l'aquacienne

Name

l'aquacienne

Legal name

ACTION DÉVELOPPEMENT LOISIR

Website

https://aquacienne.fr

Company type

Private

Operating status

Operating

Ownership category

akta.pro rank

Product category

Aquatic Recreation Services

NAICS

Fitness and Recreational Sports Centers (713940), Fitness and Recreational Sports Centers (71394)

SIC

Services-Amusement & Recreation Services (7900), Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Aquatic Centers & Swimming Facilities (MPAKAEAF)

akta.pro secondary industries

Aqua Fitness Classes (HSADABAL), Aquatics Programs (Pools, Swim Lessons, Lifeguarding) (EDALAIAF)

Keywords

• Aquatic center services
• Swimming lessons
• Wellness facilities
• Fitness center
• Aquatic fitness programs

Headquarters

HQ city

Chécy

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Revenue model

1. Membership Subscriptions: Monthly recurring subscriptions (Classic, Essential, Excellence tiers) with optional well-being add-on. Provides unlimited pool access and activity participation.
2. Day Passes and Entry Fees: One-time entry fees for adults (€5.30), children (€4.30), and families (€18 standard). Includes single session activity passes.
3. Swimming Lessons and Programs: Structured swimming school programs (Ludimania, Ludinage, Ludisport) with annual and seasonal pricing. Includes summer swimming camps and level tests.
4. Gift Cards: Cheques cadeaux (gift certificates) sold through the facility website.
5. Partnership Revenue: Partnership with Buffalo Grill provides revenue through subscriber discounts, with potential referral benefits.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

L'Aquacienne operates a multi-space aquatic, wellness, and fitness center in Chécy near Orléans, France. It sells memberships, day passes, swimming lessons across progressive levels (Ludimania, Ludinage, Ludisport), aquatic fitness classes (Aquabiking, Aquafitness), adult swimming instruction, children's swimming camps, family activities, birthday party packages, and gift vouchers. The facility includes a 25m competitive pool, leisure pool with lagoon and slide, wellness area (hammam, sauna, jacuzzi, cold bath), and fitness room with cardio equipment.

Product overview

L'Aquacienne is a multi-space aquatic center operated by Récréa, offering three core environments: an aquatic space (25m competitive pool, fun pool, water games lagoon, and water slide), a wellness space (hammam, sauna, jacuzzi, cold bath, heated benches, massaging showers), and a fitness space (cardio training equipment). The center operates as a platform-plus-modules architecture with its core aquatic, wellness, and fitness spaces forming the foundation, supplemented by an extensive activity portfolio organized as add-on modules. The subscription system (Classic at 20€/month, Essential at 30€/month, Excellence at 40€/month) serves as the primary membership tiers, with an optional Well-being add-on (23€/month). Activity programs span learn-to-swim academies (Académie du Savoir Nager with Ludimania, Ludinage levels, Ludisport), swimming camps (Stages Natation for beginners and advanced), adult swimming (Impulséo Sphère 1, Cours de Natation Adulte, Cours de Perfectionnement), aquatic fitness (Aquabiking, Aquabiking Rouge, Aquafitness Bleu/Vert/Rouge/Noir, Aquafusion, Bodypalm), relaxation (Aquarelax, Soirée Zen), family activities (Eveil Bébé Nageurs, Instant Famille, Anniversaire Ludiboo), and health assessment (Bilan Forme by Diago). The center also offers day passes, multi-session packs, gift vouchers, and family passes as complementary products.

Differentiator

Problem solved

Functional benefit

Brands

• Académie du Savoir-Nager (ASN): A structured swimming school program for children from age 4, with progressive levels including Ludimania, Ludinage (Vert, Bleu, Rouge), Ludisport, and summer swimming stages, culminating in state-recognized swimming certificates.
• Ludimania
• Ludinage
• Ludisport
• Impulséo Sphère 1
• Espace Aquatique
• Espace Bien-être
• Espace Forme
• Aquarelax
• Aquabiking
• Aquabiking Rouge
• Aquafitness Bleu
• Aquafitness Noir
• Aquafitness Rouge
• Aquafitness Vert
• Aquafusion
• Bodypalm
• Bébé Nageurs
• Instant Famille
• Anniversaire Ludiboo
• Soirée Zen
• Bilan Forme by Diago
• Cours de natation Adulte
• Stage Natation Enfant Débutant
• Stage Natation Enfant Perfectionnement

Named customers2 records

Segments3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Partnerships

Ten partnerships are on record, tiered minor and core.

• Buffalo GrillminorGTM or Marketing PartnerNew partnership offering 10% discount on customer bills at Buffalo Grill Saran location. Available to flex and annual subscribers of L'Aquacienne upon presentation of subscription contract (paper or digital).
• Alex & OlivierminorGTM or Marketing PartnerChocolate and confectionery company located in Neuville-aux-Bois. Listed as community partner of L'Aquacienne.
• AxerealminorGTM or Marketing PartnerAgricultural cooperative group based in Olivet. Listed as community partner of L'Aquacienne.
• BobbiesminorGTM or Marketing PartnerShoe and leather goods company based in Marigny les Usages. Listed as community partner of L'Aquacienne.
• FranciaflexminorGTM or Marketing PartnerWindow, shutter, and blind manufacturer based in Chécy. Listed as community partner of L'Aquacienne.
• Hameau de JulienminorGTM or Marketing PartnerMedicalized reception establishment for adults with autism spectrum disorders, based in Boigny-sur-Bionne. Listed as community partner.
• HelfrichminorGTM or Marketing PartnerCSE (Committee of Social and Economic Establishments) supplier for over 35 years. Listed as community partner of L'Aquacienne.
• Laiterie Saint Denis de l'Hotel (LSDH)minorGTM or Marketing PartnerBeverage production company known for CSR commitments. Located in Saint-Denis-de-l'Hôtel. Listed as community partner of L'Aquacienne.
• SNSM (Société Nationale de Sauvetage en Mer)coreStrategic or Co-development PartnerPartnership for Ludinage Rouge program (natural water swimming competency). SNSM provides expertise in water safety and drowning prevention. Program teaches children life-saving aquatic skills including swimming clothed, back-floating for breathing, and responding to unexpected water falls.
• RécréacoreOthersParent company ACTION DÉVELOPPEMENT LOISIR manages the aquatic center. Récréa SAS, headquartered in Saint-Contest (18 rue Martin Luther King, 14280), operates the facility under public service delegation. Provides centralized booking platform (moncentreaquatique.com), customer management systems, and brand standards.

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Direct peers

• Vert Marine: Vert Marine is one of France's largest private operators of public aquatic centers, managing dozens of municipal pools under delegation contracts. Directly comparable as a French DSP-based aquatic center operator with subscription, lesson, and wellness offerings.
• Récréa (parent network): Récréa SAS operates a network of aquatic, wellness, and fitness centers across France and Belgium under public service delegations, with the standardized moncentreaquatique.com booking platform. L'Aquacienne is one facility within this network, making Récréa the closest direct peer and operational benchmark.
• Archipel Piscines / Centre Aquatique Archipel: Archipel Groupe operates municipal aquatic centers in France with subscription tiers, swim schools, wellness areas, and fitness offerings. Comparable operating model combining family swimming, aquafitness, and wellness under DSP contracts.
• Aqua-Concept / Aquagym Aqualoisirs: Aqualoisirs is a French DSP operator of public aquatic centers with subscription tiers, swim schools, and aquafitness programs in similar mid-sized French cities. Closely comparable in scale, programming, and DSP operating model.
• Equalia: Equalia manages public aquatic and leisure facilities in France under DSP contracts, offering memberships, swim schools, and wellness areas. Operates similar municipal-pool-plus-wellness bundles as L'Aquacienne.

Broad incumbents

• UCPA: UCPA is a major French operator of sports, aquatic, and leisure facilities offering swim lessons, aquafitness, and multi-activity centers nationwide. Wider portfolio than L'Aquacienne but overlapping customer base and aquatic programming.

Others

• Decathlon Aquatique / Decathlon Bleue: Decathlon's aquatic line (Decathlon Bleue) and Speedo partnership supply swimwear, lessons, and aquafitness equipment to French consumers. An enabling ecosystem partner rather than direct operator, but adjacent in the swim-services value chain.

Emerging players

• Basic-Fit France: Basic-Fit is a low-cost fitness chain expanding in France with selected locations offering pool access. Targets the same mass-market fitness demographic as L'Aquacienne's Espace Forme with a different price-positioning and broader footprint.
• Fitness Park: Fitness Park is a French low-cost fitness chain with cardio-focused clubs; partial overlap with L'Aquacienne's Espace Forme offering. Competes for adult fitness spend in the same Loiret / Orléans catchment.

Regional players

• Keep Cool: Keep Cool is a French low-cost fitness chain present across multiple regions including Centre-Val de Loire, competing for the same adult fitness subscribers as L'Aquacienne's fitness offering though without dedicated pool facilities.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/hashtag/aquacienne
• LinkedInlinkedin.com/company/aquacienne

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about l'aquacienne