devicemed
DeviceMed is a German-language B2B trade publication under Vogel Communications Group serving medical technology manufacturers, engineers, and suppliers in the DACH region with editorial content, webinars, whitepapers, a supplier database, and dedicated industry events.
- Company typePrivate
- Founded2012
- HeadquartersWürzburg, Germany
- Headcount—
- GTM typeB2B
- OfferingDigital Commerce or Content
What devicemed does
DeviceMed is a specialized German-language B2B trade publication serving manufacturers, engineers, and suppliers in the medical technology sector, primarily in the DACH region. It is operated as one of several titles within the media portfolio of Vogel Communications Group GmbH & Co. KG, headquartered in Würzburg, Germany, with editorial leadership by Marc Platthaus (Editor-in-Chief). Founded in 2012, the publication combines a print and digital magazine (including an e-paper edition), a regular newsletter, paid whitepapers, on-demand webinars, and a curated supplier database aimed at MedTech engineering, regulatory, and sourcing professionals. A French-language edition at devicemed.fr extends the brand beyond DACH.
The revenue model is multi-stream and characteristic of niche B2B media: paid subscriptions (approximately €137–162 per year), advertising and sponsorship across both editorial and event surfaces, paid whitepapers, and dedicated industry events including Treffpunkt Medizintechnik, Konstruktionsleiter-Forum SPOTLIGHT, and the Compamed Suppliers Forum. Audience monetization is supported by an integrated stack of platform partners — LinkedIn, Google, and Meta for advertising distribution; DataM, plenigo, and doo.net for subscription and paywall management; and Zoom and letsgetdigital for webinar delivery — indicating reliance on best-of-breed external tools rather than proprietary technology.
The publication's core technology and product surface is editorial in nature: domain-specialized content targeting MedTech design, manufacturing, and regulatory workflows. There is no evidence of proprietary AI products, data platforms, or patents; AI appears primarily as a coverage theme and as a content production utility (e.g., AI-generated marketing imagery). Growth levers going forward are event programming, geographic extension via the French edition, and incremental digital productization around webinars and whitepapers.
devicemed firmographics
Firmographics- Name
- devicemed
- Legal name
- Vogel Communications Group GmbH & Co. KG
- Website
- https://devicemed.de
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Short description
- DeviceMed is a German-language B2B trade publication under Vogel Communications Group serving medical technology manufacturers, engineers, and suppliers in the DACH region with editorial content, webinars, whitepapers, a supplier database, and dedicated industry events.
- Ownership category
- akta.pro rank
Where devicemed is headquartered
LocationHeadquarters
- HQ city
- Würzburg
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
devicemed business model
Business model- GTM type
- B2B
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Print and Digital Subscriptions: Annual print magazine subscriptions with 4 issues per year, plus E-Paper (digital edition) access. Subscription pricing varies by region (Germany, EU with/without VAT ID, non-EU).
- Advertising and Sponsorship: Sponsored whitepapers, banner advertising, newsletter advertising, and event sponsorship opportunities. Marketing data shows partnerships with LinkedIn, Google, and Meta for advertising targeting.
- Events and Webinars: Revenue generation through event participation fees, webinar hosting services, and event sponsorship. Hosted events include 'Treffpunkt Medizintechnik' conference.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Germany Annual Subscription |
| Subscription | Annual | EU with VAT ID |
| Subscription | Annual | EU without VAT ID |
| Subscription | Annual | Non-EU |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels7 records
devicemed product offering
Product offeringCore offering
DeviceMed is a German-language B2B professional media publication serving medical technology manufacturers and suppliers. It delivers editorial content covering Regulatory Affairs, Construction/Design, Manufacturing, Digital/E-Health, and Research through a website, print and digital magazine (E-Paper), twice-weekly newsletters, sponsored whitepapers, webinars, professional seminars, and industry events. The publication is operated by Vogel Communications Group GmbH & Co. KG and monetizes through subscriptions, advertising, sponsorships, and event fees.
Product overview
DeviceMed is a B2B professional publication platform for medical technology manufacturers and suppliers, operated by Vogel Communications Group. It does not offer a unified software product but rather a portfolio of informational content and media services organized into thematic channels: Szene (Industry News), Konstruktion (Engineering), Fertigung (Manufacturing), Regulatory Affairs, Digital + E-Health, and Forschung (Research). Core content offerings include the DeviceMed Newsletter (twice-weekly), E-Paper (digital magazine with special issues like the annual Procurement Guide), Whitepapers, Webinars, and Seminars. Supporting services include a Supplier Database (Anbieterübersicht), a continuously updated News Ticker, and event-based programs such as the Treffpunkt Medizintechnik conference and the Konstruktionsleiter-Forum SPOTLIGHT. The platform also features a careers/jobs section (Firmenjobs).
Differentiator
Problem solved
Functional benefit
Products and services
- Print Magazine Subscription (DeviceMed)
Companies that use devicemed
Customer profileSegments2 records
Ideal customer profiles2 records
devicemed technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
devicemed partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Vogel Communications GroupcoreParent company operating the DeviceMed publication. Vogel Communications Group GmbH & Co. KG is headquartered in Würzburg, Germany and operates multiple B2B professional media brands across various industries.
- DataM ServicesminorSubscription management service provider handling print subscription administration, customer data processing, and reader service for DeviceMed subscriptions.
- LinkedIn IrelandminorAdvertising and contact targeting partnership using hashed email addresses for matched audiences marketing.
- Google IrelandminorCustomer Match marketing partnership for targeted advertising using hashed customer data.
- Meta Platforms IrelandminorCustom Audiences marketing partnership using Meta Pixel and hashed customer data for targeted advertising on Facebook and Instagram.
Scale indicators1 record
Recent moves6 records
Expansion highlights5 records
devicemed competitors and assessment
Company assessmentDirect peers
- MassDevice: Medical device industry news and analysis publication serving device manufacturers and suppliers — directly comparable content verticals and B2B monetization mix.
- MD+DI (Medical Device and Diagnostic Industry): A long-standing B2B trade publication covering medical device and diagnostic manufacturing, design, and regulatory topics — directly comparable to DeviceMed in audience, content verticals, and advertising/subscription revenue model.
- MedTech Dive: B2B news and analysis publication serving medical device and digital health industry professionals. Comparable to DeviceMed as a digital-first medtech trade publication monetized through advertising, events, and subscriptions.
- Medical Design & Outsourcing: B2B publication covering medical device design, manufacturing, and outsourced production — overlapping directly with DeviceMed's Konstruktion, Fertigung, and supplier-discovery verticals.
- European Medical Device Technology: European-focused medtech trade publication addressing regulatory, design, and manufacturing topics — a regional peer in the same niche as DeviceMed.
Broad incumbents
- Informa Markets (Medtech/Sensors): Global B2B events and media group operating medtech conferences (e.g., MD&M) and trade publications. Comparable as a diversified trade media incumbent competing for the same medtech supplier/OEM advertising budgets.
- Vogel Communications Group (parent portfolio): Diversified German B2B media group operating DeviceMed alongside adjacent industrial and IT titles. Comparable as a multi-brand trade media operator sharing operating infrastructure, sales, and audience data with DeviceMed.
- Messe Düsseldorf (MEDICA / COMPAMED): Operator of the COMPAMED trade fair and MEDICA, the world's leading medical trade events. Comparable event-driven revenue mechanism and audience overlap with DeviceMed's Compamed Suppliers Forum and Treffpunkt Medizintechnik.
Emerging players
- Healthcare Business International: Subscription-based B2B publication covering medtech, pharma services, and digital health — comparable subscription-first business model with adjacent medtech advertiser base.
Regional players
- BIOCOM Communications: German-based life sciences and biotech media and event company. Comparable as a German-language DACH B2B media brand covering regulated life-science industries, with overlapping advertiser pools.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
devicemed social profiles
Digital presencedevicemed financial estimates
Financial estimateRevenue estimate
Valuation estimate
devicemed leadership team
Management profileNumber of profiles
Profiles7 records
devicemed funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
devicemed M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about devicemed
What does devicemed do?
DeviceMed is a German-language B2B professional media publication serving medical technology manufacturers and suppliers. It delivers editorial content covering Regulatory Affairs, Construction/Design, Manufacturing, Digital/E-Health, and Research through a website, print and digital magazine (E-Paper), twice-weekly newsletters, sponsored whitepapers, webinars, professional seminars, and industry events. The publication is operated by Vogel Communications Group GmbH & Co. KG and monetizes through subscriptions, advertising, sponsorships, and event fees.
Is devicemed a public or private company?
devicemed is a private company. It is classified as corporate owned and is currently operating.
When was devicemed founded?
devicemed was founded in 2012.
Where is devicemed based?
devicemed is headquartered in Würzburg, Germany, in the Europe region.
How does devicemed make money?
Three revenue lines are on record. Print and Digital Subscriptions are the primary driver. The others are advertising and Sponsorship and events and Webinars.
Who are devicemed's main competitors?
Direct peers on record are MassDevice, MD+DI (Medical Device and Diagnostic Industry), MedTech Dive, Medical Design & Outsourcing and European Medical Device Technology. Broad incumbents are Informa Markets (Medtech/Sensors), Vogel Communications Group (parent portfolio) and Messe Düsseldorf (MEDICA / COMPAMED). Healthcare Business International is listed as an emerging player. BIOCOM Communications is listed as a regional player.
Does devicemed have an API?
No public API is recorded for devicemed.