drk-service
- Company typePrivate
- Founded1966
- HeadquartersBerlin, Germany
- Headcount—
- GTM typeB2B
- OfferingServices
drk-service firmographics
Firmographics- Name
- drk-service
- Legal name
- DRK-Service GmbH
- Website
- https://drkservice.de
- Company type
- Private
- Founded year
- 1966
- Operating status
- Operating
- Ownership category
- akta.pro rank
drk-service industry classification
Industry- Product category
- Nonprofit Procurement and Digital Services
- NAICS
- Business Support Services (5614), Computer Systems Design and Related Services (54151)
- SIC
- Services-Facilities Support Management Services (8744), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Procurement Helpdesk & Stakeholder Support (BPAAAJAD)
- akta.pro secondary industries
- Office Supplies, IT & Workplace Procurement Marketplaces (CRAFAHAF), End-User Computing Outsourcing (EUC / Desktop Services) (BPAEAMAE), Public Health Contracts, Procurement & Vendor Management (HLAJALAE)
Keywords
Where drk-service is headquartered
LocationHeadquarters
- HQ city
- Berlin
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
drk-service business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- E-commerce Product Sales: DRK-Service operates online shops (Rotkreuzshop, DRK-Printshop) selling products including clothing, equipment, office supplies, mobility solutions, care products, telecommunications, food/beverages, insurance, and promotional materials to DRK organizations.
- Framework Contracts and Procurement Services: The company negotiates and manages framework contracts with suppliers (e.g., HARTMANN for disinfection products) providing exclusive conditions to DRK facilities, earning commissions or service fees on procurement volume.
- Digital Services and Software: Provides digital tools including rotkreuz-CRM, DRK-Assist AI assistant, TYPO3 website templates, and other digitalization solutions for DRK organizations, likely through licensing or subscription arrangements.
- Member Services and Communication: Operates member communication platforms including DRK-Mitgliederbrief and DRK-Intern portal, providing services for member management and internal communications.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | DRK organizations receive access to framework contracts with exclusive pricing through the DRK-Einkaufsportal. |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
drk-service product offering
Product offeringCore offering
DRK-Service GmbH provides centralized procurement, digital services, and tailored solutions for the German Red Cross (DRK) network across Germany. The company operates a multi-portal digital ecosystem including an e-procurement portal with framework contracts (DRK-Einkaufsportal), an e-commerce shop (Rotkreuzshop), an AI-powered knowledge assistant (DRK-Assist), a CRM system (rotkreuz·CRM), and internal/member communication platforms (DRK-Intern, DRK-Mitgliederbrief, DRK-Printshop). It negotiates exclusive supplier framework agreements to deliver preferential pricing on operational supplies, equipment, and digital services to DRK-affiliated organizations.
Product overview
DRK-Service GmbH operates as the centralized procurement, digital services, and customized solutions partner for the German Red Cross (DRK) network, serving facilities across Germany for over 60 years. The product portfolio consists of a unified platform of interconnected digital portals and services centered around the DRK-Einkaufsportal (e-procurement) and Rotkreuzshop (e-commerce), supplemented by internal communication tools (DRK-Intern, DRK-Mitgliederbrief), print services (DRK-Printshop), and an AI-powered knowledge assistant (DRK-Assist). The rotkreuz·CRM system provides member management capabilities across the network. Physical products including emergency equipment (SOS-BAG), mobile power solutions (power stations, solar panels), and hygiene/disinfection supplies are offered through the e-commerce channels. The offering is organized by product categories spanning clothing & equipment, digitization & IT, healthcare & first aid, management & administration, mobility, and insurance.
Differentiator
Problem solved
Functional benefit
Brands
- DRK-Einkaufsportal: DRK procurement portal for purchasing products and services
- Rotkreuzshop
- DRK-Intern
- DRK-Mitgliederbrief
- DRK-Printshop
- DRK-Assist
Products and services
- DRK-Einkaufsportal Central e-procurement platform offering framework agreements with exclusive conditions for DRK facilities across Germany, enabling purchasing of disinfection, hygiene, first aid, medical, and operational supplies through negotiated supplier contracts.
- Rotkreuzshop E-commerce platform selling DRK-branded products including clothing, equipment, emergency supplies, office supplies, mobility solutions, care products, food and beverages, insurance, and promotional materials to DRK organizations and members.
- DRK-Intern Internal communication and collaboration portal for DRK staff and volunteers, providing access to internal information, resources, and organizational tools across the German Red Cross network.
- DRK-Mitgliederbrief Member communication platform providing newsletters and member-specific information updates for the German Red Cross community.
- DRK-Printshop Print-on-demand service for DRK-branded materials, allowing customized printing of promotional items, flyers, and corporate communications materials for DRK organizations.
- DRK-Assist AI-powered chat assistant enabling DRK employees to access internal organizational knowledge through conversational AI. The solution is GDPR-compliant, centrally accessible, and tailored for daily workflows within the German Red Cross organization.
- rotkreuz·CRM Customer relationship management software solution tailored for the German Red Cross network, supporting member management, communication tracking, and relationship management functions for DRK organizations.
- SOS-BAG Notfallrucksack Emergency backpack product designed for self-help in crisis, disaster, and evacuation situations, as well as power outages, storms, or outdoor deployments. Contains 10 modules with over 100 items covering first aid, hygiene, communication, weather protection, food, and water treatment. Sold through Rotkreuzshop.
- Tragbare Powerstation 1200 W (Pramac PWB1200) Portable power station with 1075 Wh battery capacity (Pramac PWB1200) designed for mobile, flexible power supply in emergency situations, as backup power for critical applications, for outdoor activities, camping, and travel. An additional 2400W model is also available.
- Solarpanel für tragbare Powerstation Portable solar panel compatible with PWB1200 and PWB2400 power stations, delivering up to 200W solar power for off-grid charging. Compact, flat design enables quick positioning and packing for flexible, sustainable mobile power supply.
Quantifiable outcome
- DRK organizations receive exclusive pricing through framework contracts negotiated by DRK-Service
- +1 more outcomes
Companies that use drk-service
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles2 records
drk-service technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
AI capability2 records
Feature4 records
drk-service partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered minor and core.
- DR.SCHNELL GmbH & Co. KGaAminorDRK-Service hosts a DRK-Infotag 'Hygiene' at the facilities of DR.SCHNELL in Munich, combining product information with hands-on training.
- BechtleminorDRK-Service participates in the Customer Journey Day 2026 event hosted by Bechtle at Klassikstadt Frankfurt, featuring insights into IT of tomorrow and networking opportunities.
- HARTMANNcoreDRK-Service has a framework contract with HARTMANN, the disinfection expert, offering DRK facilities exclusive top conditions on products for disinfection, hygiene, and wound care. The offering is complemented by extensive informational materials and scientific consulting through the HARTMANN Science Center.
- MicrosoftcoreMicrosoft technologies used include Single-Sign-On authentication, Microsoft Dynamics CRM, Microsoft Teams for communication and conferencing, Microsoft 365 and cloud services, Microsoft Copilot AI, and Microsoft Bookings for appointment scheduling. Extensive use of Microsoft ecosystem for internal operations and customer-facing services.
- AdobecoreAdobe Creative Cloud for design and creative work; Adobe AI tools for image editing, content generation, and intelligent image adjustments; Adobe systems used for various creative workflows.
- OpenAIcoreChatGPT used for AI-assisted content creation and automation; OpenAI API used for integrating language and image models (GPT and DALL-E) into DRK applications for text generation, NLP, translation, code creation, image generation and analysis.
- ShopwarecoreE-commerce platform powering DRK's online shops including DRK-Einkaufsportal and Rotkreuzshop. Shopware Analytics used for customer behavior analysis.
- Meta Platforms (Facebook, Instagram)minorSocial media presence on Facebook and Instagram for brand awareness, community engagement, and marketing. Facebook Page Insights used for audience analytics.
- LinkedInminorProfessional social network presence for B2B marketing and professional networking. Page Insights analytics used.
- YouTubeminorVideo platform for multimedia content and marketing.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
drk-service competitors and assessment
Company assessmentDirect peers
- EKK plus: EKK plus is the procurement subsidiary of the Protestant welfare organization (Diakonie) in Germany, offering framework contracts and procurement services for affiliated institutions — another vertical-specific procurement services subsidiary with the same captive-customer model as DRK-Service.
- Prospitalia: Prospitalia is a German procurement services group specialized in hospital and healthcare procurement, providing framework contracts, e-procurement portals, and consulting. It is the closest analogue to DRK-Service's model in a different but adjacent captive vertical (hospitals vs. Red Cross humanitarian organizations).
- Sana Einkauf & Logistik: Sana Einkauf & Logistik provides procurement and supply-chain services for Sana hospital group and affiliated clinics in Germany. Same 'vertically captive procurement services subsidiary' structure as DRK-Service, anchored to a single network of institutional buyers.
- AGKAMED: AGKAMED is the procurement services company for Catholic hospitals and healthcare facilities in Germany, operating framework contracts and a procurement portal for its member institutions — directly comparable to DRK-Service's role as captive procurement partner for the German Red Cross network.
Others
- Klinikwerbung / medicare Medizintechnik procurement cooperatives: Various German medical and clinic procurement cooperatives pool purchasing for healthcare institutions. Comparable as procurement-pooling mechanisms for institutional buyers in Germany, even if narrower in scope than DRK-Service's offering.
- Tomas International / mdm (German hospital procurement IT): mdm (Medical Data Management) and similar vendors provide procurement, inventory, and logistics IT systems for hospitals in Germany. Comparable to DRK-Service's digital tools layer (CRM, internal portals, data management via DLDB) in the adjacent healthcare/humanitarian vertical.
Regional players
- Ratiodata: Ratiodata is a German IT services and procurement provider specializing in the banking and financial sector. Comparable as a vertical-specialized IT services/procurement firm in Germany, though it serves a different captive customer base.
Broad incumbents
- Amazon Business: Amazon Business is the B2B procurement arm of Amazon, offering business-only pricing, approval workflows, and multi-seller procurement. It competes with DRK-Service's e-commerce and procurement portals for share of DRK's indirect-spend categories.
- Bechtle: Bechtle is one of Europe's largest IT procurement and managed-services providers, operating an IT e-commerce platform alongside integration and outsourcing services. While not vertically captive to a single organization, Bechtle overlaps heavily with DRK-Service's IT/digital procurement offering and is already named as a partner of DRK-Service.
Emerging players
- Conrad Sourcing Platform (formerly Mercateo): Conrad Sourcing Platform operates a B2B procurement marketplace for indirect materials and office/IT supplies across Europe. Comparable to DRK-Service's Rotkreuzshop and DRK-Einkaufsportal in offering a multi-supplier procurement marketplace, but as a horizontal platform rather than a vertically captive one.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
drk-service social profiles
Digital presencedrk-service compliance and trust
Trust signalCompliance4 records
drk-service financial estimates
Financial estimateRevenue estimate
Valuation estimate
drk-service leadership team
Management profileNumber of profiles
Profiles3 records
drk-service funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
drk-service M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about drk-service
What does drk-service do?
DRK-Service GmbH provides centralized procurement, digital services, and tailored solutions for the German Red Cross (DRK) network across Germany. The company operates a multi-portal digital ecosystem including an e-procurement portal with framework contracts (DRK-Einkaufsportal), an e-commerce shop (Rotkreuzshop), an AI-powered knowledge assistant (DRK-Assist), a CRM system (rotkreuz·CRM), and internal/member communication platforms (DRK-Intern, DRK-Mitgliederbrief, DRK-Printshop). It negotiates exclusive supplier framework agreements to deliver preferential pricing on operational supplies, equipment, and digital services to DRK-affiliated organizations.
Is drk-service a public or private company?
drk-service is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was drk-service founded?
drk-service was founded in 1966.
Where is drk-service based?
drk-service is headquartered in Berlin, Germany, in the Europe region.
How does drk-service make money?
Four revenue lines are on record. E-commerce Product Sales are the primary driver. The others are framework Contracts and Procurement Services, digital Services and Software and member Services and Communication.
Who are drk-service's main competitors?
Direct peers on record are EKK plus, Prospitalia, Sana Einkauf & Logistik and AGKAMED. Others are Klinikwerbung / medicare Medizintechnik procurement cooperatives and Tomas International / mdm (German hospital procurement IT). Ratiodata is listed as a regional player. Broad incumbents are Amazon Business and Bechtle. Conrad Sourcing Platform (formerly Mercateo) is listed as an emerging player.
Does drk-service have an API?
No public API is recorded for drk-service.
What industry is drk-service in?
drk-service's product category is Nonprofit Procurement and Digital Services. Its primary akta.pro industry code is BPAAAJAD, Procurement Helpdesk & Stakeholder Support, with a secondary code of CRAFAHAF, Office Supplies, IT & Workplace Procurement Marketplaces. Its NAICS code is 5614 and its SIC code is 8744.