d. guy boylan & associates

Name

d. guy boylan & associates

Legal name

Affordable Agency & Insurance Marketplace

Website

https://boylanins.com

Company type

Private

Operating status

Operating

Ownership category

akta.pro rank

Product category

Insurance Agency Services

NAICS

Insurance Agencies and Brokerages (524210), Insurance Agencies and Brokerages (52421), Agencies, Brokerages, and Other Insurance Related Activities (5242)

SIC

Insurance Agents, Brokers & Service (6411)

akta.pro primary industry

Medicare Plan Distribution & Brokerage (Captive, Independent, FMOs) (FSAIAGAH)

Keywords

• Independent insurance agency
• Personal insurance lines
• Commercial insurance coverage
• Farm insurance policies
• Insurance brokerage services

Headquarters

HQ city

Hicksville

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Insurance Commission Revenue: The agency earns commissions from insurance carriers for policies sold. As an independent agency, they represent multiple carriers and earn referral/trail commissions on insurance premiums paid by customers.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

D. Guy Boylan & Associates (operating as Affordable Agency & Insurance Marketplace) is a locally owned independent insurance agency that sells personal and commercial insurance products on behalf of multiple top-rated carriers. Licensed agents shop the market across insurers to place auto, homeowners, life, business, farm, health, Medicare, and recreational vehicle policies for individuals, families, and small-to-mid-size businesses across Ohio and Indiana.

Product overview

Affordable Agency & Insurance Marketplace is a locally owned independent insurance agency offering a comprehensive portfolio of personal and commercial insurance products. The agency operates as a traditional insurance brokerage, shopping the market across multiple top-rated carriers to find competitive coverage options. The product portfolio centers on core personal lines (Auto, Homeowners, Life, Farm, Health, Motorcycle, SR-22, and Recreational Vehicle Insurance) supplemented by homeowners sub-products (Condominium, Flood, Renters), and a broad commercial insurance suite (Business, Bonds, Commercial Auto, Commercial Property, Commercial Umbrella, General Liability, Workers' Compensation, Inland Marine). Additional offerings include Medicare and Medicare Advantage. As an independent agency, they match clients with policies from their carrier network rather than selling a single proprietary platform. The company also provides ancillary insurance products including Watercraft & Boat Insurance.

Differentiator

Problem solved

Functional benefit

Products and services

• Auto Insurance Auto insurance policy providing protection against property, liability, and medical costs following an accident, including collision, liability, medical payments, comprehensive, and uninsured/underinsured motorist coverage for personal vehicle owners.
• Homeowners Insurance Package policy insuring the home and personal belongings, covering damage to property and liability for injuries and property damage caused by family members, designed for individual homeowners.
• Life Insurance Life insurance providing financial security through term life and whole life policies, with beneficiaries receiving lump-sum death benefits.
• Farm Insurance Comprehensive farm insurance covering farm liability, structures, dwellings, equipment, tractors, crop insurance, livestock, equine insurance, and workers' compensation for farm operations in Ohio and Indiana.
• Health Insurance Health coverage helping pay medical expenses including treatment for severe conditions and preventive care, with options including individual/family plans, group plans, vision, dental, prescription, HSAs, disability, supplemental, LTC, and travel health insurance.
• Business Insurance Commercial insurance coverage designed to protect businesses, employees, and ownership through policies including general liability, business property, business interruption, commercial auto, professional liability, and workers' compensation insurance.
• Commercial Auto Insurance Commercial vehicle insurance covering costs from auto accidents involving company vehicles, including liability, collision, comprehensive, medical payments, and uninsured/underinsured motorist coverage for businesses.
• Commercial Property Insurance Small business insurance providing coverage for losses from covered perils such as storms, fire, vandalism, theft, electrical surges, building collapse, and water damage.
• General Liability Insurance Commercial general liability coverage for third-party property damage, bodily injury, personal and advertising injury, including legal fees associated with lawsuits.
• Workers' Compensation Insurance Business insurance providing benefits to employees for work-related illnesses or injuries, including medical care coverage and lost wages.
• Bonds Surety and fidelity bonds that benefit businesses and help build trust with clients, including surety bonds for contract fulfillment and fidelity bonds against employee dishonest acts.
• Commercial Umbrella Insurance Business insurance that helps cover liability claims exceeding the limits of a company's other insurance policies.
• Medicare Federal multi-part health insurance coverage including Part A (hospital), Part B (medical), Part C (Medicare Advantage), Part D (prescription drug), and Medigap supplemental coverage.
• Medicare Advantage Medicare Part C alternative to Original Medicare, providing primary coverage with most plans including prescription drug coverage and sometimes dental, vision, and fitness benefits.
• Motorcycle Insurance Motorcycle insurance providing liability protections, uninsured/underinsured motorist coverage, property damage coverage, and additional protections including roadside assistance and specialized equipment coverage.
• Recreational Vehicle Insurance Insurance for recreational vehicles including boats, motorcycles, RVs, ATVs, snowmobiles, campers, coaches, motor homes, and travel trailers.
• SR-22 Insurance SR-22 certificate filings for drivers required to prove state minimum liability coverage, serving those with suspended licenses, multiple traffic offenses, or DUI convictions.
• Watercraft & Boat Insurance Boat insurance covering liability, medical payments, property coverage for theft or vandalism, and uninsured watercraft coverage.
• Condominium Insurance (HO-6) HO-6 condominium insurance covering dwelling, personal property, personal liability, and additional living expenses for condo owners.
• Flood Insurance National Flood Insurance Program (NFIP) coverage for structure insurance and contents coverage, including debris removal and loss avoidance.
• Renters Insurance Insurance providing protection against property loss and liability for third-party bodily injury or property damage, including property protection, liability protection, and temporary living cost coverage.
• Inland Marine Insurance Commercial property coverage for items in transit, stored off-site, or movable, including specialty equipment, tools, and third-party property in temporary possession.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves4 records

Expansion highlights4 records

Direct peers

• Leavitt Group: Leavitt Group is a national network of independent insurance agencies offering personal, commercial, and farm/ranch coverage through local offices across the U.S. Midwest, West, and South. It is the closest direct comparable in scale, multi-office regional structure, and farm-line specialization to D. Guy Boylan & Associates.

Broad incumbents

• Arthur J. Gallagher & Co. Gallagher is a global insurance brokerage and risk-management firm operating a large network of retail agencies serving commercial and personal lines. It is comparable as the dominant incumbent brokerage consolidator that actively acquires independent agencies of Boylan's profile.
• Brown & Brown Insurance: Brown & Brown is a national insurance brokerage that distributes personal and commercial coverage through a decentralized agency network. Comparable as an established incumbent acquirer of regional independent agencies with farm and commercial capabilities.
• Acrisure: Acrisure is one of the largest U.S. insurance brokerage platforms, formed by consolidating hundreds of independent agencies. Highly comparable as a primary acquirer of regional independents with multi-line personal, commercial, and specialty books.
• AssuredPartners: AssuredPartners is a national insurance brokerage built through acquisition of independent agencies across the U.S. Comparable as a roll-up acquirer targeting agencies with personal, commercial, and specialty line exposure similar to Boylan's.
• USI Insurance Services: USI is a large national insurance brokerage and consulting firm serving mid-market commercial and personal clients. Comparable as a broad incumbent with the ability to absorb independent agencies and a similar multi-line distribution focus.

Regional players

• Erie Insurance: Erie Insurance is a Mid-Atlantic and Midwest-focused P&C carrier that distributes exclusively through independent agents, with strong concentration in Pennsylvania, Ohio, Indiana, and adjacent states. Comparable as a regional incumbent that competes for the same independent-agent relationships and end customers in Boylan's core Ohio/Indiana footprint.
• Auto-Owners Insurance: Auto-Owners is a Midwest-based mutual P&C carrier distributed exclusively through independent agents across 26 states. Comparable as a regional incumbent carrier partner competing for the same independent-agent shelf space and customer base in Ohio/Indiana.

Emerging players

• Lemonade: Lemonade is a digital-native insurtech offering renters, homeowners, auto, pet, and term life insurance direct to consumers via a mobile app. Comparable as an emerging player representing the disintermediation threat to traditional independent agencies selling the same commodity personal lines.

Others

• Progressive Insurance: Progressive is the largest U.S. auto insurer and a pioneer of direct-to-consumer quoting and bundling. Comparable as an adjacent competitive force whose direct-channel economics pressure traditional independent agency commissions on commodity auto and home lines.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/people/Affordable-Agency/100070493844576/?locale=en_GB

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about d. guy boylan & associates