What bushwick tea does

Bushwick Tea is a Brooklyn-based whole-leaf specialty tea brand founded in 2016 by founder Ratesh. The company sells black, green, and herbal teas formulated around a New York City neighborhood-naming concept (anchored by the Bushwick brand), packaged in proprietary plant-based, certified compostable sachets as a sustainability differentiation against conventional plastic pyramid tea bags. Its product surface has expanded to include an iced tea collection, and a full-compostable packaging transition is targeted for the end of 2026.

The business operates a dual-channel go-to-market: a direct-to-consumer Shopify storefront targeting individual tea drinkers at premium price points (approximately $15 to $26 per unit), plus a separate B2B wholesale portal serving cafe, retail, and hospitality buyers. Fulfillment and production are supported by a warehouse in Brooklyn, NY and a production facility in Portland/Malibu, CA that opened in 2023, providing East and West Coast U.S. coverage. The brand has announced plans to enter the UK and European markets, marking its first move outside the United States.

The operating model appears to be bootstrapped: no institutional funding rounds, revenue figures, headcount, or wholesale partner names are disclosed in the available data. Customer concentration risk is structurally low given the long-tail DTC base and absence of named anchor accounts, and the company's competitive positioning rests on neighborhood-tied brand identity and compostable packaging rather than technology, network effects, or switching-cost advantages.

Name

bushwick tea

Legal name

Bushwick Tea

Website

https://bushwicktea.com

Company type

Private

Founded year

2016

Operating status

Operating

Short description

Bushwick Tea is a Brooklyn-based whole-leaf specialty tea brand founded in 2016, selling black, green, herbal, and iced teas in plant-based compostable sachets to individual consumers via a Shopify DTC storefront and to wholesale buyers via a dedicated B2B portal, with planned UK/Europe expansion.

Ownership category

akta.pro rank

Product category

Specialty Tea

NAICS

Coffee and Tea Manufacturing (311920), Coffee and Tea Manufacturing (31192)

SIC

Beverages (2080)

akta.pro primary industry

Tea (Leaf, Bagged, Instant, Concentrates) (CRADAHAE)

akta.pro secondary industries

Tea Blending & Flavoring (AFAFADAG), Specialty Coffee & Tea Retail (Beans, Leaves, Accessories) (CRAHAGAI), Ready-to-Drink (RTD) Tea (CRADAHAD), Specialty Tea Shops (Loose-Leaf, Tea Bars) (THAFAKAD)

Keywords

• Organic whole-leaf tea
• Compostable tea sachets
• Specialty loose leaf tea
• Small-batch tea blending
• Iced tea collection

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Direct-to-Consumer Tea Sales: E-commerce sales of premium whole-leaf organic teas in sachet and loose-leaf formats to individual consumers. Sells through own Shopify storefront with standard pricing for individual products.
2. Wholesale Distribution: B2B wholesale channel through dedicated wholesale portal for cafes, restaurants, and retail stores. Orders ship via UPS Ground.
3. Merchandise and Accessories: Sale of branded merchandise including mugs, enamel pins, and gift cards. Complements core tea product lines.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels1 record

Core offering

Bushwick Tea is a Brooklyn-based tea brand that sells premium organic whole-leaf teas in sachet and loose-leaf formats, along with iced tea blends, tin storage containers, curated gift boxes, and branded merchandise. All teas are small-batch blended and packaged in-house using plant-based, certified commercially compostable sachets with no glue, plastic, or staples. The company operates a direct-to-consumer e-commerce storefront and a dedicated wholesale portal for cafes, restaurants, and retail stores.

Product overview

Bushwick Tea is a Brooklyn-based small batch organic whole-leaf tea brand offering two primary product formats: sachets (individually wrapped or in resealable pouches) and loose leaf teas. Their core tea portfolio includes 10 signature blends spanning black teas (Brooklyn Breakfast, King Earl), green teas (Jasmine Green, Moroccan Mint, K-Town, Sencha Matcha), herbal teas (Ginger and Turmeric, Carroll Gardens, Peppermint), and chai/spiced varieties (Chai). They also offer an Iced Tea Collection for cold brewing, reusable tin storage containers, curated gift boxes, and branded merchandise including mugs and enamel pins. All tea products feature plant-based, certified compostable sachets with no glue, plastic, or staples.

Differentiator

Problem solved

Functional benefit

Products and services

• Ginger and Turmeric Sachets Caffeine-free herbal tea blend featuring organic ginger root, turmeric, licorice root, lemongrass, orange peel, and lemon peel, packaged in plant-based compostable sachets. Sold direct to consumers via the Bushwick Tea website.
• Brooklyn Breakfast Tea Sachets Bold black tea blend combining organic Assam and Nilgiri teas from India, delivering a brisk, malty cup with honeyed finish, packaged in compostable sachets. Sold direct to consumers.
• Carroll Gardens Tea Sachets Caffeine-free herbal blend with organic chamomile blossoms, rooibos, silver lime flower, lemon myrtle, and flower petals, offering mellow honey sweetness in compostable sachets. Sold direct to consumers.
• Jasmine Green Tea Sachets Delicate green tea infused with real jasmine blossoms from China, featuring smooth cleansing freshness in plant-based compostable sachets. Sold direct to consumers.
• Moroccan Mint Tea Sachets Cooling blend of organic green tea and spearmint, offering crisp refreshment in compostable sachets. Sold direct to consumers.
• King Earl Tea Sachets Bergamot-infused black tea blend combining organic Indian black tea with Italian bergamot oil, delivering smooth citrus notes in compostable sachets. Sold direct to consumers.
• Peppermint Tea Sachets Single-origin peppermint tea from Oregon's Pacific Northwest, offering clean cooling mint flavor in plant-based compostable sachets. Sold direct to consumers.
• K-Town Tea Sachets Korean green tea featuring organic Jeoncha from Jeju Island, South Korea, providing smooth mellow flavor with no bitterness in compostable sachets. Sold direct to consumers.
• Chai Sachets Spiced black tea blend combining organic Assam and Nilgiri teas with ginger, cardamom, cinnamon, and cloves from India in compostable sachets. Sold direct to consumers.
• Sencha Matcha Tea Sachets Japanese green tea blend combining organic sencha and matcha from Shizuoka and Kagoshima regions, offering grassy sweetness with creamy texture in compostable sachets. Sold direct to consumers.
• Ginger and Turmeric Loose Leaf Caffeine-free herbal loose leaf blend featuring ginger, turmeric, licorice root, and citrus in recyclable resealable pouches. Sold direct to consumers.
• Brooklyn Breakfast Tea Loose Leaf Bold black loose leaf tea blending organic Assam and Nilgiri teas from India in recyclable resealable pouches. Sold direct to consumers.
• King Earl Tea Loose Leaf Bergamot-infused loose leaf black tea with organic Indian tea and Italian bergamot oil in recyclable resealable pouches. Sold direct to consumers.
• Moroccan Mint Tea Loose Leaf Loose leaf green tea and spearmint blend in recyclable resealable pouches for palate-cleansing refreshment. Sold direct to consumers.
• Carroll Gardens Loose Leaf Caffeine-free herbal loose leaf blend with chamomile, rooibos, and botanicals in recyclable resealable pouches. Sold direct to consumers.
• Iced Tea Collection Cold-brewing iced tea sachets including Bushwick Black, Fort Greene Mint Green, and Red Hook Hibiscus Elderberry blends, each making one gallon of pitcher tea. Sold direct to consumers.
• Tin Can Storage 3.5 x 3.5 x 5 inch matte black reusable tins with embossed logo for storing up to 10 sachets or 8 oz loose leaf tea, maintaining freshness. Sold direct to consumers.
• Top 6 Gift Box Curated gift box featuring 30 individually wrapped sachets of six most popular organic tea blends in a sleek snap-shut box. Sold direct to consumers.
• "Not your Grandma's Tea party" Mini Box Mini gift box featuring sampling of most popular tea blends for all seasons, presented as a tea party theme. Sold direct to consumers.
• Bushwick Tea Gift Card Digital gift card available in variable denominations for tea purchases. Sold direct to consumers.
• 12 oz Diner Mug Heavyweight ceramic diner mug featuring Bushwick Tea branding, designed for tea enthusiasts. Sold direct to consumers.
• Slick Goat Pin Enamel pin featuring goat mascot representing the company's G.O.A.T. (Greatest of All Teas) branding. Sold direct to consumers.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators2 records

Recent moves7 records

Expansion highlights4 records

Direct peers

• Tea Forte: Premium tea brand focused on elegantly packaged whole-leaf teas, gift sets, and foodservice partnerships with hotels and restaurants. Comparable to Bushwick Tea on premium positioning, gifting, and wholesale/hospitality distribution.
• Republic of Tea: Specialty tea brand offering bagged, loose-leaf, and herbal teas with a focus on premium ingredients and curated collections. Closely comparable to Bushwick Tea in product format, DTC-led model, and gifting/accessory catalog.
• Adagio Teas: Online specialty tea retailer offering loose-leaf, sachet, and custom-blend teas with a strong DTC and wholesale catalog. Comparable to Bushwick Tea on sachet and loose-leaf formats, premium positioning, and direct-to-consumer emphasis.
• DAVIDsTEA: Canadian specialty tea company selling loose-leaf teas, sachets, and accessories online and through retail stores. Directly comparable on product breadth, packaging innovation, and DTC-plus-retail channel strategy.
• Harney & Sons: Premium loose-leaf and sachet tea brand selling a wide catalog of black, green, herbal, and iced teas through DTC, wholesale, and foodservice channels. Direct comparable to Bushwick Tea in product format, premium positioning, and B2B/B2C distribution mix.
• Smith Teamaker: Portland-based craft tea brand offering hand-blended loose-leaf and sachet teas with strong packaging and branding. Comparable to Bushwick Tea on small-batch craft positioning, West Coast presence, and DTC-plus-wholesale model.

Broad incumbents

• Yogi Tea: Mass-market wellness and herbal tea brand owned by a major CPG company, with deep grocery and natural channel distribution. Comparable on functional/herbal blends and tea-bag format, but at much larger scale.
• T2 Tea: Australian specialty tea retailer with global DTC and physical retail presence, offering a wide range of loose-leaf, bagged, and accessory products. Comparable on premium tea gifting and product format, but at much larger scale and broader geographic footprint.
• Stash Tea: Established specialty tea company offering bagged, loose-leaf, and iced teas with broad retail and foodservice presence. Comparable to Bushwick Tea on product format diversity and wholesale distribution, but with much wider geographic and channel reach.
• Traditional Medicinals: Well-established organic herbal tea brand with broad retail distribution in natural and grocery channels. Comparable to Bushwick Tea on organic herbal positioning and sustainability ethos, but at significantly larger distribution and brand scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/bushwicktea

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about bushwick tea