battersby danielson & associates
- Company typePrivate
- Founded-
- HeadquartersFishers, United States
- Headcount—
- GTM typeB2B
- OfferingServices
battersby danielson & associates firmographics
Firmographics- Name
- battersby danielson & associates
- Legal name
- Battersby Danielson & Associates
- Website
- https://battersbydanielson.com
- Company type
- Private
- Operating status
- Operating
- Ownership category
- akta.pro rank
battersby danielson & associates industry classification
Industry- Product category
- Manufacturer Representation Services
- NAICS
- Wholesale Trade Agents and Brokers (425)
- SIC
- Wholesale-Hardware & Plumbing & Heating Equipment & Supplies (5070)
- akta.pro primary industry
- HVAC, Water Heaters & Indoor Air Quality Distribution (CRAOAFAJ)
Keywords
Where battersby danielson & associates is headquartered
LocationHeadquarters
- HQ city
- Fishers
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
battersby danielson & associates business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Manufacturer Representation / Commission: As a manufacturers' representative agency, BDA earns commissions from the manufacturers they represent for sales and service support provided to customers in their territory.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels2 records
battersby danielson & associates product offering
Product offeringCore offering
BDA serves as a premium manufacturers' representative agency for the PHVAC industry, connecting manufacturers of plumbing and hydronics products with contractors, engineers, architects, specifiers, and wholesalers across Indiana, Kentucky, and Tennessee. The agency provides sales representation, technical support, training, certification, bidding and specification assistance, and inventory/stocking services on behalf of partner manufacturers. Revenue is earned as commissions from the manufacturers BDA represents rather than from direct product sales.
Product overview
BDA is a manufacturers' representative agency operating as a single, unified service offering rather than a software platform. As an agency, BDA does not develop its own products but instead represents a portfolio of third-party manufacturers including water heaters (AO Smith, State, American, Takagi), plumbing fixtures (Delta, Brizo, Peerless, Franke, Mansfield), bathware (AKER, MAAX, Aquatic, Swan), and specialty products (Milwaukee Tool, Grundfos, Insinkerator, Charlotte Pipe). These manufacturer brands are not BDA's own products but represent the companies BDA serves. The agency provides sales representation, technical support, training, and certification services to connect these manufacturers with the contractor, engineering, and wholesale segments in the PHVAC market.
Differentiator
Problem solved
Functional benefit
Products and services
- BDA Manufacturers' Representation Services
- BDA Technical Support & Service
- Manufacturer Training Program
Companies that use battersby danielson & associates
Customer profileNamed customers4 records
Segments1 record
Ideal customer profiles1 record
battersby danielson & associates technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
battersby danielson & associates partnerships and signals
Strategic signalPartnerships
27 partnerships are on record, tiered core.
- AO SmithcoreBDA represents AO Smith water heaters and related products in their territory, providing sales and support for residential and commercial water heating solutions.
- Delta FaucetcoreBDA represents Delta Faucet products including their innovative Touch2O, MagnaTite Docking, and H2Okinetic Technologies.
- Charlotte PipecoreBDA represents Charlotte Pipe, the nation's top maker of cast iron and plastic pipe and fittings.
- BradleycoreBDA represents Bradley for commercial washrooms and emergency safety/industrial applications.
- GrundfoscoreBDA represents Grundfos pumps and water solutions in their territories.
- InsinkeratorcoreBDA represents InSinkErator garbage disposals and instant hot water dispensers.
- Mansfield PlumbingcoreBDA represents Mansfield Plumbing Products for residential, commercial, and institutional markets.
- Milwaukee ToolcoreBDA represents Milwaukee Tool for trade-specific tools and solutions.
- State Water HeaterscoreBDA represents State Water Heaters with over 500 water heater products.
- American Water HeaterscoreBDA represents American Water Heaters for residential and commercial water heaters.
- TakagicoreBDA represents Takagi tankless water heaters with over 60 years of innovation.
- OateycoreBDA represents Oatey solvent cements, roof flashings, and plumbing specialty products.
- NTIcoreBDA represents NTI hydronic heating equipment and boilers.
- REHAUcoreBDA represents REHAU mechanical and plumbing solutions for reliable supply systems.
- FrankecoreBDA represents Franke kitchen products, foodservice systems, and professional coffee equipment.
- FluidmastercoreBDA represents Fluidmaster toilet tank trim and fluid management solutions.
- MIFABcoreBDA represents MIFAB stainless steel drains, cleanouts, and specialty plumbing products.
- BrizocoreBDA represents Brizo luxury fittings brand for distinctive designs.
- BascocoreBDA represents Basco shower enclosures with over 50 years of innovation.
- Elkhart Products CorporationcoreBDA represents Elkhart Products Corporation, one of the world's largest manufacturers of wrot copper fittings.
- AquaticcoreBDA represents Aquatic luxury hydrotherapy systems, bathtubs, showers, and accessible bathing solutions.
- MAAXcoreBDA represents MAAX bathware including bathtubs, showers, shower doors, walls and bases.
- Circuit SolvercoreBDA represents CircuitSolver thermostatic control solutions for commercial plumbing.
- AxiomcoreBDA represents Axiom system pressurization packages for closed hydronic heating and cooling systems.
- NOFPcoreBDA represents NOFP high-performance insulation materials for radiant heat floors.
- SwancoreBDA represents Swan solid surfacing products including sinks, countertops, and bath walls.
- KrauscoreBDA represents Kraus kitchen and bathroom fixtures designed for exceptional quality.
Scale indicators1 record
Recent moves5 records
Expansion highlights4 records
battersby danielson & associates competitors and assessment
Company assessmentBroad incumbents
- Hajoca Corporation: Large private US wholesale distributor of plumbing, heating, and cooling products serving contractors across multiple states. Comparable to BDA as a multi-region trade-channel partner to manufacturers and customers in the same PHVAC categories.
- SRS Distribution: Large private US distributor of roofing, HVAC, and related building products with rapidly expanded footprint across multiple states. Comparable to BDA as an emerging multi-state PHVAC/HVAC trade-channel incumbent.
- Winsupply: Private US distributor of plumbing, HVAC, and industrial supplies operating a large network of local branches serving contractors. Comparable as a multi-state PHVAC distribution channel reaching the same contractor and specifier audience.
- Ferguson Enterprises: Largest US distributor of plumbing, HVAC, and water-works products serving contractors, wholesalers, and specifying professionals. Operates a much larger multi-state distribution footprint in the same channels BDA reaches via representation, making it a comparable channel incumbent.
- Watsco: Largest US distributor of HVAC equipment, parts, and supplies with a national contractor-facing network. Comparable as a channel intermediary between HVAC manufacturers and the same contractor/specifier customers BDA serves.
- Johnstone Supply: Cooperative wholesale distributor of HVAC equipment, parts, and supplies serving contractor members across the US. Comparable to BDA as a contractor-facing HVAC channel partner with manufacturer relationships in the same product categories.
Others
- Watts Water Technologies: Manufacturer of plumbing, water safety, and flow-control products sold through plumbing wholesalers and reps to contractors. Comparable as an upstream supplier whose channel relationships mirror the rep-to-wholesaler-to-contractor chain BDA operates.
- Rinnai: Manufacturer of tankless water heaters and heating solutions sold through distributor and rep channels to contractors and wholesalers. Comparable to BDA's represented brand portfolio (Rinnai competes with Takagi/AO Smith tankless lines BDA represents).
- Reliance Worldwide Corporation: Manufacturer of plumbing and water-control products (e.g., SharkBite, Cash Acme) sold through wholesale and rep channels to plumbing contractors. Comparable as an upstream PHVAC manufacturer with overlapping channel structure to BDA.
- Masco Corporation: Manufacturer of plumbing (Delta, Brizo) and architectural coatings products sold through plumbing wholesalers, reps, and home center channels. Directly comparable because BDA represents Delta Faucet and Brizo — both Masco brands — in its territory.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
battersby danielson & associates social profiles
Digital presencebattersby danielson & associates financial estimates
Financial estimateRevenue estimate
Valuation estimate
battersby danielson & associates leadership team
Management profileNumber of profiles
battersby danielson & associates funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
battersby danielson & associates M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about battersby danielson & associates
What does battersby danielson & associates do?
BDA serves as a premium manufacturers' representative agency for the PHVAC industry, connecting manufacturers of plumbing and hydronics products with contractors, engineers, architects, specifiers, and wholesalers across Indiana, Kentucky, and Tennessee. The agency provides sales representation, technical support, training, certification, bidding and specification assistance, and inventory/stocking services on behalf of partner manufacturers. Revenue is earned as commissions from the manufacturers BDA represents rather than from direct product sales.
Is battersby danielson & associates a public or private company?
battersby danielson & associates is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was battersby danielson & associates founded?
battersby danielson & associates was founded in -1.
Where is battersby danielson & associates based?
battersby danielson & associates is headquartered in Fishers, United States, in the North America region.
How does battersby danielson & associates make money?
One revenue line is on record: manufacturer Representation / Commission.
Who are battersby danielson & associates's main competitors?
Broad incumbents on record are Hajoca Corporation, SRS Distribution, Winsupply, Ferguson Enterprises, Watsco and Johnstone Supply. Others are Watts Water Technologies, Rinnai, Reliance Worldwide Corporation and Masco Corporation.
Does battersby danielson & associates have an API?
No public API is recorded for battersby danielson & associates.
What industry is battersby danielson & associates in?
battersby danielson & associates's product category is Manufacturer Representation Services. Its primary akta.pro industry code is CRAOAFAJ, HVAC, Water Heaters & Indoor Air Quality Distribution. Its NAICS code is 425 and its SIC code is 5070.