beauty lab + laser

What beauty lab + laser does

Beauty Lab + Laser is a privately held, bootstrapped medical spa founded by Heather Gay (a cast member of The Real Housewives of Salt Lake City) and Andrea Robinson, operating two physical locations in Murray and Riverton, Utah, with approximately 30 team members across leadership, national-trainer injectors, estheticians, and support staff. The company delivers a broad aesthetic and wellness service menu spanning laser skin treatments (XERF RF tightening, Frax fractional resurfacing, IPL photofacial, laser hair removal), facials (Hydrafacial, microneedling with SkinPen, LED light therapy, chemical peels, dermaplane), injectables and biostimulators (Botox/Dysport/Xeomin, Daxxify, dermal fillers, Sculptra, Radiesse, the proprietary Beauty Lab Butt Lift), fat-dissolving injections under the branded Bella Collection, PRF-based treatments (Check Your Bags, hair restoration, O-Shot), weight-loss programs (GLP-1 injectables, Phentermine-based medical weight loss), wellness services (vitamin B12 and MIC fat-blasters, medical cannabis consultation), plus teeth whitening and spray tanning.

Revenue is generated through a mix of one-time treatment fees, multi-session treatment packages, and subscription-style recurring programs including the Beauty Bank monthly payment plan and ongoing weight-loss programs. Pricing is transparent and posted pre-purchase, with a $99 entry point across several express facials and a no-tipping policy. The company goes to market through its own website with Decoda-powered online booking, phone inquiries, and earned media driven by Heather Gay's celebrity platform, and reaches a long-tail of individual consumer/SMB clients (10,000+ lifetime clients, 1,109 reviews at a 4.94 average). Its competitive positioning rests on celebrity-backed brand recognition, credentialed talent (Allergan National Trainers, Galderma GAIN trainers, Merz trainers), trademarked proprietary treatments, and community-facing programs such as the free Don't Leave scar-treatment initiative. The business is geographically concentrated in Utah with no disclosed external funding.

Name

beauty lab + laser

Legal name

Beauty Lab + Laser

Website

https://beautylablaser.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Beauty Lab + Laser is a bootstrapped, multi-location medical spa in Murray and Riverton, Utah, founded by Heather Gay and Andrea Robinson, offering lasers, injectables, facials, PRF, weight loss, and wellness services to individual consumers.

Ownership category

akta.pro rank

Product category

Medical Spa Services

NAICS

Hair, Nail, and Skin Care Services (81211), Other Personal Care Services (81219), Beauty Salons (812112)

akta.pro primary industry

Medical-Grade / Clinical Facials (Dermatology & Med Spa) (HSALADAN)

akta.pro secondary industries

Laser & Energy-Based Dermatology (HLAKACAF), Laser Hair Removal Clinics (HSALAGAE)

Keywords

• Medical spa services
• Cosmetic injectables
• Laser hair removal
• Skin rejuvenation treatments
• Weight loss programs

Headquarters

HQ city

Murray

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure, Technology or R&D

Revenue model

1. Aesthetic Treatment Services: One-time and series-based medical aesthetic treatments including laser hair removal, skin rejuvenation, injectables, facials, and body contouring. Services range from $99 express treatments to comprehensive treatment packages. Revenue generated through per-treatment fees and package deals.
2. Membership Program (Beauty Bank): Monthly payment subscription option allowing clients to spread treatment costs over time with member savings on services.
3. Weight Loss Programs: GLP-1 injectable weight loss program and medical weight loss consultations with Phentermine, generating revenue through provider consultations and medication programs.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Beauty Lab + Laser operates a multi-location medical spa delivering aesthetic and wellness services including laser skin treatments, laser hair removal, neurotoxin and dermal filler injectables, biostimulators, fat-dissolving injections, PRF therapies, chemical peels, facials, weight-loss programs, teeth whitening, and vitamin injections, performed in person at two Utah locations and booked through the Decoda platform.

Product overview

Beauty Lab + Laser is a medical spa offering a comprehensive portfolio of aesthetic and wellness treatments across multiple service categories. The core offerings include: Laser treatments (XERF skin tightening, Frax laser resurfacing, IPL photofacial, laser hair removal); Facials and skin rejuvenation (Hydrafacial, microneedling with SkinPen, LED light therapy, chemical peels, dermaplane, and signature facials); Injectables and fillers (Botox/Dysport/Xeomin, Daxxify, lip filler, cheek filler, facial filler, body injections, and jawline contouring); Biostimulators (Sculptra, Radiesse, Beauty Lab Butt Lift); Fat dissolving injections (Bella Collection: ChinBella, BananaBella, BraBella, ThighBella, ButtonBella); PRF treatments (Check Your Bags under-eye, PRF Gel, hair regrowth, O-Shot); Weight loss programs (GLP-1 injectables, medical weight loss with Phentermine); Wellness services (vitamin injections including B12 and MIC-based Fat Blaster, Double Up combined shots, medical cannabis consultation); Body aesthetics (airbrush spray tanning, teeth whitening); and community programs (Don't Leave scar treatment). The business is structured as a multi-location med spa with Murray and Riverton, Utah locations, founded by Heather Gay and Andrea Robinson.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• 4.94 average rating from 1,109 written reviews
• +2 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles3 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

One partnership is on record.

• Decoda (Booking/Patient Portal)coreTechnology or IntegrationDecoda provides the booking and patient portal technology platform for Beauty Lab + Laser. Clients book appointments through app.decodahealth.com/bll/ and access patient portal for account management. This is a core operational technology partnership essential to service delivery.

Scale indicators5 records

Recent moves1 record

Expansion highlights6 records

Emerging players

• Restore Hyper Wellness: Multi-location wellness studio offering IV therapy, cryotherapy, infrared sauna, and recovery services. Comparable in its subscription-based wellness positioning but a closer parallel for Beauty Lab's vitamin injection and weight loss programs than its laser/injectable core.
• Amazing Lash Studio: National lash and brow franchise with membership pricing models. Comparable in its specialty beauty services and recurring revenue structure, though focused on lashes rather than injectables or lasers.

Direct peers

• SEV Laser: National aesthetics brand specializing in laser hair removal and skin treatments with membership pricing. Comparable service menu and recurring-revenue model to Beauty Lab + Laser.
• Milan Laser Hair Removal: Largest dedicated laser hair removal chain in the U.S. with unlimited treatment packages. Directly competes with Beauty Lab's laser hair removal service line on price and treatment-completion guarantees.
• Ideal Image: National med spa brand providing injectables, laser hair removal, body contouring, skincare and weight management. Closely comparable service menu to Beauty Lab + Laser with multi-state retail footprint.
• LaserAway: Largest U.S. medical spa chain offering laser hair removal, injectables, body contouring and skin treatments across 70+ locations. Most direct national competitor to Beauty Lab's full-service med spa model.
• Skin Laundry: Multi-location laser facial and skin rejuvenation clinic offering Hydrafacial, peels, microneedling and laser treatments. Closely comparable technology-forward approach and facials-first menu.

Broad incumbents

• Massage Envy: Largest U.S. massage and skin care franchise network. Shares the membership-based aesthetic service business model and franchise scale that could eventually be applied to Beauty Lab's offerings.
• European Wax Center: Large national hair removal franchise with membership-based waxing services. Adjacent competitor for the hair-removal segment of Beauty Lab's service menu with significantly larger scale.
• Hand & Stone Massage and Facial Spa: National franchise offering facials, massage and skincare services across hundreds of locations. Overlaps with Beauty Lab's facial and skincare service categories with established franchise scaling capability.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/beauty-lab-laser

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about beauty lab + laser