Elverum Caravansenter

What Elverum Caravansenter does

Elverum Caravansenter AS is a privately held Norwegian dealership headquartered at Jegerstien 22 in Elverum, specializing in the sale of new and used caravans and motorhomes alongside related services. Founded in 1988 as Ringstad Caravan AS and rebranded under its current name in 2014 following its acquisition by Morten Bekkevoll, the company is self-described as the largest caravan dealer in Innlandet county. It operates as an authorized retailer for KABE (Swedish), Adria (Slovenian), Affinity, and Sun Living, and additionally carries Hobby, Polar, Dethleffs, Bürstner, and Tysse trailers. The product catalog spans camping trailers at NOK 50,000-600,000 and motorhomes from approximately NOK 500,000 up to NOK 2,000,000 for premium models.

The company's revenue model combines multiple streams: one-time new and used vehicle sales, motorhome rental (Bobilutleie) at NOK 6,500-15,900 per period, an authorized workshop capable of EU inspections and service on vehicles up to 7,500 kg, a fully stocked caravan and camping accessory shop, winter cold storage at NOK 8,900-13,100 per season, trade-in and commission-based used vehicle transactions, and customer financing referrals through Santander Consumer Bank and SpareBank 1. Distribution is exclusively direct and physical through the Elverum showroom and workshop, supplemented by participation in trade fairs (Vikingskipet, Caravan Xpo) and the company's own annual Caravanfestival and seasonal sales events.

Elverum Caravansenter has approximately 17 staff across sales, workshop, finance, and shop functions, with leadership transitioning in January 2023 when Stijn Dubbelman was appointed Managing Director alongside founder-owner Morten Bekkevoll's move to a working board role. The firm is Miljøfyrtårn (Eco-Lighthouse) certified and holds industry-recognized approval marks for dealer, brake, body, and gas workshop services. Customer-facing technology is limited to a content/marketing website, a 3D virtual showroom for Adria and Sun Living products, and social media channels (Facebook, Instagram, YouTube); no APIs, proprietary software platforms, or AI capabilities are disclosed.

Name

Elverum Caravansenter

Legal name

Elverum Caravansenter AS

Website

https://elverumcaravan.no

Company type

Private

Founded year

1988

Operating status

Operating

Short description

Elverum Caravansenter is a privately held Norwegian caravan and motorhome dealership in Elverum, Innlandet, selling new and used vehicles from KABE, Adria, Sun Living, and Affinity brands, and operating an authorized workshop, accessory shop, motorhome rental, and winter storage service for individual consumers and families.

Ownership category

akta.pro rank

Product category

Recreational Vehicle Dealership

NAICS

Recreational Vehicle Dealers (44121), Truck, Utility Trailer, and RV (Recreational Vehicle) Rental and Leasing (532120)

SIC

Services-Auto Rental & Leasing (No Drivers) (7510)

akta.pro primary industry

Motorhome / RV Rentals (Class A & Class C) (THADAIAB)

akta.pro secondary industry

Long-Term / Seasonal RV Rentals (THADAIAF)

Keywords

• Caravan dealership
• Motorhome sales
• Recreational vehicle rental
• Caravan workshop service
• Camping accessories retail

Headquarters

HQ city

Elverum

HQ country

Norway

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Others

Revenue model

1. New Vehicle Sales: Sale of new motorhomes and caravans from authorized brands KABE, Adria, Sun Living, and Affinity. Both new and used units are sold.
2. Used Vehicle Sales: Sale of used motorhomes and caravans. Prices for used caravans start from approximately 50,000 kr; new units range from 200,000 to 600,000 kr. Used motorhome prices vary widely.
3. Workshop and Service: Authorized workshop services including EU control, service, maintenance, repairs, seasonal checks, moisture testing, gas testing, and battery testing. The workshop serves both vehicles sold by Elverum Caravansenter and external customers.
4. Motorhome Rental (Bobilutleie): Short-term motorhome rental available year-round, with weekend and weekly rates. Provides entry point for future buyers to experience the product before purchasing.
5. Winter Storage: Winter storage services for motorhomes and caravans in cold storage at the Elverum facility, offered as a seasonal service for the 2026-2027 season.
6. Caravan Shop (Accessories and Equipment): Fully stocked caravan shop selling accessories, camping equipment, outdoor gear, solar lighting, grills, furniture, kitchenware, and other camping lifestyle products.
7. Trade-in / Commission Sales: The company purchases or sells used vehicles on commission. Units must be newer than 2008 to be considered for trade-in.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels8 records

Core offering

Elverum Caravansenter is an authorized caravan and motorhome dealership in Elverum, Norway, selling new and used recreational vehicles from brands such as KABE, Adria, Sun Living, and Affinity. The company also operates motorhome rentals, an authorized workshop (EU control up to 7,500 kg), a full-assortment caravan shop, winter storage, trade-in, and financing partnerships.

Product overview

Elverum Caravansenter operates as an authorized caravan and motorhome dealership offering new and used recreational vehicles from brands including KABE, Adria, Affinity, Sun Living, Hobby, Polar, Dethleffs, and Bürstner, as well as Tysse trailers. The company provides a complete ecosystem including vehicle sales, motorhome rentals, a full-range equipment shop, authorized workshop services (up to 7,500 kg with EU inspections), winter storage, trade-in assessments, and financing partnerships. The portfolio centers on three core offerings: camping trailers, motorhomes, and supporting services for the mobile leisure lifestyle.

Differentiator

Problem solved

Functional benefit

Products and services

• Campingvogner (Caravans)
• Bobiler (Motorhomes)
• Bobilutleie (Motorhome Rental)
• Caravanbutikk (Caravan Shop)
• Verksted (Workshop Service)
• Vinterlagring (Winter Storage)
• Tysse Hengere (Tysse Trailers)
• Innbytte (Trade-in)
• Finansiering (Financing)

Quantifiable outcome

• 30–40 inspection check points performed on every used vehicle before sale, including gas test, moisture test, brakes, suspension, and chassis
• +1 more outcomes

Named customers1 record

Segments2 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Two partnerships are on record, tiered minor.

• StarflexminorGTM or Marketing PartnerStarflex is a Norwegian supplier of smart and functional storage solutions for motorhomes. Elverum Caravansenter stocks Starflex products in their Elverum shop, offering customers storage organization solutions for their vehicles. Products are displayed in-store for customers to examine.
• Elverum HåndballminorOthersLong-standing sponsor of Elverum Håndball (handball club). The sponsorship includes financial support and access to the club's business network, which Elverum Caravansenter utilizes for professional connections.

Scale indicators6 records

Recent moves8 records

Expansion highlights5 records

Broad incumbents

• Adria Mobil: Slovenian caravan and motorhome manufacturer (Adria, Sun Living brands). Elverum's premium Nordic positioning is anchored on Adria authorization, making this both a key supplier and a broader incumbent whose strategy and dealer economics shape Elverum's offering.
• Dethleffs: German motorhome and caravan maker with 90+ years of history, part of the Erwin Hymer Group. One of the brands Elverum sells (alongside Hobby, Bürstner, KABE and Adria) and a key European RV OEM whose dealer economics shape Elverum's market position.
• Hobby Wohnwagenwerk: Major German caravan and motorhome manufacturer with broad product portfolio across caravans, motorhomes and camper vans. Sells through Elverum's authorized network and competes with similar mid-premium European RV brands in the Scandinavian market.
• Bürstner: German motorhome and caravan manufacturer (Erwin Hymer Group). One of the brands Elverum carries at the showroom and a broader European incumbent whose product strategy and dealer terms directly affect Elverum's inventory and pricing.
• Trigano Group: Paris-listed European leader in outdoor leisure equipment including caravans, motorhomes, trailers and accessories across 100+ brands (including Hobby and CI/Roller Team). Broader incumbent whose portfolio directly competes in the same product categories Elverum sells.
• Hymer: Major German motorhome and caravan manufacturer (Erwin Hymer Group). Represents the European OEM incumbent whose products flow through Scandinavian dealers and whose dealer terms and brand positioning directly influence Elverum's premium showroom mix.

Others

• KABE Group: Swedish premium caravan and motorhome manufacturer listed on Nasdaq Stockholm. Functions as a key authorized-brand supplier to Elverum while also selling direct-to-consumer, making it a partial supplier-competitor at the premium Nordic end of the market.
• Cabby: Norwegian caravan manufacturer based in Fredrikstad producing built-for-Nordic caravans. A domestic OEM alternative Elverum could stock or compete with, supplying the Scandinavian-market segment that anchors Elverum's premium winter positioning.

Direct peers

• Kroken Caravan: Norway's largest caravan and motorhome dealer chain, operating multiple showrooms nationwide. Direct competitor offering similar authorized-brand sales, rental, accessories, and workshop services at greater scale across regions Elverum serves from Innlandet.

Regional players

• Caravancenter: Danish caravan and motorhome dealer offering new and used unit sales, parts, accessories, and workshop services. Comparable Nordic single-country regional dealership with a similar product mix and customer base across Scandinavia.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@elverumcaravansenter2913
• Facebookfacebook.com/elverumcaravansenter
• Instagraminstagram.com/elverumcaravansenter
• LinkedInlinkedin.com/company/elverum-caravan-center

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Elverum Caravansenter