rhinoshield france

What rhinoshield france does

Rhinoshield France (legal entity: SAS RHINOSHIELD FRANCE) is the French operating subsidiary of the Taiwan-based RHINOSHIELD brand, incorporated in June 2017 as a single-shareholder simplified joint-stock company (SASU) with registered capital of €1,000 and headquarters at 3 rue du Colonel Moll, 75017 Paris (RCS Bordeaux 830399853). The company designs and sells protective phone cases, screen protectors, lens protectors, camera rings, MagSafe-compatible accessories, Apple Watch/AirPods/AirTag/iPad cases, and mobile gaming accessories, primarily targeting individual consumers using Apple, Samsung, Xiaomi, Google, ASUS, and OnePlus devices across France, Luxembourg, Reunion, New Caledonia, and French Polynesia.

The core product lines — AirX, ClearX, SolidX/SolidSuit, Clear, and the modular Mod NX/Verso Mod NX — are built on the proprietary ShockSpread™ ECO mono-material technology, which delivers military-grade drop protection with full recyclability. Differentiated technical features include air-cushion construction (validated by a June 2024 Guinness World Record for a 30,607-meter near-space drop), shock-absorbent corners absorbing up to 71% of impact force, a carbon nanotube-based capacitive camera button, and the CircularNext 100%-recycled case line (UL 2809-certified at 91%+ recycled content, with 6x material lifespan claim). An extensive multi-jurisdiction patent portfolio covers Mod NX, CrashGuard, GRIPMAX, Contour Objectif, SolidSuit, Apple Watch case, AirTag case, and AquaStand designs across Taiwan, US, China, EP, Japan, Korea, and India.

The business model is predominantly hardware sales (one-time purchase) with ASPs ranging from €28.99 to €68.99+, supplemented by paid customization services via the Design Studio (photo collage, text, premium marking, jersey printing, and licensed collaborations with Disney/Sanrio, Marvel, Lucasfilm, Van Gogh Museum, Oracle Red Bull Racing, and FFF). Distribution is hybrid: direct-to-consumer through Shopify-powered rhinoshield.fr (with PayPal, Stripe, and PayPlug payment processing, Klaviyo email automation, Zendesk support, and WhatsApp/Omnichat conversational marketing), plus channel partners including E.Leclerc, FNAC, Intermarché, Hyper U, Cora, Bumper Store, IVEA, Docteurs IT, and Coriolis Telecom. Sustainability is embedded in the model via the RHINO LOOP recycling program (€5 voucher per return, 30,000+ items recycled, collection points across five countries) and the CircularBlue ocean cleanup initiative.

Name

rhinoshield france

Legal name

SAS RHINOSHIELD FRANCE

Website

https://rhinoshield.fr

Company type

Private

Founded year

2017

Operating status

Operating

Short description

Rhinoshield France is the French e-commerce subsidiary of the Taiwan-based Rhinoshield brand, selling proprietary ShockSpread™ ECO protective phone cases, screen protectors, and mobile accessories direct-to-consumer and through major French retailers across France and overseas territories.

Ownership category

akta.pro rank

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Marketing or Sales, Operations, Personnel, Technology or R&D, Infrastructure

Revenue model

1. Phone Case Sales: One-time purchase revenue from protective phone cases (AirX, ClearX, SolidX/SolidSuit, Clear, Mod NX). Primary revenue driver with customizable options and premium pricing.
2. Accessory Sales: Screen protectors, lens protectors, camera rings, AirPods cases, AirTag cases, Apple Watch accessories, straps, AquaStand bottles, and other mobile accessories.
3. Customization Services: Product customization services including photo collage, text, premium marking, and jersey printing on phone cases and accessories.

Pricing tiers

Go-to-market motion2 records

Distribution channels7 records

Marketing channels6 records

Core offering

RHINOSHIELD France designs and sells premium protective phone cases (AirX, ClearX, SolidX/SolidSuit, Clear, Mod NX, CircularNext) and a wide range of mobile accessories (screen protectors, lens protectors, camera rings, grips, AquaStand bottles, AirTag/AirPods/Apple Watch/iPad cases) to individual consumers. The company sells direct-to-consumer through rhinoshield.fr with a Design Studio customization platform, and distributes via French retailers (E.Leclerc, FNAC, Intermarché, Hyper U, Cora) and specialized resellers, while operating a recycling program (RHINO LOOP).

Product overview

RHINOSHIELD France offers a comprehensive mobile protection ecosystem centered around phone cases and accessories. The core product portfolio includes AirX (air-cushion protection case), ClearX (ultra-thin clear case), SolidX/SolidSuit (shock-absorbing reinforced case), Clear, and Mod NX/Verso Mod NX (modular system). Supporting accessories include Impact Protector screen protectors, tempered glass lens protectors, camera rings, replacement buttons, AquaStand (MagSafe water bottle), GRIP O/GRIPMAX grips, and protective cases for AirPods, AirTag, Apple Watch, and iPad. The company provides customization through its Design Studio with licensed collaborations and personalization options. Sustainability initiatives include CircularNext (100% recycled eco-friendly cases) and the RHINO LOOP global recycling program. Notable recent achievement includes the AirX case earning a Guinness World Record for highest mobile drop (30,607 meters) in June 2024.

Differentiator

Problem solved

Functional benefit

Brands

• RHINO LOOP: Recycling program allowing customers to return used phone cases for recycling in exchange for a 5 euro voucher, supporting the company's circular economy ecosystem.
• CircularBlue
• CircularNext
• ShockSpread ECO
• RHINO STORIES

Products and services

• AirX Phone Case

Quantifiable outcome

• Survived 30,607m near-space drop test with iPhone 17 Pro fully operational after 25-minute descent
• +3 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration14 records

Feature5 records

Partnerships

Ten partnerships are on record, tiered core and minor.

• CircularBlue (Ocean Cleanup)coreStrategic or Co-development Partner · 26 August 2026Environmental initiative partnership for ocean plastic cleanup projects. A portion of each purchase supports CircularBlue ocean cleanup efforts.
• ShopifycoreTechnology or Integration · 1 June 2017E-commerce platform powering rhinoshield.fr online store. Handles online payments, order management, and storefront operations.
• PayPalcoreTechnology or Integration · 1 June 2017Payment processing partner for customer transactions on the e-commerce platform.
• StripecoreTechnology or Integration · 1 June 2017Payment processing partner for credit card transactions and multi-currency payments.
• ZendeskcoreTechnology or Integration · 1 June 2017Customer service platform handling customer communications via email, social media, and messaging.
• KlaviyocoreTechnology or Integration · 1 June 2017Email marketing automation platform for newsletters and promotional campaigns.
• Google Analytics & AdscoreGTM or Marketing Partner · 1 June 2017Analytics and paid advertising partnership for website traffic analysis and retargeting campaigns.
• Facebook Pixel & Custom AudiencescoreGTM or Marketing Partner · 1 June 2017Social media advertising partnership for retargeting and custom audience targeting.
• TikTok AdsminorGTM or Marketing Partner · 1 June 2017Social media advertising on TikTok platform targeting users based on purchase behavior.
• Sent Into SpaceminorStrategic or Co-development Partner · 1 June 2017High-altitude balloon services provider for Guinness World Record near-space drop test of AirX case from 30,607 meters.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Mous: UK-based premium protective case brand emphasizing extreme drop testing and materials innovation (AiroShock); direct competitor on durability narrative and premium design positioning.
• OtterBox: Leading US protective phone-case brand offering rugged, drop-tested cases for iPhone and Android devices; competes head-to-head with Rhinoshield in the premium protective-case category and overlaps on retail and DTC channels.
• Casetify: Hong Kong-based premium phone case brand with strong design collaborations and licensed IP (similar to Rhinoshield's Disney/Marvel/Star Wars partnerships); competes directly on premium pricing and customization in the fashion/collectible case segment.
• Spigen: Global phone accessory brand offering protective cases, screen protectors, and mounts across iPhone and Android; comparable to Rhinoshield in product breadth, channel mix (DTC plus major retail), and multi-region distribution.
• UAG (Urban Armor Gear): Premium rugged protective case maker targeting military-grade drop protection; competes with Rhinoshield's AirX/SolidX lines on durability claims and ASP positioning in the protective case category.
• Pitaka: Premium case maker specializing in aramid fiber and MagSafe-compatible cases; competes on materials innovation and premium pricing in the same iPhone-centric protective case segment.
• Speck Products: Established protective case brand with broad retail distribution (Target, Best Buy, carriers); comparable to Rhinoshield's mid-premium positioning across iPhone and Android SKUs.
• Incipio: Protective case and accessory brand with multi-channel retail and carrier distribution; overlaps with Rhinoshield's mid-range protective case portfolio and accessory breadth.

Emerging players

• PopSockets: Phone grip and accessory brand that overlaps with Rhinoshield's GRIP O/GRIPMAX accessory lines; comparable on lifestyle/accessory positioning and DTC-plus-retail GTM.
• Catalyst: Premium protective case brand emphasizing waterproof and rugged designs; comparable on durable-case narrative and premium iPhone-focused positioning.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/RHINOSHIELD_FR
• YouTubeyoutube.com/channel/UCBZO074dX4oSuzprWlDogJg
• Facebookfacebook.com/RhinoShieldFrance
• Instagraminstagram.com/rhinoshieldfrance
• TikToktiktok.com/@rhinoshieldfrance
• LinkedInlinkedin.com/company/rhinoshieldfrance

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about rhinoshield france