corima, look usa
CORIMA is a French manufacturer of high-performance hand-built carbon fiber wheels for road, gravel, track, time trial, triathlon, and parasport cycling, serving professional athletes, competitive amateurs, and adaptive sport customers worldwide via DTC e-commerce and a global dealer network.
- Company typePrivate
- Founded1973
- HeadquartersLoriol-sur-drôme, France
- Headcount—
- GTM typeB2C
- OfferingHardware or Manufacturing
What corima, look usa does
CORIMA is a French manufacturer of high-performance carbon fiber wheels for cycling and parasport applications, founded in 1973 in the Drôme region and operating from a single headquarters and production site in Loriol-sur-Drôme. Originally a mould and prototype maker for foundry, automotive, and aeronautic industries, the company entered cycling in 1988 with a disc wheel and has since built three decades of expertise in carbon composite wheel technology under the leadership of CEO Pierre-Jean Martin (since 2004). All products — spanning road (35R, 45R, 62R, MCC, Essentia), gravel (50G), time trial/triathlon (WS TT, monobloc spoke and disc), track, and parasport (handbike, racing wheelchair, racket wheelchair) — are individually moulded by hand using pre-impregnated carbon fibers at the in-house French facility, with proprietary technologies including Torsion Box Technology, hand-built wheel lacing systems, and 25+ years of in-house hub design.
The company's product portfolio is anchored in proprietary materials and manufacturing methods: prepreg carbon sheets with controlled fiber orientation, aerospace foam and torsion bar construction, hand-built spoked and monobloc designs, and proprietary aluminum and carbon 'S+' hubs with titanium/aluminum spindles. Notable achievements include the Chris Boardman world hour record in 1993 and 2010 design awards (Étoile de l'Observateur du Design, JEC Awards) for the MCC wheel. The company maintains long-term professional team partnerships — most prominently a 13-year relationship with Astana Premier Tech — alongside work with the French National Track Cycling Team and ambassador athletes including Laurent Jalabert, Stéphane Houdet, and Alice Betto.
CORIMA sells through a hybrid model combining direct-to-consumer e-commerce via corima.com and a global authorized dealer network, with pricing spanning from the accessible €1,190 Essentia 42 to flagship racing wheelsets. Since 2016, the company has operated as a subsidiary of LOOK Cycle, the French carbon frame and clipless pedal innovator, while retaining its own brand identity and operational autonomy. Revenue is not publicly disclosed, and CORIMA does not currently advertise a public listing or external funding rounds.
corima, look usa firmographics
Firmographics- Name
- corima, look usa
- Legal name
- CORIMA
- Website
- https://corima.com
- Company type
- Private
- Founded year
- 1973
- Operating status
- Operating
- Short description
- CORIMA is a French manufacturer of high-performance hand-built carbon fiber wheels for road, gravel, track, time trial, triathlon, and parasport cycling, serving professional athletes, competitive amateurs, and adaptive sport customers worldwide via DTC e-commerce and a global dealer network.
- Ownership category
- akta.pro rank
corima, look usa industry classification
Industry- Product category
- Carbon Bicycle Wheels
- NAICS
- Motorcycle, Bicycle, and Parts Manufacturing (336991)
- SIC
- Motorcycles, Bicycles & Parts (3751)
- akta.pro primary industry
- Bike Parts & Components Retail (CRAMAHAB)
- akta.pro secondary industry
- Wheels & Rims Manufacturing (Steel/Alloy) (IMACAIAJ)
Keywords
Where corima, look usa is headquartered
LocationHeadquarters
- HQ city
- Loriol-sur-drôme
- HQ country
- France
- HQ region
- Europe
Offices2 records
Markets served
corima, look usa business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Carbon Wheel Sales: Direct-to-consumer and dealer sales of high-performance carbon wheels for road, track, time trial, triathlon, and parasport applications. Products sold through e-commerce website and global dealer network.
- Aftermarket Components and Accessories: Sales of hub spare parts, accessories, brake pads, and other component-level products for existing customers and wheel maintenance.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Premium racing wheels (R range, MCC, WS EVO) |
| Unit Pricing | Pay-as-you-go | Essentia line (entry-level premium) |
| Unit Pricing | Pay-as-you-go | Gravel wheels |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
corima, look usa product offering
Product offeringCore offering
CORIMA manufactures and sells premium carbon fiber bicycle wheels, hand-laid in its French facility in Loriol-sur-Drôme using prepreg carbon fiber technology. The company produces wheelsets across multiple cycling disciplines — road, gravel, time trial, triathlon, track, and parasport — sold direct-to-consumer via its website and through a global dealer network. Operating as a subsidiary of LOOK Cycle since 2016, CORIMA leverages nearly five decades of wheel-making expertise to serve performance cyclists and competitive racing athletes.
Product overview
CORIMA is a French manufacturer of high-performance carbon fiber wheels for cycling and parasport applications. The product portfolio spans multiple disciplines including road cycling (35R, 45R, 62R, 45MCC, ESSENTIA 42), gravel (50G), time trial/triathlon (WS TT, Monobloc Spoke, Monobloc Disc, MCC EVO, WS EVO), track cycling, and parasport (handbike wheels, racing wheelchair wheels, racket wheelchair wheels). All products are hand-manufactured using prepreg carbon fiber technology at the company's workshop in Loriol-sur-Drôme, France. The wheels feature proprietary technologies including the Corima R2 lacing system for front wheels, 20-spoke rear wheel construction, and carbon/aluminum hub designs. The company maintains in-house production control from design through final assembly and packaging.
Differentiator
Problem solved
Functional benefit
Products and services
- Road Carbon Wheelsets
Quantifiable outcome
- 30+ years of manufacturing carbon wheels
- +3 more outcomes
Companies that use corima, look usa
Customer profileNamed customers7 records
Segments5 records
Ideal customer profiles1 record
corima, look usa technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
corima, look usa partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and flagship.
- LOOK CyclecoreIn 2016, CORIMA joined forces with LOOK Cycle, the inventor of the clipless pedal and designer of high-performance carbon frames. Both companies share goals, knowledge, and expertise to continue growing and innovating together in the carbon fiber industry.
- Astana Premier TechflagshipLong-standing 13-year partnership with Astana Premier Tech professional cycling team. CORIMA supplies wheels for the team's road cycling competitions. This is one of the company's most prominent professional team partnerships.
- Matériel VélocorePartnership with Matériel Vélo team providing new range of R wheels for French and European roads. The team was selected for their philosophy combining passion, rigour, and innovation.
- French National Track Cycling TeamcoreCORIMA engineers and designers work hand in hand with the French National Track Cycling Team to develop high-performance wheels for track competition.
Scale indicators4 records
Recent moves7 records
Expansion highlights5 records
corima, look usa competitors and assessment
Company assessmentDirect peers
- Zipp (SRAM): Premium carbon cycling wheel manufacturer owned by SRAM. Zipp competes head-to-head with CORIMA in road, time-trial, and triathlon carbon wheelsets, with deeper OEM integration and a global marketing budget.
- ENVE Composites: US-based premium carbon cycling component brand (wheels, handlebars, frames) competing in the same road, gravel, and mountain wheel categories as CORIMA, with a similar DTC + dealer hybrid model.
- Roval (Specialized): Specialized-owned carbon wheel brand; directly competes with CORIMA in road, gravel, and TT segments and benefits from tight integration with Specialized's bike platforms.
Broad incumbents
- Mavic: Historic French cycling component manufacturer offering a full ecosystem of wheels, tyres, pedals, and apparel. Overlaps with CORIMA in road and MTB wheels but competes across a much broader category portfolio.
- Campagnolo: Italian cycling component incumbent producing groupsets, wheels, and accessories. Its Bora WTO wheel line competes with CORIMA at the premium end of the carbon road and TT wheel market.
- DT Swiss: Swiss manufacturer of wheels, hubs, and suspension products. DT Swiss competes with CORIMA in carbon road, gravel, and MTB wheels with a strong OEM presence and broad dealer footprint.
Emerging players
- Hunt Bike Wheels: UK-based DTC carbon and alloy wheelset challenger. Competes with CORIMA on price-for-performance in road and gravel, leveraging a direct-to-consumer model with strong digital marketing.
- Parcours: UK-based DTC carbon wheelset brand focused on road, gravel, and time-trial. Competes with CORIMA's accessible-premium tier (e.g., Essentia 42) via streamlined online sales and modern branding.
- FFWD Wheels: Dutch carbon wheel brand specializing in road, time-trial, and track. Direct overlap with CORIMA's track and TT wheel portfolio and similar premium positioning.
- Princeton Carbon Works: US-based boutique carbon wheel brand focused on gravel and road. Competes with CORIMA's high-performance gravel (50G) and road (R range) offerings with a similar enthusiast/professional customer profile.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
corima, look usa social profiles
Digital presencecorima, look usa financial estimates
Financial estimateRevenue estimate
Valuation estimate
corima, look usa leadership team
Management profileNumber of profiles
Profiles1 record
corima, look usa funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
corima, look usa M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about corima, look usa
What does corima, look usa do?
CORIMA manufactures and sells premium carbon fiber bicycle wheels, hand-laid in its French facility in Loriol-sur-Drôme using prepreg carbon fiber technology. The company produces wheelsets across multiple cycling disciplines — road, gravel, time trial, triathlon, track, and parasport — sold direct-to-consumer via its website and through a global dealer network. Operating as a subsidiary of LOOK Cycle since 2016, CORIMA leverages nearly five decades of wheel-making expertise to serve performance cyclists and competitive racing athletes.
Is corima, look usa a public or private company?
corima, look usa is a private company. It is classified as corporate owned and is currently operating.
When was corima, look usa founded?
corima, look usa was founded in 1973.
Where is corima, look usa based?
corima, look usa is headquartered in Loriol-sur-drôme, France, in the Europe region.
How does corima, look usa make money?
Two revenue lines are on record. Carbon Wheel Sales are the primary driver. The others are aftermarket Components and Accessories.
Who are corima, look usa's main competitors?
Direct peers on record are Zipp (SRAM), ENVE Composites and Roval (Specialized). Broad incumbents are Mavic, Campagnolo and DT Swiss. Emerging players are Hunt Bike Wheels, Parcours, FFWD Wheels and Princeton Carbon Works.
Does corima, look usa have an API?
No public API is recorded for corima, look usa.
What industry is corima, look usa in?
corima, look usa's product category is Carbon Bicycle Wheels. Its primary akta.pro industry code is CRAMAHAB, Bike Parts & Components Retail, with a secondary code of IMACAIAJ, Wheels & Rims Manufacturing (Steel/Alloy). Its NAICS code is 336991 and its SIC code is 3751.