Stord

What Stord does

Stord is a vertically integrated cloud supply chain platform that combines proprietary fulfillment infrastructure with commerce enablement software and AI capabilities, serving over 1,000 direct-to-consumer and B2B/omnichannel brands across apparel, beauty, health and wellness, food and beverage, CPG, pet supplies, and supplements. The company operates nearly 100 first-party fulfillment facilities across the United States, Canada, the United Kingdom, and the Netherlands, supplemented by a partner network of more than 1,000 warehouses, processing over $15 billion in annual gross merchandise volume and more than 50 million consumer packages annually. Its proprietary software stack consists of Stord One Commerce (order management system) and Stord One Warehouse (warehouse management system), built together as a unified platform with 100+ native integrations to commerce platforms (Shopify, Amazon, Magento, WooCommerce), ERPs (NetSuite), and major retailers (Walmart, Target, Costco, Sephora).

The company monetizes through five distinct revenue streams: per-order fulfillment and warehousing fees (transaction-based), software subscriptions for OMS/WMS available standalone or bundled (recurring), parcel and last-mile optimization services with carrier rate pass-through, value-added specialty services (kitting, cold chain, freight), and integrated shipment protection with margin sharing from premiums. Pricing is custom-quoted per engagement based on volume, SKU count, channels, and service mix, with software adoptable a-la-carte to enable mid-market self-onboarding alongside enterprise field sales for high-volume accounts. The technology platform incorporates AI capabilities through StordAI (Chat, Search, Feed assistants) and Model Context Protocol integration with enterprise LLMs, trained on 8 billion annual operational data points, with a dedicated R&D facility (Stord Labs) launched in May 2026 for agentic AI and robotics development.

Stord has raised approximately $775 million across nine funding rounds since founding, with a Series F in May 2026 valuing the company at $3 billion (doubled from $1.5B twelve months earlier). Growth has been driven by aggressive M&A (Pitney Bowes E-commerce 2024, Ware2Go 2025, Shipwire 2026, plus Penny Black, ProPack, and Quiet Logistics Dallas), organic customer acquisition, and 10x revenue scaling from $7.4 million in 2021 to nearly $1 billion reported by mid-2026. Backed by top-tier investors including Kleiner Perkins, Franklin Templeton, Founders Fund, Strike Capital, Baillie Gifford, Salesforce Ventures, G Squared, Bond, and Lux Capital, the company positions itself as the alternative to Amazon Logistics for independent brands requiring Amazon-grade fulfillment with proprietary software control.

Name

Stord

Legal name

Stord Inc.

Website

https://stord.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Stord is a vertically integrated cloud supply chain platform combining proprietary OMS/WMS software, AI capabilities, and nearly 100 fulfillment facilities to serve 1,000+ DTC and B2B brands across apparel, beauty, health, food, and CPG with end-to-end commerce enablement.

Ownership category

akta.pro rank

Product category

Cloud Supply Chain

NAICS

Software Publishers (5132), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)

SIC

Services-Computer Programming, Data Processing, Etc. (7370), Public Warehousing & Storage (4220)

akta.pro primary industry

Catalog & eProcurement Enablement (Punchout, Item Master) (BPAAAJAI)

akta.pro secondary industry

Procurement & Strategic Sourcing (BPAHAHAB)

Keywords

• Cloud supply chain
• Order management system
• Warehouse management system
• E-commerce fulfillment
• Commerce enablement software

Headquarters

HQ city

Atlanta

HQ country

United States

HQ region

North America

Offices13 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Personnel, Technology or R&D, Infrastructure, Supply Chain, Marketing or Sales

Revenue model

1. Fulfillment Services: Physical fulfillment and warehousing services for DTC and B2B brands. Revenue generated through per-order and per-unit fulfillment fees, with volume-based pricing. Customers pay for storage, pick-and-pack, and shipping services.
2. Software Subscriptions (OMS/WMS): Integrated order management and warehouse management software available as standalone or bundled offering. Software business grew threefold in 2025 and is one of the fastest-growing segments. Billed on a subscription basis.
3. Parcel and Last-Mile Services: Carrier management and parcel optimization services generating revenue through negotiated carrier rates passed through to customers with volume discounts. Savings of 15-20% per parcel achievable for customers.
4. Specialty Services: Value-added services including kitting, custom packaging, expiration management, retail consolidation, freight (LTL/drayage), and cold/frozen storage. Revenue generated as add-on fees to base fulfillment.
5. Shipment Protection: Integrated protection offering with margin sharing from premiums. Revenue generated from the fee differential between collected protection fees and claim payouts.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels8 records

Core offering

Stord is a vertically integrated cloud supply chain platform that combines physical fulfillment infrastructure (nearly 100 facilities across North America and Europe) with proprietary software (Stord One Commerce OMS, Stord One Warehouse WMS, StordAI) and AI capabilities to serve direct-to-consumer and B2B retail brands. The company provides end-to-end commerce enablement including fulfillment, warehousing, parcel optimization, inventory planning, and consumer experience tools, processing over $15 billion in annual GMV for more than 1,000 brands.

Product overview

Stord is a cloud supply chain and commerce enablement platform that unifies physical fulfillment infrastructure with proprietary software and AI capabilities. The platform is built around Stord One Commerce (OMS) and Stord One Warehouse (WMS) as the core software, supplemented by Stord Parcel for last-mile optimization. StordAI provides AI-powered assistants (Chat, Search, Feed) with Model Context Protocol (MCP) integration. The product suite includes order management, warehouse management, multichannel inventory, consumer experience (EDD, personalized unboxing), inventory planning, shipment protection, expiration management, returns, and retail delivery consolidation. The company operates nearly 100 fulfillment locations across the US, Canada, and Europe, serving over 1,000 brands with over $15 billion in annual GMV. Key acquisitions include Ware2Go (UPS), Shipwire (CEVA), Pitney Bowes E-commerce Fulfillment, and Fulfillment Works.

Differentiator

Problem solved

Functional benefit

Brands

• Stord Labs: Physical intelligence lab at Atlanta headquarters for developing AI, robotics, and advanced automation technologies for commerce fulfillment.
• Stord One Commerce
• Stord One Warehouse
• StordAI
• Stord Parcel
• Stord Collective

Products and services

• Stord One Commerce (OMS) Cloud-based Order Management System that orchestrates and simplifies e-commerce logistics with complete e-commerce order and inventory platform for DTC and B2B brands. Tracks inventory, processes orders, manages exceptions, and automates workflows with full visibility across entire supply chain.
• Stord One Warehouse (WMS) Warehouse Management System that manages all incoming and outgoing shipments from warehouse facilities for e-commerce brands. Controls inventory and fulfills orders with 99.99% order and inventory accuracy.
• Stord Parcel Last-mile delivery solution offering competitive multiple carrier rates, intelligent carrier selection, and dynamic parcel optimization saving 15-20% per package for e-commerce brands.
• StordAI AI-powered platform providing intelligent assistants (Chat, Search, Feed) that transform raw operational data into real-time intelligence for e-commerce brands. Includes Model Context Protocol (MCP) for enterprise LLM integration.
• Estimated Delivery Date (EDD) AI-powered delivery date prediction showing precise arrival dates at checkout, powered by machine learning using historical network performance data. Boosts revenue 5-10% by reducing cart abandonment for e-commerce brands.
• Shipment Protection Checkout-integrated protection covering loss, theft, and damage with self-service claims portal for e-commerce brands. Provides margin sharing and branded customer experience.
• Inventory Planning AI-powered demand forecasting and inventory intelligence generating per-SKU demand forecasts based on historical sales, projected sales, and marketing inputs. Includes proactive restocking alerts and reorder recommendations.
• Unbox (Personalized Inserts) Hyper-personalized physical inserts and unboxing experience powered by AI. Increases average order value by 25% through product recommendations, subscription reminders, and branded content for e-commerce brands.
• B2B Fulfillment Wholesale and business-to-business order fulfillment including retailer distribution, retail replenishment, and dropshipping capabilities for omnichannel brands.
• B2C/DTC Fulfillment Direct-to-consumer e-commerce fulfillment with same-day fulfillment, 2-day shipping, and automated order processing across nationwide network for DTC brands.
• Cold Chain/Frozen Storage Temperature-controlled warehousing and fulfillment for frozen, refrigerated, and chilled products with Primus, USDA and Organic certifications for food and beverage brands.
• Retail Delivery Consolidation Pool distribution program consolidating shipments to major retailers (Walmart, Costco, Target) for cost savings up to 30% vs traditional LTL methods. Includes 99% OTIF performance.
• Stord Labs Physical intelligence R&D lab at Atlanta headquarters for developing AI, robotics, and advanced automation. Tests against real orders on live WMS/OMS with deployment across nearly 100 facilities.

Quantifiable outcome

• 15-20% savings per parcel package with Stord Parcel optimization
• +14 more outcomes

Named customers16 records

Segments7 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration10 records

AI capability11 records

Feature11 records

Partnerships

15 partnerships are on record, tiered core and minor.

• Shipwire (via CEVA Logistics)coreStrategic or Co-development Partner · 1 January 2026Acquired from CEVA Logistics on January 1, 2026. Adds 12 fulfillment locations, AI-enabled platform connected to 200+ e-commerce systems, B2B integration capabilities. Accelerates Stord's AI software development and EU/UK presence.
• UPS (Ware2Go)coreStrategic or Co-development Partner · 19 May 2025Stord acquired Ware2Go, a UPS subsidiary, in May 2025. Expanded Stord's network to 21 fulfillment centers across North America, enhancing e-commerce platform capabilities.
• Fulfillment WorkscoreStrategic or Co-development Partner · 14 September 2021Connecticut-based fulfillment provider acquired in September 2021. Expanded warehouse network with facilities in Connecticut and Nevada, part of Stord's initial path to unicorn status.
• ShopifycoreTechnology or IntegrationFeatured integration partner. Shopify merchants can integrate with Stord's OMS and fulfillment through native connector, enabling order synchronization and fulfillment automation.
• AmazoncoreTechnology or IntegrationSales channel integration allowing brands to manage Amazon orders through Stord's OMS alongside DTC and other marketplace channels.
• Oracle NetSuitecoreTechnology or IntegrationFeatured ERP integration allowing bidirectional data flow between NetSuite and Stord's order and inventory management systems.
• Magento / Adobe CommercecoreTechnology or IntegrationFeatured integration partner for Magento e-commerce platform, enabling order management and inventory synchronization.
• WooCommercecoreTechnology or IntegrationFeatured integration for WooCommerce stores, connecting WordPress/WooCommerce storefronts to Stord's fulfillment network.
• WalmartcoreChannel Partner/ Reseller/ DistributorMajor retail destination for brands fulfilled by Stord. Stord's retail delivery consolidation program specifically serves Walmart pool programs, reducing costs up to 30% versus traditional LTL methods.
• TargetcoreChannel Partner/ Reseller/ DistributorRetail partner supported through Stord's omnichannel fulfillment and B2B distribution capabilities.
• CostcocoreChannel Partner/ Reseller/ DistributorB2B retail distribution supported through Stord's fulfillment network with retailer-specific compliance capabilities.
• SephoracoreChannel Partner/ Reseller/ DistributorBeauty retail partner supported through Stord's omnichannel fulfillment with specialized beauty handling capabilities.
• CEVA LogisticscoreStrategic or Co-development PartnerSeller of Shipwire subsidiary to Stord (January 2026). Through Shipwire's agreements, Stord gains continued access to CEVA's global warehouse network of 120M+ sq ft across 170+ countries.
• Google CloudcoreTechnology or IntegrationStord's AI platform highlighted at Google Cloud Next 2026. StordAI connects to Google Cloud's infrastructure and was showcased as expanding use of Google Cloud technology.
• U-PIC Insurance ServicesminorStrategic or Co-development PartnerInsurance partner providing the underlying coverage for Stord's Shipment Protection offering. Provided through The Continental Insurance Company under California Dept. of Insurance License.

Scale indicators13 records

Recent moves8 records

Expansion highlights6 records

Broad incumbents

• FedEx Logistics: Incumbent parcel, freight, and supply chain solutions arm of FedEx. Comparable as a broad-based incumbent competing in fulfillment and parcel optimization where Stord Parcel operates.
• UPS Supply Chain Solutions: Incumbent logistics arm of UPS that divested Ware2Go to Stord; competes in contract logistics, fulfillment, and B2B distribution for the same enterprise customers.
• Maersk Contract Logistics: Global logistics and contract logistics arm of Maersk that acquired LF Logistics and Senator International; operates large-scale warehousing globally and competes with Stord for omnichannel enterprise fulfillment.
• Shopify (Shopify Fulfillment Network): E-commerce platform with its own fulfillment network; deeply integrated with merchants Stord serves via Shopify. A platform-level incumbent that both partners with and competes against Stord.
• Amazon (FBA / Buy with Prime): Dominant incumbent in third-party e-commerce fulfillment via FBA and Buy with Prime. Stord explicitly positions against Amazon's logistics scale, making AWS/Amazon the most consequential broad incumbent competitor.

Emerging players

• Blue Yonder: Supply chain planning, OMS, and WMS software vendor (Panasonic-owned). Comparable as an enterprise software peer in the same warehouse/order management categories where Stord competes for IT budgets.

Direct peers

• ShipBob: Cloud-based 3PL for SMB and mid-market e-commerce brands with proprietary WMS and fulfillment network across the US. Closest direct competitor to Stord in serving DTC merchants with technology-led fulfillment.
• ShipMonk: Multi-channel 3PL offering DTC and B2B fulfillment with proprietary WMS/OMS software and integration to Shopify, Amazon, and Walmart — closely comparable to Stord across customer profile and tech-enabled operating model.
• Flexport: Digital freight forwarder and logistics platform that has expanded into fulfillment and warehousing. Comparable as a tech-forward, vertically integrated supply chain platform targeting independent brands and omnichannel sellers.
• Radial: Outsourced omnichannel fulfillment provider for enterprise brands and retailers with OMS, B2B, and DTC capabilities. Long-standing incumbent in the same omnichannel commerce fulfillment category Stord targets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/getstord
• Facebookfacebook.com/getstord
• LinkedInlinkedin.com/company/stord

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Subsidiaries6 records

Funding overview

Funding rounds9 records

Investors32 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A7 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Stord