Flock Freight
Flock Freight is a U.S. freight technology company and the largest shared truckload brokerage in the country, using AI-powered pooling to combine multiple shippers' freight onto single trucks for cost, service, and emissions benefits to shippers and carriers.
- Company typePrivate
- Founded2015
- HeadquartersEncinitas, United States
- Headcount251–500
- GTM typeB2B
- OfferingServices
What Flock Freight does
Flock Freight is a U.S.-based freight technology company founded in 2015 and headquartered in Encinitas, California, that operates as a licensed transportation broker (FMCSA U.S. DOT No. 3020180, MC 33945) and has built the largest shared truckload (STL) freight brokerage in the country. Its core product, FlockDirect® Shared Truckload, uses AI-powered pooling technology — combining combinatorial optimization algorithms and machine learning-based probabilistic pricing models — to consolidate 2–3 compatible shipments from thousands of shippers into a single truck without terminal stops or transloading. The company has extended this stack with STL AddOns, a patent-pending dynamic load-matching module that fills carriers' unused trailer space in real time and has been shown to boost carrier earnings by an average of 77% on top of original booked loads.
The business model is transaction-fee brokerage: revenue is generated on the spread between shipper rates and carrier payments per shipment, scaling directly with freight volume. Shipper pricing is unit-based (linear-foot and pallet-based), with the company claiming average savings of 20–30% versus traditional truckload rates; carrier earnings are boosted via STL AddOns. Go-to-market is hybrid: enterprise field sales target Fortune 500 and major CPG shippers (Stone Brewing, Toshiba, Orgain, ENEOS, AMMEX), an inside sales team serves mid-market accounts, and a self-serve digital platform (app.flockfreight.com) supports SMB shippers and carrier onboarding. Programmatic access for enterprise buyers is delivered through TMS integrations with Oracle OTM and e2open.
Flock Freight has raised approximately $465M+ across multiple funding rounds, including a $215M Series D led by SoftBank Vision Fund 2 in October 2021 at a $1.3B post-money valuation and a $60M Series E led by O'Neil Strategic Capital in May 2025, with participation from Susquehanna, SignalFire, GLP Capital Partners, and Bracket Capital. The company reports $646.5M ARR for 2024, has 251–500 employees, and is B Corporation certified, with named recognition from TIME (Most Influential Companies, 2022), CNBC (Disruptor 50, 2022), and Fast Company (2025 Next Big Things in Tech). Operations are domestic U.S. only.
Flock Freight firmographics
Firmographics- Name
- Flock Freight
- Legal name
- Flock Freight, Inc.
- Website
- https://flockfreight.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Flock Freight is a U.S. freight technology company and the largest shared truckload brokerage in the country, using AI-powered pooling to combine multiple shippers' freight onto single trucks for cost, service, and emissions benefits to shippers and carriers.
- Ownership category
- akta.pro rank
Flock Freight industry classification
Industry- Product category
- Shared Truckload Freight Brokerage
- NAICS
- Freight Transportation Arrangement (48851), Freight Transportation Arrangement (488510), Freight Transportation Arrangement (4885)
- SIC
- Arrangement Of Transportation Of Freight & Cargo (4731)
- akta.pro primary industry
- Freight Brokerage (Truckload/LTL/Intermodal) (TLAIANAA)
- akta.pro secondary industry
- Less-Than-Truckload (LTL) Freight Brokerage (TLADAMAC)
Keywords
Where Flock Freight is headquartered
LocationHeadquarters
- HQ city
- Encinitas
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Flock Freight business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Freight Brokerage / Transaction Fees: Flock Freight operates as a licensed transportation broker (FMCSA U.S. DOT No. 3020180, MC 33945) arranging transportation of freight by motor carriers. Revenue is generated through transaction fees on each shipment arranged, taking a commission on freight moves. The company matches shipper freight with carrier capacity, earning spread between shipper rates and carrier payments. The brokerage model means revenue scales directly with freight volume (tonnage and number of shipments).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Multi-year contract | Linear-foot and pallet-based Shared Truckload pricing for shippers |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels10 records
Flock Freight product offering
Product offeringCore offering
Flock Freight operates as a licensed freight broker that arranges truckload transportation by combining multiple partial shipments from different shippers onto a single truck through its FlockDirect® Shared Truckload service, using AI-powered pooling algorithms. Shippers pay only for the linear feet/pallets used at truckload-level service, while the company also offers STL AddOns to fill empty trailer space for carriers and complementary LTL, Full Truckload, and Partial Truckload services.
Product overview
Flock Freight is a logistics SaaS company offering algorithmically-optimized shared truckload freight services. The product portfolio centers on FlockDirect® Shared Truckload as the core platform, which uses patented AI-powered pooling technology to combine shipments from multiple shippers onto single trucks. This core offering is complemented by STL AddOns, an add-on module for carriers to fill empty trailer space with additional compatible freight. The company also provides traditional freight services (LTL, Full Truckload, Partial Truckload) as part of its comprehensive shipping portfolio. Both shippers and carriers access the platform through dedicated web-based portals with TMS integrations available for enterprise customers.
Differentiator
Problem solved
Functional benefit
Brands
- FlockDirect®: AI-powered shared truckload service that pools multiple shipments from different shippers onto one truck
- STL AddOns™
Products and services
- FlockDirect® Shared Truckload Flagship AI-powered shared truckload shipping service that pools 2-3 shipments from thousands of businesses onto a single truck without terminal stops or transloading, providing truckload-level speed and reliability while shippers pay only for linear feet or pallets used.
- STL AddOns Patent-pending dynamic load-matching tool for motor carriers that automatically identifies compatible freight to fill remaining empty trailer space along a carrier's route in real time, with email and in-app notifications plus automatic route updates. Averages 77% additional earnings on top of original booked loads.
- Less Than Truckload (LTL) Traditional LTL freight shipping service for smaller shipments that do not require a full truck, offered as part of Flock Freight's comprehensive shipping portfolio.
- Full Truckload Full truckload shipping service for shipments requiring an entire trailer, available as part of Flock Freight's comprehensive shipping portfolio.
- Partial Truckload Partial truckload shipping service for shipments larger than LTL but smaller than full truckload, bridging the gap between LTL and full truckload in Flock Freight's service portfolio.
- Shipper Platform Web-based digital platform enabling shippers to obtain quotes, book shipments, and track deliveries either directly or via TMS integrations, with access to contract rates and customer support.
- Carrier Platform Web-based digital platform enabling motor carriers to sign up, submit quotes, accept tender requests, and access STL AddOns opportunities to maximize trailer utilization and per-load earnings.
Quantifiable outcome
- Shippers save an average of 20% compared to truckload rates (website) and 30% compared to traditional truckload options (Flock analysis)
- +9 more outcomes
Companies that use Flock Freight
Customer profileNamed customers9 records
Segments7 records
Ideal customer profiles3 records
Flock Freight technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
AI capability5 records
Feature6 records
Flock Freight partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered flagship, core, strategic and minor.
- Stone BrewingflagshipStone Brewing partnered with Flock Freight to optimize their transportation across the U.S. using the Shared Truckload (STL) model. The partnership resulted in a 23% reduction in shipping costs and prevented 195 metric tons of CO2 emissions in one year. The collaboration is featured as a flagship case study ('You Share a Beer, We Share a Truck') demonstrating the STL model's value for craft beverage shippers requiring reliable, sustainable logistics.
- HighwaycoreStrategic technology partnership with Highway, an industry leader in carrier identity management. The partnership leverages Highway's robust carrier verification technology to optimize workflows, strengthen security protocols, and minimize fraud risk across Flock Freight's logistics network. Highway's Lane Certainty™ geospatial algorithm matches millions of carrier data points to help find ideal capacity in desired lanes, complementing Flock's pooling technology. Both companies aim to set new standards for safety and reliability in freight logistics.
- Oracle (OTM Integration)coreOracle Transportation Management (OTM) integration brings dynamic FlockDirect® rates directly into enterprise TMS workflows, enabling large shippers to access Flock's Shared Truckload pricing and booking within their existing Oracle OTM systems. This integration is a key GTM and operational channel for reaching enterprise shippers.
- e2opencoreTMS integration with e2open providing enterprise shippers programmatic access to FlockDirect® Shared Truckload services and rates through their existing transportation management systems.
- EPA SmartWaystrategicFlock Freight's COO participated in a panel with EPA SmartWay program representatives on freight decarbonization, discussing opportunities to measure and reduce transportation emissions. EPA SmartWay provides tools and support to logistics partners to improve efficiency and reduce emissions — Flock's participation demonstrates alignment with federal sustainability standards.
- The Climate CollaborativestrategicFlock Freight participated in a Climate Collaborative webinar alongside EPA SmartWay and Nature's Path Foods on freight decarbonization, discussing sustainability measurement and reduction of transportation emissions. The Climate Collaborative is a business initiative focused on climate action in the supply chain.
- Nature's Path FoodsminorNature's Path Foods participated in a joint webinar with Flock Freight (via The Climate Collaborative) and EPA SmartWay on freight decarbonization. Flock's COO and representatives from Nature's Path discussed sustainability measurement and transportation emissions reduction in organic food supply chains.
Scale indicators14 records
Recent moves6 records
Expansion highlights6 records
Flock Freight competitors and assessment
Company assessmentBroad incumbents
- RXO Inc. Pure-play digital-forward freight broker spun out of XPO. Competes with Flock in TL brokerage and is investing in AI matching and pooling tools. Similar non-asset model and US focus.
- C.H. Robinson Worldwide: Largest US third-party freight broker with ~$17B in freight revenue and a large digital brokerage platform (Navisphere). Comparable as a non-asset TL/LTL/intermodal broker pursuing AI-enabled matching, though much broader in scope and scale than Flock Freight.
- J.B. Hunt Transport Services: Major asset-based carrier with a sizable brokerage segment (J.B. Hunt 360) that competes directly in digital freight matching. Comparable as a TL/LTL broker with integrated capacity, though Flock is asset-light and shipper-only.
- Landstar System: Asset-light freight network connecting shippers with owner-operators and agents across TL/LTL. Comparable non-asset brokerage model and US focus, though operating via agent-based network rather than digital pooling.
- Old Dominion Freight Line: Largest US LTL carrier by revenue. Comparable as an LTL freight solution competing for the same shipper wallet share that Flock targets via STL, though Old Dominion operates an owned terminal network.
Direct peers
- Uber Freight: Digital freight brokerage subsidiary of Uber operating a platform matching shippers with carriers across TL/LTL/intermodal. Direct overlap with Flock's shipper-facing brokerage and TMS-style self-serve model.
- Loadsmart: Digital freight broker and technology platform offering AI-driven TL and intermodal matching plus drayage. Direct competitor in algorithmic freight matching for enterprise shippers.
- Leaf Logistics: Freight technology company focused on shared truckload pooling and predictive freight matching. Closest analog to Flock Freight's FlockDirect pooling model with similar pooling/optimization thesis.
- Transfix: Digital freight brokerage offering TL matching through proprietary technology for enterprise shippers. Direct overlap with Flock in algorithmic TL brokerage.
- NEXT (formerly NEXT Trucking): Digital freight platform matching shippers with carriers for drayage and full truckload, particularly in port and intermodal lanes. Comparable digital brokerage model with similar technology-led GTM.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Flock Freight social profiles
Digital presenceFlock Freight compliance and trust
Trust signalCompliance2 records
Flock Freight financial estimates
Financial estimateRevenue estimate
Valuation estimate
Flock Freight leadership team
Management profileNumber of profiles
Profiles6 records
Flock Freight funding detail
Funding detailFunding overview
Funding rounds9 records
Investors16 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Flock Freight M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Flock Freight
What does Flock Freight do?
Flock Freight operates as a licensed freight broker that arranges truckload transportation by combining multiple partial shipments from different shippers onto a single truck through its FlockDirect® Shared Truckload service, using AI-powered pooling algorithms. Shippers pay only for the linear feet/pallets used at truckload-level service, while the company also offers STL AddOns to fill empty trailer space for carriers and complementary LTL, Full Truckload, and Partial Truckload services.
Is Flock Freight a public or private company?
Flock Freight is a private company. It is classified as venture growth investor backed and is currently operating.
When was Flock Freight founded?
Flock Freight was founded in 2015. It employs 251 to 500 people.
Where is Flock Freight based?
Flock Freight is headquartered in Encinitas, United States, in the North America region.
How does Flock Freight make money?
One revenue line is on record: freight Brokerage / Transaction Fees.
Who are Flock Freight's main competitors?
Broad incumbents on record are RXO Inc., C.H. Robinson Worldwide, J.B. Hunt Transport Services, Landstar System and Old Dominion Freight Line. Direct peers are Uber Freight, Loadsmart, Leaf Logistics, Transfix and NEXT (formerly NEXT Trucking).
Does Flock Freight have an API?
No public API is recorded for Flock Freight.
What industry is Flock Freight in?
Flock Freight's product category is Shared Truckload Freight Brokerage. Its primary akta.pro industry code is TLAIANAA, Freight Brokerage (Truckload/LTL/Intermodal), with a secondary code of TLADAMAC, Less-Than-Truckload (LTL) Freight Brokerage. Its NAICS code is 48851 and its SIC code is 4731.