Change Mental Health

What Change Mental Health does

As a charity, Change Mental Health does not sell services; all beneficiary-facing support is free at the point of use. Income is sourced from donations, grants, and public-sector contracts — with the Scottish Government, Public Health Scotland, Police Scotland, the Fife Housing Association Alliance, SAMH, and Mental Health UK identified as institutional partners that likely also fund or co-fund activity. End-user customers are highly distributed individuals (people with mental illness, carers, and people with money worries) rather than contracted accounts. No revenue figure is disclosed in the source data, which constrains financial benchmarking; service-volume indicators are modest (the National Advice and Support Service handles approximately 3–8 enquiries weekly), consistent with a small-to-mid-sized Scottish charity rather than a high-throughput clinical provider.

Name

Change Mental Health

Legal name

Change Mental Health

Website

https://changemh.org

Company type

Private

Founded year

1970

Operating status

Operating

Short description

Change Mental Health is a Scotland-based charity that provides non-clinical mental health support, advice, carer services, and training. It serves individuals affected by mental illness, their carers, and frontline workers across Scotland through phone, in-person, and online channels.

Ownership category

akta.pro rank

Product category

Mental Health Support Services

NAICS

Other Individual and Family Services (624190), Social Assistance (624)

SIC

Services-Social Services (8300)

akta.pro primary industry

Mental Health & Crisis Support Services (BPAGAEAH)

akta.pro secondary industry

Youth Mental Health, Counseling & Wellbeing (Education-Linked) Nonprofits (BPAGADAK)

Keywords

• Mental health support
• Advice and helpline services
• Carer support
• Mental health training
• Community mental health

Headquarters

HQ city

Edinburgh

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others, Infrastructure

Revenue model

1. Donations: Charitable donations from individuals and organizations to support mental health services delivery across Scotland.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

Change Mental Health is a Scottish charity that delivers non-clinical, person-centred mental health support, advice, money guidance, carer support and training to people affected by mental illness across Scotland. Core offerings include a national telephone/email advice line, community-based in-person support in multiple Scottish regions, an online Mental Health and Money Advice resource, mental health training for employers and frontline staff, and dedicated services for carers.

Product overview

Change Mental Health operates as a national mental health charity delivering non-clinical, person-centred support services across Scotland. The core offering consists of the National Advice and Support Service, which provides telephone and email guidance on mental health and money worries including benefit checks, debt advice, and grant applications. The organization also runs Mental Health and Money Advice (MHMA) as an online resource platform in partnership with Mental Health UK. Additional services include mental health training programs for frontline workers and employers, and dedicated carer support services. The portfolio is unified under the mission to ensure no one faces mental illness alone, with services accessible through the National Office in Edinburgh and multiple community locations.

Differentiator

Problem solved

Functional benefit

Products and services

• National Advice and Support Service

Quantifiable outcome

• 3-8 enquiries handled weekly by Advice and Support Service
• +1 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Twelve partnerships are on record, tiered core and minor.

• Mental Health UKcoreStrategic or Co-development PartnerCollaboration with Mental Health UK to run the Mental Health and Money Advice website, a specialist platform providing information about benefits, grants, and debt management.
• Scottish GovernmentcoreStrategic or Co-development PartnerPartnership with Scottish Government to produce advice packs and training resources for frontline staff supporting individuals affected by poor mental health and money worries.
• Police ScotlandcoreStrategic or Co-development PartnerPioneering partnership to build awareness and understanding of mental health and wellbeing in relation to firearms licensing, specifically focused on rural mental health support.
• Fife Housing Association AllianceminorChannel Partner/ Reseller/ DistributorResilience service strand embedded within the Fife Housing Association Alliance, offering essential support to tenants.
• Befriending HighlandsminorChannel Partner/ Reseller/ DistributorReferral partner providing befriending services to individuals in rural Highland areas.
• Nature for HealthminorChannel Partner/ Reseller/ DistributorOutdoor activity walks and nature-based mental health support service referrals.
• Age ScotlandminorChannel Partner/ Reseller/ DistributorBefriending services referral partner providing friendship lines for those over 50.
• CrossReachminorChannel Partner/ Reseller/ DistributorReferral partner for various activities and support services.
• Vibrant CommunitiesminorChannel Partner/ Reseller/ DistributorCouncil-run community program referral for additional support services.
• SAMH (Scottish Association for Mental Health)coreStrategic or Co-development PartnerTime for You online mental health support referral partnership; SAMH Info Service for mental health questions.
• Public Health ScotlandcoreStrategic or Co-development PartnerTraining programs and resources partnership including Ask Tell Respond and Livingworks training delivery.
• Home Energy ScotlandminorChannel Partner/ Reseller/ DistributorEnergy efficiency and heating support referrals including extra measures and suitable tariff guidance.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• Age Scotland: Scotland's national charity for older people, providing advice, befriending, and wellbeing services. Comparable for the elderly beneficiary segment served by Change Mental Health's community support work.
• Citizens Advice Scotland: Scotland-wide independent advice network providing benefits, debt, and money advice — directly comparable for Change Mental Health's money advice and benefit check offerings, though broader in scope.

Direct peers

• Carers Trust: UK-wide charity supporting unpaid carers through local provision of information, advice, and respite. Directly comparable for Change Mental Health's dedicated Carer Support service line.
• Mental Health UK: UK-wide mental health charity coalition that co-runs the Mental Health and Money Advice (MHMA) platform with Change Mental Health. Closely comparable in mental health + financial wellbeing integration.
• Penumbra Mental Health: Scotland-based mental health charity delivering non-clinical, person-centred support and recovery-focused services across communities. Closely comparable operating model, geography, and lived-experience-driven approach.
• Scottish Association for Mental Health (SAMH): Scotland's largest dedicated mental health charity, providing overlapping services including information lines, peer support, and community-based mental health programmes. Directly comparable in mission, geography, and service mix, and is also a referral partner.
• Support in Mind Scotland: National Scottish mental health charity providing non-clinical support, advice, and community-based services for people affected by mental illness. Direct peer in scope, geography, and beneficiary profile.

Regional players

• See Me Scotland: Scotland's national programme to end mental health stigma and discrimination, run with SAMH and the Scottish Government. Thematically aligned peer addressing mental health awareness in Scotland.

Broad incumbents

• Mind (the mental health charity): The UK's largest mental health charity, offering advice lines, peer support, community programmes, and training. Larger-scale incumbent serving similar beneficiaries with overlapping service categories.
• Rethink Mental Illness: UK-wide mental health charity providing advice, community services, housing support, and training for people affected by mental illness. Overlapping service portfolio and beneficiary base.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Change Mental Health