Dr. Greenhouse
Dr. Greenhouse is a Sacramento-based agricultural and mechanical engineering consulting firm that designs HVAC and climate control systems for greenhouses, indoor farms, vertical farms, and cannabis facilities globally, charging fees for engineering expertise rather than selling equipment.
- Company typePrivate
- Founded-
- HeadquartersSacramento, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Dr. Greenhouse does
Dr. Greenhouse, Inc. is a Sacramento, California-based agricultural and mechanical engineering consulting firm that designs HVAC and climate control systems for controlled environment agriculture (CEA) facilities. The firm specializes in load calculations, facility design, equipment selection, and controls consultation for greenhouses, indoor farms, vertical farms, retrofitted spaces, warehouses, hybrid facilities, research facilities, and plant and animal enclosures. It was founded by Dr. Nadia Sabeh, a recognized expert at the intersection of mechanical engineering and plant science who serves as President and Founder; the firm's brand identity ("Dr. Greenhouse") is built around her domain reputation.
The company operates as a pure professional services business, charging clients for engineering and consulting expertise rather than selling HVAC equipment. This equipment-agnostic positioning allows the firm to make objective recommendations without manufacturer sponsorship or commission. Core technical and educational offerings include a proprietary VPD (Vapor Pressure Deficit) Calculator web tool, the Dr. Greenhouse Academy online learning platform offering HVAC seminars, and The Doctor Is In educational podcast with over 110 episodes covering HVAC, environmental controls, and CEA best practices.
Dr. Greenhouse targets commercial greenhouse operators, indoor/vertical farm operators, cannabis cultivators, and research facilities globally. The go-to-market is sales-led and relationship-driven: clients engage through "Request a Proposal" and "Request a Consultation" CTAs on the website, supplemented by a multi-channel content marketing motion that spans a podcast, YouTube channel, monthly newsletter, workshops at the Clunie Center in Sacramento, webinars, and conference presence at Indoor Ag Con, the Canadian Greenhouse Conference, and Cannabis Conference. The firm has completed over 200 projects spanning Europe, the Middle East, South America, and Asia, despite operating with only 1-10 employees.
Dr. Greenhouse firmographics
Firmographics- Name
- Dr. Greenhouse
- Legal name
- Dr. Greenhouse, Inc.
- Website
- https://doctorgreenhouse.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Dr. Greenhouse is a Sacramento-based agricultural and mechanical engineering consulting firm that designs HVAC and climate control systems for greenhouses, indoor farms, vertical farms, and cannabis facilities globally, charging fees for engineering expertise rather than selling equipment.
- Ownership category
- akta.pro rank
Dr. Greenhouse industry classification
Industry- Product category
- Agricultural Engineering Services
- NAICS
- Support Activities for Crop Production (11511), Ventilation, Heating, Air-Conditioning, and Commercial Refrigeration Equipment Manufacturing (3334), Automatic Environmental Control Manufacturing for Residential, Commercial, and Appliance Use (334512)
- SIC
- Air-Cond & Warm Air Heatg Equip & Comm & Indl Refrig Equip (3585), Auto Controls For Regulating Residential & Comml Environments (3822), Agricultural Services (700)
- akta.pro primary industry
- Environmental Control & Climate Systems (HVAC, CO₂, Ventilation, Dehumidification) (AFAAAHAB)
- akta.pro secondary industries
- CEA Monitoring, Sensors & Automation Software (SCADA, IoT, Climate/Recipe Control) (AFAAAHAG), Greenhouse Vegetable Production (Tomatoes, Cucumbers, Peppers, Leafy Greens) (AFAGAHAA), Controlled Environment Agriculture (CEA) / Vertical Farming (Indoor LED Farms) (AFAGAHAJ)
Keywords
Where Dr. Greenhouse is headquartered
LocationHeadquarters
- HQ city
- Sacramento
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Dr. Greenhouse business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Engineering and Consulting Services: Dr. Greenhouse charges for engineering and consulting expertise. They do not sell HVAC equipment, making their revenue purely service-based. Services include load calculations, facility design, equipment selection, and controls consultation. They work to stay objective without being sponsored by or beholden to any equipment manufacturer.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
Dr. Greenhouse product offering
Product offeringCore offering
Dr. Greenhouse provides HVAC design and engineering consulting for controlled environment agriculture (CEA) facilities, including greenhouses, indoor farms, vertical farms, warehouses, research facilities, and plant and animal enclosures. Services include load calculations, facility design, equipment selection, and controls consultation, with the firm explicitly not selling HVAC equipment and maintaining equipment-agnostic objectivity.
Product overview
Dr. Greenhouse is an agricultural and mechanical engineering consulting firm that provides specialized HVAC design services for indoor growing environments. The company operates as a services-based business rather than a software product company. Its core offering is HVAC design consulting, supported by educational tools including the VPD Calculator web tool, the Dr. Greenhouse Academy online learning platform with HVAC seminars, and The Doctor Is In educational podcast. The company does not sell equipment but provides objective expertise in helping growers choose the best equipment for their needs.
Differentiator
Problem solved
Functional benefit
Products and services
- HVAC Design and Engineering Consulting Services Agricultural and mechanical engineering consulting services specializing in HVAC design for greenhouses, indoor farms, vertical farms, retrofitted spaces, warehouses, hybrid facilities, research facilities, and plant and animal enclosures. Engagements include load calculations, facility design, equipment selection, and controls consultation, delivered to commercial growers and facility developers.
- VPD Calculator Web-based Vapor Pressure Deficit (VPD) calculator tool that helps growers determine optimal environmental conditions for plant growth in indoor environments.
- Dr. Greenhouse Academy (Bluelab HVAC Seminars) Online learning platform offering HVAC seminars and educational content for growers and engineers working in controlled environment agriculture.
Companies that use Dr. Greenhouse
Customer profileSegments4 records
Ideal customer profiles4 records
Dr. Greenhouse technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Dr. Greenhouse partnerships and signals
Strategic signalScale indicators3 records
Recent moves5 records
Expansion highlights5 records
Dr. Greenhouse competitors and assessment
Company assessmentBroad incumbents
- Priva: Priva is a Dutch incumbent offering HVAC, climate controls, and process automation for greenhouses and indoor farms globally. It is comparable because it sells the very category of environmental control systems that Dr. Greenhouse designs and specifies, often bundled with consulting.
- Ridder Group: Ridder provides climate screens, ventilation, and water treatment systems for greenhouses worldwide. It is comparable because it sells HVAC-adjacent CEA equipment and frequently provides engineering/design support to growers, overlapping Dr. Greenhouse's HVAC design scope.
- KUBO Greenhouse Projects: KUBO is a large Dutch greenhouse construction firm offering turnkey greenhouse design, engineering, and build services. It is comparable because it competes for the same turnkey CEA project pipeline where Dr. Greenhouse provides HVAC design as a subcontractor/consultant.
- Certhon: Certhon is a Dutch turnkey builder of greenhouses and high-tech indoor farms with in-house climate engineering capabilities. It is comparable because it competes for global CEA facility projects and embeds HVAC/climate design into its full-service offering.
Direct peers
- Argus Controls: Argus Controls supplies environmental control systems and related engineering services for greenhouses and research facilities. It is directly comparable because it sits at the intersection of CEA controls and engineering consulting, serving the same grower and research-facility customer base.
- Hort Americas: Hort Americas is a North American distributor and technical service provider for CEA lighting, substrates, and environmental systems. It is comparable because it supplies and supports CEA infrastructure with hands-on technical/advisory services to growers, overlapping Dr. Greenhouse's consultative role.
- Conviron: Conviron designs controlled environment chambers and greenhouses for plant research, including HVAC and climate systems. It is comparable because it directly competes with Dr. Greenhouse's research-facility segment for climate-controlled growing environments.
Regional players
- Agra Tech Greenhouse Solutions: Agra Tech designs and manufactures commercial greenhouses in the Western U.S. and provides engineering support. It is comparable because it serves U.S. commercial greenhouse operators with design and engineering services, partially overlapping Dr. Greenhouse's customer base and scope.
Emerging players
- Fluence by OSRAM: Fluence supplies horticultural LED lighting and increasingly bundles cultivation advisory services for indoor and vertical farms. It is comparable because it increasingly touches CEA facility design decisions adjacent to HVAC, competing for share of grower capex consulting.
Others
- AeroFarms: AeroFarms is a major U.S. vertical farming operator and an active buyer of CEA HVAC/engineering services. It is included because it represents a flagship customer archetype for Dr. Greenhouse and signals the size of consulting engagements available from large indoor farm operators.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Dr. Greenhouse social profiles
Digital presenceDr. Greenhouse financial estimates
Financial estimateRevenue estimate
Valuation estimate
Dr. Greenhouse leadership team
Management profileNumber of profiles
Profiles1 record
Dr. Greenhouse funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Dr. Greenhouse M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Dr. Greenhouse
What does Dr. Greenhouse do?
Dr. Greenhouse provides HVAC design and engineering consulting for controlled environment agriculture (CEA) facilities, including greenhouses, indoor farms, vertical farms, warehouses, research facilities, and plant and animal enclosures. Services include load calculations, facility design, equipment selection, and controls consultation, with the firm explicitly not selling HVAC equipment and maintaining equipment-agnostic objectivity.
Is Dr. Greenhouse a public or private company?
Dr. Greenhouse is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Dr. Greenhouse founded?
Dr. Greenhouse was founded in -1. It employs 1 to 10 people.
Where is Dr. Greenhouse based?
Dr. Greenhouse is headquartered in Sacramento, United States, in the North America region.
How does Dr. Greenhouse make money?
One revenue line is on record: engineering and Consulting Services.
Who are Dr. Greenhouse's main competitors?
Broad incumbents on record are Priva, Ridder Group, KUBO Greenhouse Projects and Certhon. Direct peers are Argus Controls, Hort Americas and Conviron. Agra Tech Greenhouse Solutions is listed as a regional player. Fluence by OSRAM is listed as an emerging player. AeroFarms is listed as an others.
Does Dr. Greenhouse have an API?
No public API is recorded for Dr. Greenhouse.
What industry is Dr. Greenhouse in?
Dr. Greenhouse's product category is Agricultural Engineering Services. Its primary akta.pro industry code is AFAAAHAB, Environmental Control & Climate Systems (HVAC, CO₂, Ventilation, Dehumidification), with a secondary code of AFAAAHAG, CEA Monitoring, Sensors & Automation Software (SCADA, IoT, Climate/Recipe Control). Its NAICS code is 11511 and its SIC code is 3585.