Crabtree Brewing Company

What Crabtree Brewing Company does

Crabtree Brewing Company operates a single-location craft production brewery and taphouse at 2961 29th Street in Greeley, Colorado. Founded in 2006 by Jeff and Stephanie Crabtree, the company is described as Greeley's original production brewery and produces a portfolio of more than 20 draft beverages, including sour ales, pale ales, blondes, pilsners, wheats, ambers, red ales, stouts, porters, a hard seltzer ("Blank Slate") with over 12 syrup flavor options, and a non-alcoholic sparkling hop water flavored with mosaic hops and butterfly pea flower. Production is on-premises, and the brewery sells direct-to-consumer via its taphouse (open Tuesday–Sunday with Monday closure) and through a Square-hosted online storefront that offers merchandise and brewery event rentals.

The business model is straightforward DTC craft beverage retail with a secondary merchandise and event-rental revenue line. The taphouse is the primary sales channel, supported by a content website (crabtreebrewing.com) and an online shop (crabtree-brewing-company.square.site). The target customer is local adults aged 21+ in the Greeley area seeking craft beer variety and a community-oriented taproom experience; the customer base is wholly consumer/individual with no B2B, distributor, or wholesale accounts disclosed in the source data. The company is privately held by the founders, with 1–10 employees, no external funding, no parent entity, and no subsidiaries.

There is no disclosed technology stack, digital platform, proprietary brewing IP, or distribution infrastructure beyond the single site. Operations appear to be a small-scale, founder-operated craft brewery whose economic engine is on-premise draft beer sales, complemented by category extensions (seltzer, NA hop water) and ancillary event revenue.

Name

Crabtree Brewing Company

Legal name

Crabtree Brewing Company

Website

https://crabtreebrewing.com

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

1–10 employees

Short description

Crabtree Brewing Company is a single-location craft production brewery and taphouse in Greeley, Colorado, founded in 2006, selling 20+ draft beers, hard seltzer, and non-alcoholic hop water direct-to-consumer to local adults.

Ownership category

akta.pro rank

Product category

Craft Brewing

NAICS

Breweries (312120), Drinking Places (Alcoholic Beverages) (72241)

SIC

Malt Beverages (2082)

akta.pro primary industry

Brewpubs & Taprooms (On-site Beer Service) (THAFALAA)

akta.pro secondary industries

Packaging & Production Breweries (Limited/No On-site Service) (THAFALAB), Kegging & Draught Packaging Operations (AFAFAJAI)

Keywords

• Craft beer brewing
• Taproom sales
• Hard seltzer production
• Non-alcoholic hop water
• Brewery merchandise

Headquarters

HQ city

Greeley

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales

Distribution channels2 records

Marketing channels2 records

Core offering

Crabtree Brewing Company operates a craft production brewery and on-site taphouse in Greeley, Colorado, brewing and serving over 20 rotating draft beverages including craft beers (sours, pale ales, blondes/pilsners/wheats, ambers/reds, stouts/porters), hard seltzers, and non-alcoholic hop water. The company also sells branded merchandise and rents its space for private brewery events through an online store.

Product overview

Crabtree Brewing Company is Greeley's original production brewery established in 2006, operating as a single-venue craft brewery with an on-site taphouse. The company produces a diverse portfolio of over 20 beer styles including sour ales, pale ales, blondes/pilsners/wheats, ambers/reds, stouts/porters, and hard seltzers. The product portfolio centers around the brewery's draft beer offerings at its taphouse location, supplemented by merchandise sales through an online shop and event rentals. Key products include Cherry Lemon Sour, Strawberry Rhubarb, Sundrop, Dearfield Ale, Beerly Pilsner, Chela Vida, Livin' is EZ, Sunshine & Rainbows, Cherry Blossom, Serenity, Chunkin' Pumpkin, Crab Me A Märzen, Rocky Mountain Red, Cali Steam, Oatmeal Stout, Headless Horseman, Velvet Nitro, Blank Slate hard seltzer, and Hop Water non-alcoholic beverage.

Differentiator

Problem solved

Functional benefit

Products and services

• Cherry Lemon Sour A fruit sour beer brewed with cherry and lemon flavors, served on draft at the Greeley taphouse.
• Strawberry Rhubarb A fruit sour ale featuring strawberry and rhubarb, served on draft at the Greeley taphouse.
• Sundrop A blood orange American Pale Ale at 6.2% ABV served on draft at the Greeley taphouse.
• Dearfield Ale A strawberry blonde ale at 5.0% ABV, identified as a best seller on the company website.
• Beerly Pilsner A Czech-style pilsner at 4.6% ABV served on draft at the Greeley taphouse.
• Chela Vida A Mexican lager at 5.4% ABV, identified as a best seller on the company website.
• Livin' is EZ An American wheat beer at 6.4% ABV served on draft at the Greeley taphouse.
• Sunshine & Rainbows A blonde ale with blueberry and raspberry flavors at 4.8% ABV served on draft at the Greeley taphouse.
• Cherry Blossom A blonde ale brewed with cherry and vanilla flavors, served on draft at the Greeley taphouse.
• Serenity A seasonal ale at 6.7% ABV served on draft at the Greeley taphouse.
• Chunkin' Pumpkin A seasonal pumpkin ale served on draft at the Greeley taphouse.
• Crab Me A Märzen An Oktoberfest Märzen style beer at 5.7% ABV served on draft at the Greeley taphouse.
• Rocky Mountain Red An Irish red ale at 5.0% ABV served on draft at the Greeley taphouse.
• Cali Steam A California steam beer style brew served on draft at the Greeley taphouse.
• Oatmeal Stout An oatmeal stout at 7.0% ABV served on draft at the Greeley taphouse.
• Headless Horseman A 50/50 blend of Chunkin' Pumpkin and Oatmeal Stout at 6.8% ABV served on draft at the Greeley taphouse.
• Velvet Nitro A nitro stout at 4.5% ABV served on draft at the Greeley taphouse.
• Blank Slate A hard seltzer offering over 12 syrup flavor options, served at the Greeley taphouse.
• Hop Water A non-alcoholic sparkling water brewed with mosaic hops and butterfly pea flower, with optional flavor additions.
• Taphouse A physical taphouse at 2961 29th Street, Greeley, CO, offering more than 20 draft beer and non-beer options; open Tuesday-Thursday 2-9PM, Friday-Saturday 12-9PM, Sunday 2-7PM (closed Mondays).
• Brewery Events Event space rentals and private brewery events offered for private gatherings at the Greeley facility.

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves4 records

Expansion highlights3 records

Direct peers

• Wiley Roots Brewing Company: Small craft brewery and taproom located in downtown Greeley, CO — same city and directly comparable size, model, and direct-to-consumer focus as Crabtree Brewing.
• Funkwerks: Fort Collins craft brewery specializing in saisons and sours with an on-site taproom; similar size and production-plus-taproom model to Crabtree, and overlapping sour-ale portfolio.
• Horse & Dragon Brewing Company: Loveland, CO craft brewery with a taproom and broad seasonal lineup; comparable small-scale, Northern Colorado craft production-plus-taproom operator.
• Bootstrap Brewing Company: Niwot, CO small craft brewery with a taproom and live events; similar small-batch production-plus-taproom model targeting local Colorado communities.

Broad incumbents

• New Belgium Brewing: Iconic Fort Collins, CO craft brewery with a taproom, broad distribution, and a far larger portfolio; a regional incumbent against whom Crabtree competes for Northern Colorado craft mindshare.
• Odell Brewing Company: Fort Collins-based craft brewery with an on-site taproom and regional distribution; an established Northern Colorado peer in the same production-plus-taproom model.
• Breckenridge Brewery: Colorado craft brewery with multiple taprooms (including Littleton) and broad distribution; comparable production-plus-taproom model at significantly larger scale.
• Left Hand Brewing Company: Longmont, CO craft brewery with a taproom and regional distribution; comparable Colorado-based craft producer with overlapping style portfolio.
• Avery Brewing Company: Boulder, CO craft brewery with an on-site taproom and broad distribution; a larger Colorado craft incumbent with a comparable style range including stouts and IPAs.
• Molson Coors Beverage Company: Major brewing conglomerate with deep Colorado operations (Coors Brewery in Golden) and extensive craft-style offerings; represents the macro-brewer competitive backdrop against which small taproom breweries compete.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/crabtree-brewing-company

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Crabtree Brewing Company