eagles beachwear

Name

eagles beachwear

Legal name

Eagles Beachwear

Website

https://eaglesbeachwear.net

Company type

Private

Founded year

1981

Operating status

Operating

Ownership category

akta.pro rank

Product category

Beach Apparel and Souvenir Retail

NAICS

Clothing and Clothing Accessories Retailers (458110), Sporting Goods Retailers (45911), All Other Miscellaneous Retailers (459999)

SIC

Retail-Family Clothing Stores (5651), Retail-Apparel & Accessory Stores (5600), Retail-Miscellaneous Shopping Goods Stores (5940)

akta.pro primary industry

Water Sports & Marine Recreation Retail (Paddle/Surf/Dive/Boat Accessories) (CRAMABAI)

akta.pro secondary industries

Swimwear (Children) (CRAAAHAG), Sporting Goods & Outdoor Inventory-led Online Retailers (CRAFADAJ)

Keywords

• Beach apparel retail
• Swimwear store
• Beach souvenirs
• Vacation merchandise
• Beach gear shop

Headquarters

HQ city

Myrtle Beach

HQ country

United States

HQ region

North America

Offices17 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Supply Chain, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Retail Sales - In-Store: Direct retail sales through 20+ physical store locations across the Myrtle Beach Grand Strand area. Serves tourists visiting the area and local permanent residents with beachwear, souvenirs, and accessories.
2. E-commerce Online Sales: Online retail sales through their e-commerce platform, extending the local shopping experience to a global market. Customers can purchase hats, flip flops, mugs, picture frames, and other beachwear items online.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Eagles Beachwear sells beach-themed apparel, swimwear, souvenirs, and beach gear for men, women, and children through 20+ physical retail stores across the Myrtle Beach Grand Strand area (plus an e-commerce online store). The assortment spans its own souvenir and apparel lines together with branded merchandise from suppliers such as Lifeguard, Speedo, Panama Jack, Beach Patrol, Hobie, The Bikini Lab, and Rio. Pricing is per-item at retail, ranging from roughly $4.49 to $39.99.

Product overview

Eagles Beachwear is a Myrtle Beach-based beach retail chain with over 20 physical locations serving the Grand Strand area for over 30 years. The company operates an e-commerce platform selling beach apparel, swimwear, souvenirs, and beach gear. Their product portfolio includes men's, women's, and children's clothing and swimwear across multiple brands including Lifeguard, Speedo, Panama Jack, Beach Patrol, Hobie, The Bikini Lab, and Rio. The souvenir category features Myrtle Beach-themed merchandise including figurines, magnets, keychains, plush toys, drinkware, and home decor. Beach gear offerings include towels and beach bags. The company also offers plus size options across multiple categories.

Differentiator

Problem solved

Functional benefit

Products and services

• Souvenirs Myrtle Beach-themed souvenirs including figurines, frames, magnets, keychains, plush toys, shells, stickers, home decor, and drinkware, targeted at tourists and gift shoppers.
• Men's Apparel and Swimwear Men's clothing including t-shirts, tanks, sweatshirts, long sleeves, pants, shorts, swim trunks, footwear, hats, and plus-size options, targeted at adult male beachgoers.
• Women's Apparel and Swimwear Women's clothing including t-shirts, tanks, sweatshirts, dresses, coverups, swimwear (bottoms, one pieces, tankinis, tops), footwear, accessories, beach bags, and plus-size options, targeted at adult female beachgoers.
• Kids Apparel and Swimwear Children's clothing and swimwear including hats, infant/toddler apparel, boys and girls t-shirts, footwear, and swimwear, targeted at families with kids.
• Beach Gear Beach accessories including towels, beach blankets, team towels, and beach bags for beach and pool use, targeted at beachgoers and families.
• Drinkware Myrtle Beach-themed drinkware including koozies, shot glasses, tumblers, and mugs, targeted at tourists and gift shoppers.
• Featured Items Curated featured products including South Carolina themed items, Bike Week Tees, and Novel Tees, targeted at tourists and themed-event shoppers.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered minor.

• LifeguardminorOthersBrand partner - Lifeguard branded products are sold at Eagles Beachwear stores. Lifeguard is one of the many top brands the company carries.
• SpeedominorOthersBrand partner - Speedo swimwear and related products are sold at Eagles Beachwear locations.
• Panama JackminorOthersBrand partner - Panama Jack beach lifestyle products are carried by Eagles Beachwear.
• Beach PatrolminorOthersBrand partner - Beach Patrol products are among the offerings at Eagles Beachwear.
• HobieminorOthersBrand partner - Hobie beach and lifestyle products are sold at Eagles Beachwear.
• The Bikini LabminorOthersBrand partner - The Bikini Lab swimwear line is carried at Eagles Beachwear.
• Rio BeachwearminorOthersBrand partner - Rio beachwear products are sold at Eagles Beachwear locations.

Scale indicators3 records

Recent moves4 records

Expansion highlights3 records

Broad incumbents

• Billabong: Global surf and beach apparel brand owned by Boardriders. Sells direct-to-consumer and through wholesale (including beach retailers like Eagles), competing both as a brand carried by Eagles and as an alternative DTC purchase for the same customer.
• Quiksilver: Heritage surf brand under Boardriders selling beach apparel, swimwear, and accessories globally. One of the household brand alternatives to Eagles' multi-brand assortment and an additional DTC threat to in-store traffic.
• Tilly's: West Coast-based action sports and casual apparel retailer with surf and beach brands in its assortment. Broad incumbent in the same casual beach/surf category but focused on California-style assortment and mall locations.
• Ocean Pacific (OP): Established surf and beach lifestyle brand carried in coastal retail. Competes for the same beach-apparel customer and shelf space as Eagles' multi-brand assortment.
• Pacsun: National mall-based surf and casual apparel retailer carrying Pacsun, brand-name surf labels, and swimwear. Competes for the same youth/young-adult beach apparel wallet but at far broader scale and without Eagles' tourist-souvenir assortment.

Direct peers

• Salt Life: Beach and coastal lifestyle brand with both retail stores and wholesale distribution selling apparel, swimwear, and accessories. Comparable product mix and target beach-coast customer, though it operates primarily as a brand with selective retail.
• Ron Jon Surf Shop: Iconic multi-location beach lifestyle and surf apparel retailer concentrated in Florida and Mid-Atlantic beach destinations. Operates the same model — large-format destination stores carrying surf/beach brands, swimwear, and souvenirs for tourists and locals.
• Surf Style: Florida-based beach apparel and souvenir chain operating multi-store footprints in tourist coastal markets. Directly comparable in assortment (national beach brands plus Myrtle Beach/Florida-themed souvenirs) and target customer (tourists and coastal residents).
• City Beach: Multi-store beach lifestyle retailer on the US East and Gulf coasts selling surf brands, swimwear, and beach gear. Closely aligned assortment and tourist-area store strategy to Eagles Beachwear.

Regional players

• Rainbow Shops: Value-focused family apparel retailer with a strong US Southeast footprint. Competes for the same local-resident and family apparel customer in coastal South Carolina and North Carolina, though it does not offer beach/tourist-specific assortment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/519986191467037
• Instagraminstagram.com/eaglesbeachwear
• Pinterestpinterest.com/EaglesBeachwear
• LinkedInlinkedin.com/company/eagles-beachwear

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about eagles beachwear