votevets
VoteVets is a dual-entity political organization (federal PAC and 501(c)(4)) founded in 2006 that endorses Democratic veteran candidates and runs independent expenditure ad campaigns, backed by 1.5 million supporters across all 50 states and supported through ActBlue donations and merchandise sales.
- Company typePrivate
- Founded2006
- HeadquartersPortland, United States
- Headcount—
- GTM typeB2C
- OfferingServices
What votevets does
VoteVets is a dual-entity progressive political organization founded in 2006 that operates as both a federal Political Action Committee (VoteVets PAC) and a 501(c)(4) advocacy organization (VoteVets Action Fund). The organization endorses Democratic veterans and national security professionals for elected office and runs independent expenditure campaigns to elect them, deploying over $100 million cumulatively and $50 million in the most recent election cycle to help 143 endorsed candidates win, including victories in Trump +17 districts. VoteVets serves a base of more than 1.5 million veterans, military family members, and civilian supporters across all 50 states, processing individual donations through ActBlue across tiers of $5-$100+.
The organization's core product surface consists of its endorsement program, multi-channel political advertising campaigns spanning broadcast, cable, streaming (Hulu, YouTube, ESPN), digital audio, podcasts, Meta social platforms, radio, and physical billboards, the "On The Line" webcast series hosted by Army combat veteran Fred Wellman, and the VoteVets PX online merchandise store operated by Bright Blue Ink on BigCommerce. Supporting technology is standard SaaS — ActBlue for donations, BigCommerce for e-commerce, Cloudflare for security, YouTube for video — with the proprietary differentiator being the veteran-to-veteran texting program described as one of the most innovative in electoral politics. No AI/ML capabilities, proprietary models, or advanced data infrastructure are disclosed.
VoteVets' go-to-market is sales-led advocacy: endorsements drive donor mobilization, donor mobilization funds independent expenditure ad campaigns, and ad campaigns deliver electoral outcomes that reinforce the endorsement brand. Revenue mechanics combine recurring individual donations (PAC and Action Fund), 501(c)(4) advocacy fundraising, and merchandise sales. The organization is led operationally through senior advisors including former Congressman Max Rose, retired Major General Paul D. Eaton, and retired LTC Alexander Vindman, and is headquartered at PO Box 11293, Portland, OR 97211 with policy operations based in Washington, DC.
votevets firmographics
Firmographics- Name
- votevets
- Legal name
- VoteVets Political Action Committee
- Website
- https://votevets.org
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Short description
- VoteVets is a dual-entity political organization (federal PAC and 501(c)(4)) founded in 2006 that endorses Democratic veteran candidates and runs independent expenditure ad campaigns, backed by 1.5 million supporters across all 50 states and supported through ActBlue donations and merchandise sales.
- Ownership category
- akta.pro rank
votevets industry classification
Industry- Product category
- Political Advocacy
- NAICS
- Political Organizations (813940)
- SIC
- Services-Membership Organizations (8600)
- akta.pro primary industry
- Electoral Support & Election Observation (BPADAGAA)
- akta.pro secondary industries
- Political/GOTV & Advocacy Calling (Campaigns) (BPAAADAK), Think Tanks, Policy Research & Public Policy Institutes (BPAGAFAO)
Keywords
Where votevets is headquartered
LocationHeadquarters
- HQ city
- Portland
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
votevets business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Marketing or Sales, Personnel, Operations, Technology or R&D
Revenue model
- Political Donations: VoteVets PAC relies on donor support from individuals, with donation options ranging from $5 to $100 or other amounts. Donations are processed through ActBlue.
- Merchandise Sales: VoteVets PX sells merchandise including apparel (t-shirts, hats, hoodies, sweatshirts), goods (buttons, mugs, stickers, yard signs), and themed collections
- Advocacy Fundraising: VoteVets Action Fund (501(c)(4)) conducts public issue campaigns funded by supporters to advocate for veterans' issues
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Individual donations ranging from $5 to $100+ |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
votevets product offering
Product offeringCore offering
VoteVets is the first and largest organization of Democratic veterans in America, operating through two related entities: VoteVets PAC, a federal political action committee that endorses and helps elect Iraq and Afghanistan veteran candidates via independent spending campaigns, and VoteVets Action Fund, a 501(c)(4) that runs public issue campaigns on national security, veterans' care, and related policy. It also runs the VoteVets PX online merchandise store and produces the "On The Line" webcast series hosted by Army combat veteran Fred Wellman.
Product overview
VoteVets operates as a dual-entity organization consisting of VoteVets PAC (a federal political action committee) and VoteVets Action Fund (a 501(c)(4) advocacy organization). VoteVets PAC focuses on electing Veteran candidates through independent spending campaigns, donations, and get-out-the-vote programs. VoteVets Action Fund conducts public issue campaigns and advocacy on national security, Veterans' care, and related policy issues. Supporting these core operations is VoteVets PX, an online merchandise store, and 'On The Line,' a video webcast series. The organization also runs paid political advertising campaigns and maintains a candidates endorsement program.
Differentiator
Problem solved
Functional benefit
Brands
- On The Line: Live webcast series highlighting veterans and military family issues, hosted by Army combat veteran Fred Wellman.
Products and services
- VoteVets PAC Federal political action committee that endorses Iraq and Afghanistan veteran candidates, funds independent expenditure campaigns, and educates the public on veterans' and military issues to influence election outcomes.
- VoteVets Action Fund 501(c)(4) nonprofit organization that conducts nonpartisan public education campaigns and issue advocacy on national security, veterans' care, and everyday issues affecting veterans, military families, and the country.
- VoteVets PX Online merchandise store selling t-shirts, hats, hoodies, sweatshirts, buttons, mugs, stickers, yard signs, and themed apparel collections, with orders fulfilled by Bright Blue Ink.
- On The Line Webcast Series Live webcast series hosted by Army combat veteran Fred Wellman that highlights veterans and military family issues through guest discussions on policy matters.
- Endorsed Candidates Program Program through which VoteVets evaluates and endorses veteran and national security professional candidates for federal, state, and local elected office, including an open pathway for veterans to request endorsement for their campaigns.
Quantifiable outcome
- 143 VoteVets-endorsed candidates won their races in the last cycle
- +2 more outcomes
Companies that use votevets
Customer profileNamed customers9 records
Segments3 records
Ideal customer profiles2 records
votevets technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature3 records
votevets partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor and core.
- Bright Blue InkminorBright Blue Ink administers the VoteVets PX online merchandise store on behalf of VoteVets. They are a union printshop based in Austin, Texas, handling webstore operations, shipping, and customer inquiries for merchandise orders.
- ActBluecoreActBlue provides the donation processing platform for VoteVets PAC, enabling secure online donations through their payment infrastructure with features like ActBlue Express for returning donors.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
votevets competitors and assessment
Company assessmentDirect peers
- Priorities USA: Major progressive federal PAC running large-scale independent expenditure campaigns in presidential and down-ballot races. Highly comparable to VoteVets in donor-driven independent expenditure model, multi-channel paid media execution, and Democratic-aligned electoral focus.
- EMILY's List: Progressive PAC focused on endorsing and electing Democratic candidates (specifically pro-choice women). Directly comparable to VoteVets in endorsing-candidate model, donor-funded independent expenditure campaigns, and identity-based electoral coalition building.
- End Citizens United: Progressive federal PAC focused on campaign finance reform and electing Democrats to Congress. Comparable to VoteVets in federal PAC structure, grassroots small-donor fundraising through ActBlue, and targeted independent expenditure campaigns in House/Senate races.
- MoveOn: Progressive civic action organization combining a 501(c)(4) advocacy arm with a PAC, running electoral endorsements and paid media campaigns. Highly comparable dual-entity structure and digital-first advocacy model mirror VoteVets' PAC + Action Fund architecture.
- Common Defense: Progressive veteran-led political organization advocating for veterans and military families through endorsements and electoral campaigns. Directly comparable target constituency (veterans, military families), progressive political alignment, and electoral endorsement model.
- Iraq and Afghanistan Veterans of America (IAVA): Largest nonpartisan post-9/11 veterans advocacy organization with policy, legislative, and electoral engagement. Comparable target population (post-9/11 veterans) and advocacy/legislative operating model, though with a nonpartisan posture versus VoteVets' Democratic alignment.
Broad incumbents
- Planned Parenthood Action Fund: Major progressive advocacy organization operating a federal PAC and501(c)(4) with large paid media budgets, donor-driven funding, and electoral endorsements. Highly comparable operating architecture to VoteVets' dual PAC/501(c)(4) model and multi-channel paid media execution.
- Human Rights Campaign: Large LGBTQ+ civil rights organization with PAC, 501(c)(4), and large-scale paid advocacy/electoral campaigns. Comparable advocacy-and-electoral hybrid model with significant fundraising and large ad campaign capabilities.
- NARAL Pro-Choice America: Pro-choice advocacy organization with affiliated PAC running electoral endorsements and paid issue campaigns. Comparable dual PAC/advocacy structure and identity-aligned electoral engagement to VoteVets.
- League of Conservation Voters (LCV): Environmental advocacy organization with affiliated federal PAC running large-scale independent expenditure campaigns on Democratic-aligned candidates and issues. Comparable PAC-plus-501(c)(4) operating model and identity-aligned donor base.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
votevets social profiles
Digital presencevotevets financial estimates
Financial estimateRevenue estimate
Valuation estimate
votevets leadership team
Management profileNumber of profiles
Profiles5 records
votevets subsidiaries and ownership
Company hierarchySubsidiaries2 records
votevets funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
votevets M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about votevets
What does votevets do?
VoteVets is the first and largest organization of Democratic veterans in America, operating through two related entities: VoteVets PAC, a federal political action committee that endorses and helps elect Iraq and Afghanistan veteran candidates via independent spending campaigns, and VoteVets Action Fund, a 501(c)(4) that runs public issue campaigns on national security, veterans' care, and related policy. It also runs the VoteVets PX online merchandise store and produces the "On The Line" webcast series hosted by Army combat veteran Fred Wellman.
Is votevets a public or private company?
votevets is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was votevets founded?
votevets was founded in 2006.
Where is votevets based?
votevets is headquartered in Portland, United States, in the North America region.
How does votevets make money?
Three revenue lines are on record. Political Donations are the primary driver. The others are merchandise Sales and advocacy Fundraising.
Who are votevets's main competitors?
Direct peers on record are Priorities USA, EMILY's List, End Citizens United, MoveOn, Common Defense and Iraq and Afghanistan Veterans of America (IAVA). Broad incumbents are Planned Parenthood Action Fund, Human Rights Campaign, NARAL Pro-Choice America and League of Conservation Voters (LCV).
Does votevets have an API?
No public API is recorded for votevets.
What industry is votevets in?
votevets's product category is Political Advocacy. Its primary akta.pro industry code is BPADAGAA, Electoral Support & Election Observation, with a secondary code of BPAAADAK, Political/GOTV & Advocacy Calling (Campaigns). Its NAICS code is 813940 and its SIC code is 8600.