Enjoy Travel

What Enjoy Travel does

Enjoy Travel is a privately held online travel comparison and booking platform operated by Enjoy Travel AMER LLC, a Florida-registered entity. The company aggregates car rentals, hotels, airport parking, and attractions from hundreds of suppliers into a single self-serve website, allowing consumers to search, compare, and book travel products in one workflow. Its core products are a car rental comparison engine covering 300+ brands and 175+ countries (with tier-1 suppliers including Alamo, Enterprise, Europcar, Hertz, Avis, Sixt, and Green Motion), a hotel comparison service featuring brands such as Hilton, Holiday Inn, Ibis, Novotel, Premier Inn, DoubleTree by Hilton, Crowne Plaza, and Radisson, and an airport parking comparison tool offering valet, on-site, and park-and-ride options at US airports such as MCO, JFK, MIA, and LAX. The platform is supported by the Big 7 Travel Blog, an editorial sub-brand producing destination guides and travel content across multiple continents to drive organic top-of-funnel acquisition.

Underlying the consumer-facing product is a multi-supplier comparison platform that supports 18 languages and multiple currencies (USD, EUR, GBP, AUD, CAD), backed by integrations with Feefo and Trustpilot for review verification. The company has operated for over 15 years and reports 5,536+ Feefo reviews at 4.7/5 (with the Feefo Platinum Trusted Service Award) and 11,110 Trustpilot reviews at 4.4/5, indicating durable consumer trust in a category with material purchase risk.

Enjoy Travel operates on a transaction-based revenue model, earning commissions or booking fees when consumers complete reservations through the platform across car rentals, hotels, and airport parking. The go-to-market motion is product-led and self-serve: consumers discover the platform via organic search, travel content, and social channels (YouTube, Facebook, X, Instagram, LinkedIn), are retained via an automatic email newsletter enrolled post-booking, and are incented with discount codes such as FREEFIVE. The target customer is the individual traveler seeking price transparency and convenience across multiple travel categories. The company has 51–100 employees, no disclosed funding rounds, no parent company, and no public listing, indicating a privately held, founder-led ownership posture.

Name

Enjoy Travel

Legal name

Enjoy Travel AMER LLC

Website

https://enjoytravel.com

Company type

Private

Operating status

Operating

Headcount range

51–100 employees

Short description

Enjoy Travel is a privately held online travel comparison platform that aggregates car rentals, hotels, airport parking, and attractions from 100+ suppliers across 175+ countries, enabling individual travelers to search, compare, and book in a single self-serve workflow.

Ownership category

akta.pro rank

Product category

Online Travel Comparison & Booking

NAICS

Travel Agencies (561510), Passenger Car Rental and Leasing (53211), Passenger Car Rental (532111)

SIC

Services-Auto Rental & Leasing (No Drivers) (7510), Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Transportation Services (4700)

akta.pro primary industry

Price Tracking, Alerts & Deal Discovery (Fare Prediction/Watchlists) (THALAEAJ)

akta.pro secondary industries

Online Booking & Reservation Platforms (B2B/B2C) (THALAMAA), Travel Deal, Loyalty & Subscription Platforms (BPAMAIAM)

Keywords

• Car rental comparison
• Hotel booking platform
• Airport parking deals
• Travel price comparison
• Online travel aggregator

Headquarters

HQ city

Florida

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Travel booking commissions: The company earns commissions or transaction fees when customers complete bookings through the platform for car rentals, hotels, and airport parking services. As a comparison platform, revenue is generated on a per-transaction basis when bookings are converted.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels9 records

Core offering

Enjoy Travel runs an online travel comparison and booking platform that aggregates car rentals from 300+ brands across 175+ countries, hotels from major global chains, and airport parking options across U.S. airports, letting individual travelers search, compare, and book in one place. The platform is self-serve, multi-currency, and available in 18 languages, with the company earning commissions on each completed booking. It also operates the Big 7 Travel editorial blog as a content marketing channel that supports the booking funnel.

Product overview

Enjoy Travel is a multi-category travel comparison and booking platform offering car rental, hotels, and airport parking services. The core products work together as an integrated travel planning suite: users can search and compare car rentals from 300+ suppliers in 175+ countries, book hotels from major chains worldwide, and reserve airport parking. The platform also includes Big 7 Travel Blog for editorial travel content and destination guides, complementing the transactional booking services. The company positions itself as a comparison aggregator where multiple suppliers compete on the platform.

Differentiator

Problem solved

Functional benefit

Products and services

• Car Rental Comparison Online comparison and booking platform that lets individual travelers search by location, dates, and driver age and compare car rental offers side-by-side from 300+ brands across 175+ countries, including Alamo, Enterprise, Europcar, Hertz, Green Motion, Avis, Sixt, Drivalia, and Keddy. Users complete the booking on the Enjoy Travel site, with the company earning commissions per transaction.
• Hotels Comparison Hotel comparison and booking service enabling individual travelers to search and compare hotel rates by location, style, or price with no hidden booking fees. Inventory spans major global chains including Holiday Inn, Hilton, Ibis, Novotel, Premier Inn, DoubleTree by Hilton, Crowne Plaza, Radisson, and Clayton Hotels across the U.S., Europe, Asia, and beyond.
• Airport Parking Comparison Comparison and booking service for valet (meet and greet), on-site, and park-and-ride airport parking at U.S. airports including Orlando (MCO), JFK, Miami (MIA), and Los Angeles (LAX). Targets budget-conscious and convenience-seeking travelers, with claims of up to 70% savings when booking ahead.

Quantifiable outcome

• Save up to 70% on airport parking by booking ahead
• +2 more outcomes

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature1 record

Partnerships

18 partnerships are on record, tiered core and minor.

• AlamocoreOthersCar rental supplier available on the Enjoy Travel platform. One of the major national brands offering vehicle rentals across multiple destinations.
• EnterprisecoreOthersCar rental supplier available on the Enjoy Travel platform. Major national brand providing vehicle rentals.
• EuropcarcoreOthersInternational car rental supplier available on the Enjoy Travel platform with global coverage.
• HertzcoreOthersMajor international car rental brand available through the Enjoy Travel comparison platform.
• AviscoreOthersGlobal car rental supplier available on the Enjoy Travel platform for comparison and booking.
• SixtcoreOthersInternational car rental company available through the Enjoy Travel platform.
• Green MotionminorOthersEco-friendly car rental supplier available on the platform.
• DrivaliaminorOthersCar rental supplier available on the Enjoy Travel platform.
• KeddyminorOthersCar rental supplier by Europcar Group available on the platform.
• Holiday InncoreOthersHotel brand available through Enjoy Travel hotel comparison platform.
• HiltoncoreOthersMajor hotel brand available through the Enjoy Travel hotel comparison service.
• IbiscoreOthersHotel brand available through Enjoy Travel's hotel booking platform.
• NovotelcoreOthersHotel brand available through Enjoy Travel hotel comparison.
• Premier InncoreOthersUK hotel brand available on the platform.
• DoubleTree by HiltoncoreOthersHotel brand available through Enjoy Travel.
• Crowne PlazacoreOthersIHG hotel brand available on Enjoy Travel.
• RadissoncoreOthersInternational hotel brand available through Enjoy Travel.
• Clayton HotelsminorOthersHotel brand available on the platform.

Scale indicators9 records

Recent moves2 records

Expansion highlights5 records

Direct peers

• Rentalcars.com: Part of Booking Holdings, Rentalcars.com is the largest dedicated car rental comparison and booking aggregator globally. It competes directly with Enjoy Travel in the same product category and supplier ecosystem, and is the dominant direct competitor for cross-border car rental bookings.
• DiscoverCars: A car rental comparison specialist focused on international and cross-border rentals, very closely overlapping Enjoy Travel's core car rental product and supplier base. It is widely regarded as a top-tier direct competitor for English-speaking outbound travelers.
• Kayak: A travel meta-search engine (owned by Booking Holdings) that compares car rentals, hotels, and flights from multiple suppliers. Overlaps with Enjoy Travel's comparison-led model across categories, especially for hotels and car rental search.
• Skyscanner: A global travel meta-search engine comparing flights, hotels, and car hire. Directly comparable to Enjoy Travel as a price-comparison-first aggregator, though with a stronger flight orientation and much larger global brand.
• HotelsCombined: A dedicated hotel meta-search engine that compares rates from major OTAs and hotel chains. Comparable to Enjoy Travel's hotel comparison product, with a similar side-by-side comparison and deal-discovery model.

Emerging players

• AutoSlash: A US-focused car rental discount and price-tracking service that helps consumers find the lowest car rental rates. Comparable to Enjoy Travel's car rental deal-discovery capability, but with a narrower geographic and product scope.
• Momondo: A travel meta-search engine (owned by Booking Holdings) covering flights, hotels, and car rentals. Comparable as a price-comparison-led travel platform, with a strong content/inspiration layer that mirrors Enjoy Travel's editorial positioning.

Broad incumbents

• Booking.com: The dominant global OTA, owned by Booking Holdings. While primarily a hotel-focused booking platform, it now offers car rental, airport taxis, and attractions — overlapping with Enjoy Travel's full product suite on a much larger scale.
• Expedia: A global OTA group that bundles flights, hotels, car rentals, packages, and activities. Comparable as a multi-category online travel retailer, though significantly larger, more vertically integrated, and more brand-recognized than Enjoy Travel.
• Tripadvisor: A travel review and meta-search platform that compares hotels, restaurants, experiences, and flights. Comparable to Enjoy Travel in travel-discovery and price-comparison intent, especially through its meta-search and content layers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/enjoytraveluk
• YouTubeyoutube.com/@enjoytravel-uk
• Facebookfacebook.com/EnjoyTravelUK
• LinkedInlinkedin.com/company/enjoytravel
• Instagraminstagram.com/enjoytravelcom

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Enjoy Travel