping model for decorative hardscape stone.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks5 records
Key highlights5 records
Customer concentration
Caprock Hardscape financial estimates
Financial estimateRevenue estimate
Valuation estimate
Caprock Hardscape leadership team
Management profileNumber of profiles
Profiles1 record
Caprock Hardscape funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Caprock Hardscape M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Caprock Hardscape
What does Caprock Hardscape do?
Caprock Hardscape Supply is a Texas-based supplier of natural stone and hardscape materials, selling flagstone (Oklahoma Blue Chopped, Oklahoma Multicolored Chopped), river rock (Oklahoma River Rock, Texas River Rock), and patio stone through an online store. The company serves homeowners and landscaping contractors seeking durable, regionally sourced stone for patios, walkways, pool decks, garden paths, decorative ground cover, dry creek beds, and erosion control applications.
Is Caprock Hardscape a public or private company?
Caprock Hardscape is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Caprock Hardscape founded?
Caprock Hardscape was founded in 1988. It employs 11 to 50 people.
Where is Caprock Hardscape based?
Caprock Hardscape is headquartered in Lewisville, United States, in the North America region.
How does Caprock Hardscape make money?
One revenue line is on record: stone and Hardscape Material Sales.
Who are Caprock Hardscape's main competitors?
Broad incumbents on record are MSI (M S International) and Belgard (Oldcastle APG). Emerging players are Stone Forest and Decorative Stone Solutions. Regional players are Texas Stone Source, Southwest Block & Supply, Hill Country Stone & Landscape Supply and Best Buy Stone Supply. Stone-Mart is listed as a direct peer.
Does Caprock Hardscape have an API?
No public API is recorded for Caprock Hardscape.
What industry is Caprock Hardscape in?
Caprock Hardscape's product category is Hardscape Materials. Its primary akta.pro industry code is CRAIAEAF, Masonry & Hardscapes Retail (Brick, Block, Pavers, Stone), with a secondary code of IMAKAHAF, Other Dimension Stone (Slate, Sandstone, Quartzite, Travertine) Quarrying & Fabrication. Its NAICS code is 2123 and its SIC code is 5211.