Gasoline Grill Aps
- Company typePrivate
- Founded2016
- HeadquartersCopenhagen, Denmark
- Headcount—
- GTM typeB2C
- OfferingServices
Gasoline Grill Aps firmographics
Firmographics- Name
- Gasoline Grill Aps
- Legal name
- Gasoline Grill ApS
- Website
- https://gasolinegrill.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Ownership category
- akta.pro rank
Gasoline Grill Aps industry classification
Industry- Product category
- Burger Restaurants
- NAICS
- Limited-Service Restaurants (722513)
- SIC
- Retail-Eating & Drinking Places (5810)
- akta.pro primary industry
- BBQ & Smokehouse Fast Casual (THAFABAH)
- akta.pro secondary industry
- Food Trucks (Motorized) (THAFAHAA)
Keywords
Where Gasoline Grill Aps is headquartered
LocationHeadquarters
- HQ city
- Copenhagen
- HQ country
- Denmark
- HQ region
- Europe
Offices10 records
Markets served
Gasoline Grill Aps business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales, Others
Revenue model
- Restaurant Sales (Dine-in/Takeaway): Revenue from direct burger and menu item sales at owned restaurant locations. Each location operates daily until sold out, with no reservations accepted.
- Delivery and Pick-up Orders: Orders placed through the Gasoline Grill app for delivery via company's own bike crew or pick-up at select locations.
- Catering Services: Burger truck and pop-up event catering services for private and corporate events in Copenhagen and greater Copenhagen area. Temporarily unavailable.
- Franchise Revenue: Royalty and franchise fees from franchised locations at Tivoli Gardens and Copenhagen Airport.
- Merchandise (Shop): Online shop for Gasoline Grill merchandise and branded items.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Walk-in and take-away pricing |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels4 records
Gasoline Grill Aps product offering
Product offeringCore offering
Gasoline Grill is a Copenhagen-based organic burger restaurant chain operating multiple dine-in and take-away locations. The company sells premium organic burgers, sides, beverages, and limited catering/merchandise items, with 100% organic beef ground fresh in-house daily at each location and ordering supported through walk-in service, a proprietary mobile app, and online pre-ordering.
Product overview
Gasoline Grill is a Copenhagen-based organic burger restaurant chain founded by Klaus Wittrup. The company operates a portfolio of 10+ locations across the Copenhagen area, including flagship locations at Landgreven (original gas station conversion), Niels Hemmingsens Gade, Carlsberg Byen, Værnedamsvej, Hellerup, Parken, Broens Gadekøkken, Tivoli Gardens, Copenhagen Airport, and Købmagergade. The core product offering consists of premium organic burgers including the Cheeseburger (flagship benchmark), Original Burger, Butterburger, Green Burger (seasonal), Hot Chicken Sandwich, and Matr Burger (vegetarian with fungi-based patty). All beef is 100% organic and ground fresh in-house daily. Supporting offerings include organic fries, homemade lemonade, and milkshakes from Hansen. The company extends its brand through a mobile app for ordering and delivery, online ordering platform, catering services (burger truck and pop-up setups), and a merchandise e-commerce shop. Seven locations are company-owned while Tivoli and Copenhagen Airport operate as franchises.
Differentiator
Problem solved
Functional benefit
Products and services
- Gasoline Grill Restaurant Organic burger restaurant chain with multiple Copenhagen locations featuring 100% organic beef, freshly ground in-house daily, and a commitment to sustainable practices. Locations operate until daily sellout with no reservations accepted.
- Cheeseburger
Quantifiable outcome
- Sold out every day since opening in April 2016
Companies that use Gasoline Grill Aps
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
Gasoline Grill Aps technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Gasoline Grill Aps partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- Noma GroupcoreBroens Gadekøkken is a high-end food market curated and run by the Noma Group situated by Copenhagen Harbour. Gasoline Grill operates their location within this food market, benefiting from Noma's prestige and high-end positioning.
- Parken and F.C.KøbenhavncoreParken location is a partnership with Parken stadium and F.C.København football club. Gasoline Grill serves burgers inside the national stadium during FCK matches, national matches, and concerts.
- Danh VominorDanish-Vietnamese artist collaboration for the Købmagergade location. Designed the space with site-specific solutions and art referencing the Cinderella fairytale, in collaboration with longtime collaborators BRIQ.
Scale indicators4 records
Recent moves7 records
Expansion highlights5 records
Gasoline Grill Aps competitors and assessment
Company assessmentOthers
- Noma: World-renowned Copenhagen fine-dining restaurant and the curator of Broens Gadekøkken, where Gasoline Grill operates a site. Not a competitor but a strategic ecosystem partner whose brand cachet lifts Gasoline Grill's positioning.
- Meyers Deli: Danish premium food/café concept operated by Claus Meyer's food empire, overlapping Copenhagen premium organic F&B positioning. Comparable as a Danish founder-led, organic/quality-led restaurant and retail brand.
Direct peers
- Five Guys: US-origin premium burger franchise with global footprint, focused on customizable fresh burgers with strong brand cachet. Represents the scaled, franchise-heavy version of the premium-burger category that Gasoline Grill could aspire to.
- Honest Burgers: UK-based premium burger chain built on organic, sustainable British beef and craft positioning. Closest geographic/cultural analog with near-identical organic-ingredient, small-batch, neighborhood-restaurant DNA.
- Shake Shack: US-listed premium burger chain with a comparable 'fresh, never frozen,' single-product-focus philosophy and cult-brand following. Closest analog in terms of premium positioning, scarcity marketing, and global brand potential from a single-city origin.
- MAX Burgers: Sweden-based premium burger chain with strong organic and climate-positive positioning, the closest direct Nordic competitor to Gasoline Grill. Comparable in regional market and organic-led brand story.
- Tommi's Burger Joint: Icelandic small-chain burger concept with similar North-Atlantic / Nordic sensibility and craft-but-casual positioning. Closest direct peer in the Iceland/Nordic small-chain premium burger space.
Emerging players
- Patty & Bun: London-based small-chain premium burger concept with cult following and focus on craft patties. Comparable as a niche, cult-brand, single-city premium burger operator with aspirational multi-market potential.
Broad incumbents
- Joe & The Juice: Danish-founded, now-international premium F&B chain (juice/burgers/sandwiches) with a comparable Copenhagen-origin, design-forward, Instagram-native brand DNA. Comparable in scale trajectory and Danish capital-efficient multi-city expansion playbook.
- Sticks 'n' Sushi: Danish premium casual-dining chain operating across Copenhagen and broader Nordics/UK with a design-led, premium-ingredient positioning. Comparable in Danish founder-led, design-forward, capital-efficient multi-city expansion.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Gasoline Grill Aps social profiles
Digital presenceGasoline Grill Aps financial estimates
Financial estimateRevenue estimate
Valuation estimate
Gasoline Grill Aps leadership team
Management profileNumber of profiles
Profiles1 record
Gasoline Grill Aps funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Gasoline Grill Aps M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Gasoline Grill Aps
What does Gasoline Grill Aps do?
Gasoline Grill is a Copenhagen-based organic burger restaurant chain operating multiple dine-in and take-away locations. The company sells premium organic burgers, sides, beverages, and limited catering/merchandise items, with 100% organic beef ground fresh in-house daily at each location and ordering supported through walk-in service, a proprietary mobile app, and online pre-ordering.
Is Gasoline Grill Aps a public or private company?
Gasoline Grill Aps is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Gasoline Grill Aps founded?
Gasoline Grill Aps was founded in 2016.
Where is Gasoline Grill Aps based?
Gasoline Grill Aps is headquartered in Copenhagen, Denmark, in the Europe region.
How does Gasoline Grill Aps make money?
Five revenue lines are on record. Restaurant Sales (Dine-in/Takeaway) is the primary driver. The others are delivery and Pick-up Orders, catering Services, franchise Revenue and merchandise (Shop).
Who are Gasoline Grill Aps's main competitors?
Others on record are Noma and Meyers Deli. Direct peers are Five Guys, Honest Burgers, Shake Shack, MAX Burgers and Tommi's Burger Joint. Patty & Bun is listed as an emerging player. Broad incumbents are Joe & The Juice and Sticks 'n' Sushi.
Does Gasoline Grill Aps have an API?
No public API is recorded for Gasoline Grill Aps.
What industry is Gasoline Grill Aps in?
Gasoline Grill Aps's product category is Burger Restaurants. Its primary akta.pro industry code is THAFABAH, BBQ & Smokehouse Fast Casual, with a secondary code of THAFAHAA, Food Trucks (Motorized). Its NAICS code is 722513 and its SIC code is 5810.