Dales Land Net
Dales Land Net is a UK-based IoT company providing low-cost, satellite-connected soil moisture, temperature, and ground movement monitoring hardware plus recurring data subscriptions. It serves conservation organisations, agriculture, rail, and infrastructure clients across peatland restoration, natural flood management, and crop optimisation.
- Company typePrivate
- Founded2019
- Headquarters—
- Headcount—
- GTM typeB2B
- OfferingHardware or Manufacturing
What Dales Land Net does
Dales Land Net Ltd is a UK-based private company founded in 2019 that designs, manufactures, and services IoT soil monitoring hardware and data services for environmental and infrastructure applications. Its core product, the DLN Soil Monitor, is a wireless unit that captures volumetric water content across four moisture zones and temperature at six depths down to 50cm, with readings taken every 30 minutes. The unit integrates a built-in accelerometer sensitive to 0.25 degrees of tilt for ground movement detection, alongside modular adapters for overland flow and dipwell water table monitoring — both accurate to 2mm — plus a rain gauge. Connectivity options include Sigfox and direct-to-satellite LoRa via a partnership with EchoStar Mobile (Sensor2Sat range), enabling deployment in remote upland, peatland, and offshore-adjacent sites without terrestrial coverage.
The business model combines hardware unit sales with recurring annual data connectivity subscriptions, priced by quote and positioned as lower-cost than spec-equivalent rivals. Go-to-market is direct sales-led, targeting government agencies, conservation NGOs, research institutions, and infrastructure operators across peatland regeneration, natural flood management (NFM), agriculture, rail embankment monitoring, and renewable energy infrastructure. Named customer and partner logos include Ørsted, National Rail/Central Alliance, Yorkshire Peat Partnership, Northumberland Peat Partnership, Moors for the Future, Yorkshire Dales River Trust, FINE, the Environment Agency, Bishopdale (one of 50 Defra NFM pilots), Lancaster University, AgAnalyst, and FERA.
The firm operates with a small, founder-led team. The visible 2025 pipeline includes a 27-site upgrade for Yorkshire Peat Partnership's Ure Dales Landscape Recovery Project, a four-year Innovate UK-funded nitrogen use efficiency study covering 24 farms (with planned expansion), and a Hornsea 4 windfarm power cable corridor programme with Ørsted. The company markets threshold-based anomaly detection for fire risk and ground movement, and offers web dashboard and API access for downstream analytics.
Dales Land Net firmographics
Firmographics- Name
- Dales Land Net
- Legal name
- Dales Land Net Ltd
- Website
- https://daleslandnet.uk
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Short description
- Dales Land Net is a UK-based IoT company providing low-cost, satellite-connected soil moisture, temperature, and ground movement monitoring hardware plus recurring data subscriptions. It serves conservation organisations, agriculture, rail, and infrastructure clients across peatland restoration, natural flood management, and crop optimisation.
- Ownership category
- akta.pro rank
Dales Land Net industry classification
Industry- Product category
- Environmental IoT Soil Monitoring
- akta.pro primary industry
- In-Field Sensor Hardware (Soil Moisture/Nutrient, Weather, Canopy Sensors) (AFABAMAA)
- akta.pro secondary industries
- Precision Sensing & Monitoring (Soil/Weather Stations, In-Field Sensors, IoT) (AFAGALAB), Irrigation Monitoring & Sensors (Flow/Pressure Meters, Soil Moisture, Water Quality Sensors) (AFABAHAJ), Continuous/Remote Monitoring Systems (IoT Sensors, Telemetry, Networks) (EUAHACAL), Soil & Biomass Carbon Measurement (Soil Sampling, Forest Inventory, Blue Carbon) (EUABACAH)
Keywords
Dales Land Net business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Hardware Sales: Sale of DLN Soil Monitor units along with accessories including rain gauges, overland flow adapters, and dipwell adapters. Initial hardware purchase provides the monitoring device.
- Data Connectivity Services: Annual data connectivity and management fees for satellite or IoT data transmission services, enabling remote real-time monitoring without additional infrastructure.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Annual | Low-cost compared to similar spec models with inexpensive yearly data connectivity |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels2 records
Dales Land Net product offering
Product offeringCore offering
Dales Land Net designs, manufactures and sells wireless IoT soil monitoring hardware (the DLN Soil Monitor) that captures real-time volumetric water content across 4 moisture zones and temperature at 6 depths down to 50cm, with readings every 30 minutes. Units are self-powered via rechargeable battery and solar panel, and transmit data over Sigfox or direct-to-satellite LoRa (EchoStar Mobile Sensor2Sat) connectivity for remote catchment deployments. Optional adapters add overland flow detection, dipwell water-table measurement, and ground-movement/landslide sensing via an onboard accelerometer.
Product overview
Dales Land Net offers a modular IoT-based soil monitoring system centered on the DLN Soil Monitor — a wireless sensor unit that measures soil moisture across 4 zones and temperature at 6 depths down to 50cm. The product ecosystem includes add-on adapters for specialized monitoring: the Overland Flow Adapter for surface water detection, the Dipwell Adapter for water table measurement, and a built-in accelerometer for landslide detection. Optional rain gauges provide comparative rainfall data. All data is accessible via a web-based Dashboard or a Web API, with automated alert notifications. The company provides both Sigfox and satellite connectivity (via EchoStar Mobile Sensor2Sat) options for remote deployments.
Differentiator
Problem solved
Functional benefit
Products and services
- Dales Land Net Soil Monitor A wireless IoT soil moisture and temperature monitoring unit for conservation, agriculture, flood management and infrastructure customers. Provides real-time readings from 4 moisture zones and 6 temperature depths down to 50cm, taken every 30 minutes, with rechargeable batteries, solar panel, and Sigfox or satellite connectivity for remote deployment.
- Overland Flow Adapter An accessory adapter that holds the DLN Soil Monitor with the top moisture zone above the surface, calibrated to detect overland water flow to 2mm accuracy for flood-onset early warning.
- Dipwell Adapter A mounting adapter that secures the DLN Soil Monitor inside dipwells so the 4 moisture zones can be used to estimate water-table level to 2mm accuracy for peat regeneration and carbon credit monitoring.
- Dales Land Net Rain Gauge A standalone rainfall monitoring unit using the same data connectivity options as the DLN Soil Monitor. Provides real-time rainfall data to compare against soil moisture changes for flood, agriculture and catchment use cases.
- Catchment Monitoring Solution A packaged monitoring solution combining multiple DLN Soil Monitors and rain gauges placed across a mini-catchment, reporting wirelessly every 30 minutes without dataloggers to provide high-resolution hydrological data for flood management and NFM projects.
- DLN Dashboard A web-based data visualization platform showing real-time soil moisture, temperature and rainfall data as graphs, with configurable threshold and ground-movement alerts for deployed units.
- DLN Web API
Quantifiable outcome
- 214,000+ minutes of train delays in 2023 from rail embankment landslips; 848 landslips between 2019-2024
- +4 more outcomes
Companies that use Dales Land Net
Customer profileNamed customers10 records
Segments6 records
Ideal customer profiles5 records
Dales Land Net technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability3 records
Feature5 records
Dales Land Net partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and minor.
- EchoStar MobilecorePartnership to develop Sensor2Sat range of soil monitors using EchoStar Mobile's direct-to-satellite LoRa IoT network. Their pan-European S-band LoRa-enabled IoT network enables connectivity with just a clear view of the sky, providing soil moisture, temperature, and rainfall data from anywhere with no additional infrastructure.
- Lancaster UniversitycoreResearch collaboration with Dr Nick Chappell of Lancaster University studying NFM effectiveness near Kendal. Also collaboration with Argentinian researchers on remote sensing projects.
- AgAnalystcoreLead data analytics firm on a 4-year Innovate UK-funded study to help farmers improve nitrogen use efficiency. Dales Land Net installed monitors on 24 farms for the study.
- Yorkshire Peat PartnershipcorePeatland restoration partnership monitoring water tables across Yorkshire Dales for Ure Dales Landscape Recovery Project. 27 sites being upgraded for remote monitoring starting May 2025.
- Moors for the FuturecoreLong-term partnership on Kinder Scout and Snake Pass peatland restoration. Installing soil monitors alongside dipwells and study quadrants for blanket bog restoration monitoring.
- Yorkshire Dales River TrustcoreMonitoring NFM features in Bishopdale project (one of 50 Defra NFM pilot schemes). Monitoring scrapes and leaky dams to evidence effectiveness of the project.
- Northumberland Peat PartnershipcorePeat restoration project monitoring water table in dipwells for carbon capture. Monitoring how water table changes in relation to rainfall.
- FINE (NUE Profits)minorProject website partner for nitrogen use efficiency study, working to reduce nitrogen fertiliser applied to farms for carbon and water pollution targets.
- Environment AgencycoreWorking on NFM measures to reduce flooding in Kendal. Environment Agency creating NFM measures in hills surrounding Kendal.
- ØrstedcoreDeveloper of Hornsea 4 offshore wind project. Working with Land Drainage Consultancy Ltd to reduce impact of power cable earthworks along inland route to connect electricity to the grid.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
Dales Land Net competitors and assessment
Company assessmentDirect peers
- Acclima: Acclima designs and manufactures soil moisture and temperature sensors for irrigation, research, and environmental applications — closely comparable to DLN's core soil sensing hardware.
- Irrometer: Irrometer specializes in soil moisture and soil water potential sensors for irrigation scheduling and research — directly comparable to DLN's soil moisture monitoring product category.
- Stevens Water Monitoring Systems: Stevens Water manufactures soil moisture sensors and hydrological monitoring equipment with data telemetry, directly comparable to DLN's environmental and water-table monitoring capabilities.
- Sentek: Sentek manufactures multi-depth soil moisture and salinity probes for agriculture, research, and environmental monitoring — directly comparable to DLN's multi-zone capacitive sensing approach.
- METER Group: METER Group (formerly Decagon Devices) is an industry-standard manufacturer of soil moisture, temperature, and water potential sensors used across agricultural, environmental, and research applications — a primary direct competitor in the soil moisture sensing space.
- Davis Instruments: Davis Instruments manufactures integrated weather and environmental monitoring stations with wireless data transmission — comparable to DLN on environmental monitoring hardware and recurring data services.
- AquaCheck: AquaCheck produces soil moisture probes and telemetry systems for agriculture and environmental monitoring, with a similar hardware-plus-data-services business model to DLN.
- CropX: CropX provides IoT soil sensing and analytics for agriculture, offering soil moisture monitoring with cloud dashboards — directly comparable to DLN's agricultural vertical and IoT sensor architecture.
Broad incumbents
- Pessl Instruments (METOS): Pessl Instruments offers a wide range of agricultural IoT sensors and weather stations globally, including soil moisture monitoring — a broader incumbent in connected farm and environmental sensing.
- Campbell Scientific: Campbell Scientific is a long-established incumbent in environmental and geotechnical monitoring instrumentation, offering dataloggers and sensors used in hydrology, meteorology, and infrastructure — overlaps with DLN's environmental monitoring offerings at a much broader portfolio scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Dales Land Net social profiles
Digital presenceDales Land Net financial estimates
Financial estimateRevenue estimate
Valuation estimate
Dales Land Net leadership team
Management profileNumber of profiles
Dales Land Net funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Dales Land Net M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Dales Land Net
What does Dales Land Net do?
Dales Land Net designs, manufactures and sells wireless IoT soil monitoring hardware (the DLN Soil Monitor) that captures real-time volumetric water content across 4 moisture zones and temperature at 6 depths down to 50cm, with readings every 30 minutes. Units are self-powered via rechargeable battery and solar panel, and transmit data over Sigfox or direct-to-satellite LoRa (EchoStar Mobile Sensor2Sat) connectivity for remote catchment deployments. Optional adapters add overland flow detection, dipwell water-table measurement, and ground-movement/landslide sensing via an onboard accelerometer.
Is Dales Land Net a public or private company?
Dales Land Net is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Dales Land Net founded?
Dales Land Net was founded in 2019.
How does Dales Land Net make money?
Two revenue lines are on record. Hardware Sales are the primary driver. The others are data Connectivity Services.
Who are Dales Land Net's main competitors?
Direct peers on record are Acclima, Irrometer, Stevens Water Monitoring Systems, Sentek, METER Group, Davis Instruments, AquaCheck and CropX. Broad incumbents are Pessl Instruments (METOS) and Campbell Scientific.
Does Dales Land Net have an API?
Yes. Dales Land Net provides a web API that allows users to access data directly. Alerts can be configured to notify when moisture or temperature readings cross user-defined thresholds, or when ground movement is detected. The API is part of the data availability options alongside the dashboard.
What industry is Dales Land Net in?
Dales Land Net's product category is Environmental IoT Soil Monitoring. Its primary akta.pro industry code is AFABAMAA, In-Field Sensor Hardware (Soil Moisture/Nutrient, Weather, Canopy Sensors), with a secondary code of AFAGALAB, Precision Sensing & Monitoring (Soil/Weather Stations, In-Field Sensors, IoT).